Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Introduction 5 Why Do I Need a Membership Site? 5 What You'll Learn 6 SECTION 1 membership site basics 7 Types of Membership Sites 7 What Problem Does Your Site Solve? 7 How Often To Add Content 8 Pricing and Perception 9 Locking and Releasing Content 10 Section 1 Takeaways 11 SECTION 2 THE PLATFORM WORDPRESS 13 WordPress Rules, Dude! 13 Best WordPress Membership Plugins 14 The Right Model For You 15 What Are Your Goals 18 Roll Your Own 18 Additional Recommended Wordpress Plugins 19 Section 2 Takeaways 20 section 3 - best practices 21 Build a Relationship 21 Retaining Members 21 Levels of Membership 22 Affiliates 23 Content Generation 24 Section 3 Takeaways 25 section 4 - mistakes to avoid 27 Not Collecting Email Addresses 27 Not Using Google Analytics 27 Poor Security 28 Not Changing Default Settings 29 Not Targeting Exact Keywords 29 No Backup 30 Slow Site 30 Content Not Shareable 31 CONCLUSION Sample Content Preview Why Do I Need a Membership Site? Let's back up a step and examine why you would want a membership site anyway. Membership sites are a great way to push out content to members, maintain private forms, build a community of followers and fans, and contact them with a mailing list. They offer a variety of services that are used in a wide range of activities. Some people have membership programs to provide digital downloads. Others offer training videos. Others use membership sites to handle their support tickets and customer service. There are membership sites for e-commerce, collaboration and more. As you can see, there is a range of reasons to employ a membership site and many people use all of these functions. They might use the membership site to offer digital downloads, send members an e-mail regularly, and offer different levels of support and offer training. The mix and match of what you offer depends on your needs and your goals. What You'll Learn Here is what you'll discover in this report. Section 1 covers membership site basics like how to choose your topic or niche. You'll figure out what content to offer and how to deliver it to members. In addition, you will get an overview of different pricing models, and when you might want to use the different approaches. Section 2 covers WordPress and why it is a great platform for your site. We'll look at different ways to create a membership site using WordPress, from basic sites for simple use cases, to large sites using the most popular software plugins. In Section 3, we review ' ' best practices ' ' for running and growing a membership site. You'll get some of the latest trips, tricks and hints on how to find new members, bring them on board, and make them happy, repeat customers. Section 4 warns you of mistakes to avoid. Like a Sherpa guiding mountain-climbers up Everest, I'll alert you where the deep crevasses and deadly ice is located. Being aware of these pitfalls will put you ahead of the vast majority of your competition.

Table of Contents Introduction……………………………………………………….3 Part One: On Becoming a Wordsmith………………………..4 Part Two: Writing Copy for Profit……………………………..8 Part Three: Enter the World of Writing………………………11 Part Four: The Many Faces of Copywriters…………………15 Secrets to Copywriting Success……………………………………….20 Sample Content Preview Introduction The age of Internet technology has made copywriting a much vaster category than it was just a few years ago. When copywriting was mentioned back in the 1950s, it usually meant advertising copy – or writing catchy jingles and phrases for products. Copywriting was meant to persuade a person to purchase a product or service or to swing their belief system. Copywriting is still written to persuade, but the scope of it goes far beyond creating advertising copy. With the advent of the Internet, copywriting can be used to create content for your web pages, blogs, videos, audios and many other marketing pursuits on the web. Writing effective copy is now imperative for anyone who wants to be in business, whether on the Internet or in a brick and mortar location. The copy doesn’t have to be promotional – it can be informational, such as the content written for press releases, white papers and informational web sites. If you have a talent for writing, Copywriting can be a lucrative career –especially if you build your own business by providing clients with effective, well-written and well- researched copy. There are many areas of copywriting you can choose as your area of expertise. Among the areas are advertising, Internet, television, direct mail such as catalogs, white papers, technical writing, blogs and social networking. You can choose to build your own business or become employed with an agency that needs copywriting on a regular basis. This guide will help you decide if you have the knack for writing, how to turn your knack into a profitable business, writing techniques of successful copywriters and which area of copywriting might suit your talents.

