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Table of Contents
The Importance of Great Sales Copywriting ...... 3
What Exactly Is Sales Copywriting? ....... 3
Why Do You Need To Learn To Be A Good Sales Copywriter? ..... 4
12 Steps to Creating Great Online Sales Copy ... 5
Step 1: The Killer Headline ........ 5
Step 2: Introduce Yourself 6
Step 3: Tell Your Story ..... 6
Step 4: Reveal The Discovery ..... 7
Step 5: Show Results ........ 8
Step 6: The Offer .... 9
Step 7: Connect With The Buyer On Their Level... 10
Step 8: Seal The Deal ...... 11
Step 9: Close The Sale .... 12
Step 10: Offer A Guarantee ...... 12
Step 11: Call To Action .. 13
Step 12: The PS ..... 14
Conclusion ...... 15
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The Importance of Great Sales Copywriting
So, you’ve created a great new product but how do you tell the world about it. Amazing, but telling the world about it and getting them to actually listen can be the hardest part of the entire process. If you do not launch your product properly with great marketing, all your hard work will be for naught. You need to create the perfect sales pitch to get long term sales and to do that you need to write great sales pages.
Writing good sales copy for your products is super important. Sure you can outsource it to copywriters but that can be expensive and will not always convey 100 percent what you are looking for. Learning the skills on how to write great sales copy will be an invaluable skill that will give you an advantage in launching your new products.
Not only will your website have a great impact that will easily convert leads to sales but you will also be able to create excellent sales copy to email to affiliate programs and to create a great affiliate page. You will need your own sales page in a website form to really sell your product, then subsequently you will need an affiliate page to get your product being sold on other people’s websites. You need to market your product to your customers and to affiliate programs who will promote your product further and grow your customer base.
Most people think when they have a new product they can blast it out to their current mailing list. And while this can be a great way to promote your new product and generate conversions quickly, it does not provide for long term sales leads. You need to be thinking in the longer term and the way to generate a long term marketing plan is to be creative and create a page with great sales copy that will do all the work for you. This form of marketing will give you the maximum impact and promotion for your product.
Once your sales page is up you can leave it there to do all the heavy lifting for you. You will be able to see what is working and what is maybe not working for you and tweak it so that in the future all you do is sit back and watch as your product sells. Do not be afraid if you are new to sales copywriting. In this eBook you will learn the 12 steps to help you write killer sales copy to better convert all leads into sales.
What Exactly Is Sales Copywriting?
You keep hearing the words sales copywriting, but what exactly is it? Sales copywriting is the persuasive texts that will have your readers take a specific intended action. Being able to write good sales copy will mean your readers will do exactly what you want them to without them realizing they were persuaded to do so.
Any aspect of good sales copy includes being engaging, clear, concise, honest and persuasive without being pushy and aggressive. Today’s readers are easily able to call out insincere sales pitches and products. Any time the reader feels duped by a company they will forever keep it in the back of their mind on a no-buy list.
Sales copy needs to be genuine and seem like you are helping the customer fulfill a need without any sleazy sales talk. You want to engage your customers as if you were having an honest conversation with them about a great new product you found and how it will improve their lives. You need to be subtle without being aggressive. You want to suggest actions to your readers rather than tell them what to do. It needs to seem like it was their idea to purchase your product, not because you told them to do so.
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Blogging For Profit
WHAT IS A NICHE WEBSITE
A niche website is a theme-based site that provides information to a much defined, targeted audience. As it is a site that is simply information based and targets a very specific topic.
The idea is to choose one topic that you are passionate about, build a plethora of quality content, attract targeted visitors and then monetize the traffic with affiliate programs, AdSense, selling your own products, services, etc. Simply pick a topic you love and write a website about it. All you need is information. The more passionate you are about the topic, the easier it will be to keep adding information, develop your unique spin and expand the site.
WHY START A NICHE BLOG
Internet is full of opportunities to make money, and blogging is one of the smartest and most ethical ways available.Making money has always been the number one priority for anyone who starts blogging.There are hundreds of ways with which you can make money online but the best one is making niche sites. Making money from niche sites is the most popular way.
