Table of Contents Forward Chapter 1: Introduction Chapter 2: Free Traffic Chapter 3: Article Marketing Chapter 4: SEO Chapter 5: Paid Traffic Chapter 6: Google Adwords Chapter 7: Sponsored Ads Chapter 8: Social Media Traffic Wrapping Up Sample Content Preview Chapter 4: SEO SEO stands for ‘Search Engine Optimization” which is basically the art of getting your website onto the first page of the search engines such as the big “G” (Google), Bing and Yahoo. SEO The SEO technicalities change from time to time, but there are still many basic SEO techniques for getting your website favored by Search Engines which I am about to reveal. The first of all is in-site optimization. Basically, it involves tweaking your website and blog posts in such a way that its easy for Google “Spiders” to crawl your website and index it so that people can find your website easily. For example, you should always include keyword phrases into the titles of your blog posts as this will help you articles get found by people who search for these phrases in the search engines. Also, it is helpful to include keyword phrases and keywords in the first sentence of the first paragraph and bold or italicize them. This is often favored as well. However, exercise caution when using keywords as excessive keywords will come off as “spam” by Google spiders and your website will be punished, so only use it when necessary. The key is to find a good balance between SEO optimization and user readability. You don’t want to sound like a robot in all your blog posts as this will turn people off. Next is backlinking. The more links your website gets from outside authority websites, the higher your page will rank in Google. As a general rule of thumb, it is better to get more quality backlinks (e.g more reputable websites of similar niches) than many links from smaller websites – A move that is often frowned upon as may come off as “link farming”. You can also link between blog posts within your website to boost SEO points but this does not contribute nearly as much as outsider links. Recently, a new trend has emerged in SEO which is social interaction. Which means, people must actively interact on your website, whether if it’s through sharing, tweeting or commenting on your blog posts. This is favored by search engines and will greatly boost page ranking for those that make their websites interaction friendly. Chapter 5: Paid Traffic One of the fastest ways to get traffic is to pay for traffic. That’s right. If you set yourself a healthy marketing budget, you stand to grow your business exponentially. Buying Traffic There are a few paid options for fast traffic. One of the more prominent ones being Google Adwords (www.google.com/adwords) You’ll have to set up an adwords account with Google and your website must comply with the stringent guidelines set my Google. Recently, Google has banned many adwords accounts for not adhering to their guidelines and are focusing their advertising business to more bigger companies. In any case, if you decide that you want to adverstise on Google and that your website is credible enough, go for it. If not, there’s also Facebook advertising which is similar to Google adwords where you can start your own advertising campaign and set your own budget. Another form of paid advertising is by paying other web masters to advertise your links on banners on their high traffic websites. This usually informs some form of agreement with the webmaster such as a monthly fee or a one off payment for a permanent link. The amount for payment on such sites will ultimately depend on how much traffic that website receives and also you’ll have to consider how relevant that website is to yours so that you won’t be paying for unqualified traffic. Paid traffic can be a fast way to get leads fast at an affordable price and should be considered once you have a solid business sales funnel set up.

Table of Contents Foreword Chapter 1: What Is Passive Income Chapter 2: Using Residual Income Chapter 3: Using Leveraged Income Chapter 4: Using Active Leveraged Income Chapter 5: Using Internet Marketing Chapter 6: Using Network Marketing Chapter 7: Using Real Estate Chapter 8: Using Blogs Chapter 9: Setting Goals And Having A Plan Chapter 10: The Mindset Necessary For Passive Income Wrapping Up Sample Content Preview Chapter 2: Using Residual Income After paying off all monthly commitments the money left over is known as residual income. This income can be of great help to an individual and is normally linked to the older more established income group. This is also the way the banking industry calculates the probability of giving out a loan commitment to their clients. This is an income that also continues to give well past the time frame of the first initial payment. What’s Left Over There are many ways to try and earn residual income. Writing for instance is one way of adventuring into this realm of gaining residual income. If the writing material is good there would be a chance to sell the rights, and so it is with other avenues like writing a workable software program, composing a song, inventing a gadget and many more. Becoming famous like perhaps as an actor or singer, where there are still payments coming in every time the work previously done is reused. When this is done for further entertainment modes, the said entertainer gets a residual income in the form of certain percentages form the original initial performance. Earning residual income from real estate is perhaps one of the more popular styles of investment with this intention in mind. If done well this type of residual income in the most ideal and profitable. Other much simpler ways of getting residual income would include starting a savings plan early on in age. Keeping to this diligently would help to ensure the comfortable retirement where residual income would be a great help. The best types of residual income plans are normally where the individual had total autonomy over how, where and when the product is used. In being able to dictate the using methods the individual also has the end say over how the general promotion and other aspects of the invention goes. Chapter 3: Using Leveraged Income This is perhaps among the most beneficial ways of creating the possibility of having a continuous income in a long term scenario. Using the leverage income style, the individual ears more money with much less effort simply because the profits made don’t only come as a direct result of one’s own efforts but also from the added sources of other people’s efforts. Utilizing Ideally most people work towards trying to earn this style of income both in the short term and long term scenario. In its most basic terms, leverage income allows the individual to concentrate on other endeavors once the initial stages of setting up and getting a particular project started. This said project is then left to generate income with no need for anymore particular daily involvements on the part of the investor or inventor. Most people who are financially comfortable have ventured into this type of investment, with the intentions of generating some sort of leveraged income. Using a little time and effort to realize a project and then stepping back as the project eventually runs itself is indeed the perfect scenario. Thus this leverage style of earning power gives the individual the option to retire early and enjoy the fruits of his or her labor without the hassle of having to oversee the foray or having to be physically involved. Besides the various investment arms that can be used to generate leveraged income, starting up a network marketing company or business venture is also another one of the more popular ways of generating this style of income. This of course requires a little hard work in the beginning but once the business is established then there will no longer be a need to be as completely involved as in the initial stages.

