Table of Contents Introduction 04 Section 1: Email Marketing Basics Chapter 1: What Is Email All About? 08 Chapter 2: What is Email Marketing? 11 Chapter 3: How Can Email Marketing Help Your Business? 14 Chapter 4: Shocking Email Marketing Facts To Consider 18 Section 2: Email Marketing – Step by Step Chapter 5: Finding The Right Email Marketing Tool 22 Chapter 6: The Anatomy Of A Marketing Email 25 Chapter 7: Creating A Lead Magnet 32 Chapter 8: Setting Up Your First Email Marketing Campaign 37 Chapter 9: Setting Up A Squeeze Page 41 Chapter 10: Sending Traffic To Your Squeeze Page 44 Section 3: Advanced Email Marketing Strategies Chapter 11: Setting Up Newsletters And Autoresponders 48 Chapter 12: Setting Up An Email Contest Campaign 52 Chapter 13: Using Segmentation To Persuade Hard‐To‐Get Leads 55 Chapter 14: Collecting High‐Quality Contact Data 57 Chapter 15: Crazy Simple Tricks To Double Your Open Rates 59 Chapter 16: Advanced Email Marketing Tactics That Work Today 64 Section 4: Additional Tips to consider Chapter 17: Do's and Don’ts 69 Chapter 18: Premium tools and Services to consider 74 Chapter 19: Shocking Case Studies 79 Chapter 20: Frequently Asked Questions 85 Conclusion 90 Top Resources 91 Special Offer 92 Sample Content Preview What’s more, we can already tell that you know that you can grow your business online if you put in the effort, and part of that effort is learning as much as you can before you leap into action. Unlike what the majority of people believe, online marketing is not a buzzword used to describe a passing get‐rich‐quick craze. It is a legitimate branch of marketing that uses online means to build brand awareness with the ultimate goal of turning a new business into a profitable venture. And it so happens that one of the most efficient ways to market to an online audience is through email. It is so efficient in fact that it has become its own online marketing method, and it has been aptly dubbed “Email Marketing” since the earlier days of the internet. So just as the title implies, email marketing is the use of email to promote a business, a product, a service, and anything in between. It can be understood in simpler terms as the online equivalent of “direct mail”, which is how companies contact people directly to promote their stuff, just that instead of using the postal service to get in touch with leads and potential clients they use electronic mail. Now, there is a growing differentiation between how direct mail works and how email marketing works thanks to the advent of content marketing. Whereas “direct mail” is used to send bulk business or advertising letters to people in a geographical segment, marketing emails are sent to people according to personalized targeting criteria that includes gender, locations, language, interests, professions, and so on. What this means is that, contrary to direct mail, marketing emails are designed to develop a relationship with potential clients before they are used to convert potential clients into active customers. That is why the majority of direct mail is sent straight to the dumpster instead of being read, and that is also why most marketers never truly learn how to create successful email marketing campaigns: because they are trying to emulate direct mail! Why Is Email Marketing Better Then? Email marketing is better than direct mail and almost double as effective as any other form of online marketing because it is an instant and more personal way of offering value to potential customers. And the simple reason why email marketing is so effective is because it allows marketers to include their products at the center of their email content. That is, that they can send informative emails that provide value to their customers and use them to promote their products or services in a subtle but very effective way. What most marketers find tough to master is how to craft and send personalized marketing emails that don’t end up in the spam folder, and in this training we are going to teach you all about it! So, follow us to our next chapter so we can tell you what are the most relevant benefits of using email marketing to grow your business. Tune in! Chapter 3: How Can Email Marketing Help Your Business? If there is one thing that we like to celebrate is when people achieve success with our training. And by success we don’t mean helping you to simply reach a couple hundred new leads whom to sell to, but leading you to actually grow your business as fast as possible. That is why in this chapter we are going to show you how email marketing can help you take your business to new heights. Email Has Higher Reach Than Most Other Channels You may not think of people’s email addresses as a valuable marketing channel, but that might be because you might be so used to email that you take it for granted. Yet you have to look at the numbers to understand why email is still considered to be one of the most powerful online marketing channels available to date. Let’s put it this way: There are over 1 billion active Facebook users and over 250 million twitter users. Those are impressive numbers for sure, but they pale in comparison to the more than 4 billion active worldwide email accounts. And those numbers become more relevant when you examine the behavior associated with them: you need an email address for basically anything online. Do you want to sign up to Facebook or any other social media network? You need an email account. Do you want to buy on Amazon, or on eBay, or on any run‐of‐the‐mill ecommerce site? You need an email address. That means that any company offering a product or service or piece of content that you want to have access to can easily reach out to you once you give them your email address! Marketing Emails Truly Deliver Your Message Having an email lead is way better than having a social media follower for a simple reason: 90% of emails get delivered to the intended recipients, while only 2% of organic posts are seen by your social media followers. You also have to consider that, in most cases, when people opt in to your email lists, it means that they want to receive timely updates from you. Marketing Emails Drive More Conversions The ultimate goal of a marketing campaign is to drive conversions. You might want to drive sales, traffic to your website or referral sign ups, but you want to drive results, and there might not be a better channel than email to that end. Once again, the truth is in the numbers. The average click‐through rate of any given email campaign is 3% to 5%, whereas the average click‐through rate of social media campaigns is only around 0.5% or so. Even more impressive is the fact that over 4% of visitors to your site that click through email will buy something there, as opposed to only 2.50% of search engine visitors and a mere 0.59% of social media visitors.

