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Table of Contents Introduction 04 Section 1: Viral Marketing Basics Chapter 1: What Viral Marketing is all about 09 Chapter 2: The Four Core Elements of a Powerful Viral Marketing Campaign 11 Section 2: Setting up your Viral Website Chapter 3: Setting up your Viral Website with WordPress 14 Chapter 4: Adding must have plugins for viral power 16 Chapter 5: Enabling Viral Power Tools in your website 18 Section 3: Creating your Viral Content Chapter 6: Getting Viral Ideas before creating your first post 21 Chapter 7: The Anatomy of a Viral Post 23 Chapter 8: Posting your viral content like a PRO 25 Section 4: Going Wildly Viral with Social Media Chapter 9: Going Wildly Viral with Facebook 28 Chapter 10: Going Wildly Viral with Pinterest 29 Chapter 11: Going Wildly Viral with Twitter 30 Section 5: Additional Viral Marketing Tips to consider Chapter 12: 10 do's to apply 32 Chapter 13: 10 don’ts to avoid 33 Chapter 14: Premium tools and Services 34 Chapter 15: Shocking Case Studies 35 Conclusion 37 Top Viral Marketing Resources 38 Special Offer 39 Sample Content Preview Chapter 1: What Viral Marketing is all about What is it? Viral marketing, also known as viral advertising, refers to marketing that seeks to exploit online trends and social behavior to produce exponential increases in brand awareness, content sharing, rapid sales and other marketing objectives. The “viral” part of the name is attributed to the ways in which viral marketing techniques achieve promotional goals, often mimicking the spread of computer viruses through methods that trigger self-replicating behaviors, such as word of mouth. Viral spread of information online is mostly attributed to the social nature of the transmission of information on the World Wide Web. Viral marketing differs from other advertising methods, because it is not paid advertisement. Although viral content can be shared by corporate sponsors, it doesn’t mean that the actual campaigns are paid for, nor do they need to be. Instead, viral marketing relies on the quality of content being shared and the social outreach of the people sharing it. The ultimate goal of viral marketing is to reach individuals with high social networking potential that can help spread information on a very rapid basis to a very broad audience, meeting the objectives set forth for the viral marketing campaign, no matter if it leaves a short or a long standing impression. What defines viral marketing as “viral”? Viral marketing that works needs to meet three specific criteria to transform an ordinary message into a viral one. Having the right Messengers Three types of messengers intervene in the process of causing information to go viral, each one corresponding to a different stage in the process. The first type of messenger is the market expert. This is the first individual, or group of individuals, to be exposed to the message before it goes viral. This is because market experts are “in the know” and up to date with trends. These experts, often known as authorities or influencers, then pass the message to their different social connections. These social connections are spread among many online subcultures that serve as a bridge for the message to be spread further from the initial connection. The last messenger involved is the salesperson or marketer, who then amplifies the message by making it more persuasive and relevant, spreading it further to meet the initial marketing goal. Chapter 2: The Four Core Elements of a Powerful Viral Marketing Campaign In our previous chapter, we talked about how viral marketing is all about dramatically boosting outreach by making lots of people pump our content in all directions across many channels at the fastest rate possible. That is why it is called viral, because viral content spreads much like a computer virus, this time intentionally. We also talked about how viral marketing is not magical, that people do not share content virally only on the merits of good content, and that a successfully run viral marketing campaign heavily depends on the actions put forward by the people involved, whether they knew that they were sharing content to make it viral or not. In this chapter, we are going to talk about the four elements that are at the core of what makes content go viral, or basically what the messengers, the message and the environment need to do to send a campaign through the roof. Viral Website While it is true that much of what has become viral since the term “viral” began, there is a very relevant aspect of said content that people tend to forget about: where the content is housed. That is, any website can potentially go viral if the content on it allows for it, but when this happens it is actually a matter of luck and unintentional. If you want something to go viral, you need to add viral levers to it to increase the chances. In the early days of the internet, viral content needed a viral website to be strikingly unusual. Nowadays, a viral website just needs to be responsive, be search engine friendly and host trending, high quality content. Viral Content Regarding trending and high quality content previously mentioned, your website will be next to nothing without content. Not just any type of content, mind you, but content with the highest possibility of going viral. Content that will not only make people want to share it with their friends, but content that they feel needs to be shared with the whole world if possible! Viral content needs to be understood as content that not only targets a niche audience, but that caters to a large number of people from different subcultures. An example of non-viral content would be if you have food recipes, because food recipes will only be of interest to food minded people.

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Table of Contents CHAPTER 1: MAKE EATING HEALTHY A LIFESTYLE, NOT A DUTY .. 4 THE 3 KEY ELEMENTS ........ 4 HEALTH IS WEALTH .. 8 THE IMPORTANCE OF A POSITIVE MINDSET .. 12 CHAPTER 2: BENEFITS IN EATING HEALTHY .... 15 THE BENEFITS . 17 CHAPTER 3: ALKALINE FOOD VS ACIDIC FOOD 26 PH VALUE ........ 26 CONSEQUENCES OF EXTENDED ACIDOSIS ........ 29 PRACTICING ALKALINE DIET ... 31 ALKALINE FOOD ...... 31 ACIDIC FOOD ... 36 CHAPTER 4: FOOD PYRAMID .. 42 WHAT IS FOOD PYRAMID? ...... 42 THE HEALTHY EATING GUIDELINES ........ 46 STAGES OF CHANGE 53 CHAPTER 5: FOOD CHOLESTEROL ...... 58 WHERE DOES CHOLESTEROL COME FROM? ... 58 TYPES OF CHOLESTEROL . 59 TOP 5 TACTICS TO IMPROVE YOUR CHOLESTEROL LEVEL ..... 62 TREATMENT FOR HIGH CHOLESTEROL ... 69 CHAPTER 6: TYPES OF RECOMMENDED FOOD . 71 THE BEST FOOD CHOICES ........ 71 CHAPTER 7: COOKING UP SIMPLE HEALTHY MEALS ........ 82 MEAL PLANNING ..... 82 THE RECIPES ... 83 CHAPTER 8: GENERAL GUIDELINE TO OVERALL WELL-BEING ....... 94 4-STEP EATING HABIT HACKS 98 Sample Content Preview Chapter 2: Benefits In Eating Healthy Why do you need to eat healthy food? I’ll tell you the reasons WHY… After all, why would you commit your life to eating healthy if you don’t even know your ‘WHY’? Make sense? Well… Eating nutritiously is one of the most important things you can do to enhance and maintain your health. What you eat has a great impact on the way your body functions. It all comes down to the type of food as well as the amount of food you consume. Eating a healthy diet affects your body in a positive way. You'll notice you feel better and your body seems to function better. A healthy diet can balance out your body and allows it to function in its most efficient state. Eating balanced meal helps the body work to its full potential, which is particularly important for people living with busy and tight schedule, or just people who are constantly feeling not energized and easily falling sick. Many people find they can improve their quality of life and sense of well-being by focusing on aspects of health that can be controlled and changed – such as healthy diet. Regardless of when you begin, eating a healthy diet can assist you in maintaining and even improving your health - even