Sample Content Preview There’s an old saying that’s been around much longer than the Internet that really does have a wealth of truth to it. And that saying is simply this: “Those who fail to plan, plan to fail.” Now, I’m not some kind of great philosopher and we certainly don’t have the time to grab some breakfast tea and sit around for hours discussing the great amount of wisdom encapsulated in this short saying. Let’s just cut to the chase and say… … “it’s true”. ? And it certainly is true when it comes to growing an Internet business. If you don’t carefully plan your business strategy, you’ll likely become another one in the long line of those who fail. Some estimates show that as much as 95% of online businesses fail. And a major contributing factor to that unsettling statistic is undoubtedly the failure to set a realistic plan in motion.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Sample Content Preview A Brief History Of Gold – And How It Has Been The Worlds Most Wanted Commodity For Centuries Gold has been a star performer in the portfolios of some of the wealthiest dynasties in the history of the world. Just a few of the prolific people who have used gold to build their incredible wealth include the DuPonts (who now own a massive chemical business), the Rothschilds (once upon a time the richest people in the world), the (JP) Morgans and Egypt’s royal Farouk family. We could go on and on forever about more family empires who owe their core wealth to gold but there’s no need - the bottom line is that investment in gold has always given a sensational return over the centuries – and statistically it has put stocks, real estate and bonds well and truly in their place. Want some proof that gold has created staggering wealth in recent times? Consider these startling facts: • During the 1960's investment in this "secret gold" brought about average annual returns of 100%. • Between 1972 and 1974 the secret gold saw increases of 350% (while the stock market was heading desperately south). • Then between 1976 to 1980 this secret gold brought investors an average of 300% per year. • Gold saw annual increases of 340% between 1987 & 1989. • The average investor keeps piling into stocks, real estate & bonds - completely unaware that certain types of gold have been outperforming their risky holdings every year since 2000 (and the last couple of years have seen double returns over stocks). And as you're about to discover, we're right at the start of something very big... It’s interesting to note that the earliest record of gold being used as a form of money/investment occurred as early as 700BC. Since this time, all cultures and races throughout the world have craved to own gold – and many centuries on the strength of gold has gone from strength to strength. In the present time, gold is an attractive commodity to hold because it’s price is seeing a general upward trend (and many experts agree that this is set to continue for many years to come). It’s possible to own gold for a relatively modest outlay and so most people have the means to invest in it. Gold also brings with it a certain beauty and status symbol that most other investments simply cannot compare to.

Sample Content Preview Press The Magic Button And Get What You Want … Instantly! Wonder why many big companies choose famous TV stars to appear in their commercials and not normal people? It's because those stars are famous. They represent wealth, reputation, skills, or popularity. When they endorse a product, you associate that star with the product. Hence, if you like the actor, you will get to like the product. And if you use the product, you tend to feel like the endorser too. This is the principle of association. Big companies pay professional athletes large sums of money to wear certain shoes or clothes, endorse their perfumes, drive a specific car, or even eat certain foods. You might be wondering why these athletes are even asked to endorse products that are not related to them or their craft. As long as the association is positive, it is not necessary that the correlation between the sports star and the product be directly related. Certain people choose their friends very carefully because the behavior or actions of the people they hang out with can very much reflect on them. If you have a friend who later became a criminal, you had better watch your back because those who want to avenge may pour their bitter revenge on you, no matter how innocent you are! This is even more difficult if you have family members or relatives who portray negativities. Since we cannot choose them the same way we can select our friends, we are often strict in wanting our family members to conform to good moral values and ethics that reflect our own. Parents want their children to observe proper conduct because other people associate their children with their father and mother. When their kids win contests or exhibit great talents, their parents are always proud to associate with them and say, “That’s my son (or daughter).” That's the power of association at work, and it's not limited to people. In fact, you can associate the quality of a person, place, thing, event or anything you can think of, with the subject of your persuasion. Just think about the clothes that people are wearing. What would you think of a person wearing a cross necklace? You would probably think he is religious. You might associate someone in military attire as disciplined and brave, while someone wearing shades as cool. If you want to make them feel something they've experienced in the past, you may say something like, "Remember the last time we went nature-tripping? It was the most invigorating experience we've ever experienced, isn't it? We're going to experience it again in the trip we're going." The purpose is to alter the mindset and emotion of the person you're persuading by using the right key of association. You want them to associate you or your product with positive emotions, ideas or factors. You have probably heard of Ivan Pavlov’s experiment where he rings a bell every time he feeds his dog. Now after some time, the dog would salivate every time it hears the bell ring, even if there was no food.

