PLR Ebook Table Of Contents

PART ONE The Worldwide Web changes everything except the rules of business…………………...3 The secret is knowing how to increase your website’s conversion rate…..........................4 On the Internet, you never get a second chance to make a good first impression………...5 Why do people buy?............................................................................................................5 Focus on the benefits……………………………………………………………………...6 Why aren’t you selling more?..............................................................................................7 The power of persuasion…………………………………………………………………..8 The importance of strategic storytelling…………………………………………………..8 PART TWO 18 steps to sales letters that triple your conversions………………………………………9 Write a shorter sales letter………………………………………………………………..13 PART THREE 10 Web strategies to skyrocket your sales conversions………………………………….14 Four things your website must do………………………………………………………..15 How to take advantage of affiliate programs…………………………………………….16 How to get the most out of email………………………………………………………...16 When to offer free evaluations and bonuses……………………………………………..16 How to add audio and video to your website…………………………………………….17 Why you need to start blogging………………………………………………………….18 How to use eCovers and graphics on your sales page…………………………………...19 The benefits of upselling and downselling………………………………………………20 How to get the most out of testimonials and endorsements……………………………...20 How to create customer evangelists………………………………………………….......21 Number 29……………………………………………………………………………….22 PART FOUR What it takes to be great………………………………………………………………….22 Approach everything you do as an opportunity to improve……………………………..23 What is the purpose of your life?.......................................................................................24 Change is a permanent state……………………………………………………………...25 The keys to greatness in selling………………………………………………………….25 PLR Ebook Sample Content Preview PART ONE The Worldwide Web changes everything except the rules of business As an Internet marketer, you’ve identified a need and created a product or service to satisfy that need. You’ve learned all about Search Engine Optimization as a strategy for driving traffic to your website. And although more visitors are coming to your site, the increased traffic isn’t generating as much revenue as you projected. Like thousands of Internet marketers, you’ve gotten your website up and running, but you know you’ve barely tapped the potential of the Worldwide Web. You’re asking questions that thousands of other Internet marketers ask every day: How can I convert a larger proportion of visitors into buyers? And how can I convert buyers into clients for life? What makes a sales page convert visitors into buyers? Is it the sales copy, the design and layout of a page, or the perceived value of a product or service? The answer to all of these questions is contained in one simple observation: The Worldwide Web changes everything except the rules of business. • Rule No. 1: Relationships and rapport generate revenue. • Rule No. 2: It’s not what you say, but how you say it. • Rule No. 3: You can’t change people, but you can create the motivation that makes them want to change. Part One of this eBook will help you answer the question: Why aren’t you selling more? All Internet marketers know about the features, advantages, and benefits of the products or services they sell. But the greatest challenge for all sales people is learning how to manage the human element of the business. Relationships are at the core of the sales process—indeed, they are at the center of everything we do in life. They define who we are and what we live for. Part Two focuses on how to skyrocket your signups and sales conversions with better sales letters. You’ll discover 18 steps to sales letters that triple your conversions. You’ll learn how to write more effective sales copy—copy that instantly separates you from the competition and converts visitors into buyers. Part Three concentrates on how to achieve the full potential of the Worldwide Web for generating sales revenue. In this part of the book you’ll discover 10 web strategies and tools to boost your sales. In all, 28 ways to skyrocket signups and sales conversions almost overnight.

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Introduction to Blackjack A Brief History It is generally believed that playing cards was invented in Chi-na in about 900 AD. Chinese people began to shuffle paper money into various combinations and in China today the term for play-ing cards means paper tickets. The 52 card deck as we know it was originally called the French Pack. The origin of Blackjack is somewhat unclear. Some people believe that Blackjack originated in French casinos in the early 1700s where it was known as "vingt-et-un" ("20 and 1"). The game became known as Blackjack because if a player held a Jack of Spades and an Ace of Spades as the 1st two cards, the player was paid out extra. So with a Jack being a vital card and Spades being black, the game was called Blackjack. This game has been played in the United States since the 1800's. Gambling was legal out West from the 1850's to 1910, at which time Nevada made it a felony to operate a gambling game. In 1931, Nevada re-legalized casino gambling where BlackJack became one of the primary games of chance offered to gamblers. In 1978, New Jersey became the second state to legalize gambling and since then casinos have sprouted up in about 20 other states. Blackjack remains one of the most popular card games in the world. Let’s see why.