Table of Contents Foreword Chapter 1: Twitter Basics Chapter 2: The Benefits Of Twitter Chapter 3: How To Use Twitter Correctly Chapter 4: Making Money With Twitter Chapter 5: How To Use Twitter For Your Blog Chapter 6: What To Watch Out For Wrapping Up Sample Content Preview Chapter 2: The Benefits Of Twitter If there is a benefit most people would be interested in trying it out, thus the same applies to the twitter tool which has recently become a more popular and viable tool for creating awareness for any business foray. Why It helps Among the benefits discovered is the ability of using twitter to create a profile that can be recognized as being as expert in a particular niche. This is generally accomplished though interaction with other on twitter and exchanging ideas, offering advice and even guidance. When this is successfully done a following of sorts is formed and this will definitely be beneficial in ensuring traffic is drawn to the individual’s site. Another benefit that can be gained is by using twitter to create communications or discussions about a product or service that is the individual’s business. For those privy to such exchanges may want to enquire further about the service or product, thus they will make the attempt to visit the site which is how traffic is directed to the site. This could then extend to another benefit of building a good base network within a chosen niche. This network can extend to those within the niche or even to those who may be from a complimenting niche who might have some interest in tapping into the site for their own expansion purposes. Using twitter to make that all important first successful connection is the basis of its success as a possible marketing tool. With an established reputation in place the benefit derived from using twitter would be the easier and direct way of encouraging interest in the individual’s website or blog. As this is a fairly informal and friendlier way of encouraging further interest into a product or service the twitter tool is also beneficial in terms of being rather pressure free. Chapter 3: How To Use Twitter Correctly Considered by some to be micro blogging, twitter has more recently gained popularity as a marketing tool to increase traffic to a site. Get It Done Popularly used as a tool of engagement between parties, this same idea can be used in the business arena where the exchange of information and comments about a particular business or product can gain the attention of a wide audience and thus create the necessary publicity for the advancement of sales. Thus having regular and informative exchanges or discussions would effectively be able to create the above results. Getting the business or product to be recognized in the marketing world is also another effective use of twitter. With this recognition comes the advantage of possibly being connected to other similar and even bigger players in the market. The exposure gained will help to the individual gain access to influential possible partnerships or even furthering the individual business prospects. Because the way twitter has been designed, it is possible to create effective and interesting special promotions or offers to be announced to a wider audience instantaneously. This would then effectively create the “buzz” needed for the success of the campaign. Updates can be done even as late as up to the actual event’s launch. This is useful for those who are always on the go. Using twitter to be more informed of the market sentiment regarding the product or service would also effectively help the individual or company address any shortcomings that may require immediate attention. Twitter could also be used as a tool to understand the needs and wants of those exchanging information and comments and then to take this information and work on introducing products that meets these requirements. Some new businesses and services have actually been started with the exchange of information on twitter. Chapter 4: Making Money With Twitter Still predominantly used to create a certain amount of “buzz” twitter can now also be used as a money making tool with very successful results. The Ins and Outs Of The Money One of the most innovative ways of making money using twitter is in getting the audience or follower to become actual participants in a particular project launch. It is not only a rewarding experience for all those who decide to take up the challenge and get involved, it is also a wonderful way to getting fresh new ideas or thoughts on the said project. In terms of cost lay out there is virtually none when compared to the possible gains which can be phenomenal. Twitter can also be used as a selling platform for product and services. Any individual or company can introduce their products or services to those in the exchange and thus get a money making business going. From the exposure point the implications are unmeasured and from the possible revenue stand point this is definitely a viable way to start a business. With the use of twitter the original target audience that the individual has can be widened to an undeniably huge reach. This new found audience can then ensure the further possibilities of reaping revenue through their interest and perhaps even purchases made. Even when a purchase has been successfully made the purchase may then act as an advertiser for the said item if the satisfaction gained is apparent. This kind of personal recommendations posted on twitter can go a long way in gaining even more interested customers thus heightening the levels of revenue earned. There is also the possibility of using affiliates products to further the platform of introducing complimenting products that will enhance the revenue possibilities for the individual. The affiliates will help to indirectly promote revenue possibilities.