Table of Contents 1.0 INTRODUCTION ............ 7 2.0 THE FUNDAMENTALS OF EMAIL MARKETING SUCCESS .................................................... 8 2.1 THE FORMULA FOR LIST BUILDING SUCCESS........................................ 8 2.2 DOLLAR LIST VALUE ....................... 8 2.3 MAXIMIZED LIST OF BUYERS ......... 8 2.4 MAXIMIZED OPEN RATE (OR) ...... 9 2.5 MAXIMIZED CLICK THROUGH RATE (CTR) ........................................ 10 2.6 MAXIMIZED CONVERSION RATE .. 10 3.0 AUTO RESPONDER SETUP & OPTIMIZATION ........... 13 3.2 CREATE A WEBFORM .................... 13 4.0 SQUEEZE PAGE SETUP & OPTIMIZATION....................... 15 4.1 SQUEEZE PAGE SAMPLE: .............. 15 4.2 STEP 1: IDENTIFY THE TARGET MARKETERS NEEDS, WANTS, PROBLEMS AND DESIRES .................... 18 4.3 STEP 2: CREATE THE LEAD MAGNET ................................................... 21 4.4 STEP 3: CREATE THE GRAPHICS .. 23 4.5 STEP 4: INSTALL WORDPRESS AND OPTIMIZE PRESS ...................... 23 4.6 STEP 5: SELECT WHICH SQUEEZE PAGE TEMPLATE SUITS YOUR PROJECT ............................................ 24 4.7 STEP 6: ADD YOUR GRAPHICS TO THE SQUEEZE PAGE .................... 30 4.9 STEP 8: WRITE YOUR SUB HEADLINE ................................................. 34 4.10 STEP 9: WRITE YOUR BULLET POINTED LIST ................................. 37 4.11 STEP 10: WRITE YOUR CALL TO ACTION ......................................... 42 4.12 STEP 11: ADD ‘CALL TO ACTION’ ARROWS ..................................... 42 4.13 STEP 12: ADD YOUR WEB FORM BOX .............................................. 46 4.14 STEP 13: ADD A SUITABLE BUTTON IMAGE .................................... 50 4.15 STEP 14: ADD A SOCIAL SHARING PLUGIN ...................................... 52 4.16 STEP 15: IMPORTANT FORMATTING RULES .................................... 52 4.17 STEP 16: ADD A SPLIT TEST SCRIPT ................................................. 53 4.18 STEP 17: ADD AN EXIT SCRIPT 54 5.0 STRATEGIES TO EXPLODE LIST SIZE ............................... 55 5.1 STRATEGY # 1: PUT YOUR WEB FORMS EVERYWHERE ................... 55 5.2 STRATEGY # 2: EXIT TRAFFIC ..... 56 5.3 STRATEGY # 3: POST CLICK CAPTURE ................................................. 62 5.4 STRATEGY # 4: AMAZON BAIT METHOD ............................................. 67 5.5 STRATEGY # 5: DOWNLOAD PAGE GIVEAWAY ................................... 69 5.6 STRATEGY # 6: FACEBOOK FANPAGE .................................................. 71 How to Create A Money Making Fanpage .......................................... 74 5.7 STRATEGY # 7: PROMOTE OTHER PEOPLE’S WEBINARS ................. 74 5.7.2 Agree With The Webinar Vendor Suitable Time and Dates ................ 75 5.7.3 Get Webinar Vendors To Agree To Use Double Subscriber Script ......................................... 75 5.7.4 Send Traffic To The Webinar Squeeze Page .......................... 76 5.7.5 Follow Up ...................................... 76 5.8 STRATEGY # 8: TWITTER ............. 76 The Process ............................................. 77 5.9 STRATEGY # 9: SHORT REPORTS ON WARRIOR FORUM .................. 88 5.10 STRATEGY # 10: SOLO ADS ....... 89 5.11 STRATEGY # 11: AD SWAPS ..... 93 5.12 STRATEGY # 12: VIRAL LIST BUILDING ............................................ 94 5.13 STRATEGY # 13: CONTESTS ...... 96 5.14 STRATEGY # 14: CHARITY / FUNDRAISING .................................. 100 5.15 STRATEGY # 15: STRATEGIC FORUM FOOTER TAGGING ............ 101 5.16 STRATEGY # 16: TURN UNSUBSCRIBES INTO NEW SUBSCRIBERS ............. 103 5.17 STRATEGY # 17: PUT ALL YOUR PRODUCTS ON ALL AFFILIATE NETWORKS .................................. 105 5.18 STRATEGY # 18: USE WP LIST DETONATOR ............................... 107 6.0 MAXIMIZING YOUR OPEN RATE OR............................... 110 6.1: INSTRUCT SUBSCRIBERS TO ADD YOUR EMAIL ADDRESS TO THEIR ‘SAFE LIST’ .............................. 110 6.2: ALWAYS DELIVER THE DOWNLOAD LINK TO THEIR EMAIL ADDRESS ............................................... 114 6.3 THE SUBJECT LINE ...................... 114 6.3.1 The F.U.D Principle ............... 115 6.3.2 The Shock Factor ................... 115 6.3.3 The ‘Info Packed’ Principle 116 6.3.4 The Freebie Principle ........... 117 6.3.5 The Scarcity Principle .......... 117 6.3.6 The Nonsensical Approach 117 6.3.7 The Odd Numbers Approach ...................................................... 