Niche content websites are all about continuous passive income from websites you can set-up and forget about. The Internet can be life--changing for anyone.
WHAT’S THE ACTUAL CONCEPT
The concept is rationally simple. Do some research, find some very taut niches that aren’t well serviced at the moment, build a content website targeting the niche, stick some AdSense, Chitika and similar advertising programs up and just let it sit there earning a few dollars a day. Best of all the websites require no maintenance, it’s all about picking an untapped niche and filling it with content.
HOW TO GET STARTED
If you've been struggling with making money online with your content website, this REPORT will be an eye-opener because it touches upon subjects often missed by people who try to earn money with a website.
Building a website that makes money is a dream of many but a reality to few . People try one money making method after another until they find the right ones to suit their websites. The problem is there are just too many opportunities to make money from a website and the worst part is making the choice.
Whether you have an established website you want to monetize or you plan to build a new website to create an additional stream of income, here are steps to start to make money from a website.
Like anything, there is a learning curve to niche sites. You have to buy a domain and set up hosting. However, the most important part is finding a keyword (topic) to target. This is not an easy skill to master, as it requires a good understanding of how Google works, so that you can begin to understand what might be low competition.
However, the actual start-up costs are very low. All you need is a hosting account, a domain, and that may be it if you write all your own content, etc. The investment is primarily time. Once you get to a certain point, you can then begin to outsource content creation or other aspects of your business which obviously means more monetary investment, but frees up your time.
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Table of Contents
Chapter 1: Introduction To Online Marketing ............ 2
Chapter 2: Monetizing Your Website .......... 3
Advertising . 3
Email Marketing ........ 3
Paid Sponsorship........ 4
Offer Products: eBooks & Courses .......... 4
Affiliate Marketing .... 5
Chapter 3: Make Affiliate Marketing Your Number One Source Of Income ......... 6
What Exactly Is Affiliate Marketing? ...... 6
How Does Affiliate Marketing Work? .... 6
Why Use Affiliate Marketing? . 7
Chapter 4: Secrets To Becoming A Successful Affiliate Marketer .......... 8
Have A Killer, Content Rich Site ............ 8
Finding The Right Advertising Partners .. 9
Only Promote Products That Make Sense .............. 9
Set Up Your Affiliate Profile Accurately ............. 10
Use Multiple Affiliate Networks ........... 10
Use Analytics And Tracking ... 11
Connect To Your Readers Before You Sell .......... 11
Deep linking And Higher Google Rankings ......... 12
Write With SEO In Mind ........ 13
Chapter 5: Affiliate Marketing Network Company Profiles .... 14
JV Zoo ...... 14
ClickBank . 14
Commission Junction (CJ Affiliate) ...... 15
LinkShare .. 15
Amazon Affiliates Program .... 15
ShareASale 16
Chapter 6: Importance Of Emailing Lists .. 17
List Building ............ 17
Brand Promotion ...... 18
Conversion ............. ..18
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Chapter 1: Introduction To Online Marketing
Online marketing is also known as online advertising, Internet marketing, digital advertising. However you chose to call it, online marketing is any form of online promotional techniques that are used to deliver a message to consumers in order to drive sales via electronic commerce (or e-commerce).
Thanks to the new digital age, online marketing is able to reach more customers at a faster rate. Companies are able to build up their reputation and status online through various forms of online marketing.
Typically online marketing will see an advertiser put an ad on another company’s website in order to drive traffic back to their site and see these clicks convertedto measurable sale leads. The click to conversion rate is where the money is made in online marketing. However, now there are many more techniques in online marketing that advertisers, or anyone with a website really, can use to make a profit.
As more and more people around the world are using the Internet on a regular basis, the potential to reach a larger audience with online marketing is huge. Advertisers are now able to target their advertising to the audience they want, allowing them to have greater sales than they ever could with traditional advertising mediums, like newspaper, radio, television and magazines.
