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What is Offline marketing?
Offline marketing is where you actually offer services to offline business owners. You can offer anything, from SEO services to professional websites. The truth is that being in this business is not easy. It takes a whole lot of work and constantly requires tons and tons of time just to land a single client. If you know what the offline market is, you would know that it is not easy to land a single kind client. It can take ages of emailing and cold calling.
A single post was made just a few months ago on the Warrior Forum that talked about how a guy actually tried to sell mobile sites to different business owners and he did so by simply going into their businesses and trying to sell something to them. The worst part was that nobody bought the mobile site he was trying to sell.
Maybe it was his advertising strategy that just didn’t work, or maybe it just didn’t work out that well. This just proves that selling something to a business owner is not easy at all. Most people believe that offline marketing is all about talking to business owners and selling via cold calling, but the truth is that talking to business owners is just not possible for some people. It is nerves, no time, or not having the confidence to actually talk to business owners. Why is the offline market so hard to get into?
First of all, business owners don’t want to rely on the help of others. In fact, the last thing that they will want to do is pay somebody several hundreds of dollars just for another form of advertising for their business. Another reason why this business is so hard is that you cannot just go up to any business and build off a website for them since the majority of them right now already have the needed website online. SEO, mobile sites, and all kinds of services are just so hard to offer since it is hard to promise a good ROI for them. This is why you have to consider offering a super powerful service that is going to actually help them. What is this powerful service you are talking about?Other Details
- 1 Ebook (PDF), 32 Pages
- Year Released/Circulated: 2015
- File Size: 1,732 KB
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