Salespage Snapshot: >>> Click Here To View Full Sales Page... Table Of Contents Chapter 1: The Five Factors for Building Successful Products Chapter 2: The Five Things You Mustn‟t Do Chapter 3: In-Demand Products Chapter 4: Out-of-Demand Products – Is There a Market for Them? Chapter 5: Three Methods to Reduce Your Costs in Building Products Chapter 6: Buying Resell Products Online Chapter 7: What‟s More Important than Building the Product? Chapter 8: Selling a Refrigerator to an Eskimo Chapter 9: Keep Your Ears Open Chapter 10: Products Build Businesses Sample Content Preview Buying Resell Products Online Actually, resell products go against the very grain of our concept, i.e. building products, because here you aren’t building any products at all. There are various people in the world who love building and developing products but hate the idea of having to sell them. Then what do these people do? Quite simply, they make these products available for reselling. In simpler words, these products are made available online so that other people can buy the rights to them and then sell them over. The money equation is simple – the purchaser of the resell rights pays a onetime price to the developer of the product and any gains achieved from selling the product are then those of the person that buys the resell product. Though you aren’t building your own product here, it is still a good idea to discuss these products, because there are several marketers – especially Internet marketers – who are using this concept to build sturdy online businesses for themselves. They consistently buy resell rights to the products, tweak them if the developer permits them to, and then sell them over for a tidy profit. Since people will continue buying these products, it becomes a possibility for the seller to earn a continuous stream of residual income. These products are generally sold online and are in the form of eBooks or software applications or on similar lines. Hence, once put up for sale, there can be a continuous sale of them. However, you have to remember the basic rules while looking at resell products. It is best to have products that are in demand and if you are looking at some product that is out of demand, make sure it has something unique about it. Make an attractive sales page and use all the marketing knowledge you have and you will see that you get customers. There are quite a few places on the Internet from where you can get resell products. The following are a few examples:- https://www.resellerproducts.com/ https://www.resellrightsifu.com/ https://www.nicheproductsreseller.com/ Summary Merely building the product isn’t enough. What’s More Important than Building the Product? We have been speaking about how a great product is integral to your business and in many ways it is. In fact, if a list of the top things to do to ensure business success were created, having a good product would be right there on the top. However, there is something that is also quite important. You could say it goes hand in hand with product enhancement. And what is that? This important thing is promotion. Without promoting your product, your business is dead in the water. It won’t get a good start, which will make you lose money and you will be out of your business soon. This is a vicious circle; you have to try to be out of this as soon as you can. So, what does promotion mean? Basically it means advertising your product, but in simple layperson terms, you could also say it is highlighting your product where it can meet with good exposure. Today, the Internet has opened up various vistas for advertisement. You can actually reach out to your target niche and promote your product directly to them. There are so many products in the market currently which aren’t better than their competitors but are still surviving and some are even dominating. Now, why is this happening? Advertisement is the answer. They spend millions on ad campaigns, both online and offline and increase the curiosity levels. If the packaging is slick, if the promotion has been great, then people don’t mind checking out the product. But the most important thing that advertisements do is to create an awareness of the product. People know that the product exists; there builds up a curiosity level for the product. It is because of this that people don’t mind adding the product to their shopping carts to try them out if nothing else. Slick advertisement and brand awareness are extremely important when you are trying to build a product that can reach out to people. Don’t undermine the importance of these two aspects, which can very easily make or break a product, however good or bad it is. Summary Traditionally, this line has been used to indicate a wily salesperson that uses every trick in the book to sell things to people that they don’t want. But isn’t this talent going to be great for you if you are entering business? Selling a Refrigerator to an Eskimo “There is only one way... to get anybody to buy anything. And that is by making the other person want to buy it.” - Dale Carnegie, adapted for advertising How do you sell a fridge to an Eskimo! That challenge has always been the symbol of the ultimate in marketing a product to someone who simply does not need it. There are funny answers that come up, which also stand for dubious practices in advertising. ‘Tell him there is alcohol in it’ is a kind of surrogate advertising. Your intent may actually be to sell him alcohol, so you sell him a fridge bundled with bottles of whisky. ‘Tell him it will make him feel warmer,’ is a partial truth, because technically speaking, the temperature inside the fridge can be adjusted to be higher than the subzero cold outside! But let us revise that original statement – That challenge has always been the symbol of the ultimate in marketing a product to someone who apparently does not need it. That will lead us to ask – is there possibly a reason why an Eskimo would need a fridge? The answer is another simple question – Why do you sit at your dining table eating a salmon dish with a fork and knife? Why aren’t you out there in the jungle spearing the fish and roasting it on a crude fire? Product development, advertising and marketing are the driving forces of civilization and convenience. The Eskimo needs a fridge because he no longer wants his wife to go and bury the reindeer roast under a pile of snow. And, here we come to another factor in advertising, he also wants it because his neighbor has bought one! So that’s it! We have sold a fridge to an Eskimo without any trickery, without gimmicks or lies. We have simply fulfilled the three needs of a good product for the Eskimo – a product that satisfies a need, with great looks and high quality, marketed well. That wasn’t very difficult was it? Now shall we attempt to sell bottled water to millions of people who have easy access to safe drinking water through taps in their kitchen? That is probably tougher than selling a refrigerator to an Eskimo!

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Chapter 1: The Pros and Cons of Home Business Models Chapter 2: Choosing a Home Business Chapter 3: 3 Home Business Models to Choose from Chapter 4: Building Your Mindset to Succeed Chapter 5: The Material and Abstract Things You Will Need Chapter 6: What Motivates a Home Business Operator? Chapter 7: Your Early Achievements Chapter 8: Taking Your Home Business to Higher Levels Chapter 9: Guiding People Along – Building a Workforce Chapter 10: When a Home Business Doesn’t Stay a Home Business Sample Content Preview What Motivates a Home Business Operator? One of the most important ingredients that you will need when you are planning to enter into a home business is to have the right kind of motivation. It is only when you are motivated that you would be able to follow it through till the end. So what helps in building the motivation? If you have had a bad experience with your previous desk job, it could be great motivation for you to do well as an independent home business operator. You will have the urge in you to do something so that you could give a better lease to your life. In fact, failures can be great motivators to succeed in future, but you have to take them that way. When you are starting out, there are many things that motivate you – you want to prove a point, you want to earn well so that you can show your detractors, you have the initial zeal that goes with everything