Table Of Contents Introduction 4 Why Have Your Own Mailing List? 6 The Concept 8 Count Your Profit Centers 8 What You Will Need 11 Creating Your Own E-zine 13 Your Mailing List Profits Plan 13 Decide on the Theme of Your E-zine 16 Formatting and Writing Your E-zine Issues 18 Step-by-Step to Building Your Mailing List System 36 Create a Free Report 37 Getting an Auto Responder 44 Creating Your Lead Capture Page 45 One Time Offer 51 Your Thank You Page 53 Getting Targeted Subscribers 56 Advertisement Swapping 56 Participate in Give Away Ventures 57 Blogging 58 Buy E-zine Advertising Space 58 Buy Subscribers from List Sellers 59 Writing Articles 60 Use Traffic Exchange Programs 60 Pop-ups 61 Forums 62 List Your E-zine in E-zine Directories 63 In Closing 64 Sample Content Preview INTRODUCTION By David Zohar Hi, Welcome and thank you for investing in Mailing List Gold. In this guide, I will show you how you can: • Create your own successful E-zine (or newsletter) where your subscribers are interested in what you have to say, and they have every darn good reason to listen to you. With so many E-zines out there, you have to have an edge of your own. Forget the “standing out of the crowd” mentality. Because not only it is nearly impossible, I think that getting people to listen to what you have to say is more important, having looked that each of us can easily subscribe to any E-zine of our choice at the click of the button for free. In this guide, I show you how you can have your own “fan club” or “cult” and they are definitely better than having just any sort of mailing list, because you would have people take your words rather than from someone else, even though the messages may be similar. • Make your money from several ways possible with your mailing list! I describe to you several ways on how you can make your money from your E-zine (your E-zine IS your mailing list). No, there are more ways of making your money other than just sending out regular endorsements to another product or service, though that is one good way of making your profits in a short period of time, and I mean literally hours from the moment you send out an endorsement letter. • Get targeted subscribers into your mailing list by the truckloads! How you can get subscribers whether you have a lot of money or not using ingenious concepts, some of them which you might have not even thought of! You will also discover how you can find out your subscriber needs and if the subscribers are really your prospects in the first place without having to pay for a survey! • Get repeat customers. You cannot get far with just one sale from one person. I also show you how you can get more sales from the same group of customers just by making them feel special about your next offer! • Create a system that does most of the chores for you! I do not need to have a crystal ball to tell that one of the main reasons you want to start an Internet Business is that you want to have more time and more money. In this guide, I reveal the entire blueprint to a simple but powerful system that can be responsible for making sales for you while sparing you the time to do most of the unnecessary tasks!

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Chapter 1 – Introduction...................................................................................2 Chapter 2 – Getting Your Product Together.....................................................3 Chapter 3 – Creating Your Website..................................................................7 Chapter 4 – How To Promote Your Website..................................................12 Chapter 5 – Offline Promoting.......................................................................17 Chapter 6 – Making Your Website Work For You.........................................18 Chapter 7 – Using Testimonials......................................................................19 Chapter 8 – Guarantee....................................................................................21 Chapter 9 – Ways To Collect Revenue...........................................................21 Chapter 10 –Marketing Through E-Book Sites..............................................22 Chapter 11 – Keep It Moving.........................................................................23 Sample Content Preview Chapter 1 - Introduction You have probably heard about people making hundreds of thousands of dollars simply by marketing a product on the internet. There are thousands of books out there telling you how to “get rich quick” on the internet. Most of them are bunk. This is not to say that you cannot make a tidy profit on the internet. In fact, you can easily make a living working on the internet and quit your day job. You don’t need to invest a lot of money or have a Master’s Degree in marketing, either. You just have to know what sells and how to sell it. A few years ago, I went to work at a job that I hated every single day. I have a high school education and there was not a lot of opportunity open for me. Going to school to earn a degree was out of the question - I have two children who I support solely on my own. I had neither the time, money or energy to further my education. It was all I could do to get to work and pay the bills. One day, I found out that my job had been “outsourced.” The company that I had relied on to “take care of me,” decided it was more important to save a few dollars and send my job to another country. They gave me a few bucks and told me to hit the road. I was a 40 year old widow with two kids to support and no education and little skills. I figured I would have to go on welfare or get a number of low paying jobs just to keep a roof over our heads. Then a friend told me how she made