Table of Contents Foreword Chapter 1: Banner Ads Intro Chapter 2: Types Of Banner Ads Chapter 3: Finding The Right Audience Chapter 4: Finding The Right Sources To Buy Banner Ads Chapter 5: The Objective Chapter 6: Who Does Banner Ads Chapter 7: What To Avoid Wrapping Up Sample Content Preview Chapter 2: Types Of Banner Ads There are several different types of banner ads available for the individual’s use. Ranging in size and color these banner ads are custom-made to fit the requirements of the ad idea. The Forms Coming in a variety of shapes and sizes makes the advertising works a little less challenging as the designs do not have to be confined to any particular size, color, or design. All these are done using the pixel dimensions which is actually the smallest unit of color used to make up images on a computer or television screen. The most popular style of banner usage is the full banner which measures about 468 x 60. These banner ads are a good representation of the range of common ads posted. Though there are no severe restrictions on the sizing used, most websites have been known to impose certain limits on the memory size which is usually about 12K to 16K. There are many varieties of banner ads available. The simplest banner ads feature only one static GIF or JPEG image which is then linked to the advertiser’s homepage. Then there are also banners which are capable of displaying several different images simultaneously. This can also be seen as an animation like presentation. Besides all this, there are also the rich media style banner ads. These ads make use of tools like audio, video, or Java and Shockwave programs to design and display the ad content. This allows for the ads to then become interactive beyond the initial simple link functioning. There is also the interactive nature of the banner ads. These ad styles allow the flash banners to interact with the viewer and engage them in the ad content and message. These are fairly popular as it ensures the viewers rapt attention and staying power on the page. Chapter 3: Finding The Right Audience Advertising is very important to ensuring the target audience is reached successfully. Banner advertising has proven to be quite a useful tool when implemented properly. Get A Grip On The Audience When most people are surfing the internet for any useful information they will be attracted to advertisement teasers which may appear on the screen. This then creates the interest to open the sites if the information in interesting to the said target audience. When the decision is made to use banner ads for advertising and customer awareness purposes, choosing the webpage that it is to be featured on also makes a difference in its acceptance and interest levels. Besides being much cheaper, banner ads perform better when featured on targeted web pages. This is mainly to unsure the right target audience is reached instantly and cost effectively. Visually striking ads are very effective in drawing the target audience desired. Using the various tools to decide on what type of design or content will most portray the site’s content will be what determines the interest in the site for drawing the target audience. The choice made must in some way reflect the idea behind the content of the site because based on this idea the target audience will be prompted to visit the site. Using brightly colored graphics makes the banner ads even more appealing and noteworthy. Designing the banner ads with the core target audience in mind is always a wise and prudent step to take. The ad content must be relevant and informative to the target audience. Before making the decision to purchase or place the banner ads on a certain webpage, having some knowledge of the content the website administrators will be including on the said web page is also necessary as this should always be material that is as closely related to the individual’s own content as possible.

Table of Contents 1. The "Economical" Strategy 2. The "Better Than Money" Strategy 3. The "Blog It" Strategy 4. The "Missed Deadline" Strategy 5. The "Copyright Violation" Strategy 6. The "Fly By Night" Strategy 7. The "Garbage" Strategy 8. The "Won't Find It Anywhere" Strategy 9. The "Follow The Money" Strategy 10. The "E-zine" Strategy 11. The "Contextual Advertising" Strategy 12. The "Sell Space" Strategy 13. The "No Cost PLR" Strategy 14. The "Edit It" Strategy 15. The "Plagiarize It" Strategy 16. The "Spread The Wealth" Strategy 17. The "Become Famous" Strategy 18. The "I Rather Listen" Strategy 19. The "I Rather Watch" Strategy 20. The "Rank High" Strategy 21. The "Little Report" Strategy 22. The "Time To Write?" Strategy 23. The "Sticky" Strategy 24. The "Tons Of Words" Strategy 25. The "Reoccurring Fee" Strategy 26. The "Virtual Salesman" Strategy 27. The "Not A Word" Strategy 28. The "Never Run Out" Strategy 29. The "Rich Words" Strategy 30. The "Submit And Forget" Strategy 31. The "Money List" Strategy 32. The "Waiting Room Books" Strategy 33. The "Community Content" Strategy 34. The "Offline Profits" Strategy 35. The "Increase Your Conversion" Strategy 36. The "Content Vacuum" Strategy 37. The "With Out Work" Strategy 38. The "Master" Strategy 39. The "Super Affiliate" Strategy 40. The "Display Ads" Strategy 41. The "Unique Content" Strategy 42. The "It Seems Lower" Strategy 43. The "Huge Web Sites" Strategy 44. The "Saturation" Strategy 45. The "Resell" Strategy 46. The "Instant Web Site" Strategy 47. The "What It All Means" Strategy 48. The "Think Twice" Strategy 49. The "Help Your Affiliates" Strategy 50. The "Trade It" Strategy 51. The "Trade Them" Strategy 52. The "They Are Hungry" Strategy 53. The "Auction Off" Strategy 54. The "Coupon Rebate" Strategy 55. The "Keyword List" Strategy 56. The "Content Into Links" Strategy 57. The "Legal Contract" Strategy 58. The "Downline" Strategy 59. The "100% Legal" Strategy 60. The "Programing" Strategy 61. The "Expert Training" Strategy 62. The "Safeguard" Strategy 63. The "Member's Only" Strategy 64. The "Capture And Squeeze" Strategy 65. The "Ready To Go" Strategy 66. The "See Yourself" Strategy 67. The "Multiple Income" Strategy 68. The "Money Shot" Strategy 69. The "Master Bonus" Strategy 70. The "Teaser" Strategy 71. The "By-Line" Strategy 72. The "Funnel It In" Strategy 73. The "Tool Box" Strategy 74. The "TOC" Strategy 75. The "Private Viewing" Strategy 76. The "Pick And Choose" Strategy 77. The "Niche Empire" Strategy 78. The "Magazine" Strategy 79. The "Done For You" Strategy 80. The "Removed Regularly" Strategy 81. The "Unlimited Bonus" Strategy 82. The "Extra Income" Strategy 83. The "Bunch Of Deals" Strategy 84. The "Track Everything" Strategy 85. The "Prediction" Strategy 86. The "Personal Rolodex" Strategy 87. The "Change It" Strategy 88. The "Future Bonus" Strategy 89. The "I'll Show You" Strategy 90. The "Live Event" Strategy 91. The "Always Accurate" Strategy 92. The "Mystery Bonus" Strategy 93. The "Writer Within" Strategy 94. The "Refund Reduction" Strategy 95. The "It Takes 7" Strategy 96. The "Pop It" Strategy 97. The "T And C" Strategy 98. The "Solo" Strategy 99. The "Pass On Bonuses" Strategy 100. The "Up, Up And Away" Strategy 101. The "Part Time" Strategy Sample Content Preview 20. The "Rank High" Strategy The "optimized for the search engines" strategy tells your prospects that your private label product is already set up to rate high in the search engines. Most people know that search engine traffic is essential to an online business. 