that we do, you are genuinely happy because you are able to do something on your own steam, etc. This keeps you going. But the problems begin to occur afterward. When you see that things are going smoothly, you might become lax. When you see that there is so much liberty that you can take, you actually start becoming complacent. This is when the business starts to dwindle. You need to stay motivated to keep going. And this you can do by slowing expanding and changing your practices. If you keep with the same things you did before, you are going to get bored. But if you begin expanding, there will be new challenges to meet and this is what will keep you driven. Never shy away from accepting new challenges or from trying new things. When you know that things are going in a streamlined manner that should actually ring some alarm bells for you. You must start looking for new things to do within your realm of business. Join a social networking website like Facebook or MySpace and participate in the group discussions. Speak about your work. The feedback you will get from other people will encourage you. You will know what people like and whether they are generally appreciative about your idea. This could be a brilliant motivation thing. Even associating with new people works. Stagnancy begins to creep in soon in home business models, even if they are paying well. Hence, look for diversity and keep surging ahead. Summary Your business depends largely on those first few weeks. Your Early Achievements We may be very rational in almost everything that we do, but there is one place where instinct rules over rationality. This is in the obtaining of results. We are too result-oriented. We don’t do things if we aren’t sure of results or if we don’t see results coming in the near future. Patience is a very rare virtue. That is the reason succeeding early on in your home biz is so very important. It is so good to see that you have earned $100 in your first week (which is very much possible) even if that is nothing in comparison with your previous endeavor. The $100 ensures that money will come. It tells you, very poignantly, that if you have earned $100 this week, you can earn $200 in the next week and more in the future. You get motivated by this early success. It may not be always about money. If you see that your efforts are passing muster, such as people are commenting on your blog posts or articles, people are visiting your website, people are checking out your profile, etc., then it means that you are making some sort of headway into this. It is these small things that tell you that you are being well-received. In your early days, such response can actually work much better than the money you earn. Make it a point to speak with your near and dear ones about your early achievements. Don’t keep them all under wraps. When they will hear about them, they will get encouraged too and they will speak with you and discuss with you. Slowly, they will get involved if they weren’t already. This can take you further. Your early achievements might be small, but you will remember them for life, even if you will have hundred times this success in the future. You will always remember that first blog comment you got, the first feedback you got on your article, the first review you got from your client on your job profile, the first payment you got, etc. Such things help you a lot in the long run. Summary How do you improve upon the home business you have established and take it to greater glories? Here are some ways. Taking Your Home Business to Higher Levels If your home business shows some signs of settling down, what do you do next? You have probably grown with the idea that you can make as much or as little of your home business as you want to. If you see that things are beginning to pay off to some extent, you might want to pull the stops. But, what you must realize is that you can take your home biz to much higher levels if you wanted to. You will need to consider a few things. Outsourcing We have spoken about this before. If you haven’t used it yet, you must know that you cannot avoid it when you are trying for expansion. You can give out some part of your work so that you can manage more clients, more work and hence more money. Try finding people over the Internet who can give you work through online means. If you are into something like network marketing, try building newer streams to improve your home business. Automation There is a lot that you can automate. You might not know about it at the start, or you may not have the funds to do that, but as your business grows, you will certainly be able to do so. For example, you could automate your emails by using an autoresponder system. You could automate your website testing by using split testing software. These are just examples. There is automation possible almost everywhere. You have to find out about it and use it. Diversification While one arm of your business is doing well, it is time to think about another branch. You will have to nurture it just as you did the earlier one, but with one branch established, you have time to do this. You could select a related domain to reduce your work because then you can use most of your material from your initial venture into this. Diversification can multiply your income in direct proportion, but not the investment, because several things will be used in common with your previous ventures.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table Of Contents Chapter 1: How Businesses in the 21st Century Are Different from Earlier Businesses Chapter 2: The Network Marketing Model (MLM) – Why Is It a Great Business Model in the 21st Century? Chapter 3: Using the Internet for Your Business Chapter 4: Web 2.0 – A Step Ahead for All Businesses Chapter 5: Niche Businesses – The 21st Century Trend Chapter 6: Attracting the Customer Chapter 7: Internationalization of Business – Easier Now than Ever Before Chapter 8: Providing Freebies – A Useful Tool in Leveraging Businesses Today Chapter 9: Some Methods Used in Business Promotion Today Chapter 10: New Trends for New Businesses Sample Content Preview The Network Marketing Model (MLM) – Why Is It a Great Business Model in the 21st Century? Many people ask whether MLM really helps to make money or, more precisely, to market a product? The answer is YES. In fact, in these times of recession, MLM could be the best option to use as a business model. The prime reason for this is the fact that MLM does not cost anything for marketing. Here, people refer products to each other by word of mouth. This has a very high conversion as the product here is referred by someone whom you know and trust. Especially in the 21st century, when the market is so volatile, it is difficult for a small company to keep investing in ads. MLM is the solution for that. It gives you a growing option without much investment. Millions of people have become millionaires using MLM channels alone. In MLM you refer someone and someone refers someone else in this way a long chain of people builds up. Here, the major benefit is that even if you don’t refer many people, your downline is active and you keep getting checks. This way you can earn a regular residual income monthly. There are many people who get retired when they are just 35 riding on their MLM horses and put their efforts in this regard, making millions of dollars. If you select a better MLM product and company, there are no reasons that you don’t get success. Sometimes people are wary of MLM, especially when they consider that they don’t know anyone quite well and so they won’t be able to build networks. However, nowadays, it has become very easy in the work on the Internet. You can use Facebook, MySpace.com, hi5 and many other social networking websites to build your network instantly. You can join forums, private JV clubs, affiliate networks which make your network building like child’s play. Summary If you want to start leveraging your business, the best way to do that is to take it online. Using the Internet for Your Business The Internet is the new tool for your business in this 21st century. It helps you do build your business, earn online, save your time and money. In earlier days, just to send someone a letter we need to wait for days but now with the help of the Internet; it can reach within just a few seconds and that too for free. There are many people have take up full time businesses