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents FOREWORD 15 THE DIFFERENCE AN IDEA MAKES 21 how ideas make a difference how ideas can change your life ideas which have made a difference in our world importance of ideas to the individual, the company, community, and nation THE STORK DOESNT BRING THEM 37 how you give birth to ideas how the subconscious works a test to show how your subconscious creates ideas the practical results of impractical ideas how creative people have harnessed their subconscious how you can do the same 10 CONTENTS BRAINSTORMING? WHAT'S THAT? 49 history of brainstorming problems of old-style conferences how brainstorming can solve many of them how you can brainstorm some cash results of brainstorming leading organizations which are using brainstorming reasons individuals and groups should both use brainstorming MIXING THE WITCH'S BREW 67 how you can set up a classic brainstorm session Osborn's four basic rules what kind of problem you should attack who to invite how to write the invitation when and where to hold your brainstorm KEEP 'EM ROLLING 87 how you can learn to be a good brainstorm chairman the list of outlawed killer phrases one of apologetic phrases what the secretary does 11 CONTENTS how to catch ideas tricks to keep ideas coming what you can do about that terrible long silence AFTER THE STORM IS OVER 105 what you do after the brainstorm how you can collect extra ideas what to do with your ideas who applies judgment the screened list IDEAS? IN MY COMPANY? 115 how to sell brainstorming to your boss the best way to sell a superior how you can sell new ideas in your company the strategy and tactics you can use to turn your ideas into action THE PREACHING PRACTICED 123 actual case histories of brainstorm sessions the invitation the line-up the brainstorm itself the list of ideas cold cash results 12 CONTENTS SOLOS AND SMALL COMBOS 153 how you can brainstorm by yourself what equipment you need when and where to solo brainstorm how to stimulate your subconscious how to ignite a solo chain reaction problems for the solo brainstorm how small groups brainstorm the quick, on-the-spot brainstorm what one company has done variations on a theme IT COMES KING SIZE, TOO 165 why members of large groups don't contribute ideas how you can make each member a brainstormer how you can collect ideas from hundreds of people sparking a conference or convention uses of the mass brainstorm a test case TAKE IT HOME TO MAMA 177 how you can brainstorm at home 13 CONTENTS a housewife uses brainstorming the family brainstorm problems for the breakfast-table brainstorm how to make your home life richer with brainstorming THE SHOE FITS, PUT IT ON 187 how brainstorming fits your business examples of brainstorming used in many fields a department-store case history of how it adapted brainstorming to special problems how brainstorming can work in laboratories and lodges, union meetings, and executive suites, on the campus and the production line, in hospitals and civic organizations a church case history and one for travelers TROUBLES ARE A BRAINSTORMER'S BEST FRIEND 207 how you can turn your problems into advantages profits from frustration turning temper into cash the nose for needs a company which thrives on problems how you can find problems case histories of companies which turned problems into profits how you can do the same 14 CONTENTS THE COMPLEAT BRAINSTORMER 227 how to look at your world creatively how you can invite brainstorms ways you can solve your problems creatively how you can make a check list how you can make an idea bank and an idea museum your own idea trap SECRETS OF A SUCCESSFUL IDEA MAN 243 why you should give ideas away how to exercise your subconscious the importance of having a deadline why keep score on yourself how to make your own wish book what more ideas would mean to you the basic secret of all idea men Sample Content Preview FOREWORD I am proud of the fact that for the past several years our division of General Motors has been a leader in the GM Suggestion Plan. This record stems, at least in part, I feel, from the "climate," the idea-atmosphere, that pervades our organization. That, I believe, is the most important single result to come from our continuing creativity program. Surely we teach people some specific ways to generate ideas. The techniques described by Charles Clark in this book are followed, and I might say I've even learned some new ones from him. But, above all, we have tried to create a definite feeling among our people, especially our management and technical groups, that our division has a "wide-open mind." I don't believe anybody feels he will be criticized for suggesting something new, untried, or different, even if it might seem "screwball." So I am delighted to have the honor of suggesting to you that this book will make life a bit better for you and for all who are affected by your life and occupation. At work, at home, in groups or alone, "brainstorming" is fun and is valuable. Maybe we are highlighting the word "brainstorming" with unusual force. The main idea to get from a book such as this, however, is that the human brain is a wonderful, fantastic, unbelievable instrument—and one that we can use constantly for the betterment of mankind! Joseph A. Anderson General Manager AC Spark Plug Division of General Motors, Flint, Mich.

