Table of Contents Forward Chapter 1: Find Your True Calling Chapter 2: 11 Tips to Finding Your Calling Chapter 3: 5 Tips to Help You Follow Through Chapter 4: Passion Can Be the Difference Between Happiness and Frustration Chapter 5: Being Stress Free Can Assist You in Finding Your Calling Chapter 6: Putting it All Together Wrapping Up Sample Content Preview Chapter 3: 7 Steps to Following Through When we have goals, we have our destinations in each period of our life. Whether we will get to those destinations depends on our actions. In order to have the right actions, we need to have a plan. It is however difficult for many individuals to follow through their plan despite the need to accomplish their goals. What are the reasons why they cannot follow through? 7 Steps When we have goals, we have our destinations in each period of our life. Whether we will get to those destinations depends on our actions. In order to have the right actions, we need to have a plan. It is however difficult for many individuals to follow through their plan despite the need to accomplish their goals. What are the reasons why they cannot follow through? One of the most common reasons that make individuals do not follow through is that they are not willing to be out of their comfort zone. We are all animal of habits. We generally do what were used to do. This is normal animal instinct. We feel safe when we are certain on the result we will get from our actions. The space that we limit our action is called the comfort zone. We are comfortable staying in that zone and on the contrary we feel unsecured when we are out of it. We have comfort zones in every area of our life. We need to realize how important it is to step out of comfort zone. The disadvantage of remaining in your comfort zone is that you will never grow within it. You will not grow physically, mentally, spiritually, financially and on the relationships with other people. We must practice our mind to get used to working our way towards our goals despite feeling uncomfortable. The following seven tips will assist you in following through with your plan. 1. Acknowledge what you want and why you want it. You need to know what you want out of your actions and the reasons why you want it. You will not be prompted to do what you are supposed to do if you are not clear on what you want. Clarity is your power to go to your target. Be clear on your goals. You have to decide what you want and then make the dedication to achieving it. 2. Decide what you love to do. Your actions to your goals will have to be repeated it again and again. If you do not love what you do, it is very hard to continue doing. Your brain will tell yourself that you have no fun doing it. This is why individuals give up a lot easier than they are supposed to. Many individuals said they do not have option. On the contrary, they do not really decide to do what they love. Rather, they let themselves in doing what they do not like. It is up to your decision to stop what you think you must do and go to the area that you love most. 3. Begin doing something. Another thing that happens to many individuals is that when they want something, they do not even bother to begin doing something. You are able to do anything by beginning to doing something that is aimed at your goal. Once you have the first step, other steps will be a great deal easier for you. 4. Keep your momentum Once you begin doing something, do not let your actions die afterwards. Keep doing what is in your plan. Do not let your mind fly away while you take action. Center on your goals. You are able to make a vision board or some goal vision note to see as often as you want. This will prompt you of the importance of your. 5. Value your actions and results. Review your actions and see if you need to correct anything. Keep your statistic and compare with the standard. Change your approach if you need to but never change your goals. 6. Resolve not to give up. Not giving up is one of the best qualities of successful people. You need to make sure that you also have that quality. Commit to yourself that you will not give up no matter what happens. 7. Visualize your success regularly. Visualization will make your subconscious mind attract what you want into your life. This is according to the law of attraction. You can attract all situations and attributes favorable to your goal achievement by visualization daily. Visualize in your mind as if you are achieving your goals in front of you. Feel it and absorb what happens. You may want to add the background audio while you are visualizing. It will enhance your attraction. There are many background audios in the market. Attraction Accelerator can be one of your choices. Not following through what you are supposed to do is one of the major hurdles to your success. This talks about why this happens and how to overcome it.

Table of Contents Chapter 1 ........ 6 Why Should You Walk ...... 6 How to get started? ....... 8 Simple walking exercises ....... 13 Chapter 2 ...... 16 Your Walking Technique 101 ... 16 Importance of walking technique .. 16 Different Walking styles ........ 17 Benefits of various walking styles . 20 Recommended Posture ........ 22 How to perform a power walk ....... 23 Chapter 3 ...... 27 Walking For Weight Loss Tips & Strategies 27 Pre-walk warm-up exercises 28 What is the optimal posture for walking? ....... 30 Walking strategies ........ 31 Post-workout stretches 32 Chapter 4 ...... 35 Overcoming the Mental Struggle ...... 35 Weight loss is no magic ........ 36 Set your goal ....... 37 Do not fear the results . 38 Set realistic expectations ...... 38 Unconscious Habits ..... 39 Get Support ........ 40 Give yourself a break ... 40 Chapter 5 ...... 43 Benefits of walking 43 Walking and physical health 45 Walking and mental health .. 46 Why walking can be better than running? ...... 48 Chapter 6 ...... 51 Why Non-Walking Can Kill You ........ 51 What happens when you sit for too long ........ 52 Physical condition of a non-walker ........ 53 Does non-walking affect your mental state? ... 56 Non-walking: a vicious cycle . 57 Not walking is synonymous with suicide ........ 58 Sitting renders workouts useless .. 59 Chapter 7 ...... 61 7 Fitness Apps To Get You Started .... 61 Chapter 8...... 73 Healthy Weight Loss Diet Recipes..... 73 Day 1 . 74 Day 2 .. 77 Day 3 .. 81 How to add deserts? .... 84 Sample Content Preview Stand as tall as you can and align your whole body. Your head, neck, back, knees and feet should be in a straight line, yet you don’t have to make your body rigid and stiff. Instead, keep yourself as relaxed as possible. Make sure you don’t have an arched back. Protruding buttocks and a large belly can often cause such an arch in the back. In order to avoid this, tuck your pelvis and pull your stomach inwards. Sucking your stomach inwards also engages the core muscles. Keep your gaze straight ahead. A good option is to look 15 to 20 feet in front of you. Keep your head straight and stable. Your chin should be parallel to the floor. Make sure you do not subconsciously tilt your chin upwards or downwards. Bending your neck to look down puts a strain on your back. Just lower your gaze slightly if you have to see where you are going. It minimizes undue stress and improves breathing as well. One very important of correct posture is that the walker's shoulders should not be tense. They should be relaxed so that the distance between their ears and shoulders is optimum. Also, move your shoulders slightly backward. This prevents shoulder muscles to get sore. How to perform a power walk While there are so many walking styles, power walking is definitely one of the most popular ones. Almost everyone can go on a power walk and can get weight loss benefits as well. So coming up, this next bit may sound a little