118 6.3.8 Ask A Question......................... 118 6.3.9 The ‘What The Hell Do You Mean’ Principle ....................... 118 6.3.10 The Prefix Subject Line re: / fw: / [imsp] ........................... 118 6.3.11 Incomplete subject lines…. ........................................................ 119 6.4 CAPITALIZING ON FIRST LINE PREVIEW ............................................ 119 6.5 SUPER OPTIMIZING YOUR FROM FIELD............................................. 120 6.6 DEVELOP A RELATIONSHIP WITH YOUR LIST ................................. 122 6.7 SEND BOTH HTML & PLAIN TEXT EMAILS ..................................... 123 6.8 CHECK YOUR SPAM SCORE ...... 124 6.9 SPLIT TEST TO A LIST SAMPLE BEFORE SENDING OUT TO YOUR FULL LIST...................................... 125 6.9.1 Step by Step Instructions for A Broadcast Split Test ....... 126 7.0 EMAIL STRUCTURE & PERSUASIVE WRITING ........... 130 7.1 HTML OR PLAIN TEXT .............. 130 7.2 LINE WRAPPING .......................... 130 7.3 THE SALUTATION ........................ 131 7.4 THE PARAGRAPH STRUCTURE .. 131 7.4.1 The Opening Paragraph ..... 132 7.4.2 The Body Paragraph ............ 132 7.4.3 The Closing Paragraph ....... 132 7.5 LINK STRUCTURE & PLACEMENT ....................................................... 132 7.6 PERSUASIVE WRITING ............... 134 7.6.1 The Pain Versus Pleasure Principle ......................................... 134 7.6.2 Relate to the reader by identifying their problem ........... 134 7.6.3 Agitate the readers anguish by rubbing salt in the wounds ....... 134 7.6.4 Present the solution to the problem ........................................ 135 7.6.5 The 3 Yes’s ................................. 135 7.6.6 The Get On the Bandwagon Technique ................................. 135 7.6.7 Testimonials ............................. 135 7.6.8 The ‘If this person can do it anyone can’ Technique ....... 135 7.6.9 The Exclusivity Factor ......... 136 7.6.10 The Puppy Dog Close ......... 136 8.0 POWER WORDS THAT SELL ............................................. 137 9.0 HTML NEWSLETTER DESIGN ........................................... 139 10.0 SELF PERPETUATING SALES FUNNELS ...................... 147 11.0 POWER TACTICS TO INCREASE EMAIL RESPONSIVENESS ............................................ 151 11.1 USING THE VIDEO BLUFF TECHNIQUE ............................................ 151 11.2 PUTTING TESTIMONIALS IN THE EMAIL ......................................... 152 11.3 USING A PS WITH THE FUD PRINCIPLE ......................................... 152 11.4 PHRASING THE CALL TO ACTION AS A MAJOR BENEFIT ................ 153 11.5 OFFER A FREE BONUS ........... 153 11.6 USE HTML FORMATTING ....... 155 11.7 MY SECRET EMAIL MARKETING TEMPLATE ................................. 157 12.0 LIST SEGMENTATION ....................................................... 161 12.1 HOW TO SEGMENT CUSTOMERS ...................................................... 161 12.1.1 To Use Web Page Tracking: ..................................................... 162 12.1.2 To Use Goal Tracking: ....... 162 13.0 AWEBER TIPS & TRICKS FOR BOOSTING RESPONSIVENESS ....................................... 165 13.1 SET THE AUTOMATION RULE TO ADD ALL SUBSCRIBERS TO YOUR MASTER LIST. .............................. 165 13.2 TURN OFF DOUBLE OPT IN .... 167 13.3 DELIVER DOWNLOADS VIA AUTO RESPONDER AND NOT VIA A THANK YOU PAGE ........................ 169 13.4 SEND TO UNOPENS .................. 169 13.5 TRACK YOUR OPEN RATE AND CLICK THROUGH RATE ............... 171 13.5.1 For Broadcasts ..................... 172 13.5.2 For Follow Ups ..................... 173 13.6 GET AWEBER TO PURGE SUBSCRIBERS THAT DON’T OPEN YOUR MAIL .......................................... 173 13.6.1 To erase your ‘undeliverable subscribers’ and ‘unsubscribes’: .......................................... 174 13.6.2 How Can I Remove Inactive Subscribers From My List? ........... 176 14.0 LIST BUILDERS INNER CIRCLE SECRETS ................... 179 14.1 EPC IS ALL THAT COUNTS ..... 179 14.2 FOCUS YOUR EFFORTS ON PROMOTING CONTINUITY PRODUCTS .......... 179 14.3 PROMOTE QUALITY PRODUCTS ONLY WITH A PROVEN TRACK RECORD ......................................... 179 14.4 CONTROL YOUR EMAIL FREQUENCY ................................................ 