PLR Ebook Table Of Contents
Introduction page 4
Chapter One: Benefits of Marketing Online page 5
Online Marketing Defined
Needs for Successful Online Marketing
Chapter Two: Reaching Your Target Audience page 7
Targeting Different Types of Customers
Get the Word Out
Personalizing Your Website
Using Banner Ads
Chapter Three: Create Content That is Effective page 12
Components of Good Content
Chapter Four: Generating Advertising That is Free page 20
Word of Mouth Marketing
Chapter Five: E-mail Marketing page 25
Permission Based E-mail
Build Your E-mail List
List Hosting Services
Great Subject Lines
Chapter Six: Build a Community Online page 33
Chapter Seven: Strategies for Co-Branding page 37
Adding Partners to Your Website
Integrating Partnership Products
Chapter Eight: Rising to the Top of Search Engines page 41
Search Engine Optimization Defined
Optimizing Your Website
Submitting Your Website to Search Engines
Chapter Nine: Building E-mail Lists page 48
Importance of lists
Chapter Ten: Forgetting About SEO page 51
Chapter Eleven: Website Development page 57
Your Business Design
Conclusion page 61
PLR Ebook Sample Content Preview
If you have a business, and want online marketing results that are successful, you need to be a creative thinker and think outside of the box. The Internet is the perfect place for small businesses to establish their marketing campaign. Using the Internet for advertising is extremely cost-effective because it is so measurable and targeted towards the people you want to reach. Internet marketing allows you to compete with the competition and come out ahead.
This book will show you what you need to do to turn your online website into a resource that your customers can trust. You’ll also learn how to get more customers to visit your website. The main goal of this book is to teach you which online marketing techniques are the most effective for your business. Some of the things that you’ll learn include:
• How to design your website to that you attract the customers you want.
• How to reach your customers through e-mail marketing.
• Why co-branding is important.
• How to choose online partners that are right for you.
• How to create customized content for you website so that your customers visit frequently.
• How to establish yourself as an expert in your specific industry.
• How to use your marketing budget without overspending.
This book will give you the latest information in marketing trends so that you make the most of your marketing budget.
Chapter One: The Benefits of Marketing Online
Marketing rules are the same no matter how big or small your business is: (1) brand your product, (2) determine who your target audience is, (3) get the sales, and (4) establish repeat customers. Online marketing is very effective in managing all four of these rules.
Online Marketing Defined
The definition of online marketing is: Placing your business or product on the Internet for millions of users to access so that you can turn your website into a strong tool to maximize your sales and business potential.
But online marketing is much more than putting your advertising online. Marketing online includes such areas as communicating with your customers, promoting your business or product online, and making sure that your website content is useful and up to date. The great thing about online marketing is that you don’t need to have a huge budget to put together a marketing campaign that is effective. There are tools that you can use to make your marketing techniques easy and profitable such website templates, shopping cart templates, and online marketing templates.
What You Need for Online Marketing to be Successful
There are some important points to consider before you get into the strategies and intricacies of online marketing:
• Communication. An important part of online marketing is how you respond to your customer’s e-mail. You don’t want to lose …Other Details
* 60+ Page PLR Ebook
* Professionally Written Salesletter
* 50 PLR Articles
* 5 Part Autoresponder Email Course
* 1 Complete Adsense Website
* Professionally Designed Graphics Set
* Highly Targeted Keyword List
* Pre Written PPC Ads
* PDF and MS Word Source File For eBook
* PSD Files For Graphics