more so if you combine it with exercise as well. This can aid you in life by providing you with the energy you require to remain active and do the things you wish to do. As well, healthy eating can also stop or slow down the advancement of numerous chronic sicknesses, such as heart disease and diabetes, osteoporosis and a few types of cancer. Eating healthy can also help you deal better with both physical and mental strain, operations and even the common cold or influenza. What is the link between consuming healthy food and maturing well? Healthy living - which includes both consuming healthy food and maintaining a regular exercise routine - can assist you in conforming to the natural maturing process and keep your youthful vigor. The fundamentals of healthy living: ● Consume an assortment of nutritious food ● Eat in moderation ● Size matters, so limit your portions Eating healthy can promote a lot of benefits to your body and also your life in general. When we stick to a healthy, balanced diet, we are allowing our body to be properly nourished. Hence, as a result we will be able to gain health benefits from our healthful efforts. The Benefits 1) Improve Immune System Good nutrition is essential to a strong immune system. Eating healthy can help ward off many illness such as the flu and other health problems including arthritis, cancers, allergies and abnormal cell development. Right precaution should be taken to prevent all these sickness. With a strong immune system, you will feel constantly boosted with energy and strength to carry out any daily activities. 2) Enhance Mood Healthy eating can have a positive impact on your life by leading to a more sustained elevated mood. It can reduce stress too. Some of the mood-busting food to avoid are simple sugars that are in junk food such as soda and candy, refined carbohydrates as well as jams and syrups. These can cause fluctuations in blood sugar levels and have great impact on our mood and energy. On the other hand, there are few nutrients that have been identified by researchers that can enhance our mood and combat depression: folate, omega-3 fatty acids, magnesium, iron, chromium, zinc, calcium, vitamin B6, vitamin B12 and vitamin D. Food rich in vitamins, fatty acids and minerals are not only super healthy, but can also increase happiness, quell anxiety and may even help alleviate depression. 3) Boost Mental Health Nutrition is a key contributor to excellent mental health. Many researchers have evidence indicating that diet and nutrition play an important part in strengthening our immune system. Food plays a very important contributing role in the management and development of our mental health. Not just that, it also prevent mental health problems such as depression, schizophrenia and attention deficit hyperactivity disorder and Alzheimer’s disease. Here are five food that keep the mind working at its best: Lean protein, leafy greens, fatty fish, whole grain, and yogurt with active cultures. 4) Increase Energy Level The type and the amount of food we eat play a significant role in our daily energy levels. Eating the right nutritive food can also boost our energy levels, making us prepared to face each day. To stay alert all day, we have to make smart choices to choose the right food. Some of the food include nuts, pumpkin seeds, guarana, yoghurt, sweet potatoes, soybeans, spinach, eggs, water and much more. When you have an energized body and clear mind, it also increases your brainpower. Eating healthy food can ensure you to achieve a balanced nutrition that can help to regulate your brain activity to fuel your mental power that will get you through your busiest days. 5) Live longer There are some things in life that we can't control like how long we live and how long we get to enjoy it. But according to the data collected from people in their 90s and beyond as well as nutrition science research show that when, what and how we consume food have a great impact and influence on how long we live. Japan has the oldest life expectancy in the world. The people of Okinawa enjoy exceptionally long lives. Statistic shows that the worldwide average life expectancy is 67 compared to 78 in the United States and more than 81 years old in the Pacific Islanders. A diet rich in fruits and vegetables, high in nutrients and low in calories, is your best bet for a long life. It is vital for health and maintenance of your body. Some of the food include broccoli, grapes, salad, avocado, olive oil, berries, beans, grains and seeds, less red meat, fish, bananas and organic food. Odd enough... Even though the benefits are really obvious to many, they still choose to be ignorant or oblivious to what enters their mouth - Even if they know that it's clearly POISON! It's insane! They have this perception that ignorant is bliss. In fact, ignorant is the main reason why so many fall sick and get cancer today! Have you heard of the saying "ROME is not built in a day"? This saying applies to your own physical health. It takes time and constant dedication to a healthy lifestyle to reap the benefits, not overnight! Well... That's the HARD part. Many gave in to instant gratification like chocolates because they can feel good instantly, compared to eating fruits and vegetables (Even though they know they can get plenty of vitamins and minerals from a little tweak in their food choices). They came up with so many excuses. Some really common ones are: - I can't afford to live a healthy lifestyle! Those organic food are expensive! - Healthy diet is NOT for me. I don't see any impact on my health! Look, I'm not sick at all! - Why give up all these sweets? You only live once anyway! YOLO! Truth is, it's not necessary to give up on your favourite food and 'surrender' to tasteless health food. You simply have to practice moderation and change your beliefs. Who told you that healthy food are tasteless? You simply haven't found the right recipe! Thus, you simply have to be aware of your food choices and constantly ask yourself "Will this fuel my body, or screw up my health?" Then go ahead and plunge into the world of healthy food, indulge yourself with wholesome ideas that best suit your health goals! We should make healthy choices to ensure a healthy lifestyle. Eating healthy is not something difficult if you put your heart to it. Making mindful choices when eating is the key to it. Chapter 3: Alkaline Food VS Acidic Food Food can be classified into two groups namely the acidic food group and the alkaline food group. These food are categorized as such because they affect the urine pH level when they are consumed. Our body's acid-alkaline balance, also known as pH, can affect our overall well-being. Whatever food we consume, once it enters into our body, it will undergo processing and becomes acidic. Too much acid consumption can deplete the minerals in our body, thus growing the risk of heart disease, kidney problems, and osteoporosis. That is why we need alkaline food as well, to help balance out the acidity in our body. pH Value pH stands for power of hydrogen. The value indicates the acidity or alkalinity of our bodily fluids and tissues. The total pH scale ranges from 1 to 14, with 7 considered being neutral. Our ideal pH should be around 7.30 to 7.45. If the body pH value is 7, it is alkaline. When a solution has pH 7, it is neutral. The most common form of pH imbalance is excess acidity. It can lead to numerous health issues, and it can even be life-threatening. So what causes acidic pH in our body? There are actually many answers to this question. One simple answer to answer them all – Is your LIFESTYLE. What’s your diet like? Is it full of meat and little to no fruits and vegetables? How’s your usual day like? Is it full of stress, anxiety, and never-ending demands from others? How do you breathe? Is it full or shallow? Anything that deprives your cells of oxygen and important nutrients can decimate your health. To counter this, your body actually have its own defend mechanism, whereby it uses its own alkaline reserves to fight the acidic pH in your body.