Sample Content Preview 1 Create two versions of your e-zine so people can choose if they want ads included with it or not. This'll attract the people who hate ads to subscribe. You could also charge a subscription fee to the e-zine without ads. This will make up for the lost advertising revenue. 2 Create a long-term relationship with your entire customer base. You can stay in touch with them through an e-zine, with greeting cards, opt-in lists, autoresponders, messages boards, chat rooms, e-mail discussion lists, instant online messages, etc. When you stay in touch, people don't forget about your business. 3 When you write and give away a free e-book you will become known as an expert. This will enable you to gain people's trust and they will buy your main product or service quicker. You may get offers from other people wanting you to speak, consult, coach, etc. 4 Give your new customers surprise free gifts. This will increase their loyalty and give you more word-ofmouth advertising. For example, your customer could tell your friend, "I just ordered this new advertising e-book and they gave five other e-books as surprise bonuses! I really got a great bargain!" 5 Offer free classified ads on your web site that expire after a particular time period. People will revisit your web site over and over to resubmit. You could have other things expire or be updated so they will revisit, like e-books, articles, links, software, message board postings, etc.

Sample Content Preview Every day, thousands of people think about starting their own Webmaster business. Some want to break away from the daily drudgery of working for someone else. Some crave the flexibility of working from home. Some need to supplement their main income. Some feel they are ready to expand their services beyond their circle of contacts. Still others… the list of personal reasons could go and on. But here’s the catch… Every day, most of these people do nothing but dream. The Webmaster BUSINESS Masters Course was written for Webmasters who are ready to stop dreaming and start building a home-based Web site design business. That’s you! Perhaps you are presently employed full-time/part-time in the field. Or perhaps you design sites for relatives, friends or associates as a favor in your spare time. It doesn’t matter. You already know, based on current and past experiences, that consumer demand for Webmaster services is substantial and that it’s not about to evaporate anytime soon. You are definitely not embarking on a highrisk business proposition. On top of that, you will have all of the advantages of working from home… • no office to rent • no boss telling you what to do • flexibility to pick your own hours • ability to generate income in your living room • and the biggest advantage of all, you’re the person in charge. You decide how, when and where you want to work. The Webmaster BUSINESS Masters Course will get your business rolling in the right direction. It gives an insider's view into some of the variables involved in setting up a business, creating a contract, working with clients, and other important operational aspects. This Course will help you avoid common problems and mistakes, the kind that cost you time and money.

Sample Content Preview What is a Slipstream? “The slipstream of a moving object is a region of reduced pressure or even suction (negative pressure), exerted in the neighborhood of the object and in the direction of its movement, and caused by its movement through a medium. The term "slipstreaming" is most often used in relation to objects moving through air, though not necessarily flying. If a following object, moving at the same speed, can position itself within the slipstream, it will require less energy to maintain its speed than if it was moving independently, because the front object blocks a significant amount of air resistance. Using this principle is called slipstreaming.” (The above is from the Wikipedia Page on Slipstream & Slipstreaming) You've probably heard that while driving on the highway, if you position your vehicle behind another larger vehicle, your vehicle requires less energy to stay it in motion, therefore you burn less fuel. If you watch car racing, like the Brickyard 400 or Indy 500, you'll notice how most of the cars follow immediately behind another car because there's less wind resistance in those positions. The lead car “breaks a path” through the air for the ones behind. They burn less fuel and in some cases are actually “sucked along” because there's less air pressure. It's simple physics that can be applied to a lot of different situations. And when applied as a marketing tactic it can be extremely beneficial for both the “lead vehicle” and the ones in the slipstream. Lets look at an example of Slipstream Marketing in action. Back in late 2004 I published and released an ebook called RSS Exposed. It was the first ebook ever written on how the use of RSS technology and blogging could be used in a marketing enviroment. At the time, RSS and blogging was still virtually unheard of in Internet Marketing circles. People didn't understand the technology behind it, or the implications of utilizing it as part of their marketing efforts.