Table of Contents Working at Home? Time is of the Essence! . 6 Wise Time Management Tips for Work-at-Home Entrepreneurs .. 9 Outsourcing: How to Get More Done in Less Time 12 Guerrilla Methods: How to Save Money and Spend Less Than Your Competitors .... 15 Sample Content Preview A job out in the brick and mortar world does two things; (1) It provides a structure for your day and (2) it tells your family and friends that your time is spoken for during your working hours. You will notice that both of these things that a regular job provides both relate to your TIME. First let’s discuss the structure that a regular job provides and how you can apply that structure to your work at home job or business. When you have a job that you go to outside your home, you are required to be at that job at a specified time on specified days of the week. When you have a work at home job or business, you need that same kind of structure. You need to set regular working hours. The freedom that a work at home job provides is that you can choose the hours…but you do have to choose! Now let’s talk about your family and friends and how they are going to view your work at home job. It is a strange but very true fact that your dear mother would not DREAM of calling you at your ‘real’ job and asking you to drive Aunt Rosie to the beauty shop and wait for her….after all….you are WORKING and can’t be expected to leave your job to run errands. Right? That very same considerate mother WILL call you and ask you to take Aunt Rosie to the beauty shop and wait for her when you are working at home. Why? Because you are at home and available, that’s why. Your dear, sweet mother will not see your work at home job as a ‘real’ job. Your spouse will also see you as being free to run errands. Your friends will see you as being available for long telephone conversations, lunch or for a coffee klatch. You can see the problem. If YOU do not schedule your time and abide by your schedule yourself, others will not. Unless you see your work at home job as a REAL job with REAL working hours, your time will be eaten up. You will not accomplish the tasks that you need to accomplish. You will fail and find yourself out looking for a REAL job unless you see your work at home job as the REAL THING with regular working hours that make you unavailable for other activities. The best way to accomplish using your time to your own best advantage with your work at home job or business is to make a schedule and tell your family and friends what that schedule is. You don’t have to be rude but you do have to be firm. Make it clear to all. “I will be working between 9 AM and 3 PM Monday through Friday. On those days and during those hours, I am NOT available to run errands or take personal phone calls or entertain company.” Then stick to it! Wise Time Management Tips for Wise Time Management Tips for Wise Time Management Tips for Wise Time Management Tips for Wise Time Management Tips for Wise Time Management Tips for Wise Time Management Tips for Wise Time Management Tips for Wise Time Management Tips for WorkWork -at -Home Entrepreneurs Home Entrepreneurs Home Entrepreneurs Time for work-at-home entrepreneurs is their single most valuable asset. Nothing can replace time…valuable, precious time! No matter how rich or poor you are, no matter how many things are on your ‘to-do’ list, you still just get the regulation twenty-four hours each day. Sometimes I could use another twenty-four but that isn’t going to happen. I’ll bet that you could use more hours in your work day, as well. The thing about those twenty-four allotted hours per day is that we can’t spend all of them working. We have to sleep some of them. We have to take time to eat and there is the occasional shower, too. - Our families and our friends require some of our time. Relationships must be nurtured. So…we can allow ourselves just so many work hours each day. Since our working time is limited that means that we must make the very most of the hours that we work. We can’t waste time on unimportant details or on tasks that others can do. When you shave a few minutes here and a few minutes there, you will make more efficient use of your allotted work hours. Here are a few suggestions and in the interest of saving your time (and mine), I’ll keep this brief and to the point. - Email account efficiency: We all have various email accounts. We use one account for this and another account for that. Checking each and every email account more than once a day can be a time consuming task that you very easily make less time consuming by having all of the email that comes to all of your various email account to come into one gmail account. One email account takes a lot less time than several and you can still maintain all of your various email addresses. Additionally, you don’t need to spend a lot of time reading and answering emails that are not going to add to your bottom line. Email comes in several varieties. There are emails that are business related, emails that are important but not business related and emails that are simply frivolous and time wasting. If an email has been forwarded several times, don’t waste your time. If an email is addressed to a great many people, don’t waste any time on it either. Email can consume a lot of time. You need to filter the important from the irrelevant and only spend time on those emails that are related to your business. - Set up time tables to help you prioritize your work day: A scheduled work day is an efficient work day. You will get a lot more done in a lot less time if you know in advance and can see at a glance what task is next on your list. I like visual aids. A time table is a visual aid. It can help you allot your time efficiently and productively!

Table of Contents Affiliate Marketing - How Really Competitive It Is 5 Offer Your Prospects Bonus Incentives 9 Don't Cut Yourself Short With Offering Rebates! 12 How To Win The Affiliate War 15 Sample Content Preview Offer Your Prospects Bonus Incentives What usually happens when an affiliate marketer goes to Clickbank or Commission Junction and signs up as an affiliate marketer for a particular product or service that is relative to his affiliate marketing business topic? The first thing he does is usually to place a logo for the product on his website and send out a marketing email to his list advocating the value of whatever the product or service happens to be. If this average affiliate marketer has any zip at all, he will make his sales letter as good as he can make it. It will address each member of his list by name and there will be bullet points listing the advantages provided with ownership of the product or service. Then he will sit back, cross his fingers and toes, and hope to make a few sales. Well, that IS a plan but it isn’t a very good one. If this average affiliate marketer happens to get lucky and be included in the launch of a new product, he does pretty much the same thing. He notifies his list of the upcoming launch (the average affiliate marketer usually only sends one preparatory email) and then he sends out the marketing email at the launch. He will make a few sales...very few. Of course, he won’t be working very hard either and maybe he is very happy being an average affiliate marketer. There is a problem, however, with being average. Average is a very crowded place. Average! Why would anybody want to settle for average anything? Doesn’t ‘average’ mean ‘common or ordinary...nothing special’? If you are not happy with being an average affiliate marketer, then you need to keep reading. What puts one affiliate marketer above the average affiliate marketer? The answer is uniqueness. Being unique is a quality that sets one apart from all of others. If you want to be better than just average, you will need to develop some uniqueness in your marketing techniques that will set you above just an average affiliate marketer. Average affiliate marketers just don’t grasp the idea that in order to sell a lot of product, their offer needs to be more valuable than the offers their competitors are making. Most affiliate marketers won’t offer any incentives to their lists for buying a specific product from then rather than buying the same product from some one else. Some affiliate marketers will offer some bonus incentives but they will be pretty ordinary and things that are really not of much value or even unrelated to the product that is being promoted. The really GOOD affiliate marketer will offer bonus incentives that are BETTER than anything that is being offered by any other marketer and are directly related to the product that is being promoted. The really GOOD affiliate marketer will give his customers a very good reason to buy from him. Actually, the whole idea of offering better incentives to customers is just plain old common sense. If you can buy 2 ears of corn from vendor A for 20 cents or 2 ears of corn from vendor B for 20 cents and vendor B throws in some butter to go on the corn free of charge, which vendor are you going to buy from? Affiliate marketing is the very same thing. You have to offer bonuses and you have to offer better bonuses than those that other affiliate marketers are offering. For example: Let’s say that there is an E-Book about Email Marketing than you are an affiliate marketer for. It’s a very good book that has been written by an Email Marketing Guru. It is selling for $100 and your commission is going to be $50 per sale that you make. There is an elaborate live launch for the product. Your competitors are offering an additional E-Book or two as bonus incentives. How can you get an edge here? The only way that you can possibly get an edge is to offer something that your competitors are not offering. You could have set up a free teleseminar that will take place within a few days of the launch for those who buy from you or you could offer a free 30 minute downloadable audio tape that further explains certain points in the E-Book. The people who buy from you will be getting a better deal than they could get from your competitors. The product will always be the same...but the bonuses that are offered is where you get the edge. Tip: Never underestimate the power of ‘free’. Everybody loves getting something for nothing or getting something extra. They especially love getting something that everybody else is not getting. And that brings me to another, finer point of offering bonus incentives. If you can offer something such as a free teleseminar that is related to a product launch, you need to limit the number of people who will receive the bonus. That makes it more exclusive and thus more desirable.