180 14.5 CONSIDER THE AFFILIATE NETWORK YOUR PROMOTING .......... 181 14.6 ALWAYS SEND OUT A TEST EMAIL ................................................. 181 14.7 MAIL FREE & LOW PRICES OFFERS AT THE WEEKEND............ 181 14.8 MAIL PROMOTIONS WITH A SEASONAL SLANT ............................ 182 14.9 USE TRACKING LINKS EVERYWHERE.............................................. 182 14.10 EMAIL BETWEEN 6AM – 9AM ....................................................... 182 14.11 USE AUTO-RESPONDER SWAPS ..................................................... 183 14.12 ALWAYS WRITE YOUR OWN EMAILS ........................................... 183 15.0 MAXIMIZE YOUR CONVERSION RATES ...................... 185 15.1 THE FIT OF THE OFFER TO YOUR LIST ........................................... 185 15.2.1 How To Find What’s Converting Well on JVzoo .............. 186 15.2.2 How To Find What’s Converting Well on Warrior Plus ......... 189 15.2.3 How To Find What’s Converting Well on Clickbank ..... 190 16.0 HOW TO OVERCOME PROBLEMS WITH GMAIL TABS .................................................... 193 16.1 THE PROBLEM .......................... 193 16.2 STRATEGY # 1: REALIZE BLACK HAT WON’T WORK .................. 196 16.3 STRATEGY # 2: GET THEM TO DRAG AND DROP YOUR MAILS TO THE ‘PRIMARY TAB’ ................ 196 16.4 STRATEGY # 3: GET THEM TO TURN OFF TABS .......................... 199 16.5 STRATEGY # 4: GET INTO THE ‘SOCIAL’ TAB ............................... 201 16.6 STRATEGY #5: EMBRACE THE ‘PROMOTIONS’ TAB ..................... 202 16.8 STRATEGY # 7: ELECTRIFY YOUR ‘FROM’ FIELD .......................... 211 16.9 STRATEGY # 8: THE ART OF THE PRESELL .................................. 215 16.10 STRATEGY # 9: BLENDED CALL TO ACTIONS ............................. 217 16.11 STRATEGY # 10: CREATE AN APP AND USE PUSH NOTIFICATION ...... 217 17.0 CONCLUSION ............. 219 18.0 MY OTHER TITLES .. 220 Sample Content Preview 1.0 Introduction Firstly I’d like to thank you for investing in ‘List Detonator V2.0’, the ultimate guide to list building and email marketing. You clearly realize that the list is the asset, so I commend you for taking steps towards nurturing that asset. In fact I’ve no doubt that you’ve heard it said time and time again that ‘the money is in the list’, but that is one hell of an over-simplification. In an era of sophisticated spam filters, GMAIL TABS and inboxes full of junk mail, it is becoming increasingly difficult for email marketers to cut through the noise. Since I wrote List Detonator V1.0 Google has gone on the rampage against email marketers, introducing first ‘Priority Inbox’ and later GMAIL TABS. Capturing an email address and sending targeted promotions is no longer enough to make decent money with email marketing. You have to get savvy or you will get eaten alive out there. Unless you are differentiating yourself from other marketers, by over delivering to your list, and building a quality relationship with each subscriber, you will continue to get ‘Unsubscribe Notifications’. Furthermore, savvy subscribers are now setting up ‘filters’ on email clients like Gmail so that your incoming mail is diverted to a folder with your name on it, and skips their inbox altogether. You might be lucky if many of them check that folder ‘once a month’. Furthermore many customers have a dummy ‘subscribe’ email address that they use to enter into squeeze pages in order to get access to lead magnets and purchased products. This is an email address they rarely use, other than to get download links. All these factors combine to significantly reduce your open rates, which reduces your click through rates and thus your commissions. List Detonator V2.0 re-engineers email marketing from the ground up. It’s built on the philosophy of building a buyers list, capturing accurate email addresses, building a quality relationship with that list, over-delivering through quality content and using ninja tactics to explode open rates, click through rates and ultimately your commissions. I am active in over 30 different niches, and having split tested every technique listed (post GMAIL TABS) within the following chapters I can say with confidence regardless of your niche you will build a bigger more responsive list, in the fastest time possible, if you put the following strategies into action. So without delay lets get right down to business!

