Table of Contents
What Is A Turnkey Online Business? .... 3
Google AdSense Sites . 5
Clickbank Products and How They Work ... 7
Affiliate Sites - How They Work ... 9
Article Marketing ... 11
Social Media Marketing ... 13
Using Auto blogging ... 15
Making Money On YouTube . 17
Drop Shipping .. 19
Multi-Level Marketing . 21
Email Marketing .... 23
Do You Need A Website To Make Money Online? .. 25
Can You Make A Living From A Wordpress Blog? .. 27
Can You Make A Living Completely Passively Online? 29
Product Research . 31
Your Keyword Research Around Your Product .. 33
Buying A Domain Name .. 35
Building A Site / Blog.. 37
Marketing Your Website .. 39
The Top 10 Online Turnkey Money Making Systems ... 41
The Benefits To Health, Wealth And Lifestyle .... 43
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Google AdSense was the very first major contextual advertising program. Most of Google's earnings originate from its share of the contextual ads served on the incredible number of web-pages that run the AdSense program. Site owners can subscribe to AdSense to make it possible for text, image as well as video ads to be shown on their websites.
Revenue is generated on either a per click or a per impression basis. Per click is where the advertiser pays the Search Engine (SE) along with other Internet publishers for just one click of its' advertisement that brings one visitor to its' web site. And an on line advertisement impression is just a single appearance of an advertisement on a web site.
AdSense has turned into a popular approach to placing advertising online since the adverts aren't as intrusive as banners and the content of the adverts is usually highly relevant to the web site. The primary reason Webmasters have for using AdSense would be to help their website's content generate revenue because they usually don't have the ability to develop advertising sales programs or employ sales agents.
AdSense works by providing webmasters with a Java-Script code which, once entered in to web-pages, displays relevant adverts from Google's inventory of advertisers. Since the ads tend to be more focussed, they will often be clicked, and this generates profit for the person who owns the web site, as well as the server of the ad itself.
For contextual adverts, Google's servers make use of a cache (i.e. a sizeable storage of relevant data) of the page to find out some high-value key words. If key words have already been cached, adverts can be found for all those key words predicated on the AdWords bidding system.
For site-targeted adverts, the advertiser selects the webpage(s) to exhibit the adverts on, and then pays predicated on a Cost Per Mile, or CPM (the publisher only needs to load the advertising on his web site and show it to his visitors to be able to receive the commission), or the cost the advertisers decide to cover for each thousand adverts shown.
AdSense has received a fair amount of criticism in the past. The primary section of complaint involves its vulnerability to click fraud. Google claims that, to prevent invalid clicks, they remove publishers from their partner network on a daily basis.
AdSense publishers can select from a number of click-tracking programs available that display step by step details about the visitors who click the AdSense adverts. Publishers may use this to find out whether they've been a victim of click fraud.
Google will withhold payment until a merchant account reaches US $100.00. However, Google can pay all earned revenue of more than US $10.00 when an AdSense account is closed.
Clickbank Products and How They Work
Clickbank is the world's largest internet provider of digital products. Every day, many products are put into Clickbank's marketplace for Online marketers to judge whether they would like to promote that product or not.
Those who are newcomer's to affiliate marketing visit Clickbank, examine all of the products and then put up campaigns and internet sites to advertise them. Expectations are usually huge and all of the hype that the 'pitch pages' of these products create often leads Online Marketers down a path of self destruction.
Only a small number of individuals promoting products on Clickbank ever make the 'big bucks'. Those who do not belong to the 'in-crowd' have no idea what they've done wrong and normally, after expending much effort, they quit.
To help those just getting started, there are some things that will help in determining whether an item on Clickbank may be worth promoting and whether it has the potential to create money. The points covered in this chapter can help you evaluate a great quality pitch page versus one which will not convert.
Does the headline stick out? Does it capture your attention? Does it produce a desire for you yourself to wish to read more? If it does not, it is time to search for yet another product to advertise. In the event that you are not thinking about reading the entire pitch page, neither are your visitors going to be.
Again, put your self in your customer's shoes. Take into account the benefits and options that come with what the merchandise is promoting. Does it complement your key words well for relevance and does it produce a desire for more information? Try to understand exactly how it benefits your customer.
Products that are distinctive will sell a lot better than other things. What's unique relating to this product that other products aren't offering? How could you capitalize with this to achieve a distinct market share that other people will lose out on?
Are testimonials featured? They are vital in showing the credibility of the merchandise for sale. Featuring a few of these is good but too many can be overwhelming and they may not be read.