PLR Ebook Table Of Contents

Introduction ………………………………………………………………………….. 5 Chapter 1 - What Are Alternative Fuels ……………………………………………. 7 Chapter 2 - Gasoline and Oil ………………………………………………………. 9 Chapter 3 - Why Are Gas Prices So High ………………………………………. 16 Chapter 4 - Alternative Fuel Vehicles ……………………………………………. 19 Chapter 5 - All About Alternative Fuels ………………………………………….. 25 Ethanol ……………………………………………………………………... 25 Methanol …………………………………………………………………… 28 Compressed Natural Gas ………………………………………………… 29 Electricity …………………………………………………………………… 32 Solar Power ………………………………………………………………… 35 Hydrogen …………………………………………………………………... 37 Liquefied Natural Gas …………………………………………………….. 40 Liquefied Petroleum Gas …………………………………………………. 41 Biodiesel …………………………………………………………………… 43 Chapter 6 - Environmental Damage ……………………………………………… 46 Chapter 7 - Global Warming …………………………………………………….... 50 Chapter 8 - Alternative Fuel According to the Numbers ………………………. 54 Chapter 9 - What’s Uncle Sam Doing? ………………………………………….. 73 Conclusion …………………………………………..…………………………….… 79 Recommended Resources ………………………….……………………………. 80

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INTRODUCTION Gas prices in the United States are at an alarming rate these days. In some parts of the country, consumers are paying $3 to $4 a gallon. This can be devastating to people who depend on their cars for their livelihoods. It can put a huge dent in a family’s budget and cause a real hardship. Plus, with the rising price of gas, we have to consider the effect on our consumer goods as well. Trucking companies must pay more in fuel costs, and the only way for them to recoup any of that money and make even a small profit is to pass the increased cost on to the consumer. That means higher prices for things like groceries, clothing, and other things we need and use every day. But there is hope on the horizon. Scientists are developing alternative fuels that can help not only the environment, but also the consumer’s checkbook. The new alternative fuels offer advantages in so many ways that people are really starting to take a look at these as an option over paying astronomical gasoline prices. Unlike back in the 1970’s when there was a gas shortage invoking memories of long lines at gas stations, we have plenty of gasoline. But the prices are what is of concern today. Many people blame the high price of gas on our ongoing war in the Middle East, but what these people don’t realize is that a majority of the oil we use to manufacture gasoline is obtained from Venezuela. So why are gas prices so high? Oil is the most precious commodity in the world. It is more valuable than gold. The price per barrel has risen dramatically even in the past year. Perhaps it has more to do with supply and demand more than anything, but the real fact is that federal, state, and local taxes have a lot to do with the price per gallon of gasoline. In fact, 19 percent of the cost of a gallon of gasoline is attributable to these taxes. The truth of the matter is that the development of these new alternative fuels helps consumers in so many ways. That’s why it’s so important to know as much as you can about the options that are available when it comes to alternative fuels and how they can help YOU as a consumer and how they can help US as world citizens.

PLR Ebook Table Of Contents

Prologue…………………………………………………………………………..Pg. 3 Chapter One: Finding the Emails…………………………………………………Pg. 4 Chapter Two: Writing the Emails ………………………………………………...Pg. 10 Chapter Three: Sending the Emails Out…………………………………..............Pg. 17 Chapter Four: Keeping Track of Your Results……………………........................Pg. 20 Chapter Five: What to Promote through Email Marketing…………......................Pg. 25 Thank You…………………………………………………………………………Pg. 31

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Prologue: If you bought this book chances are you are a member of an affiliate program or you own a website that sells a product or service. Maybe you haven’t gotten that far and are investigating looking into those things, along with how you go about marketing them. Regardless, you have come to the right place. Why? It is because email marketing is one of the most effective and affordable marketing methods you can use to promote a website. Most of the gurus that you see talking about making thousands on the Internet at some point in time have used an email list. Even companies as established as Amazon use email marketing, and they are famous enough that they wouldn’t have to use it. Indeed, no matter what level your company is on, no other forms of marketing establish the one-on-one personal type of relationship that is established through email communication. This is not to say that email marketing can’t be abused. In fact, through spammers it commonly is. But if you follow the techniques in this book, you will not only create lists of people who want to see your advertisement, but you will also be doing things in a spam-free manner. You will also be provided with information on how to optimize your email campaign for the most success through website tracking. Additionally, for those reading this e-book that may not know what website or affiliate program they should be promoting, there is a section that will give details on the types of sites that generate the most sales or leads through email marketing. So, are you ready to transform your life? Ready to stay at home and spend more time with your kids and less time in traffic or being yelled at by your boss? Ready to buy the mansions, boats and luxury automobiles of your dreams? Ready to go on cruises? Ready to start your own company and make even more money? If so, read on!