bit technical, but is well worth the read, especially if losing weight is what you are aiming for. After you have emulated the perfect posture, you can start your power walk. Warm up your body by walking slowly for a few minutes. You can also do some gymnastic exercises like jumping jacks to get ready for the power walk. Perform pre-walk stretches as well. When power walking your arms should be bent at a right angle and should be able to move as fluidly as possible. Keeping your arms at an angle prevents any numbness in the fingers and palms. Also, bent arms build and tone muscles and burn more calories. They help increase the pace of your walk as well. Your arms should swing back and forth at the height of your waist while walking. Keep your hands slightly closed but do not clench your fists. Your elbows should be close to your body during the walk to avoid the ‘chicken walk’. If your arms get tired initially try to keep them raised for 5-10 minutes and give them rest when worn-out. This way you can gradually build stamina. The movement of the lower body is the most important part of a power walk. It involves the hips, legs, ankles, and feet. In a power walk, when you put your leg forward you should land on your heel first. At this point, your foot should be flexed and your toes should point upwards. Then roll your foot forward so that your toe is the last part to leave the ground. When lifting the toes, give a push forward to your body. This will give your body more momentum and help you increase your pace even more. When walking, make sure that your strides are not very long in the front. Long strides are often associated with knee and muscle injury. To shorten them, the distance between your forward foot and the body center should be small. Instead of lengthening your steps in the front, try to increase the distance of the back leg from the center of the body. This can be done by keeping your back foot on the ground as long as you can. Such a change in your stride will provide more push to your body. During a walk alternate the movement of arms and legs so that you can easily walk in a straight line. Finish off your walk by slowing down to cool off your body. Do some stretching exercises again to release any stiffness in the muscles. Following the correct techniques of a power walk can help you lose weight and tone your body quite rapidly. Chapter 3 Walking For Weight Loss Tips & Strategies You don’t need to have a fancy gym membership to lose weight. Instead, all you really need is motivation, determination and consistency. Stick with these three and losing weight can be practically free if you put your head to it. In fact, walking is the least expensive and most straightforward way of dropping those stubborn pounds. If you do it correctly and pair it with the right techniques the results can be extremely impressive. So to get you motivated, know that walking increases your metabolism and reduces stress. Your body starts to burn more calories even at rest due to stronger muscles. Next comes determination. Following certain exercises and strategies before and after the actual walk will boost the effectiveness of your workout. Don’t let anything get in the way of that.

Table of Contents Forward Chapter 1: Basic Tips For Keeping Your Cool Chapter 2: Anger Classes And Counseling Chapter 3: Recommended Things To Do For Adults And Kids Chapter 4: Dealing With Stress Chapter 5: Accepting Chapter 6: Using Yoga Chapter 7: Using Meditation Chapter 8: Talking To An Angry Person Wrapping Up Sample Content Preview Chapter 2: Anger Classes and Counseling There are only a couple of individuals who may truthfully say they've their anger in check. A lot of us do fly into rages when the correct strings are pulled by others or by situations that come up every now and then. You don't have to have made a crucial error to register yourself in an anger management course or counseling. You need to do so prior to that happening. As it is sagely said, a stitch in time saves nine, and that's only too real with anger management. Take charge of your anger prior to you causing some severe damage. Courses Employers frequently arrange seminars and guest speeches on anger management, as they recognize that when tempers are in check, there will be a better work environment in the company. This is particularly true with jobs where deadlines are rigorous. Non-government organizations likewise arrange anger management classes every once in a while, most of which are free for all to go to. That’s a good place to begin if you're looking to get that anger in check. Discovering the correct anger management course: The net is a good place to start looking for the correct course in anger management. You'll likewise find a number of e-books and articles on the matter, a lot of which might be free to download. Most organizations will have their ads published online, and you may well find an anger management class in your city merely by looking online. If that doesn’t work out, try the yellow pages. The correct anger management class may be just a telephone call away. Why you'd wish to enroll in such a course: Well, the first reason is that it's going to help you live a more beneficial life. All the same, a few individuals would not want to accept that they require help, and the riskiest cases commonly fall into this class. It would be good for a trusted friend or family member to step in as counselor to such individuals. Habitual abusers and recovering drug addicts are individuals who certainly need help with anger management. This is all the same not so simple at times. It's a hard task to convince somebody they require help when they don't wish to accept the fact. It's better to leave the counseling to the trained professional psychologists and counselors. It's adequate if you as a loved one or friend, could convince the individual in question, to get together with a professional. When an individual is enrolled in an anger management class, that’s one-half the battle won right there. In simply a couple of sessions he or she recognizes they are getting in command of their emotions and consequently in control of their lives, and that’s not a sense that anybody disfavors. Counseling It's a myth that anger management counseling is for the odd deranged person alone. Anger may and does affect everyone, and it's true that it has a bigger effect on some individuals than on other people. All the same, if you don't learn to check this emotion, matters may take a turn for the worse any given day, and you may well discover it controlling you one day. It's consequently good for anybody to take a lesson in anger management. The opening move is to understand what anger is all about. Ask yourself the critical question of whether you present a threat to yourself or to those around you when your anger finds you. If your reply is yes, then you need to look for professional help from an anger management counselor sooner than later. Do so prior to you causing damage to your life and perhaps to somebody else’s likewise. Realize the harmful effects anger may cause. It certainly is common to see individuals with unrestrained tempers. How frequently do we yell at the youngsters when they make errors, actual errors? It's alarming to see individuals striking out at creatures because they made a mess in the front room. After all, what else is to be anticipated from an untrained pet? The answer may never lie in violence, it does lie in conditioning. All the same, that might be veering away from our subject. In any event, if you recognize you act in such a way towards trivial events, you'd do well to get anger management counseling. Unrestrained anger may spoil a perfectly great day at the slightest bit going wrong. When your anger irrupts, your muscles get tense, your facial gesture