Clickbank requires all products sold to have a fifty six day refund policy. So, if the guarantee is for longer than fifty six days, it should catch your attention.
It's amazing just how many pitch pages there are which do not implement a proactive approach. It is hard to create a sale if you do not instruct a person on how to proceed to help make the purchase.
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1. Salad in a Jar
If you want to make a quick and easy that you can make under 10 minutes, the salad in a jar is a perfect choice. All you will need is your salad ingredients and a jar.
You will want to make sure the stack the ingredients so that your dressing comes out on top and your lettuce does not wilt.
Ingredients
● 1/2 cup leafy greens
● 1 carrot
● 1 avocado
● 1 red bell peppers
● 1 tomato or cherry tomatoes
● 4 oz. of meat
● ¼ cup mayonnaise or olive oil
Grab your jar and add either olive oil or mayonnaise to the bottom of the jar. On top of that, you want to add your 4 ounces of meat. Meat choices could include chicken, beef, or smoked salmon. Then add either cherry tomatoes or chopped tomatoes.
Add in the red bell pepper and avocado. Add in 1 chopped or shredded carrot and then top with ½ cup of leafy greens.
Put the lid on the jar and placed it in the refrigerator until you are ready to eat. These are great to make up for the week to take to work and put in a bowl when you are ready.
The great thing about this recipe is that you can interchange the items. For example, if you do not want to do red peppers, you can always add in a different low-carb vegetable.
You can also interchange the meat and cheese. Just make sure that you are using only low-carb items when creating the salad.
If you eat high carbs, you run the risk of throwing your body out of ketosis.
2. Smoked Salmon and Avocado Plate
A great 10-minute recipe is to do a smoked salmon and avocado plate. This will require you to have smoked salmon on hand, but anybody on the keto diet should have this in the refrigerator at all times.
Smoked salmon makes for a great snack all day.
Ingredients
● 4 ounces of smoked salmon
● 1 avocado
● Cheddar cheese
To create this meal, heat up 4 ounces of smoked salmon. Slice avocado up, and slice cheddar cheese up. Arrange a plate and enjoy.
You can add to this plate by adding a boiled egg, or peppers, or another low-carb vegetable. This is a great snack, or it can even be a full meal.
3. Fried Egg and Bacon Bowl
The fried egg and bacon bowl is a perfect under 10-minute recipe that can fill you up, and it tastes great.
Ingredients
● One to two eggs
● Bacon
● Lettuce
● Red Peppers
● Cheese
● Scallions
Fry up one to two eggs. Cook bacon. Create a bowl out of lettuce. Place in a fried egg. You can place the fried egg in whole, or you can crumble the egg up.
Chop up some red peppers and place them in the bowl. Add the crumbled bacon in, and then top with your choice of cheese.
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summer, but over time, our skin will dry out and we will begin to see more and more wrinkles.
The UV rays from the sun can be very harmful and can even cause cancer if we aren’t careful.
While we may not like the appearance of wrinkles, the truth is that getting too much sun is dangerous and should be avoided. If you are able, wear clothing that protects your body from the sun and apply sunscreen generously during times that the sun is out and at its brightest. You could also avoid going out when it’s obvious that the sun is at its strongest, so for example, try not to go out during noon, when the sun is high and bright and could cause damage to the skin.
A lot of people will approach this book wondering what they can do to make themselves look younger and prevent any further signs of aging from running their course. And so, focusing on the skin and the way that it can become damaged is one of the most important things that you can do to help yourself embrace your youthful glow.
There are other elements to skin care that are important when it comes to anti-aging, and those are covered in Anti-Aging Hacks: Discover How to Stay Youthful. Going in depth about your skin care and how to ensure you are doing everything possible not to make your blemishes worse and prevent more from occurring is one incredibly effective way to help us to remain youthful and confident! Keeping ourselves healthy goes beyond our appearance, so even if you don’t think consciously about exposing yourself to the sunlight, it might do you some good to wear sunscreen just for your own protection.
Overall, our skin is what betrays our age the most and will reflect whether or not we are living a healthy lifestyle. If you want to look youthful, your skin care routine is the first place to start. Let Anti-Aging Hacks: Discover How to Stay Youthful show you how!
Every action that we take has a consequence, and that cannot be more clear than when we are talking about taking care of our bodies and our physical health. Everything we eat and drink has a consequence on our health. If we eat raw fruits and vegetables and we keep our diets rich with whole foods and healthy meals, and keep ourselves hydrated with water, then we are going to look vibrant and fantastic. We will shed weight more easily, we will have more energy, and we will be more motivated to stay active because our bodies feel good enough to keep up.