To succeed in this digital world, you need to be familiar with and master online marketing techniques in order to capitalize on this new direction of digital advertising. As an increasing number of people have a screen in front of their face, the potential for interactive, targeted online advertising is huge.
The Interactive Advertising Bureau (IAB) reported that collectively in the first quarter of 2015, online advertisers in the United States ad revenue reached over $13 billion, a 16 percent increase compare to the first quarter of 2014. These numbers are unprecedented in the advertising industry and the trend is showing and even greater increase in online ad revenue.
Online marketing tools include digital advertisements, paid search (pay per click), email mailing lists, affiliate marketing, search engine optimization (SEO) and content marketing. While digital advertising was the number one way to monetize online advertising, it is now being shown that email marketing and affiliate marketing are the best online marketing channels to get a high return on investment (ROI) as people engage more through these channels.
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Chapter 1: Detox Diet – A Basic Understanding
Detoxification Occurs In Our Bodies Daily
Our internal organs, the colon, liver and intestines, help our bodies eliminate toxic and harmful matter from our bloodstreams and tissues. Often, our systems become overloaded with waste.
The very air we breathe, and all of its pollutants, build up in our bodies.
Today’s over processed foods and environmental pollutants can easily overwhelm our delicate systems and cause toxic matter to build up in our bodies.
Detox Diets Are Designed To Help Your Body Rid Itself Of The Toxic Matter Buildup And Lose Weight
If you feel sluggish, have frequent colds, digestive problems or just aren’t feeling your best, you may have a toxicity issue. A detox diet will help you clean the harmful matter from your body and lose weight.
A Detox Diet Will Help Your Body By Increasing Stamina And Energy, Making The Digestive Process Easier
It will help in increasing mental clarity and decreasing allergies. Most detox diets don’t involve weird or unhealthy foods, simply fresh and whole foods like fruits and vegetables. Eat plenty of fresh fruit, except grapefruit. Enzymes in grapefruit interfere with the proper functioning of enzymes in the liver, so they should not be used during detox diets.
Grapefruits should not be eaten during detox programs, but they are great for anytime else.
Fresh Vegetables Are Also Great On The Detox Diet
The best vegetables for detoxing are broccoli, garlic, artichokes, beets, cauliflower and red and green vegetables. Avoid corn products, as corn often contains allergens. Rice is also acceptable on a detox diet, and beans, nuts and seeds are great as well.
Drink Plenty Of Water
You need about 6 to 8 glasses a day to aid the body in flushing out toxins. A hydrated body helps your body organs to function in an optimal fashion. Drink plenty of crystalline, pure water… as pure as you can get it.
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The beginning steps of business online.
1st Things 1st
A domain name is the URL of your online business. Picking out and registering a domain name is the opening move to starting an online business. After you've picked out the name you'd like to register, the procedure is easy and cost-friendly. Where to register your name is up to the prudence of individual businesses.
A web host furnishes you with the space and support to produce your site. Picking out the host that best suits a business is up to the prudence of that business. Expenditures and abilities, like site maintenance, search registration, and web site development, vary from host to host but it's crucial for it to be both reliable and secure.
The site of your online business is exceedingly important to its success. Because you don't have a tangible location, this is considered your "shop front". Sites may be designed personally, by employing somebody to work as your web site designer, or by utilizing an independent design firm.
To design your own site:
Pick out a web hosting company and web site builder. You don't have to learn complicated computer programming or uploading techniques to start if you start with the correct site host. I highly advocate Site Build It! for both newbies and knowledgeable webmasters. I chose to build my own site with SBI because it's an incredible time saver and lets me spend my time writing content and monetizing my web site.
Research your web site topic and primary keywords to ascertain the popularity of your subject. You would like to find a good niche which both interests you and has plenty of demand without overmuch supply, that is, other sites on the same topic as you will be drawing traffic to eventually sell products and services.