turns into a scowl, and this is broadly accompanied with verbal abuse. Not a very jolly sight you'll agree. If you suspect you might have an anger issue, do try to talk to a close relative or good acquaintance about it. Get feedback on your anger. Is it unrestrained? May it pose a threat to you and to other people? The role of this individual in your life may do you the utmost good. Do take the feedback and utilize it to bring about a positive effect in your anger management. Of course, it would do no good if the only result of the person’s feedback would be that you get bad-tempered with them. Counseling will help you face your issue instead of hide behind a cloud of anger. You'll get to recognize your inner-self better, for better or worse. In any event, it will help you get to be more in tune with yourself and more at peace with yourself. The counseling procedure will sooner or later help you get in command of your emotional side, and consequently in control of your life likewise. Chapter 3: Recommended Things To Do For Adults And Kids A lot of individuals suffer fits of rage and anger and though most youngsters are the exception, at times older youngsters might be susceptible to feeling uncontrollably mad and lost too. Those that may identify with this issue of untamed anger are in a better situation to be helped as realizing the state of affairs is the first proactive step one may take towards joining up for anger management classes and utilizing ways learnt there to their everyday lives. Methods Aside from acquiring the chance to learn anger management processes at assorted stages in the courses, individuals get to learn ways to deal with confrontational spots under adept guidance of counselors and medical health specialists. Taking part in a assortment of anger management activities helps people that have trouble checking their temper and those disposed toward violent or rude behavior to give vent to their opinions in a less adverse, more favorable and ordered manner. One of the diverse activities taught to people at anger management courses is to verbalize their angry feelings while still a different effective strategy is to free the angry emotions with exercise. This is a favored form of anger management technique as it has a positive mood heightening effect on the person, lessens negativity and is easy to follow; from walking or running in the park to working out or playing a sport, there's no shortage of choices for relieving steam - positively. Additional healthy ways to re-direct the energy consumed by being angry include proceeding on a hike, communing with nature, being in surroundings that bode peace and beauty so as to enable the lowering of tension and worry that go hand in hand with surplus anger. The stress release furnished by exercise that's pleasurable lets an individual clear their head, particularly those that call for any form of physical activity outdoors in the calm, regenerating beauty of nature. In addition to the above methods to manage anger, individuals suffering from severe and unmanageable bouts of anger may likewise avail the services of a support group, attend a camp or a retreat to defeat the difficulties they're having with grappling with their tempers. Benefits of doing so include getting the job out in the open, knowing there are other people like them and this in itself helps them recognize they're not alone in dealing with anger management, which is a true issue. Merely uttering their problem helps some individuals feel better and presents them hope to plough through a hard stage in life while for other people, the group support presents them encouragement and mental potency to deal with diverse issues and basal themes that agitate them.

Table of Contents Forward Chapter 1: The Power of Thoughts Chapter 2: Views, Feelings and Success Chapter 3: The Magnetic, Attracting Ability of the Mind And Creative Visualization Chapter 4: Uneasy Mind And Peace Of Mind Chapter 5: Inner Peace Chapter 6: The Importance Of Concentration Chapter 7: Self Control And Self Discipline Chapter 8: Particular Incidents Wrapping Up Sample Content Preview Chapter 2: Views, Feelings and Success Repeat out loud the word ‘success’ several times, and make an observation of how you feel. Depending on your mental and emotional composition, and on the vibe of the moment, there are two possibilities. You might become inspired, delighted and joyful, or brokenhearted, distressed and bitter. In the latter example, you might begin telling yourself how miserable you are, and that success isn't for you. It might sound unusual, but thoughts about success may conjure up negative feelings. People who have thought about negative ideas and feelings nearly all of their lives, await failure and don't feel noble of success. If they've underwent lack and hardships, they think that success isn't meant for them. In these instances, everything affiliated with success could call forth negative feelings. The Way We Perceive Your thoughts and beliefs can attract or repel success. They regulate your feelings and outlooks about success or failure. Ideas too frequently, come and go and switch focus like the wind. They shape your head the same way that the wind moves the direction of a flag. One moment the flag might be batting this direction, and moments later in another way. One moment you may be thinking in this way, and a second later in a different way. Once your thoughts, feelings and tempers become steady and under your dominance, your life also becomes under your control. You become the determining factor, not outside influences or passing tempers. In order to contain your thoughts, feelings and tempers and navigate your life, concentration and self-control must be acquired. Concentration and self-control act as the steering wheel of your life, with which you are able to pilot the boat of your life in the direction of success and achievement. Your overriding, habitual views and beliefs decide whether you'll achieve success or not, and whether you'll feel satisfied upon realization or not. This means that you've got to be more mindful of your views and beliefs. It's crucial to learn to be more positive, less critical and less worried. Then, once success is achieved, you are able to bask in the happiness of realization. Views, mental attitude and habits can be modified. The modification doesn't happen overnight. Some inner work is essential. Forever remember that positive views and beliefs make you happier and more receptive to success. As well, remember that a positive disposition contributes the ability to enjoy success when it arrives. Take it as a challenge, make your views and beliefs high on your priority list making sure to direct extra attention towards them. Determine what types of views you believe and what type of feelings you generally undergo with them. If they're positive thoughts and feelings of success that is all right, however if your thoughts and beliefs are about failure, sadness and dissatisfaction, then you must do something to change them. How come people hope for success? There's a want for development in every one of us. It's the cosmic need for expression and expansion. It manifests itself in every figure of life. We encounter it all over, even in a blade of grass, whose hope is to mature to be strong, that it might even grow on surroundings or through a split in the concrete. The need for success is the internal natural want for development, expansion and expression. Success is the recognition and accomplishment of projects, hopes or intentions. It's the positive consequence of your actions. It may lead to additional money, a securer job, better relationships, acquiring a wanted object, discovering the perfect partner, acquiring a beneficial reputation or the realization of any dream. Success isn't restricted