Sample Content Preview Dan: Bill, why don’t we start out by you telling our listeners a little bit about your background and how you got into this business and marketing game. Bill: I’m the owner of a company called Bishop Information Group. We’re situated in Toronto, Canada. We work exclusively with business owners and entrepreneurs. We help them develop a marketing plan, and then carry out that plan. I’ve been in the marketing business since I was about 12 years old. My father had a marketing company. I used to listen to all of his stories about his business and everything else. When I was about 12, he asked me if I wanted to help him out. I said, “Okay.” He was going to pay me $1.65 per hour. That’s not like much money in those days! The project was a promotion for a supermarket in our city. He got me to dress up like a frog. I had this big green frog outfit, and I walked around the mall and handed out prizes and balloons to all the kids. It was embarrassing, but at least I had a mask on. It was really hot. Part of me was thinking, “This was a dumb thing to do,” but it was my first marketing project.

Sample Content Preview Chapter One Marriage And Today Defining Marriage For The Current Generation What Is Marriage? Jennifer always dreamt about her ideal man. Tall, handsome, kind… these were the qualities she always had in mind when thinking about her future partner. Of course, she knew she had to be practical. We seldom get what we want, after all. A presentable and loving man would be alright, for as long as he would take care of her and for as long as he would always have the patience and understanding to work out the differences they would encounter. She was still in college when she met Paul. At 19, Jennifer was in her sophomore year, taking up AB Marketing. Paul was 27, and he was the teacher’s assistant, and since the professor was almost, always absent, attending a seminar or two in other states, Paul delivered the lectures in class most of the time. He always had his eyes on Jennifer. And she took notice as well. A few exchanged looks led to some lunches together. And lunches became dinner dates. And they got to know each other better. Soon enough, they were going out on a regular basis. There was a problem to their budding relationship, however. School policies prohibit teacher-student affairs, and that extends to teacher assistants. Much as how happy they felt during the first few months of their togetherness, they had to keep it a secret. They had to pretend that they were just casual friends whenever prying eyes were looking at them. But the yearning of the heart is a wild beast that is often difficult to repress. A few months after they officially – albeit in secret – became a couple, Jennifer got pregnant. They talked about the situation, and decided to get married. They wanted to give their child a great future, and they believed that such necessitated a complete family environment for their child’s formative years. Jennifer left school before she could enroll for her third year. Paul left his job and decided to venture into real estate instead, with some borrowings from his siblings. Jennifer gave birth to a baby boy whom they named Marcelo. He was such a bundle of joy and the couple never regretted their decision to get married. Immediately after work, Paul would go straight home to be with their child. He was there when Marcelo first opened his eyes. He was there when Marcelo spoke his first word. He was there when Marcelo took his first step.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table Of Contents Chapter 1: Wealth Goes to the One with the Timeliest Information . . . . . . . . . . . . . . . . 7 1 .1 Why Sell Information Online? . . . . . . . . . . . . . . . . 7 1 .2 The Single Most Important Kind of Information You Should Sell . . . . . . . . . . . . . . . . 8 1 .3 A Variety of Information Types You Can Sell Online . . . . . . . . . . . . . . . . 9 2 .1 Begin Your Info Product Creation Journey with the End in Mind . . . . . . . . .  . 1 3 2 .2 The Art of Creating Information on Demand . . . . . . . . . . . . . . .  1 4 2 .3 Info Product Creation Success Factors . . . . . . . . . . . . . . . . 1 6 C hapter 3: Creating Info Products on the Fly! . . . . . . . . . . . . . . . . 1 8 3 .1 Types of Info Products You Can Create . . . . . . . . . . . . . . . . 1 8 3 .2 Churning Out In-Demand Info Products in a Zap . . . . . . . . . . . . 1 9 3 .3 The Elements of a Top Quality Info Product . . . . . . . . . . . . . . . 