However, if we are overloading our diets with sweets and carbs and salt, then it should come as no surprise when we begin to start feeling sluggish and having a difficult time focusing and concentrating and taking the next steps forward toward our ideal purpose. When we eat foods that aren’t good for our bodies, not only does it make it easier for us to gain weight, but it also causes us to feel awful. Our bodies suffer from inflammation that can make it difficult for us to put our best feet forward and our minds aren’t receiving the nutrients that they need to stay sharp and keep us working toward our greatest potential.
Our diets can make all the difference in the world. If our bodies are reflecting our poor dietary choices, then it is far less likely that people are going to look at us and think about how youthful we are looking. However, if we start to take the initiative to eat well and drink enough water, then the energy we receive from these foods will provide us with energy. People who eat well and live a healthy lifestyle, remaining active, are going to positively glow.
It’s so important to think about the food choices that we make. While fast food and prepackaged snacks may seem more convenient, in the long run it is going to speed up our aging process exponentially. If you want to appear youthful, abandon your bad eating habits and replace them with foods and drinks that are going to keep you on track and help you to improve your health rather than harm your health!
In Anti-Aging Hacks: Discover How to Stay Youthful, we go in depth about the different foods that are the most beneficial to us in helping to maintain a healthy lifestyle and prevent aging from taking over our lives. Some foods are better than others for preventing wrinkles and improving the collagen levels in our skin, and if you want to find out more, then check it out today!
Either way, take a moment to really think about how you are either helping or hindering your own journey toward anti-aging. If you want to live a healthy and youthful lifestyle, it is up to you to take the first step. Figure out what it is that you are already doing right and the things that you can begin to do better and start to do it! It is so important to make dietary choices that will make your skin glow and give you the energy to make the right choices for your lifestyle. You’ve got this!
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You can practice this in the mirror. When you have a smile on your face you will talk with a smile as well which is infectious. It is impossible to smile all of the time and there will be times when a more serious face is appropriate. But a general happy and smiley demeanor will do wonders for your Zoom engagement rates.
Something that you may like to try in your Zoom events is standing up when you are presenting. This can often help you to feel happier and more likely to smile rather than frown. You can use a standing desk to help with this. It may seem a bit weird standing up at first but it does work. Nobody wants to see evidence of your cluttered life in a Zoom meeting. If the room that you intend to use for your events is full of stuff then get rid of it. You can use virtual backgrounds for a more professional experience.
If you want to use a natural background then check to see that there is nothing that will distract your audience. Large clocks and pictures in the background can divert attention so move these out of sight. Do everything that you can to minimize distractions. Put your phone on silent. If you have messaging apps on your computer then disable the sound notifications. Little kids and pets are cute but they can ruin a good Zoom event. Keep them out of the way when you are running your business event. Choose a room that is the quietest in your home or office. It will be distracting for your audience to hear noises outside such as traffic, people raising their voices in the street, workers digging up the road and so on.
Setup a one to one meeting with a friend or family member that you know will critique your background and environment and tell you the truth about how distracting it is. This is great feedback that will help you to make the necessary changes.
If you are having a Zoom call with friends or family then it doesn’t matter if you look like a slob. That “just got out of bed” look is not OK for your business Zoom events. Wear good looking clothes and be sure to groom yourself so that you look your best.
Forget the tatty t-shirt and the stuff that you normally wear when you are relaxing at home. Wear a nice shirt and a jacket – something that is appropriate for a business meeting. Put in the effort here and don’t give your audience the impression that you just couldn’t be bothered.
You need to be respectful of the time that your event is taking. There have been a number of studies in the area of human attention spans and they have concluded that people respond best to new information in 7 minute chunks. So you need to prepare your Zoom events with this in mind.
When you are passionate about your subject it is very easy to ramble on far too long. You need to be disciplined about the timing of your event. Keep everything as short and to the point as you can.
A Zoom event needs to be interactive and it is a good idea to check regularly with your audience that what you are saying is making sense to them. Let them ask questions if they are not sure about anything. This is a good way to break up long sessions as well.
This is especially important with webinar events. It is good to give your audience some background about who you are and what you stand for. Don’t make this too long or you will bore your audience. Most people could care less what school or college you attended. But they will be interested in why you started your business for example.