Table Of Contents Distribution License Information....................... 5 Disclaimer....................... 6 Sponsor Adverts....................... 7 Introduction....................... 8 Credits.......................8 Simple Advert Changes Can Cost You.............. 9 Google Algorithm Changes......................... 10 ....................... 10 Delivery Issues....................... 11 Recommendation:....................... 11 Campaign Name Optimisation List.................. 12 Naming Schemes....................... 12 Campaigns.......................12 Recommendation:....................... 13 Campaign Setup Optimisations List.................14 Separating Distribution Channels................ 14 Recommendation:.................................. 15 Disable Automatic Advert Optimisation..... 16 Valuable Intellectual Property................ 17 Recommendation:....................... 18 Adgroup Naming Schemes Optimisations List 19 Naming Schemes....................... 19 Adgroups....................... 19 Recommendation:.................................. 19 Adgroup Keyword Match Inclusion....................... 19 Optional Recommendation:.................... 19 Adgroup Keyword Groupings ......................... 20 Ad Group Keyword Grouping..................... 20 Recommendation:....................... 20 The Single Adgroup.......................21 Recommendation:.................................. 22 Keyword Research.......................23 How about Misspellings?.......................25 Recommendation:....................... 25 Secondary Keyword Use....................... 26 Recommendation....................... 26 Keywords Matching Optimisation List............ 27 Matching Options....................... 27 Option 1: Broad Match........................... 27 Option 2: Phrase match........................... 28 Option 3: Exact match.............................29 Option 4: Negative Match.......................29 Negative Match Example........................29 So which is the best matching options to use?.......................31 Incorrect Matching Side Effects............. 31 Correct Matching....................... 32 Recommendation:....................... 32 Adgroup Adverts Optimisation List....................... 33 Split Testing Adverts....................... 33 The Importance of Statistical Significance...................... 34 What to change?.......................35 Recommendation:....................... 36 Domain Name Selection....................... 37 Recommendation:....................... 38 Bid Pricing Optimisation List.......................39 Best Bid Positions.......................39 What position for you?............................40 Recommendation:.................................. 41 Conversion Analysis.......................42 Tracking.......................43 Step 1.......................43 Step 2.......................43 Step 3.......................44 For example:....................... 44 Google Tracking....................... 44 Recommendation:....................... 45 Split Testing.......................46 Recommendation – So Important I say it again!:..................... 47 Landing Pages.......................47 Recommendation:....................... 47 Adwords Advert Exposure....................... 48 Why Daily Budget Is Crucial.......................48 Examples.......................50 Summary.......................53 What is Adsense?....................... 54 Wrapping up....................... 55 Questions?....................... 55 Marketing Experts....................... 56 Online Marketing Experts.......................56 Offline Marketing Experts.......................56 Resources.......................57 Adwords.......................57 Adsense.......................57 Affiliate Marketing....................... 57 Traffic Generation.......................57 Autoresponder.......................57 List Building....................... 58 Ezines.......................58 Web Host....................... 58 Split Testing.......................58 Glossary....................... 59 Sample Content Preview Introduction Who is Tom O'Brien – the author of this eBook? Tom O'Brien is a qualified Google Adwords Professional who has spent hundreds of hours managing Adwords campaigns. The information contained in this eBook represents some of the lesser known tidbits that will help you increase the power of your advertising pound. This eBook will help you maximize the return you get on your Google Adwords Campaigns. There's a lot of work involved and in the longer term you may well want to engage some professional help. As well as Google Adwords account management, Tom is working on a number of other Internet ventures including his main site: SelfHelpTips.com Credits My thanks to John Delavera for his invaluable insights on Internet Marketing in general and how to structure and present a viral eBook in particular. My thanks to Renee Temple for the fantastic graphics on the “Grab A Coffee” eBook series – check out her site: https://www.websitesbyrenee.com/