Table of Contents Free Reports Exposed! 5 How To Write Your Own Free Report In 60 Minutes Or Less 8 Placing Profit Centers In Your Free Report 12 Distributing Your Free Reports & Beyond 13 Sample Content Preview Another way that you can make your free report even more valuable to you is to sell advertising space in it to other Internet marketers. Paid advertising needs to look like paid advertising, however. It should not be disguised to look as though it is a product that you are specifically recommending in your free report. It really isn’t surprising that people expect to see advertisements. It’s true. You really expect to see advertising, don’t you? Others expect to see it as well and it will not aggravate those who download a free report if the advertisements look exactly like what they are...advertisements. The amount you can charge for advertising space in a free report varies with the report and the size of the circulation it will achieve. A long report can generate a larger advertising charge than a short report. A report that will be downloaded thousands of times can bear a larger advertising charge than one that will only be downloaded a few hundred times. Advertisements can be shown as sponsorships. Example: “This free report is sponsored by” just above the advertiser’s logo. This kind of advertising is less annoying to a reader and puts the advertiser in a better light than just an advertisement. Remember, however, to hold your advertisements down to a very reasonable number... even if you list them as sponsorships. Too many advertisements make a free report appear to be nothing more than a cheesy way to slip advertising in disguised as something other than what it is...and people really hate that. There is even one more way in which you can profit from a free report. You can provide a capture method so that you can collect the names and email addresses of those who have not yet downloaded your free report. You can give your free report a viral quality. For example: You can use a quiz in your free report and have the answers posted on your website. Quizzes are by nature viral and those who download your free report will be more likely to pass them along to their friends if there is a quiz included. Each visitor to your website is a potential customer or, at the very least, a potential member of your opt-in list. Another way to give your free report a viral quality is to include coupons that provide dollars off on a product or service that would be of great value to those who download the report as well as to their friends, family and coworkers. People love coupons! Each of these techniques to add to your opt-in list or increase your potential for profit from a free report by selling advertising space or strategically placing links to products and services that you profit from or by giving your free report a viral quality is worth your time and effort to investigate and put into action. Free reports are only free to those who download them...they are supposed to make money for you. Distributing Your Free Reports & Beyond We all know that no matter how great a product or service is if it isn’t actively marketed nobody is going to make any money. That is just the facts of marketing... all marketing. The old saying, “It pays to advertise” is alive and well in the market place. There are now and there always has been certain constraints placed on advertising and those constraints get more binding everyday. There are some things that just aren’t done. It is absolutely illegal for example to send bulk marketing emails to people who have not expressly consented to receive them... that one is thanks to the CAN SPAM act of 2003. But, what if you aren’t selling anything? What if you are giving something (a report) away for free? Do those same advertising constraints still apply? Well... sort of. If within your free report, there is even one link to a product or service that you will make a profit on if it is purchased or even one advertisement by another company for a product or service, then many of the same constraints could apply. It would be a fine line and not one that you should be comfortable getting too close to. The fines are stiff as are the penalties for violating the CAN SPAM act. The fact that a report is free, however, does take some of the constraints off of marketing it. You aren’t selling anything...you are giving something away for free. If you are into marketing at all, you are more than likely already posting to blogs and forums that pertain to the products and services that you sell. These sites usually have strict rules that forbid posters from advertising their wares. But... if you are giving something away for free, those advertising rules will not apply. You can post a link to a download of your free report and not be accused of posting advertising on most blogs and forum sites. The people who populate these sites are your very best prospective customers...and giving them a free report can’t hurt.

Table of Contents Chapter 1: Introduction..6 Chapter 2: Key Concepts Behind This Book8 Working Part Time With A Full Time Mentality..9 The Art Of Building Assets Online...10 Investing Into Your Assets Through Outsourcing11 Chapter 3: Monetizing Your Core Competencies...13 Monetizing Your Writing Skills.13 Monetizing Your Graphics Designing Skills.14 Monetizing Your Graphics Designing Skills.15 Analyzing Statistics.16 Programming...16 Networking..16 Chapter 4: Choosing The Right Models..18 Blogging..18 Affiliate Marketing19 Online Network Marketing...20 Niche Marketing..21 Freelance Services..22 Internet Marketing...22 Chapter 5: Work 4 Hours A Day And Retire In 6 Months...24 Think long term24 Build your business around your interests...25 Invest your salary into your business..25 Putting up with negative people...26 Chapter 6: Summary.31 To your success!.31 Sample Content Preview Monetizing Your Writing Skills A writer is always in demand amongst Internet marketing circles. You will be able to monetize in the areas of ghostwriting, copywriting, blogging, article writing, newsletter publishing and content creation. Contrary to what some people may assume, creating a written product is one of the most daunting tasks a person can undertake. Unless you have a flair for writing, nobody in their right mind will mass produce E-books (unless they are willing to make huge sacrifices for their financial goals). Writers are also a great asset when it comes to product launches in Internet marketing. You will be able to find joint venture partners easily if you are willing to contribute your writing skills to the areas of writing sales letters, E-courses, and promo E-mails. Recommended Resources Monetizing Your Graphics Designing Skills Graphic designers are also very important within the Internet marketing niche. A graphic designer can easily earn a hundred dollars for good quality