Sample Content Preview Podcasting for customers Podcasting has taken the world by storm. It’s one of the most frequently downloaded mediums and with the abundance of podcasting directories including but certainly not limited to iTunes and Yahoo, reaching your audience through this unique format is easier than ever. Have you ever been fishing? If you’ve been fishing you know that a body of water is full of sweet spots. There are places where the fish like to hang out. Find those places and you’re arm will ache from reeling them in by the bucketful. Of course there are those dead spots too. Places where you can sit for a day and all you come home with is a sore bottom and sunburn. Yes there are tricks and strategies to luring the fish to come to you. Strobe lights, special bait, and of course silent prayers. However, the best strategy for catching fish is typically to know what you’re fishing for. Do your research. What types of waters does the fish like to swim in? When are they most active? What do they eat? Not rocket science really, just research. What does fishing have to do with podcasting? Podcasting is much like fishing. Yes, you can throw your podcast up and hope you get a bite. Or you can do a bit of research; find out what your audience is looking for, where they hang out and what they like to listen to? What information are they seeking? What problems do they need to have solved? What can information can you feed them? This book is designed to not only introduce you as a business owner to the power of podcasting as an integral tool in your marketing strategy but to also show you how to catch the right fish. We’ll talk about the tools you

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents BUSINESS CORRESPONDENCE VOLUME I PART I Preparing to Write the Letter CHAPTER 1: What You Can Do With a Postage Stamp 2: The Advantages of Doing Business by Letter 3: Gathering Material and Picking Out Talking Points 4: When You Sit Down to Write PART II How to Write the Letter 5: How to Begin a Business Letter 6: How to Present Your Proposition 7: How to Bring the Letter to a Close PART III Style—Making the Letter Readable 8: “Style” in Letter Writing—And How to Acquire It 9: Making the Letter Hang Together 10: How to Make Letters Original 11: Making the Form Letter Personal PART IV The Dress of a Business Letter 12: Making Letterheads and Envelopes Distinctive 13: The Typographical Make-up of Business Letters 14: Getting a Uniform Policy and Quality in Letters 15: Making Letters Uniform in Appearance PART V Writing the Sales Letter 16: How to Write the Letter That Will “Land” the Order 17: The Letter That Will Bring An Inquiry 18: How to Close Sales by Letter 19: What to Enclose With Sales Letters 20: Bringing in New Business by Post Card 21: Making it Easy for the Prospect to Answer PART VI The Appeal to Different Classes 22: How to Write Letters That Appeal to Women 23: How to Write Letters That Appeal to Men 24: How to Write Letters That Appeal to Farmers Sample Content Preview PART I—PREPARING TO WRITE THE LETTER—CHAPTER 1 Last year [1910] fifteen billion letters were handled by the post office—one hundred and fifty for every person. Just as a thousand years ago practically all trade was cash, and now only seven per cent involves currency, so ninetenths of the business is done today by letter while even a few decades ago it was by personal word. You can get your prospect, turn him into a customer, sell him goods, settle complaints, investigate credit standing, collect your money_--ALL BY LETTER. And often better than by word of mouth. For, when talking, you speak to only one or two; by letter you can talk to a hundred thousand in a sincere, personal way. So the letter is the MOST IMPORTANT TOOL in modern business—good letter writing is the business man’s FIRST REQUIREMENT. There is a firm in Chicago, with a most interesting bit of inside history. It is not a large firm. Ten years ago it consisted of one man. Today there are some three hundred employees, but it is still a one-man business. It has never employed a salesman on the road; the head of the firm has never been out to call on any of his customers. But here is a singular thing: you may drop in to see a business man in Syracuse or San Francisco, in Jacksonville or Walla Walla, and should you casually mention this man’s name, the chances are the other will reply: “Oh, yes. I know him very well. That is, I’ve had several letters from him and I feel as though I know him.” Sitting alone in his little office, this man was one of the first to foresee, ten years ago, the real possibilities of the letter. He saw that if he could write a man a thousand miles away the right kind of a letter he could do business with him as well as he could with the man in the next block. So he began talking by mail to men whom he thought might buy his goods—talking to them in sane, human, you-and-me English. Through those letters he sold goods. Nor did he stop there. In the same human way he collected the money for them. He adjusted any complaints that arose. He did everything that any business man could do with customers. In five years he was talking not to a thousand men but to a million. And today, though not fifty men in the million have ever met him, this man’s personality has swept like a tidal wave across the country and left its impression in office, store and factory—through letters—letters alone.