on the Internet. For example, eBay is a portal where people selling product online. There are millions of people earning full time from just eBay. There are many other portals that work in a similar manner. Promoting your product or service was never been so simple. Internet marketing has made that happen. People promote their product or services using blogs, websites, free micro blogging, forums and so on. Many online communities exist for different business which you can join for free and many premiums paid once which opens a new door for you in terms of business and new customers. Facebook and Twitter has totally changed the way we use social communities. People can totally customize Facebook to be their personal desk and promote whatever they want to. There are several software applications available to promote Facebook and Twitter which minimize your work by 70% and makes the process automated. Twitter is a new revolution in microblogging where people follow each other and inform each other about their activities, products, services, events, etc. Twitter helps you to connect to people instantly and easily. You don’t have to know much about the Internet to use Twitter; it’s very easy to use and instant blogging. Summary Web 2.0 is what is really taking businesses forward. Web 2.0 – A Step Ahead for All Businesses Web 2.0 has totally changed the way how manufacturers and buyers used to behave earlier. Now customers have become smart and manufacturers have improved a lot in their quality and service. Most of the companies have started using Web 2.0 to improve their business, to know their customers thoughts and improve their product or service. Customers have become more discerning than they ever were. They don’t make decisions for making instant purchases like they used to do before. They search for reviews on product or service on the Internet first, closely take a look at product and only then make the decision which product to buy. It has become much easy to know the review of a product for example if a customer wants to buy a mobile they have more than hundreds of choices. So, they do a research first, check users’ reviews from people who have already used the product or service and then decide which one will be a good fit for your purposes. This helps the user to know exactly what the product is and whether or not it matches with what the manufacturer claims. Companies and manufacturers also keep a close track of these reviews and try to improve the product quality or price based on reviews by their existing customers. This way it helps both the customers and the manufacturers to maintain good relationships with each other. With the help of web 2.0, you have at your disposal a completely new and prospective way or marketing which helps both the parties. Companies realize that one bad comment about their product can jeopardize their business prospects. Hence, they make genuine efforts to keep the customers happy with what they offer. The Web 2.0 concept is so vast that not all the companies knows exactly how it works. But realizing the vast benefits it has, people are not minding the effort they have to put in order to understand the concept. Summary Working within a niche amounts to specialization, which in turn gives better credibility to your name. Niche Businesses – The 21st Century Trend Niche businesses weren’t so common until people started understanding the power of Internet and how to earn online using methods of niche business marketing and the Internet. First of all, let me tell you what a niche business is. To explain you more clearly I will explain you with an example. There are many business online and offline, say health, games, entertainment, training, sports, etc. If you want to select a business in a particular area such as training, then it becomes your niche. It has a broad meaning as well, so we go more in research and find detailed information on that niche and look for sub niche example dog training. Dog training can further be divided into sub niche example stop your dog from barking, how to stop your dog from scratching carpets and so on. So in this way we can find more targeted niche and get targeted buyers and make good sales. Earlier, it was difficult to find the proper niche by marketers as they did not have proper sources but nowadays the Internet has removed that stop block and opened new opportunities in niche business marketing. More and more people are joining niche business to get a good profit from their business. Once you find the proper niche you can start promoting it using blogs. You can use free blogs like www.blogger.com, www.hubpages.com, www.squidoo.com and many others. This helps you to get start without much investment as most of these platforms are free. You can even use article marketing, which is one of the best known online marketing methods. If you do proper article marketing you can get tons of targeted traffic to your niche blog. You can get a very good number of sales as here conversion rate will be high because you will be using sub niche business marketing technique with other promotional options.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table Of Contents Chapter 1: Why Network Marketing Is so 21st Century Chapter 2: The Recession and Network Marketing Chapter 3: The Changing People’s Perspectives Chapter 4: Getting Free Traffic Has Never Been Easier Chapter 5: Unleashing the Power of Web 2.0 on Your Network Marketing Business Chapter 6: Social Networking and Your Prospects Chapter 7: Giving People Exactly what They Want Chapter 8: Who People Are Looking for – Business Leaders Chapter 9: A Home Business Opportunity You Cannot Miss Chapter 10: Why Network Marketing Will Stay through the Next Centuries even Sample Content Preview The Recession and Network Marketing Since 2007, the world has been seeing an economic downturn. Things haven’t been so miserable for more than 50 years now as they are today. People have started losing jobs, companies are trimming as many employees as they can, people are tightening their belts and suddenly there is a growing demand for financial security options such as insurance and medical policies. Everyone, everywhere in the world, is hit by the recession in some way or the other. And the consequences are going to last a while. Analysts predict this recession won’t tide itself over completely till at least 2012. It is actually not surprising that, in these troubled times, people are looking at network marketing options. There is more than one reason for them to do so. Low Investment You don’t have to put a lot of money when you are starting out with any network marketing opportunity. Basically, you might have to buy a kit which usually doesn’t cost much. This starter kit contains the product that you will be promoting and various kinds of instructional material. Even if these kits are considered pricey, they won’t cost more than a couple hundred dollars. Your Own Master This is, definitely, an important incentive for people who are trying to get into such opportunities. When you are working within the network marketing genre, you are the master of your team, because you have built it. This is the team that you will nurture and develop. Now, compare that with a desk job where you have to strictly work under the diktats of your superiors and you will understand why network marketing has become so popular today. High Money Potential When you are working on building a network that sells, you are also creating various streams of residual income. You are developing your network in such a way that it keeps generating money for you. Usual desk jobs don’t give you that privilege. There, you earn only as much as you work. Low Risk The risk is low. You don’t have to worry about getting fired. The companies themselves are more stable because they have bigger reserves. Note that they save millions of dollars which other companies blow away in the form of advertising expenses. For network companies, their networks are their greatest strength. Summary Network marketing is so popular today mainly because there has been a drastic change in the way people think. The Changing People’s Perspectives Until a few years ago, respectable people would not want to be associated with something like network marketing. These ventures were written off as scams and fads that wouldn’t persist for long. But they have been in this world for more than a century now and