21. The "Little Report" Strategy The "create special reports to sell" strategy tells your prospects that they can use your private label product to create a special niche report to sell. Many people don't want to read through 300 pages to learn something that only takes 5 to 20 pages to explain. 22. The "Time To Write?" Strategy The "create your own e-book in (no.) minutes" strategy tells your prospects that they could use your private label product to almost instantly sell their own product. Many people just don't have the time to write a new e-book over weeks or months. 23. The "Sticky" Strategy The "high quality content" strategy tells your prospects that your private label product is useful and people actually are interested in it. Most marketers realize that type of content can increase repeat visits, readership and sales. It will make your business "sticky." 24. The "Missed Deadline" Strategy The "ghostwriters can miss your deadlines" strategy tells your prospects that even though they can hire a ghostwriter, they can never solely rely on them. Businesses don't want to make promises to their visitors, subscribers and customers that could backfire and jeopardize their relationship. 25. The "Reoccurring Fee" Strategy The "create your own membership web site" strategy tells your prospects that they could use your private label product to create a residual income stream. They could charge a weekly, monthly or yearly membership for just making one sale. 26. The "Virtual Salesman" Strategy The "create your own affiliate program" strategy tells your prospects that they could have tons of other people selling the product they create with your content. You could even supply them with step-by-step information on how to start their own affiliate program. 27. The "Not A Word" Strategy The "your own product without writing a word" strategy tells your prospects that they literally don't have to write anything except maybe their name. Most people detest brainstorming, researching, writing and editing information products. 28. The "Never Run Out" Strategy The "a new private label (product type) every month" strategy tells your prospects that they will never run out of content to create products, articles, reports, etc. Most people rather pay a monthly or yearly fee than constantly write. 29. The "Rich Words" Strategy The "keyword rich private label (product type)" strategy tells your prospects that your private label product is loaded with keywords and phrases for its specific niche. Most marketers know the search engines rely on keywords to rank/rate a site higher. 30. The "Submit And Forget" Strategy The "submit the content to article directories" strategy tells your prospects that they can use your private label product to create their own articles and submit them to article directories. Most marketers know that their article, small ad and web site link will be republished by tons of online publishers. 31. The "Money List" Strategy The "increase your opt-in subscribers" strategy tells your prospects that they could create a bonus product to give away to people that subscribe to their e-zine or opt-in list. You could use a squeeze page to collect email addresses of people that want access to the bonus product and place a one time offer on the download page. 32. The "Waiting Room Books" Strategy The "submit a free e-book to the free e-book directories" strategy tells your prospects that they could use your private label content to create a free e-book. Many marketers know that free e-book directories can get a lot of traffic. 33. The "Community Content" Strategy The "post informative content on online forums" strategy tells your prospects that they could post some of your private label content as their own on targeted message boards. Most forums allow you to include an ad, text and/or signature about your web site. 34. The "Offline Profits" Strategy The "create your own physical products" strategy tells your prospects that they could create tapes, CDRs, DVDs, printed books, etc. Most people know that physical products usually sell for more money, which means more profits. 35. The "Increase Your Conversion" Strategy The "create bonus products for your customers" strategy tells your prospects that they could create bonus products and package them with for sale products. Most marketers know that bonus products can increase their conversion ratio. 36. The "Content Vacuum" Strategy The "create your own article directory" strategy tells your prospects that they could create an article directory from your private label product. Most marketers know articles directories will increase their traffic. 37. The "Garbage" Strategy The "some ghostwriters take too many short cuts" strategy tells your prospects that their ghostwritten content could just end up being a bunch of rehashed, plagiarized, highly repeated garbage. 38. The "Master" Strategy The "get the master private label rights as a bonus" strategy tells your prospects that they can actually sell the private label right to your private label content and keep 100% of the profits. Most marketers know that private label content sells like crazy. 39. The "Super Affiliate" Strategy The "use the content to sell affiliate products" strategy tells your prospects that they could actually become a super affiliate. They could place affiliate links in the products they create from your private label content. 40. The "Display Ads" Strategy The "use the content to earn money running pay-per-click ads" strategy tells your prospects that they could earn huge commissions using your private label content to create targeted, keyword dense web sites for displaying pay-per-click ads. 41. The "Unique Content" Strategy The "make the content unique without writing" strategy tells your prospects that they could make your private label content different by using all the content changing software that is now available. You could give them a list of web sites that offer it for a fee or for free. 42. The "It Seems Lower" Strategy The "that's only ($) per (product type)" strategy tells your prospects that purchasing your private label product is a sweet deal. When you divide up the price into specifics, it makes the total price seem lower. 43. The "Huge Web Sites" Strategy The "easily create huge content-based web sites" strategy tells your prospects that they could divide up your private label content to turn it into a huge web site. Remind them that they could divide your content into individual web page tips, articles, audio files, video files, etc. 44. The "Saturation" Strategy The "you don't have to worry about saturation" strategy tells your prospects that it won't matter how many people purchase the same private label content. You could remind them they could use a thesaurus to change a few words into different words that mean the same thing.