E-covers, blog banners and site graphics. You can even sell the Photoshop PSD file by giving away the rights for someone to rebrand them on their own sites. One of the reasons why a graphic designer (or artist) is always in demand is because graphics tend to sell themselves. People DO judge a book by its cover and it is very important to tap into this psychological factor. It can make the difference between getting a sale and NOT getting a sale. Recommended Resources Analyzing Statistics As surprising as it may sound, making money online is all about analysing statistics. You can learn a lot from analysing data such as your click through rates (how many people click on your links or your ads), your impressions (how times you page or ads are loaded) and your conversion rates – how much money you make each time someone visits your website! You will be able to track your statistics properly using the following tools – Google Analytics and Statcounter . Sign up here for a free account and instructions on how to use these tools. Programming If you are not afraid of programming, you will be able to excel when it comes to installing scripts like 3rd generation JV Manager now named Delavo and many others that requires a bit of technical skills. HTML and PHP skills also come in handy when it comes to blogging and other web based software. Networking This skill is quite valuable when it comes to finding JV partners and outsourcing. Just like in the real world, networking is also equally important when it comes to building friendships and getting people to promote your products. If you want to excel in Internet marketing, you must not sit in front of your computer without talking to anyone. A person who is good at networking offline is also able to do the same online – it is just that the medium that is used is different (using for example Facebook, Twitter & Skype). You can also attend Internet marketing seminars to touch base with other marketers and speakers... You can EVEN find online versions to avoid the cost of air plane tickets, hotel room etc.. One Of The Most Popular Forum On The Internet When It Comes To Internet Marketing. Get To Know Lots Of People And Build Networks/Relationships at The Warrior Forum! Chapter 4: Choosing the Right Models (Diagram Of SWOT Analysis – Strengths, Weaknesses, Opportunities, Threats) Here are some tips on what opportunities may be suitable for you and how you can strategize your way to build your income online so that you will be able to quit your job. Blogging Blogging is one of the easiest models that someone can attempt. Almost anyone can become a blogger. Even those who can’t write (picture blogs). Strengths: You can blog about anything you want! Focus on your passion and share your thoughts with the world. If you have great content, people will come to your blog and you can monetize through advertising or affiliate programs. The startup cost is less than $12 and it costs about $5 a month to maintain this business model (You only pay for the domain name and monthly hosting respectively.) You can even register some blogs for free! Weaknesses: It may take a long time to build up traffic – an average person who blogs regularly but slowly may quit his or her job within one to two years. If you want to achieve freedom in half the time, you have to blog and network with other bloggers more aggressively. Opportunities: You may not be able to see yourself making money at the start, but to offset that, you can blog for others (for a fee) or even sign up for PAY PER POST and get paid for blogging! Threats: There is a blog born or created every TWO SECONDS. So you can imagine how much competition you are going up against! Suggested Course Of Action: Register a personal domain name now! This is very important because the most important person in the world is YOU and getting a domain after your own name is the most important thing you must do. Then you can start blogging about yourself. Affiliate Marketing Affiliate marketing is one of the most lucrative models on the Internet. You can promote other people’s product and get commissions for your efforts without seeing a single customer or talking to anyone. Strengths: You don’t even need a domain name or a website in some cases. You can earn huge commissions from up to 50% to even 100% commissions! You don’t need to focus on creating products – just drive traffic to the merchant site and watch your income roll in (if you do it right of course). Weaknesses: You will need to search for a good affiliate program and build up traffic in order to see results. Opportunities: There are unlimited opportunities because there are always new products coming out each day and affiliates are needed everywhere! Threats: You are competing against THOUSANDS of affiliates out there and those affiliates are your competitors. Some programs even offer two-tier programs and established affiliates probably have dozens of affiliates under them as well. Suggested Course Of Action: Register as an affiliate at JVZoo , Commission Junction , Clickbank or Amazon . Find good products to promote – especially those with good ‘gravity’.

Table of Contents Introduction ....... 6 Chapter 1 ... 8 What is HIIT? ..... 8 The Science Behind HIIT ....... 11 The EPOC Effect .. 12 Is HIIT Right For You? .. 14 Chapter 2 . 16 Benefits of HIIT 16 Improves Oxygen Consumption .... 17 Cardiovascular Benefits ........ 18 Helps Reduce Blood Sugar ... 19 Boosts Metabolism ...... 20 Time Saving Features That Require No Equipment . 21 Create Customized Workouts ....... 21 Challenging And Entertaining ........ 22 HIIT Is Efficient .... 23 Chapter 3 . 25 The Essentials of HIIT ........ 25 What Equipment To Use In HIIT? .. 25 How Intense Should The Workouts Be? 27 How Restful Should The Rest Periods Be? ...... 28 How Long Should The Workouts Be? ..... 29 How Frequently Should You Do HIIT Workouts? ..... 30 How To Prevent Muscle Burn During HIIT? .... 31 Chapter 4 . 34 HIIT for Fat Loss and Muscle Gain ....... 34 How Does HIIT Cause Fat Loss? ..... 35 HIIT And Fat Oxidation 38 Increase In Growth Hormone Levels ...... 38 How Does HIIT Build Muscle Mass? ....... 39 Metabolism And Muscle Mass ...... 40 Chapter 5 . 43 HIIT for Endurance ... 43 How Is Endurance Built? ...... 44 How Does HIIT Build Endurance? .. 45 HIIT and VO2 ...... 46 HIIT Builds Endurance In Skeletal Muscles ..... 48 Motor Units And HIIT .. 49 Does HIIT Affect Qmax? ....... 49 Chapter 6 . 52 Common Mistakes When Doing HIIT ... 52 Opting For Longer Workouts 53 Not Warming Up 53 Choosing Complex And Complicated Movements .. 54 Not Paying Attention To 'Recovery' Intervals . 55 Not Being 'Intense' Enough .. 56 Diet And Clothing Matter ..... 57 Not Staying Determined Enough .. 57 Doing HIIT Too Often ... 58 Choosing The Wrong Timing 58 Chapter 7 . 61 The Best Diet for HIIT ........ 61 Pre-Workout Nutrition 61 Post Workout Nutrition ........ 