to material objects. There's also mental and spiritual success, such as having good grades or making progress in self-reformation or spiritual growth. People oftentimes believe that success will fetch them the satisfaction and gratification they want. Occasionally it does and occasionally it doesn't. Gratification and happiness are more depending on inner attitude and not so much on outside circumstances. It isn't enough to look for solely external success, such as income and possessions. Interior success, which is self-reformation, spiritual growth and inner serenity are of importance as well. Without them, someone may be successful in other affairs, but still experience deficiency. Discover how to utilize the power of thoughts and visualization to achieve success. Chapter 3: The Magnetic, Attracting Ability of the Mind And Creative Visualization The force of the mind draws an assortment of events, conditions and people into our lives and pushes back the others. In that aspect, it's exactly like a magnet. Take a glance the people surrounding you. Everyone undergoes different experiences and obstacles throughout their lifetimes. Some people achieve some things easily while others may struggle or not achieve the goal at all. Your mind is generally composed of the thoughts you think. The force of these thoughts will draw in their like kind. For example, if you think positively about something important coming up in your life, it ends up being just as you thought it would. If you hold on to bad thoughts, you are going to pull negativity into your life. You attract into your life what you think about frequently. It does not mean that every thought gets materialized. Most of the thoughts are weak and are not repeated long enough to gain sufficient strength. Weak thoughts, like a weak magnet, hardly have any attractive power. The Pull You have seen how a magnet draws metal objects. A strong and big magnet draws bigger objects than a small and weak one. Magnets have another peculiar characteristic. One side of the magnet draws, and the other side repels. The power of attraction is a neutral power. The magnet draws to itself everything made of iron, no matter whether it is a useful object or junk. The mind acts in the same way. It attracts into your life positive and negative situations and events, according to the thoughts that you think. Like the magnet the mind not only attracts, but also repels. If you do not believe you can get or accomplish something, then you repel it. Thoughts of incompetence, weakness, fear and inferiority create a repellent force. It is as if you are creating a wind that blows away and prevents certain things to reach you. There are numerous methods to charge your mind and views with magnetic power. Firm desire, concentration and trust are a few of the significant ingredients for instilling power into thoughts. Several spark off the magnetic ability of their brain unconsciously, without recognizing what they're doing. When you know the rules, you become capable of triggering the magnetic ability of your brain consciously, positively and effectively. Envisioning and thinking with concentration, hope and trust, and replicating these ideas frequently, lets loose strong energy. Your ideas become radiated and spread, shaping the brains of others, and drawing in to you people who think along similar lines as you do and who may assist you with your plans. This method as well raises your consciousness and perceptiveness of any opportunity affiliated with your views that comes your direction, and fills you with the inner power and initiative to apply it. Try becoming aware of your ideas, decide to believe the ones that are beneficial for you, and consciously apply the power of attraction? You are able to draw in people, conditions, events, ownerships or a lifestyle with the magnetic ability of attraction of your brain. Remember, what you think of intently, with attention and feeling is pulled in to you. It may be something material or non-material. The ability of attraction is a universal ability and manifests all over and in everything. It's the power that holds the world in collaboration. Without it, there wouldn't be a world.

Table of Contents Introduction .. 3 Chapter 1: Know Thyself . 5 Chapter 2 – Bend, Don’t Break ... 9 Chapter 3 – How to Utilize Visualization ..... 13 Chapter 4 – How Feeling and Looking Your Best Can Help You Achieve Your Dreams 17 Chapter 5 – Living a Life of No Excuses . 21 Chapter 6 – A Meditation Walk Through .... 25 Chapter 7 – Walking on Water .. 31 Chapter 8 – Identifying and Avoiding Toxic People and Behaviors 35 Chapter 9 – Building Your Support Network..... 38 Chapter 10 – Putting it All Together to Master Your Destiny ... 41 Conclusion ... 44 Sample Content Preview These types of personality tests are also very insightful when it comes to the way one approaches their goals and whether or not they are realistic in the manner in which they attempt to achieve their dreams. Knowing your personality type may provide you with the insight you have been waiting for when it comes to which approach might work best for you in furthering your career or tackling the to-do list that has been put on the back burner for far too long. Once you have a basic understanding of your personality type, you can begin to narrow your focus down onto what it is that you truly believe in. Each of us have core values that provide us with the drive that spurns us onward. If we don’t know what it is that we truly believe in, then it can be hard for us to feel fulfilled and our lives can lack in passion and motivation. But once we latch onto a core value that we truly feel passionate about, everything then begins to change. We can begin building a foundation for our lives and experiences based on these values; in a way that makes even the most mundane task begin to feel rewarding. How might that be? Because we know that even the smallest task can accumulate to a major accomplishment. And when you are living a life that is true to your core values and beliefs, these major accomplishments are sure to be things that truly serve your life’s purpose. It is one of the most effective ways to make yourself feel like the master of your own destiny! Many people simply don’t know themselves well enough to live a satisfying life, and this can be very sad. Whether it is a traumatic past that keeps you stuck, or it is simply a lack of self-knowledge or discipline, we all have to know who we are at the most fundamental level. Many people are so disconnected from themselves that they don’t even know what it is they like or don’t like. Now is the time to find these things out. If you have a hard time with this, now is the time to trust your friends and family to help you see yourself objectively. Ask them what they think your biggest pet peeves are, what you truly care about, and what it is you enjoy doing the most. Consider their opinions on your flaws and weaknesses, and vices that you might need to keep in check. Remember that the fastest way to empowerment is in knowing your own weaknesses. Honesty about these weaknesses helps you to develop them so that they are no longer holding you back. Keep it up until you have been able to build them into strengths! Goal: Start a journal. In this journal, outline the things that make you who you are. Write down your self-perception in as much detail as possible. Take a test online to find out your Meyers-Briggs Personality type, and journal about any insights you might have learned from taking this test. Every day, write about a strength in yourself you have used recently and how it is positively impacting your life. Also, write about a weakness in yourself that you have pinpointed, and what you are doing to address it and balance it out so that you are taking control over