Table of Contents 1. The "Growing Demand" Strategy 2. The "Tedious Labor" Strategy 3. The "Grab Your Share" Strategy 4. The "Copywriter" Strategy 5. The "Those Look Good" Strategy 6. The "Ghost" Strategy 7. The "Ready To Roll" Strategy 8. The "Times It By 12" Strategy 9. The "Loaded Up" Strategy 10. The "Brand It" Strategy 11. The "Package It Up" Strategy 12. The "Free To Profit" Strategy 13. The "Instant Business" Strategy 14. The "Junk Yard" Strategy 15. The "Keep It All" Strategy 16. The "Only A Few" Strategy 17. The "Don't Charge Them" Strategy 18. The "Opt-In Incentive" Strategy 19. The "Content Included" Strategy 20. The "Hard Copy" Strategy 21. The "Physical License" Strategy 22. The "Army Of Affiliates" Strategy 23. The "Fire Your Boss" Strategy 24. The "Workshop" Strategy 25. The "Ever-Changing" Strategy 26. The "Don't Wait" Strategy 27. The "Definition" Strategy 28. The "Win/Win" Strategy 29. The "Zero Rights" Strategy 30. The "Just Upload" Strategy 31. The "Early Advantage" Strategy 32. The "All Covered" Strategy 33. The "Untapped" Strategy 34. The "Almost Gone" Strategy 35. The "Current Totals" Strategy 36. The "Never, Never" Strategy 37. The "Invest For Profits" Strategy 38. The "Won't Do Anything" Strategy 39. The "Hassle Free" Strategy 40. The "Less Or More" Strategy 41. The "Sky's The Limit" Strategy 42. The "Follow The Leader" Strategy 43. The "Be The Host" Strategy 44. The "Highly Classified" Strategy 45. The "Tiny Ads" Strategy 46. The "Visitors To Sales" Strategy 47. The "Make It Back" Strategy 48. The "Only Once" Strategy 49. The "Time Investment" Strategy 50. The "Partner With Me" Strategy 51. The "Blue Ribbon" Strategy 52. The "Become A Master" Strategy 53. The "Perceived Value" Strategy 54. The "Powerseller" Strategy 55. The "Residual Income" Strategy 56. The "You'll Lose Money" Strategy 57. The "Buck" Strategy 58. The "High Ticket" Strategy 59. The "Bold Statement" Strategy 60. The "Want More?" Strategy 61. The "Rear End" Strategy 62. The "Multilevel Support" Strategy 63. The "Just Sit Back" Strategy 64. The "Tons Of Searches" Strategy 65. The "Easy Success" Strategy 66. The "Write It Off" Strategy 67. The "Prewritten" Strategy 68. The "Batteries Included" Strategy 69. The "Wait Is On" Strategy 70. The "Rehashed" Strategy 71. The "Turn The Key" Strategy 72. The "No Upload" Strategy 73. The "Wide Variety" Strategy 74. The "Freedom" Strategy 75. The "My Investment" Strategy 76. The "Food" Strategy 77. The "No Hiring" Strategy 78. The "Should Sell Well" Strategy 79. The "Honest Reason" Strategy 80. The "Reseller Comments" Strategy 81. The "In The Dark" Strategy 82. The "Name It" Strategy 83. The "Code Of Honour" Strategy 84. The "Don't Risk It" Strategy 85. The "In A Box" Strategy 86. The "Freshen It Up" Strategy 87. The "Big Collection" Strategy 88. The "Next One Free" Strategy 89. The "Imagine The Profits" Strategy 90. The "Quick Start" Strategy 91. The "Genius" Strategy 92. The "Technology" Strategy 93. The "Take Away" Strategy 94. The "Mark It Up" Strategy 95. The "V" Strategy 96. The "Clock Is Ticking" Strategy 97. The "Unrestricted Rules" Strategy 98. The "Multimedia" Strategy 99. The "Clear The Future" Strategy 100. The "Gathering Place" Strategy 101. The "Electronic" Strategy Sample Content Preview 10. The "Brand It" Strategy The "rebrandable rights are included" strategy tells your prospects that they can include their own product or affiliates links in your resell products. They'll be able to make more money with backend sales. 11. The "Package It Up" Strategy The "package them with other products" strategy tells your prospects that your resell product can be sold in packaged deals. Most people know that large package deals sell better than single products if the price is right. 12. The "Free To Profit" Strategy The "free (or master) resell rights" strategy tells your prospects that they can resell products for no cost and keep all the profits. You could use free resell rights as a lead-in for people to buy your better resell rights products. 13. The "Instant Business" Strategy The "grab (no.) instant businesses" strategy tells your prospects that they can start and own multiple businesses when they purchase a group of your resell rights products. Most people like to have multiple income streams in case one fails. 14. The "Junk Yard" Strategy The "these products aren't the normal junk" strategy tells your prospects that your products are better than the junk resell rights products on the market. Most people will compare your resell rights to trashy ones they have bought in the past. 15. The "Keep It All" Strategy The "you can keep 100% of the profits" strategy tells your prospects that they won't have to share the profits with the creator of the product. Most people start out with affiliate programs and eventually want all the profits. 16. The "Only A Few" Strategy The "limited number of resell licenses" strategy tells your prospects that your resell product isn't available to everyone on the Internet. Most people don't want to invest in products that everyone can resell. 17. The "Don't Charge Them" Strategy The "use the products as free bonuses" strategy tells your prospects that they can use your resell products to persuade people to buy their products or purchase products through their affiliate links. 18. The "Opt-In Incentive" Strategy The "use the products as opt-in incentives" strategy tells your prospects that they can give the resell products away to people that opt-in to their e-mail list, e-mail newsletter and/or autoresponder series. 19. The "Content Included" Strategy The "prewritten promotional articles included" strategy tells your prospects that they don't have to write their own content in order to promote your resell product. People like to post and submit articles to web sites, blogs, forums, e-zines, etc. 20. The "Hard Copy" Strategy The "get a free hard copy" strategy tells your prospects that they will also get a physical copy of your resell product. It could be printed on paper, a digital file on a CD ROM or an audio version CD. 21. The "Physical License" Strategy The "printed resale rights license" strategy tells your prospects that you will send them a copy of the license via mail or fax for their records. Many people like to have physical records of important documents in case their computer crashes. 22. The "Army Of Affiliates" Strategy The "start your own affiliate program" strategy tells your prospects that they can have other people sell the resell product for them. People will imagine making money with your resell product without doing all the work. 23. The "Fire Your Boss" Strategy The "start your own home business" strategy tells your prospects that they can work from home selling your resell product. Most people rather work when they want to and not be ordered around by a boss. 24. The "Workshop" Strategy The "step-by-step, live training sessions" strategy tells your prospects that you will actually train them live to sell your resell product. Most people don't like to be left in the dark or read complicated instructions. 25. The "Ever-Changing" Strategy The "free updates for life" strategy tells your prospects that your resell product will keep up with the ever-changing world. Many people don't want to continue to sell products that are outdated.