2 2 3 .4 Branding Your Info Product . . . . . . . . . . . . . . . . 2 3 3 .5 Getting Your Product’s Digital Cover . . . . . . . . . . . . . . . . 2 6 C hapter 4: Applying the Finishing Touches . . . . . . . . . . . . . . . . 2 8 4 .1 How to Protect the Value of Your Info Product . . . . . . . . . . . . . . . . 2 8 4 .2 Determining Your Info Product’s Terms of Use . . . . . . . . . . . . . . . . 2 9 C hapter 5: Entering Your Info Product into the Market War Zone . . .  . . . . . .. . . . 3 1 5 .1 How to Strategically Price Your Product . . . . . . . . . . . . . . . . 3 1 5 .2 How to Gather Testimonials for Your Product . . . . . . . . . . . 3 3 5 .3 Writing Your Sales Letter . . . . . . . . . . . . . . . . 3 5 5 .4 Don’t Get into Business without Back-End Products! . . . . . . . . . . . 3 7 C hapter 6: In Closing . . . . . . . . . . 3 9 6 .1 A Crash Course Guide on Marketing to Your Prospects . . . . . . . . . 3 9 6 .2 School of Thought: Go as High-Ticket as Possible . . . . . . . . . .  . . . 4 1 R ecommended Resources . . . . . . . . . . . . . . . . 4 4 R ecommended Reading . . . . . . . . . . . . . . . . 4 4 A ll-in-One E-Commerce Solutions . . . . . . . . . . . . . . . . 4 4 R ecommended Payment Processors . . . . . . . . . . . . . . 4 4 Sample Content Preview Chapter 1: Wealth Goes to the One with the Timeliest Information 1.1 Why Sell Information Online? The Internet! The World Wide Web! The Information Super Highway! There is a very good reason why it is call the information super highway. That reason is because that is exactly what it is. There are, of course, some ‘slow lanes’ for those who only want to talk to friends and play games but most people now days turn to the Internet for the purpose of getting answers to questions about everything you can imagine and a few things you would never want to try to imagine. They buy things and sell things…both require information. They search for ways to make money using their computers…for that they REALLY need information. They search for information about the illnesses they or their family face or they research projects for work or school. Information is THE Internet commodity that almost everybody with a computer wants. There is a lot of information online that costs nothing above the cost of the Internet connection but timely, relevent, vital information is one thing that people eagerly take out their credit cards to buy.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Introduction Overview on Opportunity Understanding Opportunity Missed Chances. Sound Familiar? If I Could Only Give You One Piece of Advice Yours for The Taking. Will You Take It? Proof This Concept Will Work for You Never On Your Own Something You Can Try Yourself, Right Now Summary Overview on Online Marketing Understanding Online Marketing The Fundamentals of Online Marketing Why Are You Here? This Is Real Business, In the Real World How Your Personality Gets You Noticed Your Everlasting Resource Reserve The Good Bits: How Much Cash Is On It’s Way To You? You Got All the Time In The World Why We’re All Special Summary Overview on Success Top 10 Reasons For Success Are You Listening To The Right People? I Bet You Know More Than You Think Are You Wasting Time Without Even Knowing It? Avoiding the Dirty Bits. Sound Familiar? Don’t Listen To The Big Guys. Are You Crazy? Broken Vase Syndrome Cured Once And For All Overcoming Your Worries about Success Why Knowledge Really Is Power in Online Business Your Own Personal Freebie Magnet Never On Your Own Summary Overview on Health Keeping Your Most Powerful Resource Healthy Overview on Final Thoughts A Few Last Words Monitoring Your Success 3 Factors That Are Hindering Your Progress Right Now Prepare Yourself for… Everlasting Ideas for Your Business The Nuances of Progress Resources - The Keys to a Quick and Painless Success Why Mistakes Are Good I Can’t Because (You Can Because) Summary Sample Content Preview Introduction The millionaire mindset is often hard to pick up on - normal people from normal backgrounds going on to be huge successes. What makes them different from those that don’t make the cut or achieve their goals, hopes and dreams for the future? Observe carefully and the answers become clear, what’s more, without increasing your skill at a particular task you can gain far better results than the norm, just by changing the way you do them. Let’s explore the millionaire mindset of the online marketer specifically over a number of topics, and look at exactly how this affects you and the way you’re doing business in a most positive way.