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Table of Contents Introduction ...... 6 Introducing Facebook Ads 8 What You Will Learn 9 Getting Started With Facebook Ads. 10 Choosing Your Niche ...... 11 Finding a Product To Sell 13 Creating Your Brand and Facebook Page . 16 Create a Buyer Persona .. 19 The Basic Demographics 20 The Persona.. 21 How To Create Your First Ad ... 24 Facebook Power Manager ....... 28 How to Write Amazing Copy for Your Ad ... 29 Facebook Image Guidelines .... 32 Facebook Audience Targeting. 34 Facebook Local Awareness ..... 37 Custom Audiences . 39 Setting Bids and Budgeting..... 42 Choosing the Right Budget ...... 43 CPA and the Different Types of Ad Campaign.. 46 What is CPA? 46 More Types of Ads . 48 Facebook Remarketing ... 49 Creating Your Pixel 50 Top Tips For Using Facebook Ads Effectively.. 52 Be Up-Front... 52 Target Strictly 53 Use Eye Catching Headlines ... 53 Don’t be Afraid to Generalize ... 54 Copycat 54 Experiment .... 54 Use Facebook Generally. 55 Invest in High Quality ...... 55 How to Adapt Your Strategy to the Unique Goals of Your Business....... 55 For Selling an Affiliate Product ..... 56 For Selling a Big Ticket Item 56 For Promoting a Website ..... 57 For Local Businesses . 58 Conclusion and Summary........ 59 Sample Content Preview Getting Started With Facebook Ads What’s the first thing you’re going to need in order to start being successful with Facebook Ads? A Facebook account? Nope! What you’ll need to begin with is even more fundamental than that. Specifically, what you’ll need is a brand, a website and a product to sell. If you’re going to use any type of advertising, then you of course need something that’s worth advertising! And that thing you’ll be advertising needs to be compelling and exciting enough that you can find a large audience of people who want it. So let’s take a look at where we’re going to get started: by choosing a niche. If you already have a niche, blog and product then you may consider skipping this chapter. My advice would be don’t: we’re going to be covering some fairly advanced concepts here and you might decide that you actually want to reconsider your current strategy once you’ve read it through… Choosing Your Niche Your niche is of course your subject matter. This is the topic you’re going to be tacking with your blog and therefore, the industry that you’re going to be looking at with your product. For example, you might decide that your niche is going to be fitness and that your product is going to be a weights bench. The two inform each other because you wouldn’t want to have a website about sewing and sell weight benches from there! More importantly, this also informs your audience. That is to say that you’ll now be aiming your website, your brand and your marketing at people who like to work out with weights. That means that you’re going to be targeting more men than women and possibly sporty/athletic types. Alternatively, you might go the opposite way and decide to focus on women, the elderly or even teenagers. And doing this would be wise. Ultimately, the whole point of a ‘niche’ is to find a subject matter and a product that will have a relatively niche appeal. In other words: something that isn’t going to be appealing to everyone. The reason that it makes sense to do that, is that this will allow you to focus on a smaller group and thereby spend less on advertising while also having a clearer value proposition. We’ll get into this in more detail later on but suffice to say that Facebook Ads use a PPC format. That stands for ‘Pay Per Click’ and what this essentially tells us, is that we’re paying each time that someone clicks on the ad. The amount we pay is related to the maximum budget that we set when we created the campaign, as well as the number of other people targeting the same spot with the advert. When two advertisers both have ads that can appear in a given place on Facebook, they will enter a bidding war. The advertiser with the highest maximum spend will win and will pay the smallest amount that was needed to beat the competition. So if there are two advertisers trying to advertise on the same spot and advertiser A has a 20cents maximum bid and advertiser B has a 50cents maximum bid, advertiser B will win and will pay 21cents for each click. The more popular a niche, the more you’ll pay to have your advert there. And the more popular a niche, the more competing products you’ll have to contend with. No doubt your audience has seen thousands of weights benches in their time and know precisely where to buy them. But have they seen one that is aimed specifically at women with a more feminine design? Have they seen one that is aimed specifically at older people with stiffer joints? By going niche, you can solve a more specific problem and be the best choice for a particular person. This is better than trying to be the generic choice for everyone. Pick a popular niche and then hone in on the specific demographic within that niche – the niche within the niche. Of course you also need to think about what topics you know well, what topics you’re willing to write lots about and what topics you’re passionate about. Trust me: if you try and sell a product you have no passion for, you’ll be making things much harder for yourself. Finding a Product To Sell Once you have chosen your niche, you can now start looking for products to sell. Is this a requirement? Well, if you want to profit, then yes! There’s nothing wrong with building a blog or a brand with no products to sell. If you do this, then you’ll be establishing yourself as an influencer, building trust and creating a massive audience that you will subsequently be able to sell to. In fact, you’ll build more trust because your visitors will see that you’re not just trying to get them to buy things from you! You can even use some adverts on your site in order to generate a little income without needing a product of your own necessarily. But once you start paying for Facebook Ads, then you really do need to think about having a product you can sell. Now, you’re paying for each visitor you get to the site and that is going to quickly add up once you get 1,000 clicks. The only way for Facebook Ads to be viable, is if you’re earning more than you’re paying and that means that the average spend for each customer needs to be more than they’re paying to come to your site. That way, you can invest more and more into the advertising and see your site grow bigger and bigger. Ads just don’t cut it because you’ll earn less per click than you would have to pay per click! So where do you get products from? There are a few options. One is to sell your own product from your site. This is the best option and especially if you have the patience and know-how to create a physical product like a gadget, a tool or an item of clothing. You can do this by creating the design and then finding a manufacturer to partner with. You’ll need to order a minimum amount of stock upfront but one way to get around this is by using a crowdfunding site like Kickstarter to get the funds you need. Alternatively, you can take out a business loan. Another option is to create a digital product. This will be something like an ebook, an online course or something else that requires you to send a file digitally rather than manufacture anything. Digital products have lots of benefits – including the fact that they don’t require any upfront expense and also have no overheads. You can sell as many as you like and make 100% profit on each sale. The downside is that digital products don’t have as much broad appeal as something like an item of clothing. eBooks are hard to explain to your gran and you can’t make the argument that anyone ‘needs’ an ebook. There are ‘in-between’ options too. For example, you can sell a book using POD publishing. This stands for ‘Print On Demand’ and essentially means that the book is printed only when someone orders it. That means there’s no need for you to buy anything up-front; the books are printed only when they’re needed and thus there’s no risk and no upfront investment. Another great option is to use dropshipping. Dropshipping means that you are selling something that a company owns and simply forwarding the orders on to the wholesaler. They then handle fulfillment but they do so in a silent manner, so that the customers feel as though they’re buying directly from you. Better yet, some dropshippers will even offer a truly white-label service and actually allow you to put your logo on the products. For instance, they would let you sell their supplements range while using your own logo on the label. They might even allow you to choose ingredients for your own formula. Otherwise, you can go the more traditional route and try reselling. This means buying a product in bulk from a wholesaler and then finding customers to sell it on to at a profit. Finally, you might consider becoming an affiliate. Affiliate marketers promote products made by creators in exchange for commission on each sale. Sometimes this might mean that you’re selling digital products with commission up to 75%! In other cases, you might sell physical products for considerably less. Amazon Associates for example offers its partners around 4-8% on sales. But this does come with the distinct advantage of selling through a very big and very well-known brand that people trust and likely already have an account with even. You need this product, the right niche and a website to sell it from. Whatever way you eventually decide to go about finding your product, make sure that it is also something you really believe in and something that people will want to buy. Research your market and your audience and look at what’s currently selling well in other stores and through other channels.