Table of Contents Foreword Chapter 1: Be A “Bum” Chapter 2: Blog and Ping Chapter 3: E-Mailing Chapter 4: Utilize Squidoo and Hubpages Chapter 5: Utilize Social Media Chapter 6: Forums And Social Sites Chapter 7: Exchange Traffic Sample Content Preview Chapter 2: Blog and Ping You gotta love blogs! I’m not going to consume your time telling you all the dandy things about blogs or why they're beneficial or why you require one. All you need to recognize is that you need one if you want to stand any chance of attaining income with affiliate marketing. Blog It Ping It These days, everybody has a blog. So, if you've been hiding out under that rock again and don’t have yourself a blog so far, you had better get going over to wordpress.com or blogger.com and get yourself a free blog. But before you thrust up just any old generic blog, consider your purpose for it. Is it to market you? Is it to market a certain product? Is it to provide info on one certain niche topic? Is it going to be a news blog? A review blog? Pick your purpose 1st, then go and produce a blog. The idea comes 1st, then the blog. The riskiest thing you can do is hold a non-focused blog and barf up content in between all kinds of ads and banners and blinking lights. Visitors will be out of there fast. So, you’ve got your tightly targeted blog……now what? This is where the merriment starts! Once you've selected your blog’s theme, the 1st thing you want is beneficial relevant material for your blog. Remember those articles you composed and submitted to article directories? Place them on your blog. After that, you likely have a bunch of PLR articles on your computers also. PLR articles are a beneficial beginning point as you should re-script them as best you are able to before posting them. The search engines will reward you for unique material. The chief thing is to add beneficial related content. Then you can add your affiliate links throughout the material. Stick in your affiliate links by hyper-linking some powerful key words as your anchor text. As the visitor scans and likes what he/she is reading, they’ll naturally click on your links to recommended products/offers, etc. Use some words of your choice that become a clickable link. So rather than a raw link, words will be clickable. Don't stress too much about this as with the free Blogger and Wordpress blogs, you can easily stick in hyperlinks in the material with a few clicks on the mouse with their rich content editors. You might also want to add banner ads to your blog. Banner ads are just hyperlinked images. So when your visitor clicks on the image, they're sent on automatically to the page that image links to, your affiliate offer! The best place to add your banners is higher up. That is, the very top first part of your blog your visitor will see when they come to your web site. The top is your “Income space”! More individuals will see the top fold than any other place on your page. Update your blog with new content regularly and ping it! In brief, “pinging” is a way to tell other sites that your blog has been updated with new material. You should try to update your blog with new content at least weekly. The search engines love blogs with fresh material. After you update it, ping it! You can use free multiple ping services pingoat.com to send pings Next is to submit your blogs fresh material to content sharing/voting sites. The biggest one would have to be propeller.com. You can submit news to but just make sure your material is quality or they won’t admit it. A different way to market your blog is to join and take part in blogging communities like mybloglog.com. Posting beneficial material on your blog, pinging it and joining blog communities are just a few ways to get traffic to your blog. Chapter 3: E-Mailing Ok, utilizing e-mail marketing to market your affiliate links goes without saying. E-mail goes way back and is still the most beneficial way to promote any direct marketing offer, even though it's getting harder to pull off successfully. Mail It Before we even look at writing emails, it's super important that you do something with your “raw” affiliate links. Raw affiliate links look atrocious in e-mails resulting in poor click-through rates. Long affiliate links may also be broken up when wrapped in the e-mail body. And, raw affiliate links can be hijacked to make you lose out on commissions. You don’t want any of these things moving in the way of your readers clicking on your link. Considering you don’t have a site of your own, there are a lot of free online url abbreviating services. A free, simple and quick one to use is tinyurl.com. OK, now the 1st thing with authoring promo e-mails is the subject line. This will make or break your e-mail crusade. The opening move is to get the reader to open the e-mail, and that’s done with a thrilling subject line. This is essential to a successful e-mail crusade. If you can seize your prospect’s attention by the “you-know-what” and get them to open your e-mail, you’ve got your foot in the door. It has to strike them like nothing else…virtually. Your subject line has to be better than the other’s in your prospects inbox for that day. The most beneficial way it to tell your offer in your subject line the way it is. Don’t try to pull a fast one on individuals. We aren’t slow….right? After you have your friendly personal subject line in place, it’s time to write your e-mail body. You should utilize the prospects first name in the greeting, and then begin to introduce your offer. One golden rule of direct marketing is this. The prospect only thinks “What’s in it for me?” That means you need to list advantages, benefits, advantages and more benefits in your e-mail. Also, make certain to utilize the word “you” throughout your email. Using “I” sparingly gives the reader a sense of personal touch and humanness to the e-mail instead of sounding like a robot wrote it. You should end the e-mail with a firm call to action, i.e. “Go and download this now and see an increase of ABC immediately!”, and add your affiliate link underneath. Writing compelling e-mail copy is an art. It takes practice and beneficial e-mail copy will help your affiliate marketing efforts many times over poor email junky copy. So where do you get a list of prospects to e-mail? You’ve probably heard a million-fold “the money is in the list”. It’s true, list owners can pretty much make income on tap when they mail out an offer to their list. The lucky thing for you if you don’t have a list of your own, is that you are able to borrow one! What I’m discussing here is buying e-mail advertising. You can do a search for “ezine advertising” in Google and consider a few. With these services, you can send to a few thousand “make money” interested readers with your offer. They can be expensive so you had better establish sure your offer is going to convert and make you earnings. The other option is to acquire a list of your own for free. There are a number of free downline/list building sites out there for “internet marketers” that are free to join and utilize. You don’t need a site, as you use their site to build your list.