Table of Contents TABLE OF CONTENTS .............................. 3 1.0 INTRODUCTION........................................ 5 2.0 MISCONCEPTIONS .............................. 9 3.0 PRINCIPLE #1: LIST GRANULARITY 13 4.0 PRINCIPLE #2: MINDSET CONSIDERATION ......................................................... 19 5.0 PRINCIPLE #3: LIST IGNITION .............. 22 6.0 PRINCIPLE #4: CONVERSION METAMORPHOSIS ................................................... 32 7.0 PRINCIPLE #5: TRAFFIC RECYCLING .. 44 8.0 PRINCIPLE #6: VISITOR RETENTION ... 57 9.0 PRINCIPLE #7: COPY FILTRATION ... 63 10.0 PRINCIPLE #8: HOOK GENESIS ..... 71 11.0 PRINCIPLE #9: COLOR PSYCHOSIS ................................................................... 74 12.0 PRINCIPLE #10: THE HEADLINE FUNNEL .............................................................. 76 13.0 PRINCIPLE #11: OFFER PONDEROSITY ............................................................. 82 14.0 PRINCIPLE #12: RISK AVERSION ....... 84 15.0 PRINCIPLE #13: SOCIAL WINDOWS .................................................................... 91 16.0 PRINCIPLE #14: STATE CHANGER .... 98 17.0 PRINCIPLE #15: PRICE PERCEPTOR .................................................................... 104 18.0 PRINCIPLE #16: TRUST ELEVATOR . 106 19.0 PRINCIPLE #17: FUNNEL WHIPPING 110 20.0 PRINCIPLE #18: ADVOCATE ACTIVATION ........................................................... 122 21.0 PRINCIPLE #19: AD. ILLUMINATION 126 22.0 PRINCIPLE #20: LINK EVOLUTION ... 159 23.0 PRINCIPLE #21: VIDEO SNAPPING .. 167 24.0 PRINCIPLE #22: VALUE LOADING .... 179 25.0 PRINCIPLE #23: MEMBERSHIP MAGNETS ........................................................... 181 26.0 PRINCIPLE #24: SCARCITY PUSHER .................................................................... 186 27.0 PRINCIPLE #25: THE 'SO THAT' METHOD ............................................................ 193 28.0 PRINCIPLE #26: THE TANGIBILITY FACTOR ...................................................... 19 29.0 PRINCIPLE #27: SELF POSITIONING ................................................................... 19 30.0 PRINCIPLE #28: OBJECT DECONSTRUCTION ................................................... 19 31.0 PRINCIPLE #29: PRODUCT POSITIONING ............................................................ 201 32.0 PRINCIPLE #30: CTA EXECUTION .... 203 33.0 PRINCIPLE #31: POST SCRIPT RE-AFFIRMATION ............................................... 209 34.0 PRINCIPLE #32: POWER WORD HYPNOSIS ......................................................... 211 35.0 PRINCIPLE #33: WEBINAR ALCHEMY................................................................... 213 36.0 PRINCIPLE #34: THE POWER OF PRE-SELLING .................................................. 215 37.0 PRINCIPLE #35: AUTHORITY STATUS .................................................................. 218 38.0 PRINCIPLE #36: AUTOMATIC CONVERSON OPTIMIZATION ............................... 220 39.0 RECAP OF THE TOOLS ..................... 225 40.0 FINAL THOUGHTS ............................. 227 41.0 MY OTHER TITLES ............................. 228 Sample Content Preview 1.0 Introduction There is an expression that says ‘Work Smarter, Not Harder’, and that is exactly what ‘Profit Detonator V2.0’ is all about. V1.0 discussed some of the tactics critical to boosting profits, but V2.0 digs deep into the principles that guarantee online success. Consider this. What is the point in working HARD driving traffic to sales pages, blogs, review sites, or other content if they are not optimized to their greatest potential? The ‘crème de la crème’ of Internet Marketer’s are obsessed with split testing, tracking, CTR, conversion rates, and every other statistical value that provide insights into how traffic behaves when it lands on their digital assets. The Top 10% of Internet Marketer’s (the marketers that hit Six even Seven figure incomes per month) realize that by tweaking various elements of a digital asset, they can significantly increase the conversion rate, and thus it’s moneymaking power. Perhaps the most effective way to illustrative the power of some of these principles is to provide an example: The average sale copy converts as low as 1%. That means that for every 100 site visitors, just 1 person makes a purchase. Yet online retailers such as Amazon.com and ProFlowers.com convert as high as 10%. That is an incredible 10 times the conversion rate of the average Internet Marketer. But why is that? Well a lot of it comes down to trust. Everyone has heard of Amazon.com. You know you can trust them because they have a solid reputation. But to truly understand how they achieve conversions as high as 10%+, you need to delve deep into the human psyche. Lessons From My First Offline Sales Job After I left college I worked in sales for a dental equipment company. My job was to fire up a PowerPoint presentation and sell dentists on the benefits of switching to one of our digital scanners. The benefits were huge. They centered on greatly improved image quality, much faster image processing, advanced image editing, no need to store films, no messy chemicals, easy image duplication and transmission etc. It didn’t matter that many of these OPGs were selling for over $100,000; all that mattered was that the benefits outweighed the costs. At that time I was achieving conversion rates of between 25% and 50%. On average one in every four customers bought one of my products. Now I’m not saying these were the 100k + variants, I had smaller, cheaper models to suit every pocket. But it serves to illustrate a point. Why is it possible for the average offline sales man to have a sales conversion rate, that is 25 to times that of an average online marketer?