63 3 Day Meal Ideas 66 Chapter 8 .. 71 Supplements for HIIT 71 Greens Supplement ..... 71 Creatine Monohydrate 72 Caffeine ..... 73 L-Carnitine L-Tartarate 74 Betaine ...... 76 Citrulline .... 77 Conclusion ....... 79 Sample Content Preview The EPOC Effect Also known as the afterburn effect, EPOC helps burn more calories long after finishing your workout. This occurs when the quantity of oxygen consumed after exercise exceeds that of the pre-exercise level. During recovery, energy resources need to be replenished, blood needs to be re-oxygenated while circulatory hormones need to be restored. Plus, body temperature needs to return to normal along with the breathing and heart rates. All these physiological reactions require oxygen and so EPOC experiences an increase in calories post exercise as compared to pre exercise. Now, while EPOC is applicable to most types of intense workouts, research indicates that HIIT is the most effective means to trigger the EPOC effect. This is because when you perfrom your exercises at a higher intensity and demand immediate energy, anaerobic pathways provide the needed ATP at a much faster rate. This is also the reason why high intensity activity can only be maintained for a brief period of time. So HIIT is effective because high intensity bouts create anaerobically produced ATP and once it is exhausted, it needs to be replenished aerobically. This also ties in with the fact that EPOC is more affected by the intensity of the workout and not so much by its duration. So even when HIIT workout is done, the body continues to use aerobic energy pathways to replace ATP used up during the session, which boosts the EPOC effect. The higher the EPOC effect, the more calories you burn at rest and the higher your Resting Metabolic Rate or RER. This spike and recovery pattern is key to making HIIT work flawlessly. Not only does this pattern improve cardiorespiratory endurance but it also allows for greater caloric expenditure during and after the workout when compared to moderate aerobic workouts. Having said that, it’s still crucial to remember that at least 48 hours of recovery time should be allowed between high intensity exercise sessions and should not be performed more than three times a week. Is HIIT Right For You? Since HIIT is all about intensity, you need to be in fairly good health with an elementary level of general and core strength along with mobility. You also need to be aware of your personal physical limitations. People who want to take on HIIT should be willing to try out a number of different exercises and be knowledgeable about performing these moves not only correctly but safely as well. If you are above the age of 55, then it is recommended that you take on HIIT with a doctor’s approval. HIIT is not recommended for anyone with any orthopedic limitations such as knee, back, or shoulder conditions. Likewise anyone suffering from cardiovascular issues like hypertension and heart palpitations should not take on such an aggressive form of exercise. Chapter 2 Benefits of HIIT Everyone wants the fastest, most efficient way to get in shape and HIIT delivers. As such, the idea of being able to work out for only a short period of time and still have washboard abs sounds like a no brainer. So when you are pressed for time but want to stay lean and healthy, HIIT training is the ideal way to get the job done quickly and effectively. That said, HIIT is an ideal solution for anyone who does not have the time to exercise for long durations. Individuals on the go, those with hectic schedules or not willing to invest too much time into fitness can benefit, although effort is non-negotiable. While additional calorie burn, fat loss, muscle gain and improved endurance are a given with HIIT training- and will be discussed in greater details later on, here are some of the most promising benefits HIIT training can offer: Improves Oxygen Consumption In simple terms, oxygen consumption can be described as the ability of the muscles to use oxygen. For non-athletic personnel, typically this is possible only after regularly cycling or running but with HIIT, the benefits can be achieved by anyone and in a much shorter period of time. HIIT improves the stroke volume which is the volume of blood pumped around the body in one contraction. This volume increases when you exercise given the body’s higher need for oxygenated blood. A study conducted regarding oxygen consumption stated that in a five-week time period, working out four days weekly with 20 minute HIIT workouts led to improved oxygen consumption by almost 9 percent of the subjects. The result is the same as cycling for 40 minutes every day which requires far greater energy consumption. So HIIT may improve oxygen consumption as much as traditional endurance training, even when you exercise for only half as long. Cardiovascular Benefits In terms of health benefits other than weight loss and improved oxygen consumption, HIIT can provide immense cardiovascular health benefits. Perhaps the most important thing in this regard is lowering resting heart rate and reducing blood pressure. While it is well known that extreme training delivers extreme results, most people find it hard to push themselves to an anaerobic zone. HIIT training makes it easier to get into the anaerobic zone as it requires you to perform each bursts with maximum intensity whereby your heart beats faster, you lose your breath more often and then lowering your heart rate during the rest interval that follows. Over time, this training can result in a lower resting heart rate, which also lowers the risk of having heart diseases. Likewise, HIIT can also help with lowering blood pressure levels as this form of intense exercise can help reduce arterial stiffness. High intensity interval training can also improve endothelial function which is the ability of the arteries to dilate better than moderate intensity training. Good endothelial function is important for blood pressure control and blood vessel health. Comparative studies have shown that HIIT to be more effective than traditional cardio done at a steady pace in lowering blood pressure readings. Helps Reduce Blood Sugar When done over a period of 12 weeks, HIIT can also be beneficial for reducing blood sugar levels. Not only does it improve metabolism but also optimizing insulin resistance. Patients with diabetes are often asked to exercise to bring their blood glucose levels down. Research now shows that HIIT training rapidly improves diabetics’ glucose metabolism in muscles and insulin sensitivity in type 2 diabetes. Intense muscular contractions during HIIT stimulates muscles to take up glucose from the blood to be used as fuel which lowers glucose concentrations. Interestingly, the same also happens whether insulin is present or not, so the approach can also work with people with type 1 diabetes.