You want to give the impression that you are qualified to be hosting the event. Your audience will expect you to provide value and want to perceive you as an expert in your field. So tell them what makes you the right person for them to pay attention to.
People like stories. This is something that successful copywriters know and have been using for decades. When you are presenting in your Zoom event use as many stories and anecdotes as you can. You want your audience to be able to relate to what you are discussing and stories are the best way to do that.
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There has been a lot of research into the best days to send out webinar invitations and the conclusion was that Tuesday or Wednesday were the best. You should experience the best open rates and conversions on these days. Again you need to avoid Mondays, Fridays and the weekends.
This is obvious but you need to remember to do it. You could add a "webinars" section on your site if you are planning to run several webinars. Use a method to notify visitors to your home page and all of your inner pages about your upcoming webinars.
Most people send and reply to a lot more emails than they realize. Adding a signature about your webinar to your email is a very easy thing to do. Don’t overcomplicate this. A one line signature with the major benefit of your webinar is ideal. Add a link to your webinar landing page from your signature.
If you use the WordPress platform for your website then you can use a widget to ensure that details of your webinar appear on every single page. Your home page is likely to be your most visited followed by your “About” page. With a site wide widget you can add a square banner to your sidebar so that visitors to any page on your site will see it..
You need to make it as easy as possible for your site visitors to sign up for your webinar. One of the ways that you can do this is to embed the landing page (webinar registration page) on your site instead of linking to an external URL. If you publish a post about the subject of your webinar you can embed the landing page at the end for example.
You can publish content related to your webinar subject on your website and your social media profiles as well to generate more interest. Content marketing is very effective if you use it correctly.
You will have social media profiles associated with your business so make regular posts about your webinar on all of your accounts. Add some value to your posts rather than just posting a notification.
Use images and videos as much as possible.
Have your promotional images for your webinar created in advanced. Videos are very powerful so commit to creating a short promotional video that you can use on your site and your social media accounts.
If your webinar is business related then you should make a number of posts on LinkedIn about the subject. Invite likes and comments so that you can reply with details of your upcoming webinar. The more likes and comments that you get on your posts the better, as this will help to rank your posts higher with the LinkedIn algorithm.
There are online forums available for most niches so make sure that you are a member of these and make valuable contributions. Write a post about your webinar subject and then let forum members know about your webinar. Be sure to follow forum rules and guidelines to ensure your posts are not deleted.
If you do not have a large email list in your niche then you can contact influencers and large list owners to discuss a potential collaboration with your webinar. There needs to be something in it for them when you do this so you could agree to provide a commission on sales through the webinar for example.
Influencers in your niche are going to have people on their lists that you are very unlikely to reach with your own promotional methods. Sharing commissions with these people is a small price to pay for building your list with their followers.
Having a well known influencer in your niche contribute to your webinar can significantly increase the number of attendees. Many people may not have heard of you but they will know the influencer and that will be enough for them to register. They will get to know you during the webinar as well. It is a complete win-win.
You can find solo ad providers that have large email lists in your niche. If your webinar is about making money online then there will be no shortage of solo ad providers you can use. Check out the track record of any solo ad provider before you go ahead. You can find them on Facebook for example so be sure to read the comments about them.