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Table of Contents Introduction: Why YouTube Stardom is the Perfect Way to Make it Big ...... 3 Chapter 1: What Will Your Channel Be About? . 5 How to Find Your Niche....... 7 Chapter 2: How to Make Money on YouTube . 10 Advertising on YouTube .... 11 Other Ways to Monetize YouTube ...... 12 Chapter 3: Equipment You Should Invest In .... 14 Hardware 15 Software and Materials ..... 19 Chapter 4: Your Workflow – Creating and Uploading Videos .... 21 Chapter 5: How to Make Videos Without Going In Front of the Camera .... 27 Chapter 6: Top Tips to Create Amazing Videos That Go BIG ...... 31 Chapter 7: How to Help People Find Your Videos .... 34 Chapter 8: Top Tips for Growing Your Following ..... 40 Closing Comments ....... 44 Sample Content Preview Chapter 2: How to Make Money on YouTube But before you dive into your content creation with both feet, let’s rewind for a second and assess exactly what this will involve and what it means to be a YouTuber. How does one go about making money on YouTube? How much can you expect to make? It’s important that you understand the business model here as that is of course going to affect the way that you approach your content creation and your general approach to making money online. Advertising on YouTube The main way in which you make money on YouTube then is via advertising. Google has its own advertising platform and it uses this to allow companies and brands to pay to show their adverts on your channel. This is a form of AdSense for those who know what that is, which means it’s PPC. In plain English, this means that the advertising uses a ‘Pay Per Click’ system, although you can also get paid when you get a certain number of complete views. In other words, you aren’t getting paid a ‘flat fee’ for your advertising or getting paid per month. Rather, you are getting paid each time the advert is shown and each time someone clicks on it. Of course not everyone who comes to your channel is going to watch the adverts all the way through or is going to click on them – but you can generally assume by pure statistics that you will get a certain amount (which is called your ‘CTR’ or ‘Click Through Rate’). This then means that for every thousand views on a video, you’re likely to get paid a certain amount of average. Now this isn’t very much and to be honest you’re probably going to need hundreds of thousands of views daily in order to make a decent amount of money and certainly if you hope to make a full time living from YouTube. But it can be done and you can get there, if you’re willing to not only work hard… but also work smart! Other Ways to Monetize YouTube Advertising is just one option however and there are actually many more ways you can monetize YouTube if you want to. One great example is just to promote a product of your own and to sell that. If you can create an ebook, a clothing line or anything else, then you can promote that using your channel and drive sales – and this will work very well if you can focus on that value proposition and promoting the lifestyle as we’ve discussed earlier. Don’t have a product? No problem. You can likewise promote products that other creators have made and earn a commission on the sales. This is called affiliate marketing and it pairs particularly well with YouTube, seeing as you can be very persuasive when people actually get to see you talking about the product in person – you can even demonstrate it right on the screen! And finally, you can try and get sponsorship deals. This works very well if you’re in a visual medium like fitness, where it’s common to get sponsorship from clothes manufacturers, supplement producers and even companies that make training equipment. You can then demonstrate the products that you’re promoting in your videos and that way get a lot of exposure for them. Often these companies will pay per video, while in other cases they might pay a monthly fee – which is up to you to work out with them. Consider these factors and the type of monetization strategy you intend to use at the time of creating your channel idea. Different subjects will make it easier or harder to find sponsors and generally, a bit of pre-planning can go an awfully long way. Chapter 3: Equipment You Should Invest In The best way to make money on YouTube and become a ‘massive YouTube Celebrity’ is no doubt to actually get in front of the camera and speak to your audience in person. You want them to get to know you and you want to put your personality across in your videos. This will help to make you considerably more persuasive while simultaneously giving you many more options in terms of what you can create. And if you’re going to do that, then there’s some crucial equipment and software that you’re going to need to invest in. This can be somewhat expensive but if all goes to plan, then it will pay for itself over time and will be money well-spent. Note: If you’re not comfortable going in front of the camera you can still be very successful with a YouTube channel and this will reduce what you need to invest in. We’ll discuss these alternative options in subsequent chapters, so you can skip most of this one for now if that is your intention! Hardware Camera Of course the most basic hardware you’re going to need is a camera. This is what you will use to capture your footage and that means that the quality of the camera is going to directly influence the quality of your videos. There are numerous factors to consider in this case. One is the resolution and here you will need at least 1080p. For now, most people still do not have a 4K display meaning that you don’t need a 4K camera (and 4K creates very large video files which are hard to move around and edit) but if you want to offer the upmost crispness and also futureproof your setup, then choosing 4K is a great option. Another factor is your framerate. This will generally be either 30fps or 60fps and once again, 60fps is an optional advantage that will make your footage that much more attractive and give it an almost too-real sense of fluidity. It’s entirely up to you if you want to push for this very highest level of quality but some discerning viewers will certainly appreciate it if you do. Some features to look out for include an optical zoom if you’re planning on filming outdoors (this lets you zoom in with no loss of quality) and options to alter the aperture etc. Good autofocus is very important if you’ll be moving around a lot in front of the camera, while being able to use macros to blue out the background is also a nice option. But what’s more important really are the practical considerations for your camera. Having a mic jack for example is a very good idea because it will give you the ability to improve your sound quality. Likewise, a wide angle lens is a very good idea if you’re going to be moving around a lot and capturing dynamic footage. Something that you should absolutely consider a requirement is a screen that can be rotated to face forward. This will allow you to make sure that you’re in the shot before you start vlogging! And of course there’s no reason you can do all this using multiple cameras. Many people will use both a GoPro for capturing more action-packed and dynamic footage and then a regular camera for their vlogging. If you want to go budget, then you can get by using an iPhone camera or a Samsung camera on your phone (as long as it is a newer model). But if you’re serious, then you should at least invest in a basic camera along the lines of a Cannon G7. Tripod and Tracking Also important is to get a tripod. Is it possible to film without one? Sure, you can always balance your camera on a pile of books on top of an ironing board… but you’ll find out that lining up good shots ends up taking a lot more time than you will be willing to go through on a regular basis if you take this approach. A tripod will thus save you a huge amount of time while also getting better angles, thereby giving your channel a higher quantity and quality of video – which is obviously going to be a very good thing in terms of getting lots of views! Another thing to look for potentially here is a tracking head from the likes of Manofrotto who also make tripods. This will allow you to attach your camera on top of your tripod and will then let you perform panning shots and slow zooms. This is what will give your footage a much higher level of professionalism and it’s very important if you’re planning on doing product reviews and want to feature slow pans of the items you’re reviewing! These work by providing friction on a rotating pivot and a handle. You then gently push on the handle with just a finger or a palm and the resistance will keep the motion slow and smooth as it gradually moves around the object in focus. It’s important to use a manual focus during these shots rather than an automatic one.