PLR Ebook Table Of Contents

Introduction ….……………………………………………………………………. 4 Chapter 1 - What is a Resume ………………….…………………………………. 6 Chapter 2 - Thing to Keep in Mind ……………………………………………… 10 Chapter 3 - Parts of the Resume ………………………………………………….15 Heading ................................................................................................ 16 Objective Statement …………………………………………………. 18 Job Experience……………………………………………………………. 22 Education …………………………………………………………………... 24 Skills and Qualifications……………………………………………….. 27 Awards and Achievements…………………………………………….. 29 References…………………………………………………………………. 30 Chapter 4 - The Reference Sheet ………………………………………………… 31 Chapter 5 - Cover Letters ………………………………………………………… 33 Chapter 6 - Making Sure You Are Ready ………………………………………. 37 Chapter 7 - Resume Sample ……………………………………………………... 40 Chapter 8 - Cover Letter Samples ……………………………………………….. 47 Chapter 9 - Reference Sheet Samples …………………………………………… 54 Chapter 10 - The Interview ………………………………………………………. 57 Conclusion…………………………………………………………………………. 59 Recommended Resources…………………………………………………….. 60

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Introduction Everyone in the business world knows that having a good, strong resume can mean the difference between getting a job and not getting a job. You will need to have a resume that is crafted professionally and that will reflect you, your job abilities, and your experience. Having a good looking resume is so important when you are searching for a job that it should be your number one priority. There are all sorts of ways you can go about crafting a resume that works, but there is no magic formula for a resume that will work all the time. The choice really is up to you how you put together a resume, but there are certain nuances that you will need to be included in your resume that every employer looks for. It is not difficult to put together a resume that works, but it is important that you not overlook what makes your resume most effective. This one or two page document speaks about you, your abilities, your experience, your education, and your accomplishments. It is the first thing that a potential employer will see before he or she meets you, so you want it to really be compelling and make them want to pick up the phone and call you for an interview! There are all sorts of schools of thought regarding how a resume should look, what information it should contain, and how to put it together. However, most business people agree that when they look at a resume of a potential employee, they want to the resume to be concise, to the point, and easy to read. Whichever school of thought you, as a job seeker, subscribe to, you will still want your resume to be what a potential employer wants to see. That is why you will want as much information about resumes as possible so you can have something that you can be proud to send out as an introduction to you and what you can do for a company.

Ebook Table Of Contents

Introduction …………………….…………………………………………………5 Chapter 1 - Why We Celebrate Thanksgiving ……………………………………7 Chapter 2 - Thanksgiving Symbolism ……………………..…………………… 17 The Turkey……………………………………….…………………………. 17 Cornucopia…………………………………….……………………………17 Corn ………………………………………….………………………………. 18 Pumpkins …………………………………….………………………………19 Cranberries………………………………….………………………………19 Chapter 3 - Let’s Start Crafting! …………………………………………………21 Chapter 4 - Pilgrim and Indian Crafts …………….…………………………… 23 Pilgrim Hats for Boys ………………………….……………………………24 Pilgrim Hats for Girls ………………………….…………………………... 27 Indian Headbands……………………………….…………………………29 Other Pilgrim and Indian Crafts ………………..…………………………29 Totem Pole………………………………………..…………………………30 Paper Canoes………………………………………..………………………31 Pilgrim Dolls…………………………………………………………………32 Paper Plate Pilgrim…………………………………………………………36 Hand Print Pilgrims & Indians……………………………………………38 Chapter 5 - Turkey Crafts …………………………………………………………39 Handprint Turkey …………………………..………………………………39 Thankful Turkey……………………………….……………………………41 Stained Glass Turkey …………………………..……………………………42 Pine Cone Turkey #1…………………………….…………………………44 Pine Cone Turkey #2 …………………………….…………………………45 Pine Cone Turkey #3…………………………….…………………………45 Pine Cone Turkey #4 …………………………….…………………………47 Stuffed Turkey………………………………………………………………49 Turkey Table Topper………………………………….……………………50 Chapter 6 - More Thanksgiving Crafts ……………….…………………………53 Thankful Wreath ……………………………………….……………………53 Thankful Centerpiece………………………………………………………54 Thankful Tree………………………………….……………………………55 Thanksgiving Card #1………………………………………………………55 Thanksgiving Card #2………………………………………………………56 Turkey Pumpkin………………………………….…………………………58 Another Turkey Pumpkin……………………….…………………………58 The Thanksgiving Story ………………………….…………………………59 Thanksgiving Placemats and Place Cards………..………………………60 Conclusion…………………………………………………………………………61 Recommended Resources……………………..………………………………63