Table of Contents
Introduction – The Mentor-Protégé Relationship.........5
What is Mentoring?.......5
A Brief History of Mentoring.... 6
Chapter 1 – Benefits of a Protégé..........8
It's a Two-Way Street... 8
Sharper skills. 8
A fresh outlook.......... 9
Free labor.......9
Career development...........10
Higher self-image....10
Personal satisfaction.......... 11
Mentoring: Do you have what it takes?.......12
Communication and rapport..........12
Insider information.. 12
Experience and balance.... 13
Honesty and integrity......... 13
Organization 14
Chapter 2 – Benefits to a Protégé........16
Knowledge... 16
New opportunities...16
A non-threatening learning experience... 16
Improved self-confidence.. 17
Challenge.....18
A straighter path to success..........18
Long term relationships and networking opportunities. 18
Chapter 3 – Where to Look.......20
Happenstance......... 20
Your company......... 21
Other companies or industry segments.. 22
Mentoring programs........... 22
Big Brothers Big Sisters.23
SCORE.....24
College interns........ 24
Chapter 4 – Picking a Protégé..27
Ingredients of a good protégé...........27
A commitment to expanding skills and capabilities...........27
Receptive and open to new ideas and new ways of learning..... 28
The ability to accept and act upon constructive criticism. 28
Results-driven focus...28
Good communication and cooperative work skills 29
A strong sense of personal responsibility... 29
Willingness to meet regularly29
Unafraid to ask for help..........30
Aligning your goals..... 30
Background checks—do you need them?..31
How to check references...31
The protégé interview........ 32
Close-ended questions.......... 33
Open-ended questions.......... 33
Avoiding lawsuits.... 35
Creating a contract with your protégé..... 36
When, Where, and How: Communication Basics..38
Accessibility. 38
Physical location......... 39
Job schedule and duties........39
Family situation........... 40
External obligations.... 40
Primary communication..... 40
Regularity.....41
Creating a schedule........... 41
Documentation........ 42
Fostering Clear Communication.......44
Conversation skills..44
Personal interface: Your body language.47
Posture. 47
Eye contact...... 48
Facial expression........49
Handshake technique 49
Better written communication....... 51
Written correspondence........ 51
Electronic etiquette.....51
Chapter 6 – Working with a Protégé....54
Stages of a mentorship......54
Pitfalls of mentoring55
Defining goals..........56
Your goals........56
Your protégé's goals.. 57
Creating a personal vision statement...... 58
Effective meetings.. 61
Plan ahead of time......61
Establish communication protocol... 61
Encourage prepared and spontaneous questions 62
Record the proceedings........ 62
Encourage time for reflection62
Making time for mentoring: the balancing act.... 63
Drawing the line...... 64
Offering financial support...... 64
"Working" for your protégé.... 65
Becoming a personal counselor.......65
Chapter 7 – The Exit Strategy.. 67
Meeting goals.......... 67
Moving on.... 69
Keeping in touch..... 70
Diversifying: Different protégés for different purposes. 73
Part time mentoring 73
Group mentoring.....74
Chapter 9 – Lather, Rinse, Repeat...... 76
Referrals from your protégés........ 76
After-retirement mentoring 77
Final thoughts..........78
Table of Figures.. 80
Appendix: How to Be a Professional Altruist..81
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Chapter 1 – Benefits of a Protégé
It's a Two-Way Street
Most people understand that having a mentor is beneficial; the advantages are obvious. However, there are quite a few kickbacks mentors receive from participating in the process—some more apparent than others.
What's behind your desire to become a mentor? Perhaps you work for a company with a mentoring program, and you feel ready to lend your expertise. Or maybe you've noticed someone who has that same spark of motivation and drive you possessed when you first entered your career. Whatever your reason, you will find that mentoring gives as much as it takes.
Here are just a few of the benefits you will receive by taking on a protégé.
Sharper skills
As a mentor, you may already be in a management position—and you may not.
Regardless of your current career designation, working with a protégé will help you develop those skills that are essential to leading others, which could in turn lead you to a promotion.
It's likely that you won't be in direct charge of your protégé. However, the process of mentoring involves guidance and correction. You will be responsible for overseeing your protégé's skill development; in essence, "showing the ropes."
Communication is an essential tool for any business relationship. By working with a protégé, you will find your communication skills developing almost automatically.
Mentoring is a journey of self-discovery as well to help a young person get a great start in the business world.
A fresh outlook
No matter whom you choose to work with, your protégé will have a different perspective on the business. Since protégés are typically entry-level professionals, they will possess new ideas and new ways of thinking that you may not have been aware of before.
Mentors often learn as much from protégés as their charges learn from them. One of the most recent examples of this can be found in the impact the Internet has had on the business world. When companies began to rely on e-mail communication and drift away from phones and fax machines, those who possessed the greatest knowledge of ecommunication were the entry-level staff; the ones who had recently graduated from college or grew up with the Internet. It's a safe bet that today's protégés can show their mentors a thing or two about online procedures!
The enthusiasm a protégé brings to the relationship is another factor in offering a fresh outlook. Today's business is competitive and draining for most people. It is easy to lose your passion for your career after you've been at it for years. Working with a protégé allows you to revisit the ideals and visions that brought you to work in your field in the first place.
Free labor
This may seem a little shallow, but protégés can and do perform routine tasks and help with project research and development. This is not taking advantage of your young charge; rather, it is allowing them to be a part of the process from the beginning. It is far more effective to learn a trade through doing rather than watching and assigning small tasks to your protégé helps both of you.
Career development
As you further your protégé's career, you are advancing your own as well. As mentioned previously, working with a protégé within your company can present the opportunity for promotion. Your supervisors will take note of your progress during the relationship.