they are still going strong. One of the most important reasons why this is happening is because people have changed their mindsets about network marketing. They no longer write off these opportunities as downright scams, but they take the time to understand what these opportunities are. They sit and analyze whether these can work, and the genuine ones do make a favorable impression on people. People are not shy of attending seminars and workshops where famous MLM professionals – most times, famous all over the world – speak. They listen to them talk and weigh these things with the voice of reason. This is what makes them realize that network marketing is something very real, very doable. What has fueled this thought is the current recession. Because companies are removing people from their payrolls, they have to look at opportunities that would mean more stability. Suddenly, these network marketing ventures, which were considered as mere scams, have become more stable opportunities to be with. People have changed their ideals. The fact is that companies that are working on MLM patterns are earning more than mainstream companies. If you use network marketing, you already have an army of people promoting your product. You don’t need to spend heavily on television spots (hiring expensive actors, directors, shooting locations) or on billboards or on newspaper front pages. You have your network speaking about your product and they will keep promoting it. Another thing that has changed people’s mindset about network marketing is the advent and successive development of the Internet. The Internet has become the mouthpiece for everything commercial in today’s times. The Internet has made it possible to bring interested people right to your website or blog or whatever other device you might be using. This certainly beats cold calling, door-to-door visits and other such embarrassing tactics where people wouldn’t mind banging the door in your face. Now, MLM folk are respectable people. They are the ones being chased, they aren’t chasing others anymore. Times have changed and network marketing has risen drastically in the eyes of the people. They are now coveting such opportunities instead of detesting them. If you are still thinking about whether to use MLM to expand your financial coffers of not, you have to only bear this in mind – network marketing is counted as one of the most esteemed business opportunities to be associated with today. Summary This is the age of traffic and footfalls. The more people know your business, the more chances it has of surviving. Getting Traffic Has Never Been Easier If someone elderly in your family has practiced network marketing in their times – maybe your parents or your uncles or aunts – don’t let them talk you down about taking up these opportunities today. They may have various tales of bitter experiences to tell you. They may tell you about how they suddenly stopped getting invited to parties, how people suddenly started avoiding them like they were carrying a virus, how they got slammed receivers in their ears and slammed doors in their faces, etc. They may try their best to deter you from taking up any network marketing opportunity today. But the one thing you have to remember is, those were the days in which there was no Internet. People had to physically take themselves to their prospects, or whom they thought would be prospects, and then peddle their opportunities to them. Naturally, they went to people who didn’t know anything about these concepts and they were understandably not interested in what they had to sell. They used methods such as cold calling and visiting their houses, which were definitely not appreciated. No one will appreciate that today either. However, things have changed drastically. The Internet has made that happen. Today, your biggest advantage is that you can bring traffic to yourself. There are so many methods you can use online in order to bring the right people to your venture, and not the other way round. You don’t have to kiss many frogs to find your prince today. The princes come galloping to you! Many methods exist. Let us talk just of about couple of them right now.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table Of Contents Chapter 1: The 7 Basic Requirements to Sell Anything to Anyone Chapter 2: The First Requirement – Sell Yourself, Use a Great Story Chapter 3: The Second Requirement – Creating the Undeniable Need Chapter 4: The Third Requirement – Stamping Your Authority Chapter 5: The Fourth Requirement – Creating the Sense of Urgency Chapter 6: The Fifth Requirement – Making Them Accountable with Free Gifts Chapter 7: The Sixth Requirement – Making a Commitment Chapter 8: The Seventh Requirement – Keeping the Interest Factor Alive Chapter 9: What You Can Sell and What You Cannot – Some Taboos Chapter 10: Quest to Become Perfect in the Art of Salesmanship Sample Content Preview The Second Requirement – ‘Creating the Undeniable Need’ People don’t purchase things on a whim in today’s world. Everyone has become quite conscious about money, especially because of the recent economic problems that the world has seen. But it is still a good time to start business. People have money, but they are only more cautious about spending it. The frivolous spending habits of people that we saw about three years ago have toned down miserably. But people are people, they will start spending frivolously again, but until then you have to make them see why they should buy something from you. You can do this by making people understand why they should buy your product, and that becomes your second requirement of making successful sales. Whatever your sales pitch is – the sales page, a television commercial, a magazine or a newspaper advertisement – the focus should be on what the product can do for the people. You have to tell them what benefits they can get out of them and the more succinct you are about them, the better it will be. Let people know what their money will give them. When people are convinced that they are spending their money on something useful, they won’t mind spending the money. It should be something that spells real utility to them. You must know that people don’t see things that you don’t tell them. Now, you might be selling a steam iron, but until and unless you actually outline the advantages of getting a steam iron, people won’t think of buying. People won’t buy it just because it exists. However, if you could make a bulleted list of its benefits and advertise that on your sales page or even in the mall where it is sold, you will find people buying it. You can actually hear people saying things like, “Dolores, this seems to be a good thing. See, I won’t have to bend when I iron clothes at home.” “Yes, Martha, and it doesn’t require much power too.” See what I mean? People talk themselves into buying things when the benefits of it are outlined. They almost convince themselves to make the purchase. Summary You have to make people realize that you are the person to buy from. The Third Requirement – ‘Stamping Your Authority’ This is actually where your actual sales expertise comes into play. Making a list of the benefits is actually one of the most common things to do. Everyone who makes a sales pitch for their product will do that. But what you have to see is how you can make it special so that your people can’t resist purchasing it. One of the best ways to do that is to focus on how you and your product are better than the competition. In a way, you have started on this already, right in the first requirement when you wrote the story. You are stamping your specialness at that point itself. But now you have to put that more in your readers’ faces. Make them see what’s so special about you. Speak of your special expertise in the area. Speak why you are better than the others – maybe it is the creativeness of your product or an added feature that makes it unique or maybe even your better support system. Be as transparent to your public as you can be. In the baby boomer generation, it was all right if companies kept everything about themselves secret. People still bought and, in fact, in those days, the more enigmatic a product was, the better it was – this was the general feeling among the public. But today, with the great concept of Web 2.0 looming right in front of us, we need to be much clearer about what we are selling. Use forums and blogs to sell yourself. If