Table Of Contents Introduction.......................4 How do you write what people want to read?.............................4 Article basics......................6 Ways to Kickstart Your Writing..........................7 1. Wikipedia.............................7 2. Search Engines.............................7 3. Mindmap.............................7 4. Kartoo.............................10 5. Forums.............................12 6. Amazon.............................12 7. FAQ.............................13 8. Epinions.............................14 9. Ask For Answers.............................15 What If You Really Can’t Write?..................15 Hiring a ghostwriter.............................16 Using PLR Content.............................16 Recommended Resources..........................17 Keyword Research.............................17 Article Content.............................17 PLR Sites.......................17 Freelance Writing Sites.......................17 Kickstart Tools..................18 Research resources.............................18 Helpful software.............................18 Distributing Your Article......................18 Sample Content Preview Introduction Article writing can be difficult when you are first beginning. You want to get the word out about your website or products and know that writing articles is a great way to build credibility with internet users and the search engines. The temptation is to write a glowing sales pitch about your product or offer. One word for you: Don’t. Save the sales pitch for when they get to your site. And that’s where articles come in. The job of an article is to get visitors to your site. They aren’t re-modelled sales letters. You have to give a bit to get a bit. You give out some valuable information and the reader will give you their time and read what you have to say. Writing articles that you want to release to a wide online audience are all about demonstrating your credibility by providing useful information for the reader. And useful information doesn’t include how fantastic your product is and how it’s going to change their lives. Even if it will do that, you can’t write an article about it and expect to get it published. So how do you write an article that others will want to read and not only that but it will make them want to take action and click on the link to your site? It goes back to that old chestnut – find out what people want and then give it to them. How many times have you heard that before? How exactly do you do that? You find out what web visitors are searching for by doing keyword research, find out what the hot topics are from message boards and blogs, look at your own web stats and see what terms are already bringing traffic to your site. You could also put up a page on your site where you ask visitors to tell you if they are wanting specific information or it could be a survey page making it easy for visitors to give feedback. Or if you offer a search function on your site use a tool like Hitslink to track the path people take as they navigate through your site and the search terms they use along the way.

Sample Content Preview The Public Domain Report : You Too Can Profit from Re-Packaging and Re-Publishing Public Domain Information! Discover the incredibly low-risk and extremely profitable world of creating businesses from scratch using recently expired copyrighted works that are now in the public domain! There is a vast treasure of information and creative works such as movies, music, books, manuals, photographs, posters, and more that you can access at ZERO cost (NO royalties or copyright payment fees, EVER!) that you can resell for 100% profits.

Sample Content Preview Honest. It wasn’t intentional… I’ve uncaged a monster! Let me quickly explain: It all started back in June 2005 when I released ArticleAnnouncer, the web’s first and (still) best-selling article submission software and training course. (Note: this report isn’t about ArticleAnnouncer, so keep reading…) As a result, thousands of online marketers (perhaps even you) started to WAKE UP! My subscribers and customers immediately realized the power of syndicating their articles online to get massive backlinks, traffic and boost their search engine rankings like nothing else – all at NO cost. They started writing… hiring ghostwriters… and submitting thousands of their articles to the top directories online. Then the bomb dropped… I guess I should have saw it coming. It was inevitable. The “losers” (a.k.a. lazy marketers) caught wind of how effective article marketing was and they jumped all over it. They started blindly submitting articles in droves, clogging article directories with poorly written articles. The administrators of these sites couldn’t keep up. Many of them simply packed it in. Directories like these were around for years and then suddenly vanished in 2006… POOF! Netterweb.com ClickForContent.com ExpertArticles.com The Losers Ruined It! The “losers” always ruin it. Look at what they did to Automated Page Generation Software or Blog-And-Ping… it all worked great for a while, until these folks went hog wild, pushed things too far and killed the gravy train for the rest of us. Did these losers kill article marketing too? Well, they may have “killed” it for themselves. But luckily, NOT for you and me. You will understand why in a minute. Sidenote: Before you roll your eyes and say “Oh brother, not ANOTHER ‘Death Of’ … report”, let me say this -- article marketing is NOT dead… if you do things right. I will explain how in this report. Keep reading.