Table of Contents
Introduction . 4
Chapter 1 – Why Finding Your Niche is Important …….. 7
Chapter 2 – Choosing Your Niche … 12
Selling as an Affiliate …. 14
Getting Started with Niche Research 17
Finding Hot Keywords … 19
Organize Your Keywords …….. 20
Testing Your Keywords Live … 21
Micro Niches ……. 22
Chapter 3 – Finding Your Ideal Customer 23
Research and Survey Your Target Market . 25
Creating Your Ideal Customer Profile ……… 26
Utilize Online Surveys … 27
Chapter 4 – Relationship Building in Your Niche …….. 29
Email Marketing .. 31
Your Social Media Accounts … 33
Your Newsletter .. 34
Chapter 5 – Analyzing Your Competition . 36
Finding How Many Competitors There Are . 37
Researching the Competition . 38
Evaluating the Competition ….. 39
Consider Your Competition’s Pricing 41
Conclusion . 43
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Chapter 2 – Choosing Your Niche
As you begin your journey into starting your own niche marketing business, you want to start by jotting down your ideas for a niche that you would like to work in and the reasons behind your interest.
There are many reasons for working in a niche. Many people decide on their niche because it’s a hot and trending market. While it’s okay if you want to jump on the bandwagon of new and emerging markets, you have to be prepared to be nimble and put in the hard work to stay ahead of the curve.
However, some trends can be quick moving, while others aren’t that interesting or exciting, or sustainable. Significant events like the Olympics or the presidential election can generate a ton of buzz and demand for memorabilia, but it will quickly drop off as soon as the event is over.
These kinds of niche markets will only allow you to be in business for a short period before you have to find another niche that will be profitable.
Niches that don’t expire too soon, or at all, are referred to as ‘evergreen.’ An evergreen niche may not have as much excitement as the latest gadget, but they are more stable and can keep your business running for years.
Being evergreen means that the products and services that you are selling should be able to keep you earning a profit year after year. You also should try to find a niche that is interesting enough to make it fun and enjoyable for you to go to work every day.
For many, choosing a niche is easy because they base their business on their own personal interests and expertise. Be an expert in what people are looking for in that niche can be a good thing.
It will give you a pretty good idea as to whether or not the niche will be profitable, to begin with. In other words, if you buy products in the niche, chances are there are other people out there that will buy them as well.
However, it is essential for you to keep in mind that people won’t always behave in the manner that you expect. While you may think that your idea is a terrific one, without doing the proper niche research, it could bomb, leaving you with the realization that there is no paying market for it after all.
A common mistake that you’ll want to try to avoid is spending your time creating a product, website, and more, for a niche that is worth little or nothing because it is not a paying market, or because you’re targeting the wrong audience.
You need to listen to what people are saying, and figure out what problems and challenges they have, then offer a solution to those challenges. By conducting research and getting to know your prospective customers better, you can find out what actions they are willing to take to achieve their goals.
Doing in-depth analysis before you start working on your product will save you months of hard work for zero profit.
Selling as an Affiliate
Marketing as an affiliate is the easiest way to make money when you first start your business. Becoming an affiliate of top companies like Amazon gives you access to millions of products that you already know are in demand.
Depending on the reward system you choose and the products you are selling in specific niches, you can start earning commissions as high as 15 percent.
Many of the top companies like Amazon and eBay have their own affiliate programs that are administered in-house. Other companies run their affiliate programs through a marketplace that operates the program for them.
While the most lucrative way to make a profit in your niche is to create your own products and services to sell, there are several reasons why you may want to consider starting out with affiliate marketing.
First and foremost, affiliate marketing is a way to become profitable soon after starting your business. Affiliate marketing also takes less time and energy to get started. The products that you can sell through an affiliate program are a good indicator that the niche is a paying one.
Affiliate marketplaces can also be a valuable place to conduct your research. They allow you to see exactly what people are buying and how much they are willing to pay for the products.
This will give you a good idea of how your own products and services will fit into the paying marketplace. Staring out with affiliate marketing can help you to avoid some of the common mistakes in niche marketing, like setting a price point that is too high or too low or creating products that no one wants.
By doing this research, you’ll also be able to see the gaps in your offerings. Therefore, when you are ready to develop your own product or service, your final decision will be based on the research you’ve conducted because you will have discovered a real need on the part of your prospective clients.
Another reason you may want to consider affiliate marketing is that you can learn a great deal about marketing.
The affiliate marketing programs are usually run by a manager who is an expert in coming up with exciting offers, ideas, and graphics for their offers. Often, they will provide the affiliate marketers with useful tips and hints that can help them sell their products.
To gain a better understanding of how to market your own products, read the emails they send you and take action as suggested. Carefully look at the creative items that they come up with.
Read the sales letters to see how they are constructed. Taking these actions can help to provide you with a crash course in marketing, even if you’ve never sold anything before.
You can also get suggestions, useful tools, and free material to include in your newsletter, Facebook pages, and more. With the more popular products, and during particular times of the year, they will also send you exclusive flash sales or seasonal offers.
Copy and paste these codes and put them in your emails, on your website or blog, as the signature file in your comments on a discussion forum. Doing this can lead to you soon outselling even experiences affiliates because you are taking the time to keep up with the latest trends and what’s hot.
Finally, the more streams of income you have in your business, the more they can create a profit. Your commission checks may not be much to start with each month but increasing your income will be up to you and how many products you can promote.Other Details
- 20 Articles (TXT, DOC)
- 1 Ebook (PDF), 43 Pages
- 2 Graphics (PNG)
- 1 Salespage (HTML)
- 3 Promotional Ad Materials (Emails)
- Checklist, Lead Magnet, Optin Page
- Year Released/Circulated: 2018
- File Size: 3,750 KB
[YES] Can be sold
[YES] Can be used for personal use
[YES] Can be packaged with other products
[YES] Can modify/change the sales letter
[YES] Can be added into paid membership websites
[YES] Can put your name on the sales letter
[YES] Can be offered as a bonus
[YES] Can be used to build a list
[YES] Can print/publish offline
[YES] Can convey and sell Personal Use Rights
[YES] Can convey and sell Resale Rights
[YES] Can convey and sell Master Resale Rights
[NO] Can modify/change the main product
[NO] Can modify/change the graphics and ecover
[NO] Can be given away for free
[NO] Can be added to free membership websites
[NO] Can convey and sell Private Label Rights