you don’t have a blog yet, make one using Blogger or Wordpress. People can then interact with you. They understand you are for real and that you have answers to their apprehensions. They get more convinced about you as a person. They don’t mind buying from you. The best thing is that this helps you to come above your competition. In today’s day and age, this is the most important thing you can do to enhance your products’ selling prospects. Summary People buy more when an apocalyptic scenario is created! The Fourth Requirement – ‘Creating a Sense of Urgency’ If you have seen any sales pitches lately – any at all – you will have come across this doomsday mentality that they create. A great ad for a great product for a great price will end with “This offer is only for 3 days. Rush!” The smiling blonde on Home TV will demonstrate a product that you absolutely want for your house and then say, “These prices are only till the next full moon” or something like that. Even the nerdy geek who puts his picture on the sales page creates an Armageddon scenario by stating that his prices have been dropped from $127 to $27 only for the next 24 hours. The truth is probably that his product was never anywhere above $27. But when you tell people that they are getting a bargain, they are always interested, even if the price after the bargain is more than the original price of the product elsewhere. Humans are sticklers for bagging steals and it panders our ego to understand that we have got a bargain. What really improves a bargain situation is the sense of urgency. The feeling of get-your-credit-card-right-out-of-your-wallet-and-buy-this-schmuck is what gets them every time. Of course, when you know there’s just 36 minutes to buy something at half price, you will probably buy it. Even if that thing isn’t useful to you right now, you will justify yourself by saying, “If I have to buy this tomorrow, I will have to pay a lot more.” Chances are that you will buy that thing and it will keep gathering dust till the real Doomsday happens!

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Chapter 1: The Law of Attraction – What It Really Is and What It Is Not Chapter 2: Objective and Subjective Thinking Chapter 3: Stop the Default Processes from Ruling Your Life Chapter 4: Pivoting Your Thought Process Chapter 5: The Right Mindset about Money Chapter 6: Wealth Manifestation through the Law of Attraction Chapter 7: Is a Poor Person Who Thinks Positively about Money Rich? Chapter 8: What about Lotteries and Windfall Incomes? Chapter 9: Balancing the Inner Self and the Outer Self Chapter 10: Why Doesn‟t Everyone that Uses the Law of Attraction Become Rich? Sample Content Preview Objective and Subjective Thinking One of the main steps toward understanding the Law of Attraction to a greater degree is to understand what the word ‘thought’ really means. Throughout the description of this law, you will find that it doesn’t refer to thinking in the way that we do. We think that we exist, we are in a particular situation, there are certain people with and around us, there are things we are with and so on. Whatever we see becomes real for us, and that becomes a part of our thought. However, this is not the kind of thought process that the Law of Attraction talks about. This is known as objective thinking. But, in order to see the implementation of the Law of Attraction in our lives, we have to first shun the concept of objective thinking. We have to adopt a higher level of thinking, which is subjective thinking. Why do we think that our spouse is real? Because we can see them. But this is objective thinking. With subjective thinking, things will be the other way round. We think our spouse is real and therefore we see them. Now, that is subjective thinking. Your job isn’t real. But because you believe so concretely that it is real, it becomes a reality for you. Your situations aren’t real. However, your firm belief that they are happening makes them real for you. This is the realm of subjective thinking. When you think subjectively, things are more or less like how you are seeing a dream. When we see a dream, how do we picture ourselves? Is our ‘dream’ self the real us? No, we are the ones who are ‘seeing’ the dream. We are just the frame of reference, the consciousness. Whatever is happening in our dream is our perspective. That is how thinking works in the subjective world. In this world, what we see is actually just a manifestation of our thoughts. Now, that doesn’t mean those things aren’t real. What that means is that those things are present in our consciousness. Just as we might be able to alter things in our dreams, by applying the Law of Attraction, we could alter things in our ‘real’ life as well. Summary We give a lot of focus to things that are irrelevant in our lives, so much so that they actually start ruling our existence. But there are ways in which we can stop them from toying with us. Stop the Default Processes from Ruling Your Life To a large extent, we allow things and situations to rule over us. How many times in life do we tell, “This situation is beyond me! I cannot do anything about it.”? We do that a lot. Each time that we do that, we are yielding the control of our lives to the situations that are governing us. We do not think even one bit in the way that the Law of Attraction suggests us to do. And what is that way? Quite simply put, that way is to think as though we rule the circumstances. The fact is that these circumstances are much in our hands. It is up to us to create situations that are conducive for our development, and not the other way round. Think about it. Is a financial problem bogging you down? Probably you have planned an endeavor but aren’t able to do so because of paucity of funds. So what do you do? Most people will think that this going nowhere and they will bail themselves out. But a person who really believes subjectively will understand that the financial problem lies in the frame of reference and will not worry about it too much. On the other hand, such a person will try to think that he or she could make the situation conducive. Sounds impractical? It isn’t so impractical actually. If you begin to think strongly about having money, what will you do? The Law of Attraction tells you that you have to ‘visualize’ it and actually behave as though you have the money. In that case, you will apply for a loan probably and when you do that, you will be very confident because you believe that the money will be yours. Your confidence will work to your advantage because your potential financiers will get the impression that you have the capability to earn and pay them back. They understand you are a person of merit. This is what the believers in the Law of Attraction do. They make things conducive to them through an intense thought process. But their thought process is not of this objective world. They think as though they are the center of everything that’s happening and that they can have full control over the situations they face. Summary So how do you go about developing this kind of thought process, where you think you are the center of the universe and everything just exists in your frame of reference? Pivoting Your Thought Process In order to create the subjective thought process that the Law of Attraction demands of you, it is very important that you create the right frame of reference. You have to be like the person seeing everything in a dream. Your perceived reality is actually the things that are happening in your frame of reference, which is just another name for your consciousness. But, you need to put a finger on this consciousness. You need to anchor it. This aspect – anchoring your conscious mind – is known as pivoting your thought process. When you begin pivoting your thought process, the primary requirement is to have a fixed point from where you can begin. Usually, this fixed point is your resolve, your intention, your motive, your purpose. For example, if you really need to start a business, your resolution to do that is your pivot. The stronger you resolve to achieve that, the more profound your pivot will be. That is why people who have stronger resolutions are able to achieve better things than people who don’t have a very strong mindset to achieve something. If you consider your desire as your pivot and see everything from that perspective, everything begins falling into place. You feel as though everything that’s happening is happening as a means of bringing you closer to your desire. In the above instance, if your desire to start a business is your pivot, then you feel as though everything happening in your life is taking you one step closer toward realizing your dreams. This includes the positives as well as negatives. If you suddenly meet someone, you feel that somehow that will be connected with your new business, which isn’t yet started but you have no apprehensions in your mind about it. You also feel that your getting fired from your desk job was something that will take you closer to having your own business. People who believe in the Law of Attraction staunchly build such pivots in their minds. Then on, their entire life is focused on this pivot. This is what drives them and motivates them into coming closer to their goals. Summary We are applying the Law of Attraction to wealth. What is important here is the mindset that we need to make this application.