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SECTION I: PRODUCE
Subject areas that always produce money
How does your business serve others?
How do you (or your product/service) contribute to the improvement of lives?
You have to look past the obvious.
For example, cosmetic companies don’t sell lipstick; they sell romance (and sex). They know women want to love and be loved. Lipstick is a device to attain it.
Historically (and most likely forever) people want:
How do you or your product/service deliver any of those essential needs?Other Details
- 1 Ebook (DOC), 66 Pages
- Year Released/Circulated: 2008
- File Size: 1,608 KB