Sample Content Preview Introduction Over the past few years, the face of the Internet has taken on a much different look and has become far more interactive and media oriented. In December of 1996, a new website was created on the Internet. That site was It was a place that alumni could gather to connect with former classmates for purposes of reunions and discovering what was happening in each other's lives since they had graduated. Historically, Classmates.com was the first social networking site established on the Internet. This guide will show you how you can harness the power of today's Web 2.0 oriented Internet to promote yourself and any social, political and economic interests that you may have. Most importantly, I will show you a very specific, step-by-step process, that will allow you to use these social communities and tools without squandering a ridiculous amount of time and energy. It's time you discovered my “Economy of Action” Process to achieve higher visibility that will make your success more likely and it easier to connect with others for your mutual benefit. In The Little Black Book of Connections, Jeffrey Gitomer made it clear that “It is not who you know. It IS who knows You” that is key! It's Time to Get Known Now! Step One: Where Do I Start? Once Once you determine your “brand” or specific area that you wish to become known as the authority or “obvious expert,” you need to create a “Google Alert” and “Tweet Beep” to monitor the postings, news and conversations about the keywords or phrases of interest. By setting a “Google Alert,” you will be able to control the frequency of notifications to your email account. You can choose to receive updates from Google as they happen, once a day or once a week. In addition, you can choose to receive comprehensive updates that will include: blogs, news, videos, web and groups. If you don't desire comprehensive updates, you can select to receive updates from any single source. Personally, I suggest as they happen updates when monitoring your brand, name or social reputation. For other terms, I use once a day or once a week updates.

Table of Contents Article Marketing Explained 5 The 4 Things ALL Articles Must Have 7 How to Create an Outline For All of Your Article 9 5 Easy Ways To Get Your Creative Juices Going 10 What to Do Before Submitting To Article Directories 12 Red Hot Tips To Get Your Articles Read 14 Writing a Resource Box that Makes People Click 16 If You Hate Writing Articles… 18 Recommended Resources 20 Sample Content Preview Article Marketing Explained One way of promoting your website and product can be achieved for FREE. As an additional bonus, this “free” method can boost your sites and sales, doubling and even tripling your income. Articles. One of the easiest ways to promote your website in order to generate traffic and increase your earnings. How does this work? Write articles relating to your website and submit them to “free content” submission sites. Easy to do, takes little time and can increase your website traffic, sales and of course, your income. How can article writing boost traffic and income? The article on the free content site contains a link to your own website. Readers, after reading your articles, may choose to click on the link and pay you an unexpected visit. Having them on the free content sites is also making these articles available to other webmasters who may wish to publish that article on their site. If they do, your article will include a link back to your site. And anyone who reads the article on that site can still click on the link to visit your site.