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Chapter 1: Beginning Early to Do Better – The Lemonade Way Chapter 2: Teaching Kids to Manage Money Chapter 3: Money Management for Teens Chapter 4: Money Management for Families Chapter 5: Money Management for Home Business Ventures Chapter 6: Managing Money when the Chips are Down Chapter 7: Protecting Yourself from Illegal Money Management Schemes Chapter 8: Investing Money Chapter 9: Money Management Strategies Chapter 10: Money Management for the Future Sample Content Preview Teaching Kids to Manage Money "Money is like a sixth sense without which you cannot make a complete use of the other five." - W. Somerset Maugham Teaching young children the importance of managing money responsibly can help them live fuller and well balanced lives as adults, using all six senses to maximum efficiency. They will have learnt their ABCs as tiny tots, but as growing kids you can teach them the five Bs of effective money management: Budget – Let your child outline his or her needs in a typical month and plan a budget around these costs. Provide for recreation and reading as well, you don’t want Jack or Jill to be dull children! Balance Sheet – Print out a simple balance sheet template and teach them how to enter their debit and credit every day. At the end of the month they will know exactly where they stand, thus imbibing a sense of fiscal responsibility. They will understand that there is no such thing as a free lunch! And that a dollar saved is a dollar earned. Board meeting – Discuss and communicate with those associated with your income and expenditure. If your children need additional money all the time and cannot manage within their pocket allowance, you can help them prioritize their spending. Explain to them that skipping lunch with the intention to eventually buy a PlayStation also amounts to misappropriation! Bills – Teach young Jack or Jill to collect every bill, receipt and piece of paper related to his pocket money income and spending. That will also help them prepare their balance sheet easily. Banking – Open a junior account in their name and let them operate it. Accompany them to the bank and let them understand the various aspects of banking and money management. You might just have a successful Wall Street professional in the making. They should be ready to roll by the time this recession is out! In the course of your money management discussions over breakfast, they may also ask you about another B – “Dad, what’s a bailout?!!” If you teach them sound financial ethics when they are young, their company won’t ever need a bailout for sure, when they have one! Summary Teenage is the right time to do a lot of things. Like, learning the importance of money, for example! Money Management for Teens "Give me the strength to change the things I can, the grace to accept the things I cannot, and a great big bag of money." - An unknown 13 year old. This version of the Serenity Prayer is often on the mind of your teenager. How are they going to get that great big bag of money? But even more importantly, how is he or she going to manage the small amount of money that you give them? First let us calculate how much money they need. Standard costs would include school lunch money, book money, money for field trips or outings and a weekend entertainment allowance. Don’t forget to add a reasonable amount for magazine subscription and books and music CDs or DVDs. Teenagers must be encouraged to explore the arts and knowledge. Add to this an allowance for household chores carried out by your son or daughter. Keep the allowance flexible. If he or she should require new football shoes for the season as they old ones are worn out, you will have to cover that as well. Once a budget is fixed, tell your teen that these costs have to be adhered to. You may find that he or she is skipping lunch to save and buy something else that they desperately want. Talk with him and understand his needs, but be firm that allocated funds have to be used for the agreed purpose only. Teach them to maintain a simple balance sheet. They may also be earning additional money by delivering papers or working part time at the local pizza store. From the balance sheet they will know where they stand at any time and they will also understand the responsibilities of money management. Maintain transparency in all accounts. Insist that you ‘audit’ their accounts periodically so that you know the allowance is not being abused. But also be sensitive to his or her need for privacy. When they know that you respecting them as a trustworthy money manager, they will try and will up to that trust.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Chapter 1: What is Financial Empowerment? Chapter 2: Ability v/s Action Chapter 3: The Four Fundamentals Chapter 4: The Sum of Five Chapter 5: Understanding the Concept of Assets Chapter 6: Building Your Assets Chapter 7: Investing in Education for Your Financial Empowerment Chapter 8: Enhancing Your Financial Coffers with Recreation Chapter 9: The Long Haul Chapter 10: Staying Upwardly Mobile Sample Content Preview Ability v/s Action There is a wide gulf between ability and action in the world that we live in. There are millions of people out there who are capable of doing something. They might even have the right academic qualifications and some might even have an experience. But then these people aren’t putting their talents to the right use. Think about something that can teach excellently, but doesn’t put that talent to use. This teacher is instead doing a desk job because according to him or her that’s a safer bet. Now, the desk job can only take the person so far because he or she doesn’t really like doing that stuff. However, if this person had taken the bigger step of going ahead and teaching – overcoming any limitations in the way, such as stage fright – it is highly possible that he or she would be much better financially stable and empowered today. We all have various talents, but we fail to discover them and even if we do, we fail to put them to use. J. K. Rowling would not have become the multimillionaire she is today if she had given up her penchant for writing and chased a humdrum ‘safe’ job like most of us do. Imagine Michael Schumacher or Zinedine Zidane’s vast bundle of talent hidden behind an office job. Think what Barack Obama would have been if he did not act to implement his immense leadership potential and charisma to rule one of the most developed nations of the world. The one thing we have to consider is that it is not just enough to be able. It is not enough to be able to swim, cook, dance, write, jump or whatever. If you want to be financially empowered, you have to use these abilities that are within you and wow the people around you. It is only then that you start taking steps toward your empowerment. Summary If you are looking at financially empowering yourself, you cannot neglect these four important fundamentals. These are the ingredients you need to prepare this recipe of economic freedom. The Four Fundamentals When you are looking at building yourself financially, there are a few things that you must make sure you have with you. These are your allies in your quest for financial empowerment – they are your four fundamentals – without which you will find this journey very difficult. Here we take at a look at these four essentials in brief and throughout this eBook, we shall take a detailed look at what they