You can also apply the skills you develop in grooming your protégé to other areas of your job. This will allow you to implement changes and new projects that will help you stand out and get noticed. Should you decide to change careers or companies, including your mentoring work on your resume can be a huge plus—particularly if your protégé is successful.
Figure 2 – Helping others helps you
Higher self-image
Confidence can get you where you want to go and getting there is a daily process. It's so much easier when you feel good about yourself, your abilities, and your talents.
--Donald Trump
The way you view yourself reflects in the way others view you. When you work with a protégé, you will build your self-esteem as you realize how much you have to offer a young person in your business. Often, mentors find they had no idea how much they really knew about their industry until they began to teach it to someone else.
This elevated self-image will in turn change the way your colleagues and supervisors view you. Mentors are respected for their dedication and willingness to help others flourish. You will command greater respect and a higher level of prestige when you work with a protégé.
Mentors enjoy a strong sense of confidence in their knowledge and their abilities to lead. Success comes easier when you feel good about what you're doing.
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The truth is that the way you choose to see life and your future is totally down to you. If you see it in a negative light like so many people do then you are not going to achieve much. But if you make the switch to a positive outlook then everything seems possible.
All of use experience negative thoughts in our heads no matter how successful we are. It is how you deal with these negative thoughts that makes all of the difference. We are also surrounded by negativity from the media, our friends and family and other sources. Again how you handle this negativity is very important.
The bottom line is that you can ensure that you only allow positive thoughts to permeate your mind. It takes a bit of practice but you can certainly do it. If a negative thought enters your head such as “you will never be able to do that” then you can neutralize this with a positive thought such as “I can do anything”. It is going to take some effort and time to perfect this process but it will work and will certainly be worth it for you. You have a conscious mind and a subconscious mind. Your conscious mind deals with the things that you interact with in this world including the thoughts in your head.
Your subconscious mind is a lot more powerful and stores beliefs and habits that you have accumulated over the years. The reason that you experience negative thoughts in the first place is due to your subconscious mind. Maybe you failed at something in the past and your subconscious has stored this and will remind you of this. The good news is that you can changed what is stored in your subconscious mind. And you need to do that if you want to develop a winning attitude. Your subconscious mind cannot tell the difference between a negative or positive thought. It will allow anything in if your conscious mind allows it.
Your conscious mind is the gatekeeper to your subconscious. If you allow yourself to be dominated by negative thoughts then this will have a significant impact on your subconscious. The same is true if you let positive thoughts dominate your mind.
When you neutralize negative thoughts with positive ones you prevent the negativity reaching your subconscious. There are other things that you can do to train your subconscious to provide you with a positive outlook such as visualization and positive affirmations.
Please answer this question:
Do you believe that you can achieve anything? If you do then you already have a winning attitude and mindset. If you don’t then you have work to do.
What do you want from your life? Where do you see yourself in the next five years? How would you answer these questions? Most people will tell you that they don’t know or they have never thought about it. It’s pretty sad that so many people never take the time to think about what they want from their lives.
For a lot of people, deciding what to have for dinner is a major issue for them. You do not want to be in this situation. You need to be totally clear on what changes you want to make in your life and have some goals to pursue.
The reason why most people do not know what they want is because it takes effort to think about it and make the decision. We live in a world that is full of distractions so it is much easier to waste your time with social media than it is to think about your future.
People with a winning attitude know exactly what they want from life and when they intend to get it. They set themselves challenging goals and achieve them due to their winning mindset. They don’t sit still and wallow in contentment. Instead they push themselves to achieve even more in life.
So you owe it to yourself to identify what you want in life. Get a pen and paper and go somewhere quiet where you won’t be disturbed. Think about the different areas in your life such as your career or business, your finances, your relationships, your health, your skills and so on.
Ask yourself questions to determine what you want. So for career or business you could ask “what kind of career or business do I really want?” For health you could ask “what can I do to improve my health?” Write down the answers that you get from your subconscious mind (yes your subconscious will provide you with answers).
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Talk about how you have implemented your own ideas in your book and also how you have helped others achieve the results that they wanted. It is really important that the reader gets the sense that you can help others as this will make them much more inclined to purchase your coaching services.
You do not need to write a lengthy tome. We would suggest 6 to 10 chapters that are concise and clear and have actionable elements to them. Add an introduction to your book and tell them that you are now an online coach. Mention this a number of times throughout the book and tell people how they can find you online (website, social media etc).
What about publishing your book? The easiest way to do this is to go down the self publishing route. It is unlikely that you will be able to use a publishing house for your book because it will not have the potential numbers that will excite them. You don’t need them anyway as it is so easy to self publish.