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Sample Content Preview Brief Introduction Thank you for deciding to learn more about the disorder, Osteoarthritis. Inside these pages, you will learn what it is, who is most at risk for developing it, what causes it, and some treatment plans to help those that do have it feel better. While there is no definitive "cure" for Osteoarthritis, there are ways in which individuals can improve their quality of life and change the discomfort level to one that can be tolerated on a daily basis. There are currently more than 100 different forms of arthritis, which Osteoarthritis is just one of. But, because it is one of the most common forms many people suffer from it is important to know all the facts associated to be sure that you are not someone that is, or could suffer from Osteoarthritis without clue number one of what to do or how to handle it.

Sample Content Preview 1 Create a bond with your visitors by bringing up likes or dislikes you have in common with them in your ad copy. Just make sure you do your research. For example, you could say, "I hate it when you have to wait in line for a long time at the drive-through." Another example, "I really like it when I have extra money to spend." 2 Design your web site to be a valuable resource for people. Include original content, links to other interesting web sites, e-books, software, etc. For example, you could create mini-directories within your web site. It could be an e-zine directory, free e-book directory, article directory, etc. 3 Sell an inexpensive product to sell an expensive product. If people like your inexpensive product, they'll be persuaded to buy your expensive one. They will already know that your products are of good quality and that you’re trustworthy. They will also know that your product claims are all true. 4 Offer your customers back-end products. It is easier to sell to existing customers. If you do not have a back-end product, join an affiliate program. You could offer that product as a back-end offer. Just make sure it's the right product for your target audience. 5 Increase the perceived value of your product. You could offer an affiliate program, give away free bonuses or use famous endorsements on your ad. Another way is to offer a sample or trial of your product or service. If people like it or it works, that will increase the perceived value because it gives them 100% personal proof.

Sample Content Preview Introduction Why I wrote this eBook My background is in Technology products (cameras, DVD's, sound systems and of coarse MP3 players etc). Over the last couple of years I've come across many people who need a little more help in understanding the idea of MP3's and the different types of MP3 players. So I set about learning more for myself, making notes as I went. A mate saw the notes and suggested I give them to customers to explain the ins and outs of MP3 players and to help with their choices. That worked well, so I've now developed it into this eBook. Two of the questions I've been asked a lot are. What is an MP3? &, How do I buy an MP3? They sound like easy questions to answer. That's what I thought, until I listened and learned a bit more, they could buy a CD, a tape or a DVD and once bought, they would actually get a physical item. But you don't get that with an MP3. What many people don't realise is, what they get is only a storage medium, a piece of plastic with a WAVE or MPEG file on it. We have changed from talking about a tape or CD to actually talking about the file that is stored on that medium. We now change the medium that the file is stored on, to suit the player that we are playing the file on, ie: a CD, a DVD, a computer hard drive or an MP3 player. The file is the same but used on different formats for different play back devices, entirely for our convenience. People are now buying their 2nd or 3rd MP3 player, so this book has become more vital in helping them get the right MP3 player for their needs. They are starting to realise that what they bought a year ago wasn’t for them. So what do they need? What was not right? Did it hold enough music, was the battery life long enough, or did it stop working because the hard drive could not handle the constant shaking while jogging? Or did they find someone with a “better looking” MP3 player?