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Don’t just enter your home page here. Set up a specific landing page for Instagram users on your website. On this landing page ask the visitor to take action such as signing up to your email marketing list in exchange for an incentive.
The last customization step is to edit your bio. Here you want to include exciting details about your business. You want to include keywords for your niche and related hashtags here as well as a text only URL. Instagram will recommend related hashtags here so choose the ones with the highest level of engagement
Using the right hashtags is critical to your success with Instagram. When you use the right hashtags you will be able to increase reach and awareness organically.
Instagram has changed its algorithm in the way that it treats hashtags. Now it will prioritize hashtags that are relevant to the post content rather than taking into consideration the number of hashtags.
So here you are going to discover the right way to find great hashtags for your Instagram content. Instagram has a search feature which you will use to find trending hashtags in specific categories.
As an example if you select the “Beauty” category you will then be able to see what hashtags are trending in this category under “related hashtags”. If you are in the beauty niche you can add some of these hashtags to your posts to maximize your chances of increasing your reach.
Make a record of the hashtags that you discover using this method so that you can use the in conjunction with other targeted hashtags in your content. How do you find targeted hashtags? Just use the “Tags” function.
When you select the “Tags” function you will be able to find targeted hashtags generated through the autocomplete feature. So just type in a niche keyword in the “search hashtags” field and this will reveal a list of hashtags related to the keyword.
You can use this process for broad keywords related to your niche and then for long tail keywords as well so that you can discover the content that is generating the highest engagement levels in your niche.
You will learn a lot about hashtags by using this method. Once you enter a keyword Instagram generates a list of related hashtags for you and you will be able to see the number of posts that have used it.
We recommend that you make a note of the hashtags that Instagram displays. You can then use these in related content. Don’t use unrelated hashtags in your posts. Just stick to the related ones.
You can follow hashtags so that you are up to date with the content that uses it. Make a note of any hashtag suggestions as these can all help with increasing the reach of your posts. Follow these steps for your broad and long tail keywords.
We recommend that you use hashtags that have been included in more than 50,000 posts but not more than one million posts so that you can be confident of the maximum reach for your content.
It doesn’t matter if you are creating a normal post or an Instagram Ad you want it to get a lot of views, comments, likes and be shared as much as possible. In this section we will show you how to create Instagram posts that will get a ton of views, shares, comments and likes right out of the gate.
You probably already know that Instagram is a visual platform so every post must have an image or a video. You will also be able to add hashtags and a caption to your post. If you already have an image in your gallery then you can use this for your post.
It is also possible for you to create a short video using images in your gallery. This is achieved by using the “Boomerang” feature. Just use the “combine: feature to include all of the images into the post.
We recommend that you edit any image that you use on Instagram to make it more appealing. You can add a filter to your image, adjust the lighting and other settings too. Instagram has a large selection of filters and if you can’t find what you want there then there are external apps that can provide additional filters.
Once you have made your image look really appealing it is time to add additional content to your image post. There are a number of things that you can focus on to increase the engagement levels for your posts:
– Strategically placed hashtags
– A call to action
– Targeted hashtags
You need to create a caption which is compelling and will attract views. Be sure to add your main keyword here and target niche keywords. The best captions contain actionable questions or phrases that entice users to visit your website to get more of your content or learn more about your business.
Finish your caption by adding targeted hashtags at the end. Don’t go crazy with hashtags. Aim to use around 3 to 9 hashtags. Just because you can add a maximum of 30 hashtags doesn’t mean that you should. If it is relevant add a location to your post and you can tag people into your post as well.
If you followed the advice in the last section you will have a number of posts that have good levels of engagement. One of the best things that you can do is to find your best performing posts and then boost them to extend your reach and engage with more of your target audience.Other Details
- 1 Ebook (PDF, DOC), 11 Pages
- 1 Audio (MP3)
- 1 Graphic (PNG)
- 1 Squeeze Page (HTML)
- Year Released/Circulated: 2020
- File Size: 12,705 KB
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