Table of Contents
INTRODUCTION .. 5
CHAPTER 1: GETTING STARTED WITH A MEMBERSHIP SITE .. 7
THE BENEFITS OF STARTING A MEMBERSHIP SITE … 8
Fewer Opt-Outs …. 8
Improved Security . 9
Increased Traffic … 9
Easier Bonus Delivery …. 10
Passive Income … 10
Pricing .. 11
THE BASIC STEPS OF STARTING A MEMBERSHIP SITE . 12
Choosing a Topic . 12
Register a Domain Name … 13
Obtaining Web Hosting 14
Choosing the Right Membership Site Software …. 14
Choose Your Payment System 15
Gather Content for Your Site .. 16
CHAPTER 2: UNDERSTANDING THE PRE-LAUNCH PHASE OF YOUR
MEMBERSHIP SITE . 18
GAINING ATTENTION … 18
KNOW YOUR TARGET AUDIENCE … 20
ATTRACTING A WIDER AUDIENCE .. 21
Press Releases 22
Social Media .. 22
CHAPTER 3: GETTING READY TO LAUNCH YOUR MEMBERSHIP SITE .. 24
BUILDING THE BUZZ 24
THE IMPORTANCE OF HAVING EVERYTHING IN PLACE 25
Testing Your Server and Hosting Platform .. 26
LINING EVERYTHING UP …. 27
Developing Incentives … 27
CHAPTER 4: WHAT TO DO POST LAUNCH .. 29
CUSTOMER SERVICE AND SUPPORT …. 30
Issuing Refunds … 30
BUILDING RELATIONSHIPS .. 31
CHAPTER 5: HOW TO ENSURE THE LONG-TERM SUCCESS WITH YOUR
MEMBERSHIP SITE . 34
NEWSLETTERS .. 35
GOOGLE ADSENSE . 36
Effective Strategies for Increasing Your Revenue with AdSense …. 37
JOINT VENTURES …. 38
AFFILIATES .. 40
CONCLUSION …. 42
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Chapter 2: Understanding the Pre-Launch Phase of Your Membership Site
Beyond the brainstorming and planning of your membership site, there are three distinct phases of getting your membership site up and running. The three steps are pre-launch, launch, and postlaunch. While all three of these phases are incredibly crucial to the success of your membership site, the pre-launch phase is where you get people interested in your product in the first place.
During the pre-launch phase of your membership site, you need to concentrate your efforts on getting people interested in what you have to offer by increasing attention and demonstrating that there is value in what you’re doing.
It is important to remember that the goal of the pre-launch is to gain the attention of your target audience. Look at how the movie industry works. A good pre-launch to any successful movie begins well in advance of the movie premiere. This usually includes:
• Radio plugs
• Television commercials
• Social Media Ads
If you spend the time working on developing a pre-launch that is extraordinary, the next step of the process will be to simply put up the order button and wait for the orders to roll in.
That sounds incredibly simple, but the truth of the matter is that you will need to put in a ton of work and time during the prelaunch phase if you want it to be that simple. You will need to make sure that you have an excellent sales copy and that doesn’t happen overnight. However, this can be much easier if you have someone on your team that excels in that particular area. You need to focus on determining how you can demonstrate to your target audience of potential customers that there is value in what you are offering. This is really the crux of gaining the attention of your target market. There are a variety of ways that you can go about accomplishing this.
For example, you could give away something for free, such as an audiobook, movie, eBook, etc. The key is that whatever you choose to give away, it must be of extremely high quality. This is your chance to make an excellent first impression.
You can’t just give away something that is nothing more than a sales plug for your product. You are going to need to make sure that you have something to give away that is solid. This is something to focus on during the planning phase. You need to focus on how you can develop something to give away for free that will grab the attention of your target audience.
There is no limit here. You don’t have to restrict yourself to just giving one thing away. Consider as many options that you can come up with. The goal is to have people look at what you have to give away and show them what they can do with the main product, developing a desire within them to purchase it.
Know Your Target Audience
You absolutely need to know who you want to purchase your products. Each and everything that you do must have a purpose. There should be a reason for each activity. During the pre-launch phase, you must make a strong effort to stay in constant communication with others, particularly your partners if you have them.
Staying in contact with your partners during the pre-launch of your membership site will allow you to accomplish much more than if you were to simply try to go it on your own. In the end, this can be much more beneficial for your business because between you and your partners you will be able to cover more ground and reach more areas.
One of the most essential elements of any business is being able to get the word out about you and your products. When people are talking about your business and your products, you will be in a much better position for success. The thing that you need to keep in mind is that you have to be able to manage word of mouth about your business.