your vices and turning them into strengths! A person with power over their own faults is a true master of their own destiny. Chapter 2 – Bend, Don’t Break One thing that most people use as an excuse in giving up the control they need in their lives is other people. Other people get in the way. Other people make demands on their time so that they aren’t able to achieve the things that they want to accomplish. Other people are responsible for the fact that they aren’t able to get their lives organized and really take the reins. While it can be true that other people may pose interesting challenges when it comes to achieving our goals, the fact is that there is a difference between accommodating others and having healthy relationships versus bending over backwards to be a people pleaser and spending way too much time in doing so. People who master their destinies don’t do it by kissing ass. They do it by putting their goals as their top priority and achieving them by any means necessary! This doesn’t necessarily mean putting other people on the back burner. The fact of the matter is that humans are social animals, and we survive and thrive in communities where we help each other to evolve and learn. We work with people who rely on us, and if they find that we are willing to compromise ourselves for them, they will put us to work until we reach our limits. But many of us have a tendency to want to make everybody around us happy, and sometimes that means putting our own happiness on the line. It can seem impossible at times to please everybody around us, and the person who wants to focus on mastering their own destiny should take this as a lesson. It is impossible to make everybody happy. That is why it is most important to make sure that we are focusing on ourselves. This is not selfish. Actually, it is quite the opposite. When you are in an airplane that is crashing out of the sky, you are more likely to be able to help your elderly seat-mate if you know to put your oxygen mask on first. When we don’t wear the oxygen mask, we can’t effectively help those around us, because we haven’t taken care of ourselves first. This is a lesson that anybody with a tendency to people-please should keep in mind. If we don’t take care of ourselves, we will not provide ourselves with sufficient care. That can be dangerous and difficult for us to reconcile later, when we find we are so bogged down with the weight of other people’s problems and expectations that we no longer know who we are anymore. The key to mastering your own destiny is in being able to let yourself have the freedom you need to say no. You can still be a social animal. You can still cohabitate with others and enjoy your team at work and achieve goals in a group setting. But the trick is in being able to set healthy boundaries so that you don’t end up feeling as if you are being taken advantage of. Like the mighty reed, we need to bend, compromising only what truly needs compromised in order to succeed. We cannot break ourselves by taking on too much weight at once. Anybody who can step on us to serve themselves is likely to do just that. What we need to do is learn how to set healthy boundaries. And the first step in doing so is to put the oxygen mask on yourself and identify where in your life you could be more assertive.

Table of Contents Foreword Chapter 1: The Basics Chapter 2: Getting The Most From It Chapter 3: Using Hypnosis For Self Image Chapter 4: Getting Rid Of Bad Behaviors Chapter 5: Using Hypnosis For Stress Wrapping Up Sample Content Preview Chapter 2: Getting The Most From It You are able to take self hypnosis a bit further if you want. You are able to learn to give yourself specific therapy as you become more established. Here are a few techniques you are able to use after you have reached relaxation. Putting It To Use What the brain conceives of, it trusts has truly happened. If you consider something bad happening to you, you'll feel the emotions as though it's truly happening. This can make the brain distressed, as it will inwardly trust that these things have truly happened to you. Success spawns success, so if you envision yourself achieving something, then it will help you to do simply that. You may wish to envision yourself slimmer, healthier, more successful or wealthier for instance. Or you may wish to envision yourself having achieved something, like a promotion or a new job. Make the image as real as you are able to, use as many of your senses as you are able to, and do this as frequently. You're only limited by your vision. As a matter of fact you should notice that your creativeness increases the more that you use self hypnosis, as your brain gets more accustomed to using its creative powers. Stick with it. What I sometimes discover is that individuals will stop using hypnosis once they've made the essential improvements that they wished to make. All the same this may finally deny you the overall benefits of the increased relaxation, as affairs may slowly slip back to where they started. Set a particular time to do it, even if it's only once or twice a week, and stick to it. If you have particular subjects that you wish to deal with, then step this up accordingly, perhaps daily for a few weeks. This technique will help some of you to better your mental and physical well-being, and realize what a safe and powerful tool for change hypnosis is. As many people as possible should live long, healthy and happy and successful lives. There are generally 2 basic categories of hypnosis, Suggestion hypnosis and Analytical hypnosis. Both are explained as follows: Analytical hypnosis This type of therapy requires a deeper and more committed state of mind. In this style of hypnosis the therapist will probe deeper into the mind of the person to find the exact cause and effect of a particular problem. People who have experienced traumatic situations that have left and unshakeable impression usually seek this kind of redress. The aim is to treat the physical problem that is the product of the psychological distress. The success rate of this style is quite good and fairly long term. The person is able to understand the reason for the reaction brought on by the trauma and thus address it in a more suitable suggested manner. However several session may have to be conducted before this ideal is reached. Suggestion hypnosis Is the practice where a therapist or person will induce a trance like state in the person and then make or suggest simple and easy ideas or instructions to follow. These suggestions, instructions or ideas are positive in nature and are introduced into the persons mind with the intention of correcting any damaging situations, characteristics, etc. This kind of therapy is useful to help people who have trouble with weaning of undesirable behaviors like smoking, taking controlled substances, repetitive unnecessary actions and many more. In the treatment session the therapist will suggest to the person the follies and encourage alternatives. Unfortunately because the person is not required to be in a totally deep trancelike state for this type of hypnosis, the effects though seem initially to be successful may eventually wear off in time. You'll have experienced a hypnotic trance a lot of times in your life. It's the frame of brain where you're so absorbed in a book or movie that you become lost in that domain. It's that frame of brain where you drive for miles without thinking, and you don’t understand how you managed to get to your destination. It's that frame of brain where you gaze into space, daydreaming about nothing in particular. To deepen the trance or hypnotic state you will direct your brain to go into a deeper and deeper state of hypnosis by counting gradually from 10 (10) to zero (0). Some individuals prefer to count upwards from 1 to 20.