Start out building your home page and site pages around your fundamental theme. Each page should be written about specific, researched keyword phrases. Site Build It's Brainstorm It tool is particularly helpful for accumulating your master keyword list.
Add graphics and media to your web site to add interest to your pages. Keep them elementary at the same time, as over-busy pages tend to retract your visitors attention to the content.
Publicize and market your web site, building back links and social media links to your pages. Take part in blog carnivals and writing material to step-up your site's profile within the niche market you target. Monetize your site by promoting your own products or services or affiliate products connected to your web site contents. Ads and text ads may add to your site's income or even be your principal source of site income.
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Foreword
Debuting as a social networking element the Google plus site is something that was launched to rival the Facebook popularity. Launched only recently it is a fairly new introduction to the internet world and should be explored for its potential to providing a good platform for internet marketing.
Google+ Domination
Network Marketing Domination With Google Plus
Synopsis
Having the integrated social services of Google Profiles and Google Buzz while at the same time introducing new services such as Circle, Hangouts and Sparks it hopes to create the desired impact on the internet user at large. As this facility is also extended to mobile devices the reach of this tool is quite infinite. To date the response has been nothing short of phenomenal.
The Basics
First done in the invitation style only, it was later abolished and reinvented to include anyone over the age of 18 years mainly because of the enormous response it received. The following are some of the supporting elements that make up the Google plus tool:
A circle as it is called allows users to organize contracts into groups. This is to facilitate the sharing of various different types of information for the different individual group as designed. Although the content can be viewed by others, the contact list is still kept exclusive and private.
A hangout is another element that facilitates the group video style chat but it has the limitations of only 10 persons at any given time. However there is the allowance given to those with the unique URL which can potentially allow for those interested to join in. the various types of hangouts would include mobile hangouts, hangouts on air and hangout with extras.
Messenger is a feature that is available for use by android, iphones, and sms devices and it allows instant messaging within the circles.
Sparks is a front end to the Google search platform that allows surfers to identify and share topics of interest.
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1 Introduction
By now, you’re no stranger to the fact that social media is a powerful tool for business, both on and offline. Whether you’re brand new to the Internet marketing game, or you’re looking to learn more about how to leverage social media to enhance your business, this book is for you.
Benefits of Using Social Media to Internet Marketers
Social media marketing carries many benefits to Internet marketers, including:
ESTABLISHING A BRAND AND RAISING AWARENESS
The majority of people on the Internet today are using at least one social media network, such as Facebook, Twitter, or Google+. A good bit of them are using two, or even all three of those social networks. Getting your brand out there on those platforms is a good way to let people know you’re around.
SPYING ON THE COMPETITION
By following your competition, you can see what kind of deals they are offering customers, and keep up to date with other things they have going on. Just be sure that whatever you have to offer is better.
CONDUCTING MARKET RESEARCH
Social media can help you listen to what your customers have to say about your products or services. By tracking what they click on and what they avoid, you can see what your customers like and are responding to. People will share their thoughts and opinions on social media websites, so you can use the information to your advantage.
ENHANCED CUSTOMER LOYALTY AND TRUST
Social media allows you to speak to your customers on a more personal level, which makes them feel more important to you, and more valued. In turn, customers are more likely to trust you, which means they are more likely to do business with you, instead of the competition.
INTERACTING WITH YOUR AUDIENCE
People visit social media websites for the interaction with their peers, not to be bombarded with ads. This allows you to pitch your products and interact with your audience in much more authentic way. You can use the platform to ask customers to share their thoughts and opinions, which makes them feel like you’re listening, and you end up being real connections and relationships with your customers.
BRINGING ATTENTION TO YOUR PRODUCT OR SERVICE
Social media moves at lightening speed. If you want to promote your product, doing so on social media is one of the quickest ways to get attention to it. If you offer a money saving promotion, it’s even better because your sales will skyrocket!
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Introduction To Niche Markets Through Social Networking
Everyone is familiar with the concept of a market, where a variety of goods, products and services are traded. A niche market is simply a subset of the market with a specific product focus aimed at meeting the demands of a particular target group, such as the price range, product quality and the demographics.