Table of Contents Affiliate Marketing Introduced 5 The 3 Things All Affiliate Marketers Need To Survive Online 7 How To Become A Super Affiliate In Niche Markets 9 So Many Affiliate Programs! Which One Do I Choose? 11 Which Affiliate Networks To Look Out For When Promoting 12 Easy Profits Using PPC In Your Affiliate Marketing Business 15 Using Product Recommendations To Increase Your Bottom Line 17 Using Camtasia to Increase Your Affiliate Checks 19 Top 3 Ways To Boost Your Affiliate Commissions Overnight 21 How To Avoid The 3 Most Common Affiliate Mistakes 23 Recommended Resource and Bonuses 26 Sample Content Preview Affiliate Marketing Introduced Being in the affiliate marketing business is not that hard now with the Internet at your disposable. It is much easier now compared to the days when people have to make use of the telephones and other mediums of information just to get the latest updates on the way their program is coming along. So with technology at hand, and assuming that the affiliate is working from home, a day in his or her life would sound something like this… Upon waking up and after having breakfast, the computer is turned on to check out new developments in the network. As far as the marketer is concerned there might be new things to update and statistics to keep track on. The site design has to be revised. The marketer knows that a well-designed site can increase sign ups from visitors. It can also help in the affiliate’s conversion rates. That done, it is time to submit the affiliate program to directories that lists affiliate programs. These directories are means to attract people in joining your affiliate program. A sure way of promoting the affiliate program! Time to track down the sales you are getting from your affiliates fairly and accurately. There are phone orders and mails to track down. See if they are new clients checking the products out. Noting down the contact information that might be a viable source in the future.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table Of Contents Page 2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Introduction Page 3 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter I Traditional and Modified Traditional Weddings Page 7 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter II Theme Weddings Page 17 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter III Sport Based Weddings Page 19 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter IV Weddings in Strange Places Page 22 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter V Wedding Receptions with a Twist Page 24 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter VI Wedding Superstitions Page 26 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter VII Religious Wedding Traditions Page 32 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter VIII Weddings in Other Countries Page 38 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Chapter IX Pagan Weddings Page 40 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Conclusion Sample Content Preview Introduction Weddings are the cause for a celebration in every society on earth and have been so for centuries. The first miracle that Jesus performed according to the New Testament was to change water into wine at a wedding. History is filled with tales of weddings and wedding celebrations. All good fairy tales begin, “Once upon a time” and end with, “They lived happily ever after”. Almost every little girl begins to plan for her ‘special day’ by the time she can string that many words together in a sentence. At the risk of sounding sexist, while little boys are playing cowboys and Indians or conquering outer space, little girls are trying to decide which one of them would clean up well enough to participate in her wedding. In many societies the wedding and the wedding celebrations still follow age-old traditions. They are done the same way today that they were done hundreds of years ago. In America and some other countries, however, tradition has turned into just one choice among many and couples are opting for unique weddings that are planned around the things they love to do the most or they have themes that reflect the couple’s planned life style. Some couples, of course, stick with the traditional wedding and the traditional wedding vows and wedding celebrations, and these weddings take place in the traditional church or synagogue setting. The bride is escorted down the aisle by her father and ‘given away’. The bride wears white, the groom wears a tuxedo, the bridesmaids and groomsmen are all traditionally attired. The music is traditional, the flowers are traditional, and the whole wedding and the reception that follows is traditional. Other couples opt for ‘doing their own thing’ and throw tradition to the wind. They want their wedding to be totally unique. These ‘unique’ weddings are sometimes very beautiful and sometimes they are just plain weird or downright whacky. These unique weddings can take place in any setting imaginable from beneath the ocean while scuba diving to on top of a mountain that is only accessible by helicopter. They have even taken place in mid-air while the couple was sky diving. Many couples today write their own vows. The old, ‘Do you take this woman to be your lawfully wedded wife” has been replaced with words of the couples own choosing. Chapter I Traditional and Modified Traditional Weddings The planning and execution of the most traditional of weddings is fraught with pitfalls. It is a time when the tensions and frustrations of planning such a once-in-a-lifetime event can be really hard on the nerves...not to mention relationships....and bank accounts. Weddings and the planning of weddings has been the subject of many movies and stage plays through the years. The movie that comes to mind is “Father of the Bride”. We have all laughed our way through that one more than once.