Table of Contents Foreword Chapter 1: The Basics Chapter 2: The Reformer and The Helper Chapter 3: The Achiever and The Individualist Chapter 4: The Investigator and The Loyalist Chapter 5: The Enthusiast and The Challenger and The Peacemaker Chapter 6: Personalities Chapter 7: The Controller, Promoter and Analyzer Chapter 8: The Supporter, Promoter/Supporter and Promoter/Controller Chapter 9: The Controller/Analyzer , Analyzer/Supporter and Centric Chapter 10: A Quick Look At Polarities Wrapping Up Sample Content Preview The Last 3 The enthusiast is an exciting person to be around with. They are always constantly seeking excitement, pleasure and a way to distract them from the mundane everyday life. They are constantly living in a bright future – anticipating the fun and excitement that will come out of it and can’t wait to get there, bring the fun and excitement with other people along. They are creative, multi talented and open minded. They are also unbridled and deny any form of self-denial or delayed gratification. Natural born promoters, they often do not focus on one thing for long and moves on to the next most exciting thing. They especially love the spotlight being shined upon them. The Good These enthusiasts love doing stuff – anything that engages their senses full on really turns them on… even the thought of doing it later! This is a very good motivating factor when they need to rile up a dead group of people who are emotionally dull. There’s never a dull moment with enthusiasts around. Their zeal to experience life is huge – often engaging themselves 100% in a task to feel it to the maximum. Such a kind of enthusiasm of life is so contagious that it even inspires other people! They are also very practical people who have lots of skills and love to do all kinds of things. The Bad The sad thing about enthusiasts is that their attention span is like a flash in a pan. The moment they get bored, they will abandon the project. They get bored really easily because they hate that the most. They also have the temptation of moving too fast, often abandoning the things they are supposed to do in the process or spreading themselves too thinly. Their biggest vice is that they want everything – everything they set their eyes on in the worst form of gluttony. The worst part is, their self centered nature gives them a great deal of entitlement (of fun perhaps…) and they have a hard time focusing on other people because of that. How To Deal With Them Self-preserving enthusiasts will do whatever they feel is fun (an example would be indulging in video games for prolonged hours). The only way to distract them from the fun is to give them something else more fun because they will not tell you why they like something. Sexual enthusiasts must be with exciting partners – perhaps traveling the world or engaging in constant fun activities. If you keep him or her at home, it will be a relationship suicide. The social type will like to go to a lot of parties often or be in the limelight for challenges – this will make them feel whole. They work very well with investigators (type 5) because they will do all the thinking for them (and attend to details when they plan to do something fun…) and they hate being around reformers (type 1) who they believe are fun killers. A challenger doesn’t want to be controlled. Full stop. They consider themselves and only themselves to be the master of their own fate – having full autonomy to live their lives. Extremely tough minded people, they will keep on pushing themselves to great extremes in order to get the best results even if they are only challenging themselves. Since their instincts are so strong, they often have strong physical appetites to get exactly whatever result they want out from life. Often they also hate working for others, choosing to work for themselves. They are also people who tend to be financially independent or capable. They don’t like people to see them as a weak person. The Good Highly noble and upright, they will do whatever it takes to show themselves as the source of strength and protect the weak. You can definitely count on them to get things done easily – often without relying on the help of others. Having the holy idea of truth, they will never surrender or compromise even under temptation to get something in exchange for falsehood. These people are not petty – they will show their strengths and will not be concerned for the pettiness of those weaker than them in terms of what they think about him because he or she will always want to appear to be a magnanimous to others. The Bad Challengers get angry easily and will easily take revenge on someone who wrongs them. In other words, their form of vengeance can often include working harder to prove them wrong, make more money to hide their weakness, counter their falsehood or just become stronger. They fear loss of control so greatly that they become tyrants in the process. Lust for all things is common for the challenger because of strong cravings and desires. How To Deal With Them Self preserving challenges live in their own personal battlefield where their greatest enemy to challenge is always themselves. Don’t ask them why they want to challenge anything – they will do it regardless of whatever people think and we can only let them grow when they get more results. Sexual challengers are very difficult to live with because they either always want to challenge or change their partners or they will vent out lots of frustration against weaker people to their mates. A mate must be very strong and have huge emotional reservoirs – showing lots of patience at the same time. Social challengers will sometimes challenge people on a higher level or in public. Don’t get into a fight with them because they will have no problems fighting (even physically) in broad daylight. They work very well with helpers (type 2) because they like people helping them and they hate being around investigators (type 5) who they think are too slow to get anything done with their overly analytical attitudes. Peacemakers love peace of course – and they will do whatever it takes to maintain it at all costs. Incredibly introverted, they often seen laid back, as though they are not fully present in whatever they are engaged in. They tend to be very optimistic in life believing that somehow, everything will work out in the end whatever may come. They make very warm and attentive friends. Because they are afraid of conflict, they often are resistant to any forms of changes that will bring up these unpleasant feelings of tension. They are less hesitant to express their anger outwardly compared to the challenger or the reformer. The Good Because they are such loving, supportive people, they tend to make the best parents or become your warmest friends whenever you need someone to talk to. Never hot headed, their supportive nature brings a sense of calmness and peace to all around them. Their laid back nature dissolves any feelings of unpleasantness compared to other confrontational types. They are people of serenity. You get a lot of peace of mind by just being around them. The Bad It is almost impossible to coerce these people against their will as they often turn out to be one of the most stubborn people around. Indolent and unmoving, they tend to forget about themselves. Deep down inside, they don’t like to be bossed around and on the surface, they might appear to be pleasing and compliant, giving in to your every demand, they are actually harboring a deep seated grudge that when accumulated over a long time, will result in explosive rage or passive-aggressive behavioral manifestations. Sometimes, they are too easy going and they don’t have a care in the world.