Salespage Snapshot: >>> Click Here To View Full Sales Page... Sample Content Preview METHOD 1 With this method you are essentially creating a PDF about one of your products that is closely related to the product they just purchased. It’s a sort of like a glorified ad for your product, but with two very important differences: 1. The tone is very conversational. This is an extremely soft sell and should be more like informational content than sales pitch. 2. Since you’re writing this “showcase” PDF to be included with a specific product, you know what they’ve already purchased. You can mention things about that product in your showcase PDF. Example: Imagine someone buys a course from you about becoming a paid freelance writer. Your “showcase” product might be a special report titled 50 Ways to Break Writers Block, or 10 Essential Research Tips for Writers. Of course, reports aren’t the only option. You could have a software program created, or offer a service of some kind. Think about your product. Think about what you could create that will be so complementary to your main product that others will feel they should get it too. Please note it’s essential your showcase product is complementary to the main product, and not something missing that should have been included in the main product. If people feel the original product is incomplete without the showcase product they’ll feel cheated and will be more likely to refund than to buy more. I’ve found naming the PDF “Product-Showcase.pdf” works better than any other name I’ve tried. It sets the right expectations and arouses curiosity. They will want to know what the product is because our brains don’t like not knowing. It wants to complete the picture. Plus they paid for it. It’s theirs, so a strong percentage opens it. While your customer will be curious about the showcased product, the “soft sell” approach is often an unexpected and pleasant surprise. Why? Because many will be expecting a strong sales pitch. When they instead get a soft, informative touch, their attitude softens to match the delivery. Keep in mind, however, that customers may not buy right away. Their first priority is usually the product they bought.

Sample Content Preview Introduction An online presence for local business is no longer an option. We all know that the Internet is growing at an astounding rate. Let's face it; no one goes to the Yellow Pages to find a local business any more. They simply jump onto their computer and do a search in Google. The question that you need to ask as a business owner is, “Am I there to meet them when they're looking for me?” That is what this little book is all about. Helping you position yourself to meet with your customers when and where they are looking for you. We have kept the book short and sweet because we understand that you are a busy person, but we also know that to have an understanding of how the Internet works can be very helpful to get you the kind of results that you are looking for. The Wild Wide Web Sometimes even I, as an expert in Internet related subjects, and search engine optimization, find the World Wide Web more of a Wild Wide Web! In the online world there are so many new things happening every day, and sometimes it's difficult to keep up to speed with all the latest developments. Figuring out how to best use the Internet to promote your business, and position yourself before potential customers can rapidly become a full time job! The great thing is though, that with a little education, a bit of patience, and some expert help, the Internet can become the very best friend of local businesses just like yours. Yes, there are new developments all the time, but there are also time-tested methods that have worked for many years, and still work today. With new and old taken together, you can befriend Google and Bing, and their whole crazy posse, and make the web really work for your business. We are all aware of the big players in the Internet world; Google, Facebook, YouTube, Twitter, and many others who have become household names. All of these have the possibility to be used to benefit your business in powerful ways. Even up until only a few years ago, many of the opportunities that are open to us today as local businessmen and women were not available.