Table of Contents Table of Contents 3 Introduction 5 Choosing a Profitable Niche 6 Finding Your Passion 10 Going Deep 11 Sourcing Products 13 Drop Shipping 13 Buying Wholesale 14 Creating Your Own Products 15 Marketing Your Store 17 Have A USP 17 Social Media 19 Facebook 20 Instagram 21 Pinterest 23 Other Social Networks 23 Conclusion 25 Resources 26 Sample Content Preview You want to make sure there are enough people who are interested in the niche to support a good number of sales, but you don’t want the niche to be so saturated that it’s difficult to make a profit. You want a market in which the buyers are passionate, or have a real need for the product. It’s going to be difficult to make good money selling ordinary products unless you have a very unique selling point, such as a drastically lower price, or some sort of value added selling point. You want to sell products people will be excited to buy, and that they will keep coming back for. You want to make sure you have products that can be priced high enough to make you a good product without pricing you out of the market. You probably won’t make a lot of money selling products priced under a dollar, because you won’t be able to build a large enough market quickly enough, but a product priced at ten dollars or more would probably be enough to justify the opening of a store. Of course, there are people who have made fortunes with very inexpensive products, but it takes more volume than a beginner could likely manage. A good starting point for niche research is to simply make a list of your own hobbies, interests, areas of knowledge, and needs. The more you know about a particular subject when you open the store, the easier it will be for you to source products people would want to buy and to find the right marketing channels to reach your core audience. Once you have a list of at least 10-20 topics, you can begin to research them in earnest. You want to find out how many people might be interested in each potential niche, how many products are available that you could sell, and how much of a profit margin would be possible. There are many different ways to do this, but one of the most popular ways is to check Amazon. Start by searching for individual products you might buy in a particular niche. For example, if you want to research the golf niche, search for things like golf clubs and golf balls and find out the bestseller rank for each product. This will give you a general idea of how well each product sells. You want to be able to find at least a few products selling well enough to be in the top 10,000 in their main category, and in the top 1,000 would be even better. Here is an example from a live Amazon listing for a particular brand of gold balls: This product is currently #857 in its main category (Sports & Outdoors), which shows there is a strong market for golf balls, especially when I take a look at other products in the Golf Balls category. The top product in this category is #125 in Sports & Outdoors. Now, you should be aware that strong demand within a main category might not always mean huge sales. Some categories will have fewer sales than others, of course. But this will give you a general idea if there is a market in the niche. If you want to learn more about niche selection, I highly recommend checking out Ecom Smart Start. You’ll learn all about niche selection from start to finish, including dozens of broad niche topics you can use as a starting point for your brainstorming. Finding Your Passion It’s not enough to choose a niche that is profitable. If you choose a niche you aren’t passionate about, or one that you find you truly dislike, your business is likely to turn into a drudgery very quickly. In fact, one of the reasons many people start a business is to get away from jobs they hate, and the last thing you want is to end up in the same position you were in before you left your job—unhappy and wanting something different. So as you look for potential niches, try to find something that interests you and you’re passionate about. This will make it easier for you to source products, market the products, and spend the time required to make your store a success. It’s possible that you won’t have any interests that would be profitable, but it’s highly unlikely. Even if you like some relatively obscure things, there will usually be at least a decent number of other people who are also interested in it. Going Deep Once you have found a niche you believe has a lot of potential for both profitability and passion, you should try to drill down even further to create the tightest niche possible. For example, let’s say you’ve decided you want to concentrate on the outdoor hobby niche. This might include things like camping, backpacking, hiking, hunting, and fishing. But there are thousands of popular stores that specialize in this area, so it would be quite difficult to compete. In order to have an all-encompassing store in a broad niche like this, you’d have to source thousands of products, and make sure the prices stay updated. It would be a tremendous amount of work for just one person, or even a small team. Instead, it’s good to focus on a single area. It could be the area you are most interested in, or the one you believe will be most profitable (as long as you’re still interested in it). But it’s important to drill down to the tightest niche you can without going so tight that it would be difficult to find an audience or source products. For example, instead of “outdoor hobbies”, you could drill down a bit to fishing. This may still be too broad, so you could drill down to fly fishing. This is pretty good, but you might even go a little further to specialize in a specific type of fly, or maybe into fly tying supplies for people who want to tie their own flies for fishing. Keep drilling down until you reach a point when you can no longer find enough products to source or interest in the niche. You’d be surprised just how far you can go in many niches! For example, blacksocks.com specializes in—you guessed it—black socks. They also have other products that they expanded into, such as colored socks and underwear, but they started out selling black socks and have been wildly successful!

Table of Contents Introduction 5 Why Use Video? 7 How to Make Money with Videos 10 Creating Your Own Videos 13 Video Storage Services 16 Using Other People’s Videos To Maximize Exposure 18 MonkeyPlayr 21 Powerful Video Ideas 24 Conclusion 27 Resources 29 Sample Content Preview “In this video, you’ll see Jane Doe making her own DIY version of the hottest new beauty trend—light-up eyebrows! This look could be great for grabbing attention at the club or at a party. In the video, she suggests using a tiny LED set that she found on Amazon, but I think another good idea would be using some of those glow-in-the-dark bracelets that you cut to fit and gluing them on with lash glue. This might be a cheaper alternative, and would catch attention under blacklight or in darker rooms.” You want to insert a few phrases that would work well for SEO purposes, while also providing a little bit more information to support the content of the video. One of the biggest problems with this is that the creator’s marketing is often all over it. For example, they may have annotations in their videos, or they may have links in the description that you’d rather not send your visitors off to see if they happen to click off your site to the video host to watch the video. Keep in mind that the creator of the video may not like the fact that you are using their video without their marketing included, so be prepared to receive a message asking you to remove the video or at least re-add their marketing. If this happens, it’s best to just be polite and do as they ask. It’s their content, after all. But even if you want to leave their ads in, what about other elements of embedded YouTube videos that you might want get rid of or take control of? MonkeyPlayr MonkeyPlayr is the ultimate solution for taking total control over every single video you embed on your website or blog. Some features include: Autoplay Videos - You can choose to set your videos to play automatically if you choose to, which is perfect for sales pages and squeeze pages. Custom Start/Stop Times - If you don’t want to play a video in its entirety, you can set it to play only a specific section. For example, let’s say you only want to discuss a brief segment of a long video. You can set the player to show only the section you want to show. Remove Branding - If you are using a hosting service that applies their branding to videos, such as YouTube, you can remove their branding so it looks more clean and professional. Loop Videos - You can loop single videos or even entire playlists, which could be beneficial, for example, if you created a playlist of soothing nature sounds for your blog on coping with anxiety, or if you create music and wanted to let people loop your songs. Force HD - If you want to make sure your videos look as good as possible, you can force videos to play in 720p or 1080p. This means your videos will keep their polished, professional look. Force HTTPS - If you have videos on secure pages, such as login pages or payment pages, you can force them to be served with HTTPS. Specify Dimensions - If you need your videos to be a very specific size, you can set the specific height and width you’d like them to be displayed at. Responsive - You can also make videos resize dynamically for responsive designs. Disable Annotations - You can even disable annotations that were added by the video’s creator. Disable Controls - If you don’t want viewers to be able to pause, rewind, fast forward, etc., you can disable controls completely. Disable Dropdowns - You can disable those annoying dropdown and video information boxes. Redirect Viewers - You can even redirect users to another page after the video is finished. This is perfect if you want to send users to a checkout page after they finish watching it. Best of all, it’s very easy to use, doesn’t require any coding or installation of files, and works on both HTML and WordPress sites!