Often, there will be a temptation to overblow things and try to build up some hype during the pre-launch phase. While this is understandable, it isn’t something that is prudent.
Attracting a Wider Audience
When it becomes necessary for you to attract a wider audience, you need to focus on creating an appeal that is broader in nature. Remember that everything online is divided into many different niches. Building up the desire during your pre-launch is essential, but there are other factors that you need to consider as well. Press Releases
No matter what you do, creating a buzz around the launch of your membership site is essential. Regardless of what it is that you are trying to sell, you need to create a buzz that gets people talking. There are plenty of ways that you can accomplish this, including through social media and the use of press releases. Press releases can be used quite extensively, and it is an inexpensive way to get the word out about your site.
These days social media is one of the most effective ways for businesses to get the word out about their products and services and can be an excellent way for you to generate buzz about your upcoming membership site launch. Along with talking about your membership site with your current group of friends, you can also invest some money in social media ads.
All of the major social networks offer an advertising option. However, that doesn’t mean that you should use them all. You need to look at which social media networks perform well organically. Social platforms where your content naturally strikes a chord with your target audience are the obvious choice for your first social media campaigns.
The sky’s the limit when it comes to the different techniques that you can use to get the word out about your membership site. Use what you have available to attract attention and create interest in your product.
Chapter 3: Getting Ready to Launch Your
When you reach the point where you are ready to launch your membership site, something that you need to focus on is building buzz not just among your potential customers, but also among your affiliates.
Building the Buzz
In order for you to create buzz around the launch of your membership site, you have to know what makes your target audience tick. For most business owners, this means incorporating some kind of competition into the mix.
If you are going to work with affiliates, establishing a competitive element is an excellent way to get them buzzing about your products. This can also work to incentivize your target audience to spread the word about your upcoming launch.
Establishing a competitive element works by gaining the attention you need during the pre-launch phase while generating interest and the desire of your potential customers to take the required action.
The nuts and bolts of this are that you need some kind of incentive to get others to promote your launch for you.
The Importance of Having Everything in Place
When it comes to getting into launch mode, there are several things that you need to pay attention to. The most important of which is that you must make sure that you have everything in place. This is critical. You have to spend the time to test and be sure that everything on your site will work in advance. You must be sure that your website is ready and that you and your team are prepped.
In addition, you must make sure that you have a backup plan in place for absolutely everything, including your payment solutions and providers. Make sure you test the download link, and the payment links to ensure they are working. Don’t leave it up to chance only to find out whether or not the work on the day that your site goes live.
Keep in mind that while planning isn’t the most exciting thing, it can save you from a tremendous amount of stress and hassle later on. Since you are putting in a tremendous amount of time and money during the pre-launch phase, you want to make sure that the actual launch of your product will work. Everything has to work because if it doesn’t you will have a significant problem on your hands and your membership site is likely to fail.
Testing Your Server and Hosting Platform
Testing your server is an incredibly important part of having everything in place. It is critical that you make sure that you have your site on a reliable server and have constant support that won’t go down. It is vital that you are confident that your site won’t go down, which means monitoring it during the launch phase. When it comes to hosting, keep in mind that while you can settle for cheap hosting, but as mentioned before you really don’t want to cut corners when it comes to where you host your site. You have to believe that you are going to have a ton of people going to your site during the launch, which means you have to have a reliable hosting platform, which typically costs more than the most basic of options.Other Details
- 20 Articles (TXT, DOC)
- 1 Ebook (PDF), 43 Pages
- 1 Graphic (PNG)
- 1 Salespage (HTML)
- 4 Keywords List (PDF, CVS)
- Checklist, Lead Magnet, Optin Page, Social Media Messages, Opt-in Page Headline, Email Swipes, Salespage Headline, Infographic
- Year Released/Circulated: 2019
- File Size: 21,070 KB
[YES] Can be sold
[YES] Can be used for personal use
[YES] Can be packaged with other products
[YES] Can modify/change the sales letter
[YES] Can be added into paid membership websites
[YES] Can put your name on the sales letter
[YES] Can be offered as a bonus
[YES] Can be used to build a list
[YES] Can print/publish offline
[YES] Can convey and sell Personal Use Rights
[YES] Can convey and sell Resale Rights
[YES] Can convey and sell Master Resale Rights
[NO] Can modify/change the main product
[NO] Can modify/change the graphics and ecover
[NO] Can be given away for free
[NO] Can be added to free membership websites
[NO] Can convey and sell Private Label Rights