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Foreword Chapter 1: Relationship Resolutions Basics Chapter 2: Take Care Of Yourself First Chapter 3: Learn How To Have The Benefit Of The Doubt Mentality Chapter 4: Change Your “Blame Them” Mentality Chapter 5: Learn More About The Projecting Mindset Chapter 6: Build Compassion Chapter 7: Change Your Mindset Thinking Before You Speak Chapter 8: Maintain Your Own Boundaries Chapter 9: Use Affirmations To Stay On Course Chapter 10: The Benefits Of Your Relationship Resolution Sample Content Preview Chapter 2 Take Care Of Yourself First Synopsis There are some people who end up forgetting about themselves once they become a part of a relationship. However, for a relationship to work, it is important that both parties know how to take care of one’s self for them to better take care of each other. Discover the importance of taking care of yourself first before anything else. “You yourself, as much as anybody in the entire universe, deserve your love and affection” Gautama Buddha Self-Care is the Key for a Better Relationship Taking care of yourself when in a relationship is as important as tending to the relationship itself. It is a must that you take care of yourself prior to fixing your relationship. Here, you can apply the old adage stating that you can never give away things that you do not have. Until you feel happy and peaceful, you will never have a happy and peaceful relationship. If you choose to skip such steps and jump right away to your trouble relationship’s murky waters, chances are you will be going straight down under. This is the reason why you need to do everything in your power so that you can stabilize yourself prior to getting this over your head. Prior to confronting the core issues of your relationship, first, you need to follow the following steps in order to increase the chance of being successful. Commit to Staying Okay Whatever Happens Along the Way Promise to yourself that you will still take care of yourself and remain okay whatever will happen in your relationship. Once your happiness completely depends with your partner being there by your side all the time, you will end up feeling powerless and fearful. This will then mean that there is more likely that you will be engaging in ineffective actions like pleading and begging. When this happens more often, the less will your partner want to stick to the relationship. Why is that? A good reason for this is that your partner will see you as someone emotionally dependent and needy. The things that another person will do for your sake will still be not enough for you because you will always expect more from that person. It is something that will not escape your partner and will make him/her fearful of being consumed and eaten up by your unending demands for care and attention. One more reason is that it can be a real burden for one person to feel completely responsible for another’s happiness. Majority of people feel the need of running away if this is the case. The partner who tries to be everything to another will then feel anger and resentment when place in this kind of demanding position, thus snuffing out any sense of fun and playfulness that are vital to have an enduring relationship. When you respect yourself and believe in your own capacity of thriving whether you are in a relationship or single, you will surely come from a place full of strength and empowerment. These two attributes can attract other people and provoke respect, which will then make you a more desirable and lovable partner. Commit to Staying Happy With Your Life Despite Feeling Miserable There is no need for you to wait to plan some fun activities you can do on your own until you get your relationship perfect. If you want, you can join classes where you can learn interesting past times such as gourmet cooking, playing the guitar or such. List down places in your area or others nearby that you plan to visit. Learn brand new skills, brand out, and broaden your own personal world. When you have fun and stay active, you will feel much happier and even contented with yourself. On top of that, this will make you more attractive to the eyes of your partner. When you lead your own life with gusto, have a sense of adventure and take good care of yourself, no matter what state your relationship might be in, you will increase the likelihood of your partner wanting to spend more time with you. Chapter 3 Learn How To Have The Benefit Of The Doubt Mentality Synopsis No relationship will thrive and become successful if one is always doubtful of the other’s words, feelings, and actions. Having the so-called benefit of the doubt mentality can greatly help in changing the flow of your relationship to the best direction. “Love chooses to believe the best about people. It gives them the benefit of the doubt. It refuses to fill in the unknowns with negative assumptions. And when our worst hopes are proven to be true, love makes every effort to deal with them and move forward. As much as possible, love focuses on the positive.” Stephen Kendrick, The Love Dare Give Your Partner the Benefit of the Doubt Have you ever done some stupid, dumb or hurtful things which greatly affected your partner? Chances are almost all persons in this world have unintentionally or intentionally hurt someone they love. In fact, research showed that a lot of people will do anything hurtful to their partner in all long term relationships. All relationships are bound to experience their own share of conflicts. Whether it is confusion, misunderstandings or disagreements, if you known and have been someone pretty long enough, eventually, something will take place that will result to tension. People will make you feel frustrated, angry, disappointed, hurt, or upset. Your partner is human, just like you, so there is actually no way to get around this. Once such situations happen, will you respond with anger or will you give your partner the benefit of the doubt? When you give another person the benefit of the doubt, it only means that when you still lack all the needed information, even in times of conflict, you will still be willing to assume the best, set aside the negative judgment and respond in a favorable way. Love itself can give the benefit of the doubt. It will not make the mind filled with the negative assumptions. It will seek to work its way around the difficult situations even after being proven wrong or getting disappointed. As stated on the Bible, love is something that “bears all things, believes all things, hopes all things, endures all things.” Love is not naïve and instead, it gives the benefit of the doubt. Love chooses to see the best in other people. You do not just give this kind of benefit simply because you want to. More importantly, you give your partner the benefit of the doubt because you choose to and because you love. This act is selfless. So, how will you successfully give your partner the benefit of the doubt? Love Knowing how to love someone is the key here. You simply cannot expect one person to completely accept you for who you are and then expect perfection from them. This love is not unconditional. Conditional loving is based in selfishness, something that will not let you give a person the benefit of the doubt. Patience Patience is needed when looking for the truth and trying to resolve conflict. Jumping to conclusions is not part of giving benefit of the doubt. Understanding It is important to try putting yourself in the shoes of the other person. For all you know, they are probably afraid of being themselves to due rejection, abandonment or any other issues. Just assume that your partner has tried to be truthful and grow with you before working with them towards it. Forgiveness The last but definitely not the least thing that you need is to learn to forgive and forget. Never let yourself dwell in bitterness. When you finally let your initial anger go, let it stay in the past and do not let it cloud your mind over again. Chapter 4 Change Your “Blame Them” Mentality Synopsis The “blame them” mentality is another big no-no in a relationship. Letting other people take the blame is an act that will never do you and bring you to any good. Learn how to change this negative mentality today. “You can't lift a relationship up if you keep walking over the other person's mistakes.” Anthony Liccione Get Rid of the Blames in Your Relationship As far as placing blame in relationship is concerned, it is sometimes much easier to see your partner’s faults than those of your own. One of the biggest issues with couples that point fingers to one another is that most of the time, the two parties are right or both are just wrong. All persons have their own flaws and some ways that they try to defend themselves, pushing away other people from them. These defenses for protecting yourself become much stronger once you get close to another person, with old feelings triggering ways in you that you do not expect or are not even aware of.