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Introduction We have all been taught the story of the first Thanksgiving. The Pilgrims came over on the Mayflower to find freedom from religious persecution. They were met by the Indians (Native Americans) who were less than thrilled to see the newcomers invading their land. After much negotiation and some give and take, they finally came to an agreement to share the land. After they came to an understanding, they wanted to commemorate the occasion by thanking God for their good fortune, so they decided to have a feast with foods that both the Indians and the Pilgrims considered native to their culture. There was corn, turkey, chicken, and a variety of vegetables. Well, at least that is the story we all know. Of course, historians say that the real first Thanksgiving was much different than what we have been taught. However, despite this, the Thanksgiving holiday has been celebrated for years as a holiday where we take the time to remember our blessings, gather with family, and eat – a lot! The true story of Thanksgiving isn’t as important as why we celebrate this holiday. Over the years, it has become a special time of the year for many cultures. We usually decorate our homes for the holiday, and Thanksgiving is no different a time. That is why Thanksgiving crafts are very popular not only in our schools, but for many creative people who like to make hand made decorations for the home. Children especially love to make Thanksgiving crafts because it gives them the chance to practice new skills and end up with a fun decoration they can be proud of making themselves. Most children’s Thanksgiving crafts will require some adult supervision, although there are crafts that can be made with a minimum of adult involvement.

PLR Ebook Table Of Contents

1. Copy writing is your show-window and the sales multiplier What magic great Gary Halbert or Helena Rubinstein or Joe Crossman could bring to copywriting 4 2. The $1000, 000 copywriting formula Qualify, mention the problem, explain the problem, empathize, expand, show understanding, offer practical solution, show the benefits and call for action Not verbose 8 4. Stealth techniques For limited period Limited quantity You are privileged to get it 10 5. Headlines Some famous headlines Gary Halbert’s headlines How you should draft your headlines Power words 11 6. Testimonials What they would do to your business How to get them How to display them 15 7. Tell him benefits not features 17 8. Establish yourself as the expert Tell a story 17 9. Short paragraphs and bullet points 18 10. Use action verbs Give specifics rather than vague details 19 11. Guarantee 19 12. Testing 20 Ebook Sample Content Preview Copywritingis the life blood of any business. Suppose Marilyn Monroe or Julia Robert were small town girls watched over by jealous fathers. Would you even know about them? Advertisement does to your products what movies did for these film stars—when you fall in love with Pretty Woman, you don’t even notice the great script, deft touches by director, and those clever camera angles. Your product is your Julia Roberts, you are the director, you are the cameraman, and you are the script writer. Fate of your product rests in your hands—what power, what responsibility! Without a copywriter, the swan will remain an ugly duckling. Joe Crossman, author of How I Made $1 Million in Mail Order tells us that for six months he had been trying to sell things through mail order. He had not made any money and he was on the verge of quitting. Then someone offered him earrings with bells. It was a failed mail-order product. He turned it into a historic success by simply renaming it mother-in-law’s earrings in his advertisements. He found his most eager customers among the newly-weds—and the rest, as they say is history. This is the magic of copywriting. The next few decades saw the marketing and buying of over 20 products and his dexterity lay in selling about a million units of each product. It did not take long to establish him as a noted marketing guru of the century. This is one example of his copywriting acumen: ATTENTION ALL HOME BASED BUSINESS OPPORTUNITY SEEKERS! CREATE WEALTH LIKE THESE VARIOUS OFFLINE GURUS. PROGRAMCRITIQUE HIGHLY RECOMMENDS THE FOLLOWING HOME BASED BUSINESS OPPORTUNITY. THIS IS AN ONLINE AUTOMATED SYSTEM THAT WILL MAKE YOU $1,000.00, $3,200.00, OR $9,700.00 PER SALE PAID TO YOU DAILY AND YOU SPEAK TO NO ONE. CLICK ON THE FOLLOWING LINK NOW SO YOU CAN GET STARTED IN THE NEXT 17 MINUTES! CLICK HERE NOW TO LEARN HOW TO SET UP YOUR OWN ONLINE AUTOMATED SYSTEM!