Table of Contents Foreword Chapter 1: Squeeze Page Basics Chapter 2: What Is Required Chapter 3: Designing Your Theme Chapter 4: Author A Compelling Page Chapter 5: Hints For Increasing Conversions Chapter 6: Targeted Traffic Sample Content Preview Chapter 2: What Is Required Prior to you getting started constructing your squeeze page, you'll need a number of things to make your offering really have a point; and facilitate the production of your squeeze page. What You Need One thing you utterly must get prior to you getting started is an auto responder. With no auto responder, you're pitching potential bags of income in the trash. Instead of producing a relationship with buyers and likely buyers – and giving yourself the chance to try future up-sales -- you're allowing them to go away and never come back. As well as an auto responder, you'll have to have a real offer that individuals wish to buy. You might want to formulate a product, like an E-Book or software package. If you do not have the talent to do either, you are able to always employ a pro to do it for you through Elance.com or Scriptlance.com. You'll then either prefer to sell this product and try to get subscribers from your thank you page – or you'll wish to get subscribers by providing the product free of charge (which is what a lot of Internet marketers today do). A different thing you utterly must get before you get rolling is a check out service. You might prefer to consider Paypal, Click Bank, or 2 Check Out. All of these services will let you make transactions fast. A different thing you have to have before you get moving is a set of artwork, which commonly includes an image header, a check out button, background wallpaper, and a half-decent image of yourself. You are able to likely supply the picture of yourself, but you may want to hire a pro to do the rest. Another thing you'll require before you are able to get moving on your squeeze page is some way in which to produce a truthful signature. https://www.vletter.com is likely your best bet; but, if you're on a budget, you might want to opt for merely utilizing a word processing program or a free option like https://www.mylivesignature.com/. Chapter 3: Designing Your Theme Maybe the most crucial part of producing a squeeze page is designing your theme. Presentation How you pick out your theme, naturally, will all depend upon how you plan to get traffic. If you choose to get traffic through SEO, designing your squeeze page theme will mean discovering set phrases within your niche which have a elevated demand (aggregate search value) and a depressed supply (small amount of vying sites) and then producing multiple squeeze pages, each which is optimized around another set phrase. If, on the other hand, you choose to bring forth traffic by pay per click (PPC) plans, like Adwords, designing your squeeze page idea will once again mean fine tuning a number of different pages to fit the keywords you're buying. This is really where many individuals bomb when they produce a squeeze page: they do not fine tune it to fit a particular audience. For example, in the example of a squeeze page for an e-zine, they may begin an e-zine about toys, but they only produce one squeeze page and send off all traffic to it. This is a huge error. Probabilities are, if you produce a quality product or e-zine, it may benefit a lot of individuals. So why not convey the precise Advantages they'll gain from subscribing or purchasing? If, for example, you've an e-zine about Lego sets and miniature blocks, so you group it under the open heading of “toys,” a visitor who's searching specifically for info regarding either Lego sets or miniature blocks will click off your page if they don't see the direct association to the precise subject for which they were seeking. Rather, you'll want to assemble a page focused around Lego sets and a page focused around miniature blocks. On every page, you'll want to convey the particular Advantages to joining the list for each one of those groups of visitors. Continuing one step more, as well as designing your squeeze page theme, if you're producing a page for a e-zine, you might likewise wish to section your list, so you are able to send out info specifically about Lego sets to those who call for it - and info about blocks to those who call for it.