Salespage Snapshot: >>> Click Here To View Full Sales Page... Table of Contents Introduction – Why Are We In Need Of Fitness? .. 4 How is obesity measured? ...... 5 Chapter 1 – What Exactly Is Wearable Tech? Should I Use It? ... 10 Chapter 2 – The Evolution & History Of The Wearable Device .... 14 Chapter 3 – Different Types Of Wearable Technology & Are They Safe? .. 18 How Safe Are These Wearable techs. ... 22 Chapter 4 – The Benefits Of Wearing Technology Over Not Wearing It .. 24 Chapter 5 – Things to Consider Before Investing 27 Chapter 6 – Comparing Wearable Tech & Smartphone Apps ..... 31 Chapter 7 – Avoiding Common Beginner Mistakes with Wearable Tech ... 34 Chapter 8 – Making Wearable Tech Part Of Everyday Life .. 39 Conclusion - The Future of Wearable Tech: Where to from Here? ... 43 Sample Content Preview Chapter 1 – What Exactly Is Wearable Tech? Should I Use It? Firstly we must ask the question…what exactly is wearable technology? Wearable techs, short for wearable technology, are gadgets or devices, which are worn on body parts, along with clothes and other accessories to help the wearer perform various functions that can be performed on our computers and phones while on the go. These gadgets usually include a type of tracking technology (such as motion sensors) that monitors various data such as heart rate, sleeping patterns, physical activity (steps, performance, etc.), and various other useful information. Wearable tech has plenty of applications and can benefit people of all ages suffering from: Obesity – The biggest industry wearables have infiltrated is health and fitness. Today, you can find a bracelet, sports bra, jewelry, watch, belt, and other items that have been programmed to monitor physical activities, work as a pedometer, provide coaching, measure calorie intake and burned, and track other bodily functions. Popular wearable fitness trackers like FitBit and JawBone have helped users get motivated with exercise. Meanwhile, obese kids can make losing weight fun with various game-type wearables that promote being active, offer challenges, and allow them to play against other kids. Insomnia and Sleep Apnea – Sleep is an important part of fitness, so wearable devices that monitor the quality of a person’s sleep can be a huge help. Neuro:On, Luciding, ActiGraph, Fatigue Science RediBand, FraSen Inc. Sleep Mask, and Sleep Image are devices with a full list of sleep data analysis that can help people suffering from insomnia and sleep apnea. Fitness trackers like Garmin VivoSmart and UP3 by Jawbone, which are equipped with sleep monitors, are great for users who also want to prioritize their health. The Kokoon in-ear sleep headphones were designed to actually improve a person’s sleep quality, but it will only be released in late 2016. Aging-associated diseases – Older adults who are suffering from aging associated diseases such as cataract, diabetes, hypertension, arthritis, and cardiovascular disease (among others) can also find wearables very useful. For instance, the BodyGuardian Sensor can perform cardiac ECG and rhythm monitoring to patients and deliver results to their respective physicians. Back problems – Devices like UPRIGHT and Lumo Lift remind people about posture, which is the leading cause of unnecessary back pain. Valedo works by strengthening muscles to prevent lower back pain, while Cur claims to eliminate back pain by using electrical stimulation right at the source. Asthma – Health Care Originals developed Intelligent Asthma Management, a wearable that helps in detecting symptoms, reminding about a physician’s treatment plans, and other features to help manage asthma. Diabetes – Google Life Sciences revealed an ambitious project that can possibly help in reversing the effects of diabetes. Verily is a contact lens that detects glucose levels. Wearable tech can also be useful to people who are perfectly healthy, but want to level-up their performance with sports, exercise, and weight training, among other physical activities. Sports fans would go wild with wearables that could provide real-time stats of a game and accurate performance measurements of players. In some instances, wearable tech can help save lives, promote a healthier lifestyle and prevent diseases. Chapter 2 – The Evolution & History Of The Wearable Device Wearable technology may be all the buzz in 2016, but the process of adding technology to day-to-day life has been done for centuries. According to Giordano da Rivalto, the earliest “smartglass” was commissioned by Roman Emperor Nero. The glasses were made of a metal frame and emerald lens, which reportedly helped in improving Nero’s eyesight during fights from 54 AD to 68 AD. In 17th-century China, the oldest smart ring was designed with the smallest abacus you’ll ever see. In 1884 New York, Cute Circuit’s Electric Girls showed off one of the first applications of wearables in the fashion industry. Electric lights were embedded on a group of ballerinas’ clothing. In 1907 Germany, Julius Neubronner invented the first GoPro-looking device and the sub-niche Pigeon Photography. He fitted several pigeons with an aluminum breast harness, which holds a miniature camera with timer mechanism that captures a single aerial-view photo. By the early 1960s, the term wearable tech has not been coined yet, but has been applied in countless inventions. Two MIT professors, Edward Thorp and Claude Shannon, designed, constructed, and tested the world’s first wearable computer that could predict the outcome of roulette. The device consisted of two main parts – a timing device concealed in a shoe, and a cigarette pack. Thorp and Shannon were so successful that their winning bets increased to 44% and led to Nevada passing a law that prohibited similar machines in 1985.

Sample Content Preview Why It Can Be Challenging to Work with Others There are several reasons why it can be challenging to work with others. Many people have a tendency to bring their egos to their job site. It could be that these individuals are really self-conscious and unsure of themselves underneath. So, they use a big ego as a cover-up. Quite honestly, grandstanding at work backfires more often than not. It creates resentment and bad feelings very quickly. When an employee doesn’t work well with others, for whatever reason, chances are high that that person will end up getting terminated. If this unbecoming behavior continues, the same person risks getting terminated over and over again until he or she finally finds a job where getting along with people doesn’t matter. It’s a sad scenario when you think about it. Don’t let it happen to you! Another challenging part of working with others is making an effort to avoid competition. If a fellow employee isn't getting along with you, it may be because of the competitive aspects of your job description and the fact that they're trying to beat you at something. Yes, it's true that a bit of friendly competition can entice workers into improving their performance. However, bringing someone else's work performance up in order to get to them isn't going to do anything other than hurt their feelings. This can lead to a decrease in your own performance and could even cause you to think about moving on and finding a job elsewhere. The Importance of Respect If everyone on the job isn't being treated with respect, it can be bad for business. If you don't feel like you're being treated with respect at work, it can be extremely difficult to do your best. The same is true of your co-workers. They may not be able to perform their duties efficiently if and when their confidence has been put into check by a disrespectful co-worker. A mutual respect between workers also helps to foster an environment of co-operation between members of the team. If you respect the people you work with, it's much easier to work with them toward achieving a goal. If you don't have any respect for your co-workers or their abilities, why would you count on them to help you out? The best way for a team of employees to build a bond of mutual respect is through training and exercises meant to help everyone to get to know co-workers and their skills. It can be as simple an activity as having each team member share their name and parts of their job they feel they're best at. In an environment where disrespectful behavior is common, conflict is more likely to break out between you and your co-workers. But, it's important that you don't let disrespectful behavior get to you and cause you to act the same way. A dispute at work has a negative impact on both morale and overall productivity. If you feel like a co-worker isn’t treating you with respect, talk to them about their behavior in a calm, respectful manner. If they aren't willing to discuss it, take the issue to your boss or supervisor. Essential Skills and Habits You Need to Work with Others There are numerous essential skills and habits you need in order to work well with others. Developing the proper habits, early on, helps put you on track to things like higher pay and leadership opportunities. Since more and more companies are making the decision to hire within, these things are more important than ever before. Many of these things will probably seem obvious to you. However, if they were obvious to everyone, they wouldn’t need to be listed. Please note, this isn’t a complete list of the skills and habits you need to succeed, but it definitely gives you a good place to start. As you can probably see, a lot of these suggestions don’t take much more effort than remembering them. There’s no