Save yourself a ton of money by using platforms like Amazon Kindle and Barnes & Noble to self publish your book. It is a good idea to create hard copies of your book as well and you can use Create Space to do this for a reasonable price.
One of the most important thing you must do for your book is to create a compelling cover for it. If you are not good with Photoshop or graphic design this is not a problem as you can go to Fiverr.com or similar gig websites and find a good cover designer there. You will need to tell them what you are looking for and what platforms you are using (Kindle etc).
You will be amazed at the quality of the designs that these people can create for only a few bucks. Even if you can do it yourself why spend your precious time on this? Use your time to find clients for your coaching business!
Once you have your book in digital form and physical form there are a number of things that you can do. You can provide it as an incentive on your website for visitors to opt in to your email list. People are reluctant to give out their email addresses these days as they know they will receive promotional messages. Your book will be a good way to persuade them to do this.
Don’t worry too much about making money with your book on Amazon Kindle for example. Price it at around $2.99 so it is low enough for people to make an impulse buying decision. You can actually give your book away for free to encourage people to leave reviews on Amazon which is an excellent idea.
You could create a competition on Facebook to win a copy of your book. If you do a lot of networking then give hard copies of your book away. Make sure that you add your contact details in your book such as your phone number, your website address and your email address.
Go and write your book to boost your credibility and stand out in the market!
You cannot launch a successful online coaching business without a professional website. If someone tells you that you can do this they are wrong. Another thing that you must never do is to use a free website service such as Weebly.com or a free blogging platform such as Blogger.com. This screams cheap!
It will only cost you around $10 a year to have your own domain name such as TheDigitalMarketingCoach.com or JohnSmithCoaching.com. Choose a domain name that reflects your coaching business. It is OK to use your name but remember that not many people will know who you are at the beginning.
Once you have chosen your domain name you will need a web hosting account. If you don’t know what this is it is where your website files are stored and is the way that you make your site live on the Internet and available to all. There are thousands of web hosting companies out there that will host your website for a few bucks a month.
It is unlikely that you are going to get hordes of visitor traffic to your website especially when you are just starting out. So you can go for an affordable shared hosting service from BlueHost.com or HostGator.com. There are many reviews online about web hosting companies that you can read.
You must choose a web host that offers one click WordPress installations. WordPress is a free blogging platform that is ideal for your website. You can easily customize it without having to know any web code. It is very simple to add your content to the WordPress platform as well.
Once you have your domain name, web hosting and you have installed WordPress (this is easy and there are many tutorials available on YouTube) you will need to choose an appropriate them for your website. A WordPress them is the design of your site. How it looks and feels.
There are lots of free WordPress themes available and there are premium themes too. Search for “online coaching wordpress themes” and have a look at the results that you get back. If you have to invest $50 or so in a theme that really works for you then do that. Otherwise go for a free theme that suits you. Install the theme from your WordPress dashboard.
The aim of your website should be to prove to potential clients that you are credible and that you can help them. Testimonials are valuable social proof and you need to add these to your website. If you are just starting out how can you get testimonials?
Table of Contents
Introduction
Chapter 1: How to Install Google Analytics?
Chapter 2: The Perfect Combination of Analytics With Wordpress – know Everything you need
Chapter 3: Uncover The Five Report Suites
Chapter 4: Basic Date Range Reports
Chapter 5: Goals
Chapter 6: Discover the Practical Uses for Google Analytics
Chapter 7: How to Get More Search Engine Traffic
Chapter 8: Best Traffic Sources
Conclusion
Resources
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Chapter 3:
Uncover The Five Report Suites
There are five report suites inside Google Analytics that will each offer you different types of information.
These five different report times include:
* Real Time
* Audience
* Acquisition
* Behavior
* Conversions
Some sites may not use all of these reports. For example, if you’re not selling anything, you may not need to use the conversions suite. (However, it’s still useful for tracking conversions to your email list and such.)
Real-Time
Real-time reports let you know what is happening with your site right now. You can find out what is happening on your website at the moment you’re viewing the report.
This will give you live information about how much traffic you’re getting and what pages people are currently viewing.
Audience
The audience reports give you information about the people visiting your site.
They let you know their demographics such as age and gender, their interests, where they are located, what type of devices and browser they use, etc.
Acquisition
Acquisition reports tell you where your traffic is coming from. It gives you information such as keywords used to find you and links they came from.