Table of Contents Wordpress basics Why Wordpress (v Blogger) How to install a Wordpress blog Wordpress templates Best free template resources Best paid-for template resources Wordpress plugins basics Wordpress plugins how to install Wordpress plugins best free resources Wordpress plugins best paid for resources Conclusion Sample Content Preview Why Wordpress? So why choose Wordpress? You might have heard rumors about Wordpress websites, like for example you may have heard that Google gives priority to these websites. It is fairly certain that search engines give priority to certain websites and blogs, so now that blogging and pinging phase might be losing at least part of it’s effectiveness, now is the time for something new. There’s strong evidence that Wordpress blogs get better search rankings than other sites. We will explore that in more detail later, but for now just know that there are some search engine advantages to using Wordpress tools. In some ways this tool is only good for those who understand the importance and advantages of blogging. Blogging is a form of website promotion and information sharing that can have very strong business implications. Wordpress Blogging What is the so special about Wordpress? Wordpress is your simple and easy way to set up a blog with minimal programming requirements. Wordpress gives you a plethora of themes, theme resources, and the ability to use images, and various blog designs and layouts. I can elaborate all day about the basic features and benefits of Wordpress, but I have to admit that most of us use Wordpress for one simple reason. We use Wordpress to make money. Here's a quick example of how Wordpress can change the way you blog forever:

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table Of Contents How Can Twitter Help Expand My Business and How Does Twitter Work For Making Money Online? The insider secrets that only 5% of all Twitter users know to literally dominate your niche... Red Flags You Need To Consider Immediately Before You End Up Wasting Hundreds Of Precious Hours Using Twitter And End Up With An Addiction! Don’t spend hundreds of hours of your life with Twitter Marketing struggling to see what works through trial and error…Use these strategies to create a rabid following… You Need To Know These 5 Basic Tips If You Are A Twitter Newbie To Avoid Wasting Valuable Time… Avoid the deadly mistakes most make with Twitter… How To Use Twitter To Get Targeted Traffic To Your Blog And Provide Valuable Targeted Content For Your Followers… Follow These Guidelines To Insure Maximum Profits…Don’t follow this and you’re simply wasting YOUR time! How To Set Up Your Twitter Account Properly For YOUR Niche And Generate More Followers… Discover the vital secret tactics that virtually Guarantees to generate a swarm of pre-gualified targeted traffic… How To Make Money With Your “Tweets” Using Twitter The Right Way And To Avoid Annoying Your Followers! Surefire Strategy How To Make Easy Residual Income With Twitter Without Doing Anything Black Hat…It does not get any easier than this… Insider Secret Tactics On How To Set Yourself Apart From The Twitter Crowd… Most marketers have absolutely no idea how to convert their followers into real traffic and fail miserably to get any results at all… How To Avoid The Biggest Mistakes Most Marketers Are Doing With Twitter To Keep Your Following Growing Daily! How To Open The Floodgates With Twitter By Using Valuable Resources, And Tools To Generate A Dynamic Massive Following And Build Your Twitter Success Smarter And Faster! Twitter Is NOT A Fad… Twitter Has Become A New Revolution In The Way We Do Business Online… Why is this too BIG to miss out on? Sample Content Preview How Can Twitter Help Expand My Business and How Does Twitter Work For Making Money Online? The keyword here is balance. You want to share information that’s not only yours. Just be careful how much you spend on self promotion. Self promotion only is a red flag. Sharing information that’s not yours creates credibility. The idea is to make money but try to balance with providing valuable resources your followers can use. This is very powerful when you do this with a little self promotion in your tweets. People will know that you’re providing value and you will look like a hero. One fact to consider is that Twitter and blogging go hand in hand. Twitter has totally revolutionized the way that people communicate online and it should be a vital aspect of your overall marketing plan for your blog. Twitter is free to join and you can get set up with an account in a matter of just a few minutes. Twitter has two main components. Just like other social networking sites like MySpace or Facebook, you can add "followers" and follow other people as well. They'll receive your updates and you'll receive theirs. Your messages are limited just to 140 characters, which is why some people call it a "microblogging" tool. You have to keep your messages brief and too the point. Sometimes it's a challenge to get the point across in the allotted space, but it also leaves room for a lot of creativity just try to keep your message in line with your niche if at all possible. Coming up with ways to say what you have to say in that small space is a big part of one major reason why Twitter is exploding with growth. You can take a look here at some of the Top 100 and beyond and you can get an idea of the power of Twitter when you know how to use Twitter to build your business. This is another great site to see what others are doing and get ideas. Kevin Rose the founder and site architect of Digg has 86,000+ Twitter followers! Do you think Digg might help you get more followers? Do you think that somehow Digg and other sites may be a little responsible for Kevin being #2 for most followers? You might want to take a look and see how he uses Twitter. https://twitter.com/kevinrose Take note that Kevin is only following 133 as of this writing! Imagine trying to follow 86,000+ It would be total madness. I know there are pros and cons on having a massive following because without the right tools and resources you can get overwhelmed to say the least. You need to find, locate and educate yourself on building a massive following to be effective using Twitter. However, if you are selective on who you follow it makes a big difference.