reason to panic and think you have to change your entire way of life. Although these things may seem insignificant when you look at them separately, failing to do several of them adds up to a bigger problem. It really can mean the difference between keeping a job or getting fired. This is especially true in today’s economy. With so many people actively looking for employment, employers generally find it very easy to fill their open positions. # Take Responsibility It’s always important to take responsibility for things that you do, especially when something goes wrong. No one is perfect. All but a few unrealistic employers realize that. If you make a mistake and claim that it wasn’t your fault, not only are you not telling the truth, you’re also giving the impression that you weren’t in control of the situation. By taking responsibility, you’ll probably notice two things. Firstly, your co-workers will likely be more willing to help you correct the problem and help you to succeed. Secondly, these same individuals will be more comfortable around you, knowing that you are honest and will never place the blame on someone else. # Keep an Open Mind Even in situations where you know you are 100 percent correct, it’s always advisable to keep an open mind. This is especially true when you happen to be in a managerial position. Why? If you’re never open to new or alternate ideas, you may come across as someone who knows it all. When this happens, people typically get defensive very quickly and it’s downhill from there. It’s much more productive to show a little bit of humility and concern about truly finding the right answer for every issue and situation. Because everyone has a different problem-solving process, teamwork really has the potential to resolve issues and come up with great ideas much faster. # Honor Your Commitments Always try to allow enough time to complete projects in a timely manner, even when something unexpected comes up. It’s much better to give yourself more time than necessary to finish whenever you’re working on, rather than to underestimate the time needed to complete the assignment. This way, you don’t have to worry about disappointing your employer or your colleagues. Go the extra mile. Always follow up on things, whenever possible. This accomplishes two things. One, it strengthens workplace relationships. Two, it provides you with important feedback regarding your performance. # Practice Proper Hygiene Regardless of whether you’re working with the public or in a back office, practicing proper hygiene is essential when you work with others. No one wants to be around someone who smells bad or looks like they slept in their clothing. This doesn’t mean you have to dress like the rich and famous. It simply means to shower daily and come to work looking and smelling presentable. If you’re on a tight budget, consider purchasing clothing at local thrift stores. You can pick up great deals on clothing that’s perfectly suitable for work. These stores typically stock a wide variety of business attire at fantastic prices. You just have to be there at the right time, which is on the days that the store gets deliveries. # Turn Off Your Phone Almost everyone has a cell phone these days. If you work in a large office, constant ringing can be a major distraction. Unless you need your phone for work purposes, turn it off or put it away. Quickly reading a text message when someone is speaking to you is extremely rude. It gives the impression that your phone is more important than your job. Make a habit of checking your messages or making quick calls during your breaks or lunch period. # Share Credit When applicable, sharing credit with your co-workers is a sure sign that you work well with others. Not only will that person or individuals like you even more than they did before, you’ll probably gain a higher level of respect as well. On the other hand, if you don’t share credit when credit is due, you’ll gain a reputation as someone who is selfish and out to sabotage everyone else in attempt to get ahead. If you happen to get away with this without anyone complaining, don’t waste your time celebrating. In reality, the truth usually prevails and you won’t get ahead - you may just find yourself in the unemployment line instead.

Table of Contents Email Open Rates, The Rise and Fall of Nations 3 It’s the simple power of the story 3 After all, what is a story? 4 To sell, you must also inspire. 5 All on the back of an amazing story. 6 Sample Content Preview And we’re all guilty of doing this. I can almost guarantee that if you have an email address, you have hundreds of unopened messages rotting away in the deepest depths of your inbox. People mentally filter out emails, with a sort of deliberate blindness that develops over time. But that’s not to say that it’s impossible to get attention. Some marketers enjoy very high open rates, even from jaded Internet veterans in spam happy markets like SEO. In fact, they manage to whip their readers up into a frenzy, to the point where they eagerly anticipate the next email. They get them to such a state that they hit the refresh button over and over again, feverishly waiting for the next email to arrive. How do they do it? How do they create this addiction, where the reader can’t even sit still until they’ve read the next installment in what it basically a sales funnel? They use a secret that captures and commands the reader’s imagination. It’s an ancient technique which has been used since before the dawn of civilization to captivate and transfix human minds. It has shaped our culture and society and has molded the destiny of nations. Every great leader, every idealist, spiritual leader and dreamer since the dawn of time has used this technique. What is it? It’s the simple power of the story. No other weapon in all of man’s great arsenal has such a power to persuade and compel. If there ever was such a thing as an enchantment that a marketer could use to command the attention of their audience, then it’s a story. By way of an example, let us consider the voice of God. Not the literal voice of God, of course. And not in a religious sense, either. No, what I’m talking about is Morgan Freeman. Because if you were to ask any ten strangers what Email Open Rates, The Rise and Fall of Nations, and Morgan Freeman Every day, hundreds of millions of promotional emails go unopened. I’m not talking about spammy messages about magic or desperate messages from royalty who need help with a little international transaction. the voice of God would sound like, the majority would say “Morgan Freeman.” Of course, Morgan has famously played the role of God in 2 movies (Bruce Almighty and Evan Almighty.) But people have been identifying his voice as Godlike since before these films were made. Morgan Freeman has a truly distinctive voice. It combines so many characteristics - warmth, authority, compassion, gravity, charm and dignity. It’s truly amazing how he is able to express so many qualities indirectly. And, in many ways, this is how people imagine God’s voice would sound. So it should come as no surprise that when National Geographic and Revelations entertainment set out to produce a new series exploring The Story of God, they wanted Morgan Freeman for the narrator. This Power Of Story-Telling The power of stories is like an invisible tapestry that shapes the world we live in. Not all stories are as large and sweeping as the story of western civilization and religion. But there’s a great story behind every great cultural movement, every trend and fashion, and even every Internet meme and viral video. In short, people love stories. And if a story can change the course of a nation, if it can turn the tide of history, then it can surely open an email. Think back to the last time you were spellbound by something you read, or heard, or saw. Seriously, take a moment to think about it. At that moment, the force which captivated you was the force of a story. Great artists, politicians and leaders are all people who have mastered the art of the story. And so are great marketers. As I say, not every story is a sweeping epic. But even the small stories have the power to command. That’s why our society is hooked on celebrity gossip. It’s why we listen to rags-to-riches stories, even when we know there’s a marketing pitch coming. And so I tell you, that if you have something to say in an email, and you want people to read it, then you need to learn to tell a story. And you don’t need to be a great writer or artist to use the power of stories in your marketing. Because there’s a secret about stories that you need to know. It’s not your knowledge of words and language that makes the story compelling. It’s the story itself. A good story, told badly, will still captivate. A bad story told with the greatest artistry in the world will disappoint and annoy. To get people to listen to your marketing message, you just need to find the compelling story. Any worthwhile thing has a good story behind it. And that includes any product or service. If there’s no good story, then it’s not a worthy product or service. series will explore creation and religion, miracles and resurrection, from all dimensions. It will cover articles of faith and historical fact, and air all points of view, from the deeply secular to the profoundly spiritual. Religion has had a huge effect on western civilization. The world we live in is shaped to a great degree by the stories in the bible, and even nonreligious people embrace the ethical principles which the bible brought to the west.