Table of Contents Becoming an Amazon Affiliate .. 4 Getting Approved as an Affiliate 6 Don’t Over Promote Affiliate Products ......................... 8 Creating a Passive Income ...... 10 Business Concerns for Affiliate Marketers ................ 12 How to Become a Great Affiliate ................................ 14 The Beginner’s Guide to Affiliate Marketing ............. 16 Understanding Affiliate Commissions ....................... 18 How to Set Up an Affiliate Site 20 How to Set Up an Affiliate Site 22 Sample Content Preview Becoming an Amazon Affiliate One of the largest ecommerce sites is the Amazon website. It is literally filled with thousands upon thousands of products. Many affiliate marketers promote this popular program, and you may be wondering if you should too. If you live in the United States there are certain states that prohibit you from becoming an Amazon affiliate, so check into this first. Then you need to remember that Amazon operates in different countries around the world. Not all countries sell the same products as the main Amazon site in the U.S. Another thing to take into account is that Amazon does not offer huge commission rates. Their rates depend on how much you sell and even top sellers only receive around a 10% commission rate. On the upside Amazon does a really fantastic job at cross selling products to their visitors. When a customer arrives on the Amazon site they will be shown a section that is called “Recent Visitors Also Bought” section. They will also see a “Frequently Bought Together” section. These sections highlight additional products that the customer may be interested in. This increases the likelihood of them actually making a purchase. Plus they attract millions of visitors each day. Even if you send a customer to Amazon through your toaster link and they end up buying a treadmill, you will still receive credit for it. In order to promote Amazon products you must sign up as an affiliate. It may be beneficial to sign up to the various programs and not just the U.S. affiliate program. This will depend on where you are going to be marketing as an affiliate. Some marketers like to set up lots of small websites dealing with all the different Amazon departments. You could do this too, or you could go even tighter and just promote Health supplements for example. Another idea is to create one huge website that covers all the different products.

Table of Contents Imagine Your Future And Then Work To Get There ...... 4 Get The Help You Need In Building Your Brand .............. 6 Don't Be Afraid Of A Do-Over ......................... 8 Build Up Your Strengths And Watch Your Brand Grow ....................... 10 Be Yourself, Because You Are Your Brand ...................... 12 Who Is Your Audience? ....... 14 What Is Personal Branding And Why Should I Care? .. 16 There Is No Difference Between Brick And Mortar And Electronic ......................... 18 Selling Yourself In The Age Of Communication? ........... 20 Let Your Content Reflect Your Brand And Vice Versa 22 Sample Content Preview Imagine Your Future And Then Work To Get There An important step in the process of developing a personal brand is deciding who it is you want to be. This doesn't mean who you want to be as a brand. When branding, it is always the better choice to be yourself. After all, there is only one you. What better brand could there be? No, what is meant behind deciding who you want to be is directed at who you want to be in the future. Where do you want to live? How do you see yourself? What do you see yourself doing? In short, what are your goals? It's important to dream about the future. It's only by imagining different futures that we can begin to choose from the possibilities that destiny may hold. When we dream, we test the waters, so to speak. We try on potentialities to see which ones might fit best. It's a necessary process. However, it can also be a dangerous one. Dreaming is dangerous when it becomes the be all and end all. If all you do is dream, you can never make your dreams come true. In order to that, you have to decide on the dream that's right for you and take positive steps to turn that dream into reality. This involves a certain amount of decisionmaking, some mental toughness and the ability to look at your goals realistically. You see, there is a difference between a dream and a goal. The dream is more tentative. The goal is firm. The dream is a possibility. The goal should be a probability. The dream is subject to change. The goal is not. These are important differences. They are also differences that many people don't recognize or, even worse, choose to ignore. Take a cold, hard look at the dream that you've selected to be your goal. Look at the ins and outs. Don't avoid looking at the bad. If you don't weigh the good points against the bad, you're going to be in for either a rude awakening when you reach your goal or a disappointment when you don't. When you set firm goals, it becomes easier to brand yourself, your products and your services. The confidence of knowing where you're going translates into personal stability. Your personal stability, in turn, translates into greater acceptance of your brand over time. When your customers trust you, they also trust your brand. Because, after all, you are your brand.