PLR Ebook Table Of Contents

Introduction 3 What Is Article Marketing? 4 Your Article Needs 6 Making An Outline For Your Article 8 Get Your Brain Going Easily 10 Leading Up To Submitting Your Article 12 Getting Your Article Read 14 Making The Resource Box Work For You 16 You Don’t Like Writing? 18 Recommended Resources 20 In Closing 21 Ebook Sample Content Preview Introduction Hello and welcome. Additionally, thank you. I am thanking you for taking the first step that most people who want to make money never even take. It’s the first step to anything. Taking action. So again, thank you. Okay. Like all my writings, this one is quick, down to the point and beneficial. In other words you’ll “leave” knowing more than when you “came”. By this I mean you’ll know more than you did before reading. After reading through this you will be well informed on the subject of Article Marketing. You’ll know what it is, why you need it and how to do it. Well. Make sure to check out the resources section at the end and I am awaiting your success. So you don’t think I am taking up space here with pointless ramblings, I am going to get going on this. I just want to thank you again and wish you the best of luck and I really do hope I can be of assistance to you.

Ebook Table Of Contents

Recurring Income Explained 5 Network Marketing Reviewed 6 Choosing a Network Marketing Company 6 Network Marketer’s Survival Guide 12 Secrets of the “Heavy Hitters” 14 About Affiliate Marketing 20 In Closing 21 Resource Guide and Bonuses 22 Ebook Sample Content Preview Recurring Income Explained Recurring Income is another term for residual income. In a nutshell, there are three (3) types of income streams that you may have coming into your business. 1. If you do a one-time job, sale or perform a contract, you get paid once and the income stops there. 2. If you do a normal 9 to 5 job, you will continue to get paid as long you continue to work for your employer—often called a linear income. This is the type of income that the majority of workers “enjoy.” Even if you are a neurosurgeon, lawyer or engineer, you are only paid as long as you continue working. You stop working and the bank account dwindles. 3. The third type of income is the recurring income where you are paid even after you have stopped working. For example, you wrote a book and as long as your book continues to sell, you will continue to receive royalty income for a work done once. Majority of rich and affluent people created wealth through a form of recurring income stream. Take singer Michael Jackson for example; he still continues to receive royalty from the sales of his records made decades ago. He can even repackage the same oldies and sell them to generate new income. He doesn’t have to spend time in the studio to record new songs in order to have the cash keep flowing in! This is the most ideal situation of the three. We would all like to work once and get paid over and over again. That is the power of recurring income! The majority of professionals that enjoy this type of income belong to the creative fields such as actors, writers, singers, and inventors. Unfortunately, not many of us are blessed with the talents Michael Jackson has, let alone the opportunities to be in the lucrative industries. However, there is one budding opportunity for any ordinary individual today to enjoy residual income today in the 21st century. You’ve guessed it: it’s none other than Network Marketing.

Ebook Table Of Contents Introduction 5 Headers 6 Your Headline 7 Sub Headlines 10 Opening your Letter 12 Features and Benefits 15 Bonuses 17 Guarantee or Not 17 Walk Your Customer through Order Process 18 More Tips 20 Getting Effective Testimonials 21 Resources & Bonuses 22 PLR Ebook Sample Content Preview Dear Friend, I’m writing this to you while it’s fresh in my mind and pumped… actually totally psyched about this subject. Copywriting is something I’ve personally been working on perfecting ever since I made that initial decision to take a stab at making a dollar or two online. You see… copywriting is the single most important skill you can ever learn in marketing. You either learn to write it, or pay someone else dearly to write it for you. Personally… I’d rather keep that kind of money in my own pocket and just learn how to write it. It doesn’t matter how fantastic your product is… if your sales copy sucks you’re going to spend your time and money and send it down the toilet. You can actually have a shithouse product, but if your sales copy screams a pot of gold at the end of a rainbow… Then it will sell. I’m sure you’ve experienced this before… You find yourself so engrossed in a sales page, you can’t take your eyes off “what will be said next”… This is what you’re aiming for when you write your own copy! Heck… doesn’t just apply to sales pages… Have you ever had an ad that comes on TV… and you cannot change the channel? You feel compelled to watch every part of it… You know you’re being “sold to” but you just can’t resist! You’ve got to watch every part of it! In fact… it just happened to me 5 minutes before I began writing this… I’d just finished watching a movie and when I flicked to the tv there was one of those “infomercials” on. And you know what? I COULD NOT SWITCH THE CHANNELS! Anyways, lets get to it…