Table of Contents Introduction...............................................................Page 2 Chapter I Natural vs. Unnatural Weight Loss........Page 3 Chapter II What Causes Weight Loss......................Page 6 Chapter III Low Fat Diets..........................................Page 10 Chapter IV Low Carb Diets.......................................Page 12 Chapter V Reduced Calorie Diets.............................Page 15 Chapter VI Weight Loss Support Groups.................Page 17 Chapter VII Diet Programs........................................Page 25 Chapter VIII The Importance of Weight Control........Page 29 Chapter IX BMI (Body Mass Index).........................Page 35 Chapter X Obesity Research.....................................Page 37 Chapter XI Tips and Tools for Natural Weight Loss Page 38 Sample Content Preview Introduction I already know two things about you. (1) You are an intelligent person (2) who has a weighty problem. I know that you are intelligent because you are seeking help to solve your problem and that is always the second step to solving a problem. The first one is acknowledging that there is, in fact, a problem that needs to be solved. You need to lose some weight and it might surprise you to know that how much weight you need or want to lose is not an issue. It really doesn’t much matter whether you need to lose 10 pounds, 110 pounds or more....the process for losing weight is exactly the same for every pound that must be lost. Not only is the process the same but the formula for losing a pound is the same as well. We will discuss the process and the formula later in this book. You have no doubt discovered that there are as many weight loss ‘experts’ as there are weight loss programs. You can find programs and gurus that will swear that counting carbohydrates is the only way to go and you will find programs and gurus that promise counting fat grams is the only way to go. You can find calorie charts and carbohydrate charts and fat gram charts everywhere. Some of them are even free. The truth of the matter is that, yes, you are going to have to count something.....calories, fat, carbohydrates...or with some plans ‘points’. No matter...you will be counting something. We will be discussing the various counting options and then because you are an intelligent person you can choose for yourself what program will be the best one for you based on the facts that you will learn. Here we will also be talking about ways to help you stay with your ‘healthier eating plan’ (never use the four letter word ‘diet’) long enough to learn how to manage your eating habits and thus your weight for the rest of your life.

Sample Content Preview How to Make Your Attitude your Ally In every aspect of your life, you attitude plays a big role. If you want to get ahead and be content in your life, then you have to make your attitude your ally. Your attitude reflects in everything you do and everything that happens to you. What is referred to as The Law of Attraction is the concept that whatever you put out comes back to you. This is the whole idea of making your attitude your ally. In order to make your attitude your ally, you have to learn what that means. You have to learn how to make your attitude positive and how to implement the idea of making your attitude your ally in your life. It is going to take some work in order to be able to make your attitude your ally, but it is well worth it. As you will learn your attitude can paint your whole life and you can change everything about your current situation just by letting your attitude lead you.