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An ad swap is like a guest post but concerning emails. The idea is that you share a mention of another brand in your mailing list and they do the same for you. Like the above, this can lead to a lot of organic views and also have various knock-on effects.
3 Shout Outs
But you know what? Just getting a shout out on social media or in a blog post/on a YouTube video can also be highly effective. The hard part here is just getting those big influencers with the millions of followers to actually respond to your messages. Which brings us to the next tip…
4 Work Your Way Up
If you want to get the best guest posts, the best ad swaps and the best shout-outs, then the key is to not start by going for the biggest name in your niche. We don’t start by emailing Tim Ferriss!
Instead, the best strategy is to start nearer the bottom and then to work your way up. So for instance, that might mean
that you begin by messaging someone with the same number of monthly visits as you or even someone who has fewer visits than you! That way, you are much more likely to get a response but actually, this can still double your exposure overnight.
That then can lead to your numbers swelling, meaning you’ll be better poised to then message someone a little bigger. And a little bigger!
5 Network!
A lot of people start working online because they want to make a living while still be unsocial. A lot of online workers don’t like socializing or picking up the phone! But you know what? If you never pick up the phone or meet anyone in person, then you will drastically limit what you can accomplish – even through working online!
Actually meeting people in person and networking is a far more effective way to get people to respond to your messages and to make a lasting impression quickly. So don’t be afraid to talk to people in person. Go to those networking events in your city!
6 Facebook Ads
This might not sound like a hack. After all, you probably already know about Facebook Ads. The surprising part is just how effective this tool can be when used creatively.
So, Facebook ads are PPC or ‘Pay Per Click’. That means that you only pay when someone actually clicks on them. No clicks? No expense.
You also get to set what your maximum expenditure per click will be. This is your ‘maximum bid’. By choosing this number and by knowing your ‘CLV’ (customer lifetime value), you can calculate your campaign to make sure that it is only ever profitable. You never pay more for a visitor than you know each visitor is worth to you!
7 CPA
CPA is Facebook’s ace in the hole. This is ‘Cost Per Action’, meaning that you pay only when someone takes a certain action. For example, this might mean that you only pay when someone likes your Facebook page.
Now you are paying only for people who you’ll be able to communicate with for years to come – making this a highly worthwhile way to spend your money. CPA can also mean paying only when someone installs your app, when they watch your video or when they redeem a special offer. There is endless potential here!
8 Ask Nicely
Here’s a way to get more traffic that you might not have considered… ask nicely!
What am I talking about? Simply be real with your visitors. If you write a blog post, ask the people who are reading to consider signing up for your mailing list, to make sure they check back next time or to share the post with their friends. The same goes double for videos – tell them to follow you on social media or to visit your site.
Doing this is a fantastic way to get people who appreciate your content to show their appreciation!
Other Details- 1 Ebook (PDF, DOC), 10 Pages
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- Year Released/Circulated: 2022
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