Table of Contents Introduction ..... 2 Chapter 1 --- Expand the Brand .. 3 Chapter 2 --- Contract the Brand 4 Chapter 3 --- Publicity is a Good Thing 5 Chapter 4 --- Advertising the Brand .... 6 Chapter 5 --- Be Authentic . 8 Chapter 6 --- Its not all about Quality .. 9 Chapter 7 --- Category over Brand .... 11 Chapter 8 --- The Importance of a Name ... 12 Chapter 9 --- Keep it Simple ..... 13 Chapter 10 --- Don’t be a Stuck Up Brand .. 14 Chapter 11 --- A Second Thought on Naming ...... 15 Chapter 12 --- Keep Brand Names and Company Names Separate ........ 17 Chapter 13 --- Beware of Subbranding ....... 19 Chapter 14 --- Can You Ever Extend the Brand? .. 20 Chapter 15 --- The Importance of the Logo 22 Chapter 16 --- The Importance of Color ..... 23 Chapter 17 --- Think Globally .... 25 Chapter 18 --- Branding and the Internet ... 27 Chapter 19 --- Naming and the Internet ..... 30 Chapter 20 --- Globalism and the Internet . 32 Conclusion ..... 34 Sample Content Preview Chapter 5 --- Be Authentic Consumers are people, and people are guarded by nature so no matter how well you try to get your message across through advertising, consumers will naturally question some of the claims that you make. This is why the claims that you make in your advertising message have to be true and be able to be backed up. This will bring your brand the credibility that is needs to reassure consumers that your brands does what is says and is of the quality that the advertisement says it is. Once you have established this with consumers, they will be more apt to tell other consumers about your brand and how it backs up it claims. This could very well lead to your brand expanding in the marketplace leading to higher revenues and profits. Remember, expanding in the marketplace is a good thing; it is not the same as expanding the brand. Being authentic in your advertising and being able to back it up will help your brand maintain leadership in the marketplace. In addition, it can also bring you free publicity. Being an industry leader and with good brand recognition, media outlets will be more likely to come to your company to do a story about your industry. This allows your brand to become to spokesperson for the industry, which will lead to your brand becoming more recognized. Consumers, seeing your brand being featured in a news story will give it more credibility, thereby increasing the chances of your brand being able to expand in the marketplace. Being able to gain the leadership with your brand is the most important thing that you can do as a business owner. Companies and products whose brand is the leader in the market have a hard time being replaced. In fact, a recent study of companies that were leaders in the marketplace in the 1940’s showed out of the twenty brands that were researched only three were not in the leadership position today. Leadership means long-term success, so strive to be on top. Chapter 6 --- Its not all about Quality Having the best quality in a brand or product does not necessarily mean that is destined to be number one. There are many brands that you can point to make this point. Just because a consumer paid a lot more for their Tag Heuer watch does not mean that it will work better or tell the time more accurately than a Seiko. Additionally, paying thousands of dollars more for a BMW over a Toyota does not mean that the BMW will have less mechanical problems than the Toyota. Paying more for a designer t-shirt does not mean that it will have longer wear time than a t-shirt purchased at a discount store. In almost every industry, the leader in quality does not translate as the leader in sales. Having the perception that the brand is quality is what you want in the minds of consumers. You can do this by becoming a brand that specializes in the market. If consumers see that the brand is focused on just one area of a problem, the brand will be perceived as having more knowledge about the problem and therefore a more quality brand. Another way of having a brand have the perception of quality is if it is more expensive than its competition. This gives the consumer the psychological contentment that they brought the best quality brand because of the price tag. It also speaks to a consumer’s status. Consumers do not simply by a more expensive brand for themselves; it is to show the people that they come in contact with that they can afford it. When offering your brand for a higher price than one of your competitors it is best that when the brand first come to market it already has the higher price. This gives the consumer the impression that your brand is superior to the others based on price alone. Introducing the brand at a competitive price and then raising it makes it look as your trying to price gouge consumers. However, when you do offer a brand at a higher price than your competitors you must ensure that there is something with the brand that gives it that extra quality. It could be as simple as having better packaging than your competition, but something has to justify the higher price. Remember, having brand quality means that you have to specialize in a given marketplace so your brand will have the most recognized name and you will be able to charge more for it. Chapter 7 --- Category over Brand You have already read that by specializing in a market you will be able to increase brand awareness. Now try to think even further. You should try to narrow your focus until you are able to create your own category. This has happen many times in the business world. When Apple introduced the iPad, a new category was formed for handheld devices. The same can be said for Atari, when they introduced the Atari 2600 they put into motion a completely new category of home gaming that continues to thrive. To be able to create your own brand category there are some steps that you will need to accomplish. First, when you bring the brand to the marketplace you must do it in a way that makes it appear that yours is the first brand to do what it is you want to do. This gives your brand the perception of being the leading authority in this area. Second, it is up to you to advance this new category in the eyes of the consumer. Here it will be a greater benefit to your brand to promote the category and not the brand. Promoting the category will promote the brand at the same time.