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents INTRODUCTION 4 CHAPTER 1: THE SALES PROCESS 6 Building Your Customer List 6 How to Make an Offer They Can't Refuse 8 Closing the Deal 9 Main Learning Points of Chapter 1: The Sales Process 11 CHAPTER 2: COMMUNICATION 12 Communicating by Videos 13 Communicating by Media 14 Communicating by Live Presentations 15 Main Learning Points of Chapter 2: Communication 16 CHAPTER THREE: ORGANIZATION/MANAGEMENT 12 Organizing Your Online Business 17 Managing Your Online Business Effectively 18 Main Learning Points of Chapter 3: Organization/Management 20 CHAPTER FOUR: MINDSET 21 Flexibility Sets You Apart from Other Business Owners 22 Main Learning Points of Chapter 4: Mindset 24 CHAPTER FIVE: NETWORKING 25 Networking Sites that Can Help You Connect 26 Main Learning Points of Chapter 5: Networking 27 CHAPTER SIX: NON-STOP EDUCATION 28 Main Learning Points of Chapter 6: Non-Stop Education 29 "BUSINESS VITALITY" - A BLUEPRINT FOR ONLINE BUSINESS SUCCESS 31 Sample Content Preview Introduction "Business Vitality: Vital Skills You Need To Develop To Become a Business Owner" can help you transform from a person who dreams of being a business owner to one that knows the skills and business acumen involved to become a successful one. This guide is meant to give you the "big picture" of what your business can be if you follow some of the fundamental rules of online business success. Within "Business Vitality" you'll discover how to cultivate the following areas of your business: • The Sales Process - No matter what business you're in, making sales is imperative. You'll learn how to build your customer list by making offers they can't refuse and how to effectively close the deal. • Communication - A handshake and "power lunch" may not be involved in communicating with others in business, but communicating properly is vital to any online business. Learn how to use videos, media and other means to effectively communicate with customers and other business owners. • Organization/Management - A successful business owner needs to be organized and know how to use available tools to run the business more efficiently. You'll learn some tricks about organizing your business and how to better manage your time. • Mindset - The 21st Century dictates that we must have a positive mindset to become a successful business owner. You'll learn how persistence and flexibility can set you apart from other business owners. • Networking - You won't get very far in your online business pursuits if you don't know how to network with others. This involves using social media sites as well as putting yourself in the forefront using the most effective ways possible. • Non-Stop Education - Continuous learning is a must to propel and online business from beginning stages to its ultimate success. This chapter tells you why it's so important to continue the learning process and gives you some tips about what works best when learning new ideas. Read on to discover ways to run and manage your online business that can ultimately help you reach your goals and fulfill your dreams.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents INTRODUCTION 4 Advantages of Webinars 4 SECTION 1: WEBINAR FORMATS AND TOOLS 6 Unique webinar formats 6 Paid Webinar Platforms 8 Free Webinar Platforms 9 Section 1 Takeaways 10 SECTION TWO: SPEAKING TIPS 11 Vocal Delivery 11 Slide Control 11 Lighten Up 13 Upbeat and Positive 13 Start With a Bang 14 Dry Run 15 Section 2 Takeaways 15 SECTION 3: DELIVERING VALUE ON YOUR WEBINAR 16 It's Not a Big Long Sales Pitch 17 Don't Reveal Too Much 17 Creating Content 18 Welcome Attendees 18 Webinar Tips 18 Section 3 Takeaways 20 SECTION FOUR: THE SALES PITCH 20 Start the Webinar 21 Overall Tips 23 Section 4 Takeaways 24 SECTION FIVE: MARKETING 25 Section 5 Takeaways 27 CONCLUSION 28 Sample Content Preview Introduction Advantages of Webinars Webinars are hot topic these days! Have you ever attended a webinar to learn something? Many people have and it can be a very powerful experience for both the audience and the presenter. In this report, you are going to learn how to become a webinar presenter and begin using webinars as a tool to find more clients and grow your business. Before we dive into the details, let's take a quick look at why webinars are so popular and why you should start using webinars as a tool in your business. 1. Attendees can log on from their home or office with ease. No worries about travel or lodging. This also goes for you as the presenter. You can reap the same rewards as you would with a live speaking gig, without all of the travel hassles. 2. Save time by cutting out preparations for meetings. A web meeting requires nothing more than a computer and a slot in your calendar. 3. People can attend in different time zones all over the world at their convenience. If you are based in the US, and you have a prospective buyer in the UK who wants to see your presentation, they can attend just as easily as someone who is located next door to you. 4. Webinar production is simpler and cheaper than setting up offsite conferences. Webinars are ideal for creating excitement and energy around a hot topic or new development in your niche. They are much more interactive than blog post comments or other media. You can answer their questions immediately, change your talk on the fly and add in your personality to help build camaraderie and strengthen the relationship. They are also a great way to build income from your "tribe" of fans and followers, or from corporate clients.