This will help you determine which are your most effective keywords and marketing channels.
Behavior
The behavior reports let you know information such as which pages people are viewing, where they go, how fast your pages load, etc.
This will tell you which articles are most popular, and what you could do to make people enjoy your content more.
Conversions
The conversion reports will let you know how effective your site is at making sales or getting email signups or getting users to take whatever other action you’d like them to take.
Those are the five different types of reports and what type of information you can get from each one.
Ideally, you’ll be using each of these different types of reports in order to take full advantage of the power offered by Google Analytics.
You can learn a lot about how to increase your traffic and conversions by using these reports.
Chapter 4:
Basic Date Range Reports
Using date ranges can help you in many ways.
It will allow you not only to see your traffic over a time period, but also compare it to other time periods in the past to see if your traffic is growing or shrinking, and how certain events affected your traffic.
If you look at the top of your screen while logged into Analytics, you’ll notice a date range.
You can set this to pretty much any date range you want in order to see historical data and compare your information to times in the past.
This is useful for figuring out if your traffic is growing or shrinking, when you might have had spikes in traffic to figure out what may have contributed to the spikes, etc.
You can also compare data easily by selecting “Compare to” in order to select two different time periods in order to get a comparison that will show you different lines to let you compare historical data.
Here’s how to do it:
Just tick the “Compare to” box after you click your date range, and then select the time period you want to compare it to.
Note: You can do this while viewing a single site, OR while viewing an overview of your entire account at once to give you a snapshot of how all your sites are doing.
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Cell repair – you will trigger as process called “autophagy” when you participate with intermittent fasting. This process breaks down cells in your body and helps to remove waste cells.
Resistance to insulin – insulin resistance can play havoc with your blood sugar levels and lead to type 2 diabetes. Several studies have shown that intermittent fasting helps with insulin resistance and during fasting your insulin levels can drop up to 30%.
Improved brain function – when you do things that are good for your body they are often good for your brain as well and intermittent fasting is no exception. With intermittent fasting you should improve your metabolism and this will help to prevent oxidative stress. Again a number of studies show a link between intermittent fasting and improved brain function.
Reduce inflammation – inflammation in your body can cause you all kinds of problems. As people age, the likelihood of inflammation rises. Studies show that intermittent fasting can help to reduce inflammation.
We recommend that you print out this page so that you can remind yourself of the other benefits of intermittent fasting. You could also add them to your goal statement. If you are having a tough day with your intermittent fasting then use this list to inspire you to keep going.
This is critical. If you choose the wrong intermittent fasting method then you are likely to really struggle. We want you to persist with your intermittent fasting and constant struggling in the beginning will make you want to quit. Intermittent fasting is not an easy thing to do but it has tremendous benefits so it is worth pursuing.
You are probably aware that there are a number of different methods for intermittent fasting. One of the most popular is the Lean Gains method where you eat for 8 hours each day and fast for 16 hours.
The reason this is so popular is that it is a very gentle way to start intermittent fasting.
Even with the Lean Gains method it is going to take a couple of weeks minimum to get used to it. If you are not full after your eating window then you are going to find things difficult. Even if you are full you can still experience problems. But these problems are a lot easier to overcome than if you embark on a much tougher intermittent fasting routine.
For example, with the Warrior Diet you only have a 4 hour eating window and have to fast for 20 hours a day. This is likely to produce better results than the Lean Gains method but it will take a great deal of discipline and willpower to pull this off. If you are new to intermittent fasting then we do not recommend that you start with the Warrior Diet.
There is another popular program called Eat Stop Eat. With this program you eat for a couple of days and then fast for a full day. So in a week you will have between 2 and 3 fasting days. Can you fast for a whole day at a time? After a while using a gentler method you can build up to this.
Eat Stop Eat is a popular intermittent fasting method because the results are usually very good. Fasting for longer periods of time tends to help you lose weight faster. But it is not easy to do this when you are just starting out so we recommend that you scale up to this after a while of using an easier method.
There are other intermittent fasting methods that require you to fast for 36 hours and 2 days or more consecutively. The people that participate with these intermittent fasting plans swear by the results that they bring. Again you do not want to start with something like this because it will be extremely hard for you to maintain.
There is an alternative day intermittent fasting method where you eat for a day and then fast the next day and then eat the following day. Again there are some good results recorded from this so you may want to bear this in mind for the future.
The bottom line here is that you want to choose an intermittent fasting method that is easy for you to start and maintain. You need to get your mind and body accustomed to intermittent fasting.