Table of Contents Forward Chapter 1: What Do You Want? Chapter 2: Make Plans Chapter 3: Do You Have the Potential? Chapter 4: Look Within Chapter 5: How to Overcome Your Fears Chapter 6: Creative Visualization Chapter 7: Stop Wasting Time Chapter 7: Keep The End In Mind Wrapping Up Sample Content Preview Chapter 7: Stop Wasting Time If you are still feeling stressed out and swamped, here are three easy steps to discharge your overload and cut down the anxiousness you feel in your life. Stop Wasting Time Consider the most significant things you have to achieve. These are high priorities. Then think of those things that seem to take up a lot of time and get you nowhere. Those are the low priorities. Understand what's important to achieve and do those things first. Let go of all the busywork for paperwork that accumulates. It's better for you to stack those low priorities somewhere else and finish the important material than to spend time clearing your desk to get down to the essential things. You will be noticed more quickly for the big things you achieve than for keeping paper flowing. Do not let co-workers waste your time with chitchat if you have got things to accomplish. Save that for lunch hours or for after work social activities. Handle paper once; decide the action and finish with it. Keep interruptions to a minimum and delegate responsibilities. Although you'd like to believe you're indispensable to the job and you're the only one to take care of many things, you are able to teach someone else and move on to your own goal accomplishments. What are you waiting for? Few chances are thrown at you; you have to create the right positions and situations to move up. Make lists of things you want to achieve and do them. If you are busy in an office situation, make daily lists and reward yourself with praise upon completion. Catch yourself achieving. Center on what you are doing and do one thing at a time. But do it quickly and handle the next thing. Be effective in telephone calls, maybe taking them at appointed times or calling back at your convenience. Do not generate copies or correspondence that make you look like you're doing things. Your superiors will know what you achieve. Be busy doing important things instead of writing about what you have done. And take the time for a workout. It will energize you -not take away from your effectiveness. It relaxes your mind and stimulates your capacity to accomplish. Chapter 8: Keep The End In Mind What do you have to know to get to where you would like to be? You may not need an academic degree, but the actual experience. So you would need to change careers or accept a part-time job at night to develop your skills. Look Forward What do you have to know to get to where you would like to be? You may not need an academic degree, but the actual experience. So you would need to change careers or accept a part-time job at night to develop your skills. More than ever, individuals are leaving their present lines of work to learn a new trade and then starting at the bottom again to be happy in their work. Maybe you will need to put in extra hours at work now so that you are able to save money to take the time off next year. Even though most entry-level positions are offered to the younger people, you are able to find several companies willing to give you a chance to change your line of work. A lot of times you might find an older master willing to apprentice you to learn the skill or trade. Once you are enrolled to learn new skills, put everything towards learning. Apply yourself one hundred percent. Take advantage of asking questions and getting criticism from instructors and fellow students. Read everything you are able to study well. It's your developing expertise that will get you ahead and closer to your goal. It is always a great time to learn more. Even if you're happy in your business, expanding yourself through education is a very rewarding activity. Take dancing or tennis, gourmet cooking or sculpture. Any activity is taught and shared by many enthusiasts.

Table of Contents Foreword Chapter 1: Time Management Basics Chapter 2: Make A Time Log To Figure Out Daily Time Wasters Chapter 3: Clarify Your Objectives Chapter 4: Learn To Stay Focused Chapter 5: Make A Daily To-Do List Chapter 6: Set Time Limits For Every Task Chapter 7: Combine Tasks Chapter 8: Make Sure To Completely Finish Tasks Chapter 9: Use Positive Self Talk To Defeat Procrastination Chapter 10: The Detriments Of Daily Time Wasters Wrapping Up Sample Content Preview Chapter 2: Make A Time Log To Figure Out Daily Time Wasters Making a daily time line log would be a simple exercise. Creating complicated one will not only take up unnecessary time but also end up being too overwhelming to follow. Complicated time lines can be discouraging rather than helpful. Track These Creating a daily log which is tagged to a functional time line will help the individual to better manage their daily routines efficiently and effectively. In doing this regularly one is able to have a check and balance visual track of the progress made. This also enables the individual to make the necessary changes to improve in the areas that are in need. It is a popular belief that most people waste precious time on efforts made when there is no urgency or time managements elements involved in the exercise or task at hand. One way of successfully avoid this is to make a daily time log. Here are some tips that can help anyone interested in following this proven efficient formula. Start with making a list of all the things that need to be done or require attention in an approximately 12 – 15 hour cycle. After this is done, rearrange the items according to its importance or urgency. If it is difficult to decide, then categorize them into those that will have the most impact either long term or short term against those that wont effect any impact at all. It may be surprising to note that half if not more, of the items listed are of no real importance at all. Once this is firmly decided, allot a realistic time line for each item to be completed. Then try to stick to these targets without being distracted in any way and don’t take on any other unlisted items, as this may cause unnecessary distractions. At the end of each day, unbiasly review the results achieved based on the time line given for the day. From this review one will be able to make the necessary changes to ensure better time management for the next day’s projections. Chapter 3: Clarify Your Objectives Having an objective in mind when planning something, is very similar to having a goal. Both these similarities require the disciple and complimenting tools to help produce the success desired. Objectives are popularly thought of as statements for specific outcomes that are to be achieved within a certain time frame and criteria. A another popular way of looking at objectives is as a hierarchy of steps based on forward moving terms which help set and execute the terms and conditions of an endeavor. Get Clear In order for the desired results to be achieved there are certain necessary steps that should be taken. Below are some of the recommended steps to be considered with a degree of seriousness as they all contribute to the percentage of success achieved. The first step to be clear about is the purpose of the endeavor. Questions like why, who, what, where are all very important and need to be properly addressed in order for a clear and complete picture to be visualized. Then the vision behind the endeavor should be explained and thoroughly understood by all concerned. The overall aspiration should be clearly accepted and discussed. General statements based on the aims and goals should be voiced so that the relevant time lines and project management aspects can be adequately addressed. Also to be addressed at this point is the intended achievement that is being sought during the execution of the said endeavor. Finally a clear and preferably very visual objective should be portrayed for all those involved to have a clear as possible view in the mind’s eye of the objective. Precise and detailed statements, goals, and aims should be well documented for all to know. When all the above is clearly and precisely shown, success of the objective will be easier to achieve and the moral of those participating will be kept at all time highs. Chapter 4: Learn To Stay Focused Staying focused is very important when embarking on any kind of endeavor. Staying focused helps to keep the individual committed to completing the said endeavor in a satisfactory manner. Most times people allow themselves to be distracted and thus the end results are never pleasing or even finished. Center Everyone goes through periods of lulls in their zest for getting things done. The enthusiasm levels are high and the excitement is ever present, but when a shift occurs and the burnt out feeling starts to seep in, it’s time to stop and take a fresh look at the situation at hand and make the necessary change and quickly. There are some recommended steps which are commonly used to starve off the lull into becoming a permanent feeling. Clearing all unnecessary distractions from the general lifestyle of the daily routine is a good place to start. Everyone has a certain amount of distractions in their lives, but the important thing is to never allow these distractions to become the domineering factor. Distractions like television, video games, unhealthy foods, and laziness to name a few. None of these distractions are very difficult to give up. All it takes is a little discipline and focus. Create a lot of new and good habits. Replacing a bad habit with a good one will help the individual shift the negative the onset of a lull. However, practicing the good habit, daily, must be done consistently for about a month. This will ensure the end goal is still in sight and attainable.