Sample Content Preview The more you walk, stand and look confident on the outside the more you will begin to feel confident on the inside too. Using your smile A simple smile is worth more than a hundred frowns. When you smile, it is almost impossible to feel bad at the same time. Whatever you are doing right now, smile and keep smiling for at least 15 minutes. Practice using your SMILE everyday Don’t judge yourself So often the reason we are afraid to do something, or try something new, is because we are afraid of failure. We judge ourselves very harshly when things do not quite work the way we think they should or want them to. If we judge ourselves, we also expect others to judge us, because we are doing the same to ourselves. Instead of judging yourself for not doing something as well as you wanted to, or would like to, celebrate yourself for simply doing it. Walking through your fears Fear takes away our confidence and replaces it with feelings of not being good enough. We feel fear for a variety of reasons. If you are feeling fear because you haven’t done something you should have done and someone is going to have a go at your, for not doing it, simply do whatever it is and get it out of the way. If you spend most of your life in fear of things like: • What if I don’t get it right • What if it doesn’t work • What if someone laughs • What if they don’t like me This is down to your lack of belief and confidence in yourself. Each day, think of something small that you are fearful of doing and make the decision to just “do it”. Release your guilt If we allow ourselves to feel guilty about something we are lowering our confidence in ourselves and in our actions (or what we decide not to do) I don’t believe that we should allow ourselves to feel guilty about anything in our lives. If you don’t want to do something - learn to simply say “NO” If you know that if you do something you will feel guilty afterwards - simply “don’t do it in the first place” Acknowledge and celebrate yourself Start noticing everyday what you have done throughout the day, no matter how small it is, remember all the things you do on auto-pilot too. At the end of everyday saying “well done” to yourself for everything you have done, during the day fills your head with positive thoughts and creates more confidence in you as you realise everything that you are achieving Create a positive image Always do your hair, wear clothes that make you feel good and accessorize yourself well. Make sure your clothes and shoes are always clean and well presented. Looking good on the outside improves you feelings of feeling good on the inside too. Using Positive Affirmations Affirmations work directly on your subconscious mind and help change old, negative beliefs. It is important to remember that a belief, is simply a thought you have repeated to yourself over and over again, throughout your life. Eventually these “beliefs” becomes your inner “truths”. Using positive affirmations everyday will re-frame your inner thoughts and you will begin to remove all those old negative thought patterns you have built up over the years. What is the worst case scenario? Often you lack confidence to do something because you worry about the terrible consequences that may result, if it goes wrong, or doesn’t work, what it will feel like as you do it. Most times, what we worry about before it happens, doesn’t actually become reality anyway. Ask yourself what is the worst that can happen if I........? If you can deal with that, then just do it and don’t worry about it beforehand. If you can’t deal with it then simply don’t do whatever it is. Is this really important Whatever you are worrying about that may happen if you do something, take time to imagine that it is 10 or 20 years ahead and you are looking back, My bet is you are laughing at all the fuss you made about doing something or that it really was no big deal at all in hindsight? Change your questions Often it is the questions you ask yourself that deplete your confidence in yourself. Do you focus on asking: • what could go wrong • what might happen Change your questions and ask • What could go well • What benefits will there be if I do this • How will this make me feel when I achieve it Focus on asking yourself positive questions instead of negative questions. Don’t let other peoples words in How often do you allow other peoples words to make you feel down or lacking? remember that you invite other peoples to Its not the words other people say to you, it’s the way you react to them and talk to yourself about them afterwards that is the problem - change the way you think! Show off your achievements Learn to tell people about the things you do well. Tell people how good you are at............................. If you do this with pride and a sense of achievement and will feel great. Be prepared If you prepare well for any situation, know how you will deal with whatever may come and are ready to do whatever it is you are about to do, you will find each situation and experience easier to complete. if you are not prepared for the situation you will waste all your time worrying about whether or not you can do it well. Be grateful for what you already have being appreciative about what you already have instead of looking at everything you don’t have in your life. Every morning start by thinking of who is in your life that you love, who loves you, all the things you have in your life already - this is a great way to start the day with positive thoughts in your head and get your ready for great things to happen throughout the day too. Use the STOP technique Whenever you feel a negative thought coming on - say out loud to yourself STOP IT. and change your thoughts to something positive straight after. Saying STOP IT breaks your pattern of thought and creates a void for you to fill with a positive thought.

Table of Contents It is about time you use SnapChat in your business ....................................  3 What is SnapChat and how can it be a great tool for your business? ...........  3 How small companies can benefit from snapchat.......................................  4 1. Showcasing new products 2. Advancing Offers and Promos 3. Short How-To Videos 4. Behind the curtain events 5. Partner with the famous 6. Small businesses should opt for this tool because SnapChat Sample Content Preview 1. Showcasing new products Apicturespeaksathousand words, but a video speaks a million, most probably. One great commercial enterprise, Taco Bell, recently revealed that its employees are employing their wit, creating videos that showcase their products and interesting stories about the same. A customer will go and check the product as soon as possible, a tact that is making them reap tons in revenues. It is just recently that other firms made the same step, choosing to target the millennial population using this handy app. If you speak their language, what will make them not come for your commodity? 2. Advancing Offers and Promos We all love shopping offers and promotions right? Well, SnapChat Marketing Hall of Fame is successful because of the same. They offer lots of unique and varying discount especially when someone visits a store and opens a snap from the store. One promotion offered immense benefits to avid sellers as it was until one makes the purchase that the offer was activated. If you are running an e-commerce chain and you have an up-and-running SnapChat account, then you definitely have a host of loyal clients. You will solidify your presence and your relationship with them by rewarding them using such initiatives. 3. Short How-To Videos There’s nothing as fulfilling for any business that matches the closeness with its customers. With the social sites such as SnapChat, the closeness is even enhanced. A client snaps you a photo of your product, seeking to know how to unwrap it, for instance. Real-time assistance in a 10-second video will leave a lasting impact on the relationship. Furthermore, you can make a short video directing them where your store is when they want to drop by. SnapChat How Small Companies Can Benefit From SNAPCAT 4. Behind the curtain events Unlike the many social sites, the spirit behind the creation of SnapChat is to reveal what happens behind the closed doors. When firms discovered this and heeded it, they started to command huge following. You can imagine the fun and thrill your customers will feel once they get to know what the mainstream does not show. From what happens in your typical offices to when shooting a promo and even a sneak preview of what they should expect, the suggestions are endless. 5. Partner with the famous The world of social media is rapidly rising with innovations and more of the same hitting the airwaves every day. What does this mean? It means there are still more avenues yet to be explored and more people that haven’t been reached. While SnapChat is great, its following is rapidly increasing by the day. When you partner with other famous individuals and brands, the chances of expanding your names are boosted tenfold. Influencers skilled with the way SnapChat works will create compelling videos that will further increase your brand. Evidently, SnapChat is great a tool, far from the common perception that the media will be destroyed because it is for the young generation. 6. Small businesses should opt for this tool because The convenience unmatched Much like the familiar social tools, SnapChat is highly convenient as you can create your story and share with anyone anywhere and anytime. Tell them your tale using a petite profile in a quick, engaging and colourful manner.