Table of Contents Foreword Chapter 1: Introduction Chapter 2: Basics Of Copywriting Chapter 3: Headline Essentials Chapter 4: USP vs. ESP Chapter 5: Call To Action Chapter 6: Handling Objections Chapter 7: Copywriting Mistakes To Avoid Chapter 8: Swipe Files Wrapping Up Sample Content Preview Chapter 2: Basics of Copywriting Copywriting is used in many places throughout your online business funnel. Here are some examples of common used places: The Basics -Website content -Blog posts -Landing Pages -Email Marketing -Sales Pages Remember, the ultimate goal of copywriting is to get your readers to perform your most desired outcome. E.g. making a purchase or signing up into your mailing list. Therefore, it’s very important that you determine what your desired result is before you embark on your copywriting crusade. Clarity is power so it’s important to know what you are after so that when you write, things will go the direction you want it to go. Okay, let’s look at some basics. Bearing in mind that we want our readers to perform our most desired result, we also can’t be too forceful. Here’s rule number one: Keep it casual You want to be seen as a friendly person who is also an authority figure in your field and not like a blatant salesman. The latter will cause people to dislike you can treat you as spam. The next thing you must know is that some rules are pretty illogical. But one thing that makes sense is this, good practices have been tested and proven (split-tested) by top online marketers for years, so rather than trying to re-invent the wheel, follow what works and reap the rewards! However, I strongly encourage you do a little split testing of your own as well. Eliminate things that don’t work and duplicate or multiply things that do – that is the surefire way to success! Next up, we’ll look into one of the most important components of a good copy – headlines. Chapter 3: Headline Essentials The headline is the most important part of any copy. If your headlines fail to grab the attention of your readers, it doesn’t matter how good your offer is or how good the rest of your copy is. You only have 5 seconds to make an impact on your readers before they move on, so make it count. Here’s an example of a good headline: The headline has to be eye-catching and bolded to immediately get your reader’s attention. The sub headline will reinforce the message of the headline. In this case, the writer used font face “Impact” and red fonts to grab the reader’s attention. The black words in the header are to break the monotony of the headline. It’s also used to exemplify the important points (Free Of Charge). Here’s an important thing to note: You should never use FULL caps for your headline. Only use it when necessary. “IMAGINE WHAT THIS WOULD LOOK LIKE IF THIS WAS ON THE TOP OF YOUR WEBPAGE!!!” It looks like someone screaming at you – Who would like that? Also, full caps looks spammy and nobody nor Google would like that. Also, headlines has to use eye-catching words which can instantly excite the emotions. Have you ever seen magazines at a newsstand? The headlines usually sound catchy and uses words which excite curiosity and emotions with topics like sex, money and drama. Ask yourself, what niche are you in? What words can you use to excite emotions and create drama in your niche? Chapter 4: USP vs. ESP We talked a lot about emotions in the previous chapter. Back in the days, many businesses use something called “Unique Selling Point” or “Unique Selling Propositions” to differentiate themselves from their competitors to rake in more sales. Which One While that is very important, in the online world, we have something additional called “Emotional Selling Point” – Which is the ability use tap into the emotions of your readers so that you can make them carry out your most desired action. Here’s an example of an emotional selling point: “I knew what it was like struggling as a new marketer, learning how to draw traffic to my website. Sometimes, I even had a slice of bread a day because I wasn’t making much money from my online business…” This classic example relates the hardship faced by the marketer to the person reading the sales copy, who is probably facing the same problems he once faced. Emotional selling points also deal a lot with powerful emotion stimulating words. For example, in the make money online niche you would use words like: “time and financial freedom, free from the shackles of 9-5, quit the rat face”. These terms are emotional terms related to the niche that people can easily relate to and connect with. In short, if you wish to use ESPs effectively to market your business, ask yourself these two questions: 1) What niche are you in? 2) What kind of words/stories/situations that people in your niche can identify with? Once you have determined the answer to these two questions, you can try and brainstorm as many ESPs as possible that you can use in your sales copies or marketing content.

Table of Contents Foreword Chapter 1: Just What Is Branding Chapter 2: Research Your Topic Thoroughly Chapter 3: Let People Know Who You Are-Distinguish Yourself Chapter 4: You Have To Have Some Kind Of Presence Chapter 5: Networking With Social Media Chapter 6: Use Videos Chapter 7: Offer Training Courses Chapter 8: Provide Quality Material And Customer Service Chapter 9: Live And Breathe Your Brand Chapter 10: How Not Branding Can Spell Disaster Wrapping Up Sample Content Preview Chapter 2: Research Your Topic Thoroughly Basically this entails being as knowledgeable as possible, on a particular product or service. This element is very important especially in the product branding arena. If a product or service is not well researched then the advertising campaign which includes effective branding styles will end up being inadequate and ineffective. Worse still if the information used in the branding is incorrect or misleading, the negative repercussion can be phenomenally damaging. Know All You Can It would be wise to use the following steps as a guide to thoroughly researching a product to ensure accurate and effective branding styles. Market observation and the eventual preparation of a complete portfolio on the product or service must be compiled. The observations conducted to understand the needs and reasons the potential customer chooses and uses a particular product is important to ensure this information is used to the maximum advantage in the branding exercise. Having a hypothesis exercise conducted is another important feature required when doing research. This hypothesis exercise will ensure the relevant information is market tested both from the credibility and results achieved by the use of the product. The effort made to conduct the hypothesis exercise is to ensure without any room for doubt that the information used in the branding of the product is solidly grounded. Gathering the relevant data to help understand the product and its hopeful impact on the consumer world is important to ensuring the success of its salability. Armed with this information the branding team will be able to focus on certain aspects of a product and use it to the optimum advantage to gain customer loyalty and satisfaction. In conducting a complete research exercise the assigned team would also look into the competitors’ success to understand the conditions tagged to its success. Only then will the research team be able to counter the competitors’ success with their own styles. Chapter 3: Let People Know Who You Are-Distinguish Yourself Promoting services or products or one’s self is pretty much the same thing. The only difference is in the style and type of promotion used. In order to be able to separate one’s self from the rest and stand out favorably there are certain ideas or tip that can be followed. It is not something to be taken lightly if individual want to get ahead in their careers or life in general. Relying on the merits of self promotion in order to distinguish one’s self from the rest is sometimes the only thing that stands between failure and success. Here are some of the tips to follow: - The ability to identify and add value to portray one’s self as an advantageous choice over others is important. This form of branding will ensure the potential client stays interested enough to enquire of the added value mentioned. - Making a presentation form the added value angle with total confidence is another attractive feature to practice. The confidence shown will not only act as a plus point but will also impress the potential client. However coming on too strong could have the exact opposite negative results, as the confidence element maybe misconstrued as arrogance. - Being able to “read” a situation or people and adjust the approach line accordingly is also advised. One sales pitch does not work for all circumstances. In being intuitive one is able to change game plans easily, quickly, and easily. - Target the right people. Don’t waste people’s time with irrelevant information if the matter does not concern them. Doing this is unnecessary and also shows the ill informed state of the individual. - Keep things short and simple, yet impactful. Being long winded with purposeful use of technically termed language can be very boring and annoying if it is not suitable conversation material for the listener.