Table of Contents
Chapter 1 – What is an OTO? 4
Chapter 2 – How to Make Sure Your OTO is Well Received 11
Chapter 3 – A Free Giveaway With an OTO 15
Chapter 4 – The Upgrade Style OTO 18
Chapter 5 – How to Write an OTO That Sells 22
Chapter 6 – Quick Tips to Improve Your OTO 28
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Chapter 1: What is an OTO?
An OTO, also known as a one time offer, is a proposal that is made to a potential customer at a time when they have only that single chance to make a purchase. The one time offer was made popular by direct marketing, and has become a staple for internet marketers looking to increase profits without having to build entirely new websites. The OTO is something that can make you a lot of money if you know what you’re doing, and this is why it’s so important to know exactly what an OTO is, how it works, and why it’s so popular.
The OTO is a limited time offer that is presented sometime during an existing offer that a sales lead is entertaining. Typically, the one time offer in its most true form is offered after a sale is made on an existing product, for a similar product or service that would enhance the current purchase.
When I worked for a direct marketing company, there were plenty of OTO’s to go around, and thus it was the easiest way to learn about the power ofOther Details
- 1 Ebook (PDF), 31 Pages
- 1 Salespage (HTML)
- Year Released/Circulated: 2007
- File Size: 426 KB
[Yes] Includes Reseller Website
[Yes] Can sell Master Resale Rights
[Yes] Can be added to paid membership sites
[Yes] Can be offered as a bonus to one other product
[Yes] Can be packaged
[NO] Can be offered through auction sites
[NO] Can be given away
[NO] Can be added to free membership sites