Table of Contents Introduction ........ 7 Chapter 1 – Chase The Right Kind Of Goals .......... 9 Realistic Versus Unrealistic Goals ... 10 How To Set The Right Kind Of Goals ......... 12 Chapter 2 – What’s Stopping You From Achieving Your Goals?........ 16 Fear of Failure. 17 Procrastination 18 Fear of Success ......... 19 Lack of Self-Belief ...... 20 Lack of Motivation ...... 21 Chapter 3 – What Exactly Is Motivation?... 22 Intrinsic Motivation ..... 24 Extrinsic Motivation .... 25 Which Is Better? Intrinsic Or Extrinsic Motivation? 26 Know Your “Why” ....... 27 Chapter 4 – Staying Motivated For The Long Run.......... 28 Always Keep Your Main Goal In Mind......... 29 Make Motivation A Habit ....... 31 Goldilocks Principle.... 32 Chapter 5 - The Qualities That Will Help You Succeed In Life.. 34 Passion 36 Positive Mindset ......... 37 Self-confidence .......... 38 Integrity 38 Self-discipline .. 39 Chapter 6 – Top Habits That Will Lead You To Success 41 Early Morning Habit.... 43 Exercise .......... 44 Eat Healthy...... 45 Self-improvement ....... 46 Create A To-Do List ... 47 Chapter 7 – Taking Massive Action Will Define Your Success 49 Applied Knowledge Is Power 51 Figure Out The Best Strategies........ 52 Take Smart Action...... 53 The Pareto Principle... 54 Chapter 8 – Obstacles And How To Deal With It.. 55 Don’t Get Discouraged.......... 56 Turn Obstacles Into Opportunities ... 57 Ask For Help ... 58 Talk To Someone Who’s Been There ......... 59 Keep Your Emotions In Check ......... 59 Chapter 9 – Positive Thinking Will Drive You To Succeed ....... 61 Ready To Move Forward....... 62 Push Your Boundaries .......... 63 Adjust Goals When Necessary ........ 64 Be Grateful ...... 65 Surround Yourself With Positivity..... 66 Chapter 10 – Unleash Your True Potential 67 Know Your Limits ....... 68 Stop Making Excuses. 69 Commit To Success ... 70 Conclusion ....... 72 Sample Content Preview Chapter 2 – What’s Stopping You From Achieving Your Goals? “A year from now you may wish you had started today.” - Karen Lamb When you first started planning your goal and how you’re going to go about achieving it, you felt enthusiastic. You felt like you were finally doing what you were meant to be doing. You were confident you were going to make it. You didn’t care what other people thought about you and your goals. You were going to succeed and you were going to be brilliant. But, what happened between then and now? All of a sudden, you’re dragging your feet. You’re no longer excited. When you wake up in the morning, you think about how you can delay the inevitable or maybe even try to escape. All you want to do is just stay underneath the covers and sleep the whole day. Why? Did you suddenly realize you’ve been chasing the wrong goals? If yes, then know that’s it’s not the end of the world. You’ve still got time. You can still readjust and recalibrate your goals, make it a S.M.A.R.T. goal. Fear of Failure Did you fail at something? If yes, then don’t be afraid. You need to get back out there and continue working towards your goals. There’s no point in hiding. You can’t just give up after you encounter some obstacles and challenges. You don’t need to be afraid of failure. In fact, you mustn’t be afraid of failure! No one is exempt from failing. I have failed, you’ve failed, your parents have failed, your friends have all failed. Even the most successful people you know have all failed big time. In fact, they’ve probably failed more times than you and me combined! They didn’t just become successful one day. They simply persevered and learned from their failures and mistakes. That’s how they did it. If you give up, if you let the negativity affect you, then you’re not going to get very far in life. You may have the best-laid plans, but if you can’t stomach the thought of failing, then you’ll be nothing but a failure. Failure can teach you so much about life. Let failure guide you. Let it be your teacher, your mentor. When you think of failure like this, then you’ll eventually find success. Failure will essentially guide you to success. Procrastination Are you a procrastinator? If yes, then know that you’re not alone. We all procrastinate at times. But don’t let it turn into a habit. You know it’s become a habit when you push everything into the back burner just because the deadline’s still far away. So, you prioritize the less important things because you’ve still got ‘time.’ Problem is you get carried away with what you’re doing, and you eventually lose track of time. Before you know it, your deadline’s coming up, and you’ve barely even started. You start working, but then you start panicking because you know you’ll never be able to finish in time. Your dream’s going down the drain. You regret procrastinating and letting yourself and your family down. At this point, you may very well be close to giving up, or maybe you’ve even given up altogether. You’ve wasted so much time. Time that you can’t ever bring back. But you’ve still got life in you, right? So, if you really want to achieve something, you can still go back out there. You can still fight for your dreams. It’s only you who’s stopping yourself from reaching your goals. Stop procrastinating and start taking action! Fear of Success Everyone knows about the fear of failure, but not everybody knows the fear of success also exists. But, why should you be? You want to achieve your goals, right? You want to become what you’ve always wanted to become. Why would you be afraid when you’re so close to getting what you want? Success means change. And many people are afraid of change. They’re afraid of leaving their comfort zones behind. They’re afraid of success disrupting the balance, the peace, and quiet in their lives. They’re afraid they’re going to become an entirely different person (they probably know of someone who let success get to their heads and became totally nasty individuals). But not everyone’s like that. You know yourself best – will you turn into a monster? It’s really all in your head. You don’t have to change who you are just because you became successful. For others, success means moving into uncharted territory – new faces, new challenges, new expectations, maybe a new culture. Maybe you don’t want to deal with that just yet, so you’re trying to delay your success even though you know it’s within arm’s reach! Whatever changes success brings, accept it with open arms. After all the goal-setting and the planning you’ve done, you deserve success. Lack of Self-Belief Even if you’ve got all the resources necessary to succeed, you still don’t believe you can do it. You’ve listened to far too many negative people in your life telling you that you can’t ever succeed. Why would you listen to the naysayers? They’re not going to contribute anything to your success, so why would you give them the time of day? The lack of self-belief as well as low self-esteem are dream killers. If you want to succeed, you’re going to need healthy selfesteem. You’re going to put yourself on a pedestal. Tell yourself you can succeed, and that no one can stop you from going where you want to go. You’re chasing your dreams, not other people’s dreams! Lack of Motivation No one can ever underestimate the power of motivation. Motivation can move people to chase their dreams. When you’ve defined your goals properly, and you’ve got plenty of motivation, then you’d better believe me when I say you’re going to go places. Motivation is like fuel to your car. Without it, your car is not going anywhere. Sure, you can have people push your car, but how far do you think you’ll go? Not very far. When you lack motivation, you won’t have the energy or the enthusiasm to do