really mean. Assets Assets are the material and nonmaterial things that you have with you. These things are valuable because you use them to create more things. However, we are going to bring about a change in your perspective of assets. Normally people think only about monetary assets. But everything that you have, including the love of your spouse, can become an asset. Education Education is veritable factors in empowering yourself financially because your career is going to depend on how educated you are. However, education does not just mean academic qualifications – everything that you do in the pursuit of achieving something counts toward your education. Even reading a manual to understand how a particular software application operates will be education for you because you can use it in future in some or the other way to enrich what you have got. Investment Investing is an asset because this helps you in securing money for the long run. When things are going the way they shouldn’t, your investments matter a lot. Even when everything is hunky-dory, your investments build up your financial portfolio like few other things can. Recreation You might not willingly take this as a factor for financial empowerment, but the fact is that you need to enrich your mind in order to stay healthier and hence make yourself more stable monetarily. Some forms of recreation can actually directly help in improving your economic standing as well. Summary The Sum of Five is the essential law that helps you to evolve financially so that you keep moving upward. The Sum of Five The Sum of Five is a key aspect in financial empowerment. It is a rule, a rule which you apply in order to keeping yourself dynamic. It ensures that you don’t remain stuck in the rut when you have achieved a modicum of success, but you keep improving upon it and keep moving northward. So, what does the Sum of Five state? The Sum of Five states that if your income is the sum total of the five people closest to you. If the five most prominent people you are dealing with financially make less money than you do, then it is time for you to find some more financial collaborators. This is the statement of the Sum of Five, but you need not judge it by what it actually says. Look at what it means. What it means is this – When you are involved in a business collaboration with several people, you must take a look at how much the five people closest to you are earning. Here, we don’t really mean a number at all. The ‘five’ is irrelevant. You have to look at the people you are dealing with at all times. If the people you are dealing with are making more money than you are, you must continue your efforts till you reach their level. But if they are all making less money than you, it means you have reached a point of stagnancy and now you need to find more people to hobnob with. You won’t be mistaken if you find this law to be a bit selfish. Actually, it isn’t that way. We all believe and accept that change is imminent. We say that all the time. Then why do we not change the circumstances that surround us? We tend to live in the same situation for life, without trying to think we should take higher leaps. This is where we make the absolute error. If we want to progress, it is important for us to improve the situation that we are surrounded with. It is important for us to change the set of people we regularly deal with. There is a saying in an Indian language that says, “A man doesn’t really succeed in life unless he leaves his childhood behind.” What it really means is that we should not cling to our past more than we should. In life, we continue climbing the rungs of ladder of success but since we tend to think we have reached our zenith, we never continue moving upward. This is when the downward fall begins.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Chapter 1: Business Opportunities – What are the Qualities of a Great Business Opportunity? Chapter 2: Where to Look for Business Opportunities? Chapter 3: Successful People Aren‟t Born Successful; They Understand and Accept New Opportunities Chapter 4: Why We Should Always Be on the Move! Chapter 5: Identifying Great Business Opportunities and Acting upon Them Chapter 6: Does Opportunity Knock Twice? Chapter 7: Using the Internet to “Discover” Your Business Opportunities Chapter 8: Listening to an Opportunity Is Not Enough; You Have to Put It in Action Chapter 9: Inspiring People to Help You Reach Your Goals Sample Content Preview Successful People Aren’t Born Successful; They Understand and Accept New Opportunities No one is born successful. When we are born we even don’t know how to spell successful, knowing its meaning is something quite far-off. As and when we grow up, we begin chipping in efforts to turn our lives into successful lives. Some of us do achieve the success that we have thought about, but that doesn’t come without a great deal of effort. One of the most important ingredients in becoming successful is to have a vision, a dream. If you don’t know how to dream, you will most probably not achieve anything in life. Some people are afraid to dream, thinking they would be terribly frustrated if they don’t achieve their goals. But the fact is that if you don’t dream, you probably won’t get it. Great people dreamed of flying, going to moon and so on… you see now that we can fly, we can go to moon. In this age when people are thinking how to build gadgets that can turn objects and even people invisible, it is quite unwise to restrict one’s thoughts. What do you dream about? Probably you dream about having a great business or buying a home or a car of your own. In the light of all the achievements that people have made, do you think all this is as difficult as you think? This shows there is nothing impossible in this world you if you do it the right way, if you take initiatives and plan it properly. Just take the example of Bill Gates, our favorite example actually. Practically the whole world today uses his Microsoft products, not realizing that these products belong to a person who is a computer dropout. Take a look at Facebook. It started as a college project and has today made a revolution in the field of social networking. How can we not talk about Google, which started in a dingy office and today it dominates our online world. All these successes have been achieved in just a few short years! So, don’t lose hope, hold on to your big dreams and try to achieve them. The simple steps that you need to take are hard work, and to be there at the right time and the right place. Follow this and no one can stop you from reaching your goals. Plan things properly on paper before executing them. Make milestones for yourself and give yourself rewards once reach there. Summary Success rarely comes to people who wait in the wings for things to happen to them. It happens to people who stay on the move. Why We Should Always Be on the Move! I have seen thousands of people failing in their lives due to only one reason, i.e. they don’t take action. Let’s say you have $10 million but you don’t know how and where to use them. The amount becomes worthless to you then. So, if you have resources, information and business plan, make it a point to execute them then. Don’t just keep them on paper. Some people work very hard during the initial stages of their business, but if they don’t succeed early on, they stop. You must know that success most probably won’t come instantly. You need be dedicated and sometimes work for years to get real success. But some people get demotivated very soon. Most of these people have not planned for the worst and they don’t have back up plans. Keep all these things ready and keep working on your plans and you will see that you move closer to success. Failure is not the only reason why people stop working. In some people, overconfidence becomes the primary culprit. These are the people who succeed early on, but then they become overconfident about their achievements, which even makes them complacent. They start thinking they have achieved everything and now they don’t need to do much, but the fact is we should never stop and should always be on the move to achieve more and more success. Then, there are other kinds of people who just keep dreaming, keep thinking they will do one thing or the other, but the fact is that we only have to execute those plans and not to just keep thinking about them. Everyone can dream but only those