In fact, basically any product that is sold can be put into a specific niche market. However, because some products are aimed at a general target group because of the focus of the market subset (e.g. price), these are what is commonly known as the mainstream niche or high demand markets.
Not surprisingly, due to globalization and a world view of modern business, niche markets have found a very important advantage in the advent of the Internet.
Internet-based niche segments of larger markets can be tapped into by savvy entrepreneurs by the use of technologies to build websites, create blogs and other social network based marketing strategies. This allows the niche marketer to rapidly gain access and exposure, thereby better targeting their customer base to build loyalty and in turn a steady and passive income stream. The reproducibility of niche marketing allows the technique to be repeated across several other niche websites depending on the target income level one would like to generate.
As many niches become saturated with marketers, and the market share is divided amongst increasingly more competitors, it is important to find smaller and new undiscovered niches. Therefore, unlike traditional business, niche marketers also need to constantly evolve and adapt their business to the supply and demands of the current market.
With the advent of social networking sites like Facebook and Twitter researching niche markets that will practically buy everything you can throw at them has never been easier.
This guide will provide useful information for those who are interested in learning more about this cutting edge market and beginning a potentially lucrative career in niche marketing.
Throughout this book, you will learn about many of the benefits of niche marketing and how you can successfully start your own niche marketing business. Understanding the pros and cons of niche marketing can make going into to it much easier and less stressful because you know what to expect before you even get started for the most part.
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Foreword
Affiliate programs are now very much part and parcel of any online business endeavors. With almost every company offering some form of affiliates one would be able to understand just how much it can positively contribute to the added revenue element of the endeavor. Get all the info you need here.
Affiliate Money Machine
The Secrets Behind A “Snowload” Of Affiliate Cash
Synopsis
As there are several types of affiliates the individual should take the time to understand the benefits of the various types before and informed decision is made.
The Basics
There are three main types of affiliate marketers and these would include the full time marketer, the part-time marketer and the side-line marketer.
The full time marketer would probably depend heavily on the sole promotion of other businesses with revenue gained through the participation exercise.
The part-time marketer would employ affiliate programs as a major part of the business entity which in turn would create a significant percentage of their cumulated earnings. The side-line marketer would ideally only participate in promoting a very small number of companies.
This can vary but it would popularly be about two to three companies only. This in most cases would mean the promotion of their own web host to enable their cost to be adequately covered.
The time frame required to implement the respective affiliates would be rather minimal in comparison to other more complex internet tools but the results would be very impressive indeed.
Commonly placed on existing websites and most programs that have as copies, images and tracking links the affiliates are really quite easy to link to.
The most notable reason for adding affiliate to any online business endeavor lies in the revenue possibilities that could be very encouraging and lucrative.
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“THIS OBSTACLE BEING THE TECHNICAL ASPECTS BEHIND THE SITE.”
People get lost in the minefield of which script to use, well there’s something I want to point out right here and now, concentrate on the CONTENT –Don't obsess about the setting up, obsess about keeping it going!
Your membership site can be built around anything you like.
Pick a niche you are passionate about and take some action!
One Step At A Time.
Let’s get started.
Before you can decide on which script you will need, you will need to decide on what kind of membership site you are going to run, let’s take a look at the options.
You can run a free membership site. This is where no subscription payment is required; your members only need to register on the site to become a member.
You can run a paid for membership fixed term course, you charge your members either a one off fee or monthly installments and deliver their content to them on a weekly or monthly schedule for a fixed term.
You can run a paid for membership site where your members continue to pay you on a monthly basis. You can offer different levels of membership at different prices, you’ve seen these sites, they offer Bronze, Silver or Gold memberships, all priced differently, some sites even have a “lifetime” one off fee.
Whichever method you choose, there is one essential tool that you are going to need and that is an auto-responder, this is the one thing you cannot do without. As we are looking to set up our membership site for free, we are going to use a free auto-responder called Listwire