what you’re supposed to be doing. You’ll be procrastinating. You’ll be binge-watching Netflix instead of working on building your business or marketing or selling your products. You’ll be giving in to temptations. To succeed, you need to figure out how you can have an endless supply of motivation. It doesn’t have to come from one place. It’s like buying gas – you’re not limited to buying gas from one station. Motivation will get you to different places, it will help you conquer your fear, and it will help you accomplish your goals! Chapter 3 – What Exactly Is Motivation? "Wanting something is not enough. You must hunger for it. Your motivation must be absolutely compelling in order to overcome the obstacles that will invariably come your way." - Les Brown Many experts say motivation is a key ingredient to success. After all, you can’t succeed at anything if you don’t have that drive, that fuel, that motivation pushing you to succeed. When you lack motivation, you won’t feel the need to actually go out and do something about your life. You won’t be driven to succeed. You wouldn’t even want to get out of bed! You’ll start something, but you never get around to finishing it. You just seem to run out of gas somewhere in the middle, and you stop looking towards your goals. You tuck your tail in, turn your back and surrender. When you do this, then it only means one thing – you’ve lost motivation. You may not have lost hope yet, but you just don’t feel motivated enough to do anything about your situation. If it’s always been your dream to become a successful business owner and you’ve got opportunity staring down at you, why would you say no to it? Is it because it’s too hard? You’re probably thinking, “I don’t have to do this right now. I’ve got more important things to do.” Or “I’ll do this tomorrow. My friends are inviting me to party tonight.” Whatever it is, you’re literally going to kill your dreams if you don’t do anything to get your motivation back! Your lack of motivation will lead to a lack of productivity which in turn will lead to lack of progress. When you don’t progress, you don’t succeed. It’s that simple. So, how do you get your motivation back? Unfortunately, there’s no one-size-fits-all answer to this question. We’re all motivated by different things. What might motivate me, may not motivate you. Likewise, what you use to fuel your drive to succeed may not sit well with me.

Table of Contents TABLE OF CONTENTS .. 3 Blogging in 21st Century: Introduction to Online Journaling 6 How Can Online Blogging Be Profitable to Ordinary Individuals? . 9 How to Start Your Own Blog in Less than 15 Minutes . 12 Writing Content and Getting Constant Traffic to Your Blog. 15 Sample Content Preview Blogging is an ideal way to make new friends and come in contact with more people than you can do in the actual word, from all quarters of the world. Such diverse people will obviously have differing viewpoints. Therefore, this gives scope for a good deal of discussion and debate with all points of view being taken on board. Blogs can also be for the sole purpose of making new friends and socializing. That is why social networking sites have picked up the clue and in these times social networking and blogging has, to some extent, been combined, and almost become indistinguishable. It would be interesting to note that the word ‘blog’ is both a noun and a verb. This leads us to the fact that blogging in some sense also helps get rid of hassles of publishing. Though your work will not come out in print, you know that you can publish your work – your articles, pictures, videos, etc – yourself through you blog. Therefore, it may be your own personal journal that you wish others to read or you works of art in terms of the stories or articles that you write, or the movies that you make. You can share almost any content with the world at large. It must also be noted that just like you do not have to be a web designer to create your own blog, you need not be a professional writer, a film maker or a photographer to publish content on your blog. It is just a space for you to indulge in your own small artistic pursuits and share those moments with others. Blogging must therefore be exploited to its full potential. How Can Online Blogging Be Profitable to Ordinary Individuals? Ranking of any website depends on a few factors. It would basically depend on the relevance of the article according to the key words used; the number of times that page has been linked and viewed, etc. These are quite easy to follow, and if these factors are carefully noted and looked into, the rankings of your website can increase considerably. The first step is to get your website linked through various other pages. The more the pages are that contain your links, the better ranking they will receive. The second aspect to be kept in mind is how often you update the content on your website. Frequently edited and updated sites receive higher ranking in search engines than those that have not been looked at by the owners for ages. Always editing the content of your website as a whole may not be an option. In this case what you can do is add a Blog to your website. A Blog will function as nothing but a forum for people to come and discuss the themes that concern your website too. It will create a platform, as well as become a journal whereby you can also post updates about your operations and your website. The advantage is that the content on such Blogs will not be restricted only to text, but pictures and videos can be posted too. The few easy steps as described below will take you through how to create your own blog and what are the things you must look out for: - Cost can never be a problem because free blogging services are quite popular all over the world. If you choose sites like Blogger or LiveJournal, you are sure to get exactly the kind of platform you are looking for. They are absolutely free. - If you are not very comfortable with web designing techniques, you need not worry. Creating your blog is not as complicated as designing template for a website. These blogging services provide a wide range of templates from which you can choose the one most suited to your tastes. - You must also use your discretion while blogging. Especially if you are incorporating your blog within your website, or creating a blog to increase awareness of your product, you need to keep in mind that this is an open forum which is read by all. You do not want to say anything that may end up angering your clients. Politics and religion are the two most controversial themes, and therefore anything about those must be carefully blogged about. - Anything that is particularly reader friendly and does not anger too many people is considered ‘safe’. If your aim is indeed to increase the ranking of your site, you will have to make sure many people read it. You can do this by making your content user friendly. - Also keep an eye on what other people write or say on their blogs. This can give you a general idea of what kind of responses those articles receive, and you can get valuable tips from them. Blogging has come to be considered a highly effective marketing tool. You can easily create awareness of your product and get clients and customers to interact with each other. And not only customers, also those who are relatively new to your product get a platform to ask questions and clear their air about your product. Moreover, it also increases your website rankings can increase because the blog is constantly being updates, commented on, and discussions are always going on. Because of its sheer activity, the rankings improve, creating more awareness of the product.