people who work hard can achieve those dreams. Summary It isn’t enough to just listen to your opportunity’s call. You have to act upon it. Identifying Great Business Opportunities and Acting upon Them There should be a formula to make a great successful business and plan to take action on that formula which should be executed properly by acting upon them. There are a few things you need to take care which help you to take action on your plan. Always expect for the best Create your work plan on paper Dedicate yourself to work and complete the task on time Make milestones for your plan Make schedules for daily, weekly and monthly task and don’t miss them Always keep an backup plan which keeps you still in the business Sometimes we work very hard but at the end of the day we are not satisfied with our work and if we see properly will find that no outcome has come. This happens if you work without a plan. So always make a complete plan on paper. Give yourself targets and gifts too. We always need some kind of motivation to keep our self in business with good standing. Let’s say you had to complete a task by tomorrow evening but you complete it in the morning itself, then give yourself some reward. This rises your opinion of yourself, which is very important. Plan your task with backup plans , say you are not able to complete the task on time for any reason then should have plan what to do to cover the time. Always prioritize your tasks. Sequence them in the order of their importance. There should be a “must-do task” for daily or weekly basis. This gives you a chance to complete your important work at least in a week and don’t miss. If you don’t know how to make a plan, get help from professionals such as accountants and other financial experts, but don’t start without a plan. 90% of businesses fail because they don’t have a plan on paper. At the same time, implementing the plan is of supreme importance as well.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Chapter 1: Start Thinking Out of the Box – Networking Isn’t all that Bad! Chapter 2: Consider the Other Person as Important Chapter 3: Talk with People – Broaden Your Playing Field Chapter 4: Be Giving Chapter 5: Always Get Back Chapter 6: Meeting New People Chapter 7: Finding Your Right People Chapter 8: Being an Active Networker Chapter 9: Using the Internet to Build Your Network Chapter 10: Keep Improving Yourself to Be a Great Networker Sample Content Preview Consider the Other Person as Important You cannot have much headway in whatever niche you are trying to build your network if you do not pay due attention to the human factor. People who you want to join your network are not automatons; they are people of flesh and blood who have their own sentiments and emotions. If you are trying to get them to join your network, you must understand this fact. You must appreciate the fact that they are human. This can have only benefits for your efforts. These people will appreciate that you are treating them well and will not have any qualms in adding themselves to your network. You can do this in very simple ways. Listen to them. Listen to what they say and then remember it. Suppose they tell you their name and what they do. The next time you meet, you should be able to tell this to them. Yes, this is a way of being considerate. You are giving them importance and everyone likes that. When you are networking, you are trying to promote your opportunity in some way, so naturally you will be inclined to talk more. But don’t do that. At least not until you have struck a proper rapport with the person. In the beginning it always pays to listen more than you talk. Listen what they say. Even after you have explained your plan, you must listen to every reservation they might have, however much trivial it may sound to you. Only when you put someone completely at ease will they begin trusting you. And this continues to apply even later on. You have to make sure that you keep listening to them even after they have joined your network. When they know that your reassuring self is always there to guide them, they will not have any qualms in increasing their efforts to bring more people into your team. Your network marketing opportunity is important. But if you don’t consider other people as important too, you aren’t going to be running a very successful business. You must remember this thumb rule of improving business prospects. Summary But it’s not all about listening. You have to talk too. You have to talk a lot. Talk with People – Broaden Your Playing Field One of the most important things for you to do when you are networking is to increase your playing field. You have to widen your arena. Most networkers have that uppermost in their mind, even when they are speaking with someone on a social basis. It happens like this – A networker is talking with someone at a party. Immediately the networker knows that this person doesn’t fit the bill. He won’t be a part of the network come what may. But still the networker keeps speaking with that person. The conversation now veers toward trying to know more about the people that he is involved with – his friends, his family, his office colleagues, etc. The intention now is to find who might be potentially interested in the opportunity. The networker will be overjoyed if he were given an opportunity to attend a social function because that’s where he could meet many new people and get introduced to them. Hence, even if you think a person isn’t a potential candidate to join your network, you shouldn’t write them off just yet. These people are likely to know other persons and that could really help you. Since you already know this person, the new person who’s a friend of his will be less wary when you approach them. As a result, you could pitch in with your idea sooner and probably get a better response as well. Networkers need to be relentless. Remember that networking is a numbers game. The more people you communicate with, the better are the prospects of getting genuine people to join your network. You have to keep associating with people from all walks of life trying to find people who will be interested in what you are trying to tell them. That is the reason networkers are always on the lookout to organize big seminars and events because this is where they can get personally introduced to a lot of new people and influence them as well. Summary Networkers must always give something. Give and you shall receive. This adage works quite well in the networking playing field. Be Giving It is a wonderful way of making people interested in you – give. Give something always. Even giving your visiting card is giving, and it helps. People won’t right away want to be associated with you, right at the first moment they have heard about your opportunity. They will want to bide their time. However, they might go home and then think about you, suddenly get that interest generated in you and then want to call you up. But we are not talking about such giving. We are talking about giving something material, something of utilitarian value, probably. Think about giving a small gift like a keychain or a bookmarker. These things don’t cost much, but they will be used and therefore you will be remembered. This is a good way of networking. Even multimillion corporate companies tell their employees to network using such things. You can also give in other ways. Organizing a small fête and inviting some people who might be potential candidates for your network will work too. You can be frank about it. Tell these people you will explain to them your new business opportunity. Many will still come because it involves free drinks and dinner. Some will even feel obliged to join in because you fed them! More importantly, when you socialize with them in this manner, they get to know you better. They understand the kind of personality you are. Many people equate business with the businessperson running them, and this is much more profoundly seen in the networking world. A lot of people might join your opportunity because they begin to like you. Hence, in the networking world, it is important to indulge people sometimes. The word of your gifts passes on quickly and sooner than you think a lot of people will be interested in the opportunity that you are promoting. Giving such things might be heavy on your wallet, but when you think of the returns that you get, they really seem to be a good idea.