Facebook Live Mastery MRR Ebook With Audio

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Not only does Facebook have the largest amount of potential customers for you through their billions of users, they also provide you the opportunity to engage with your target audience. The most effective way to do this is through the use of Facebook Live events.

Facebook users are three times more likely to watch a live event than they are to watch a prerecorded video. Millions watch pre-recorded videos on Facebook each day so imagine how many people you can get to watch your live event!

Facebook now prioritizes live events in their algorithm so you have a lot more chance of your event being visible in the news feeds of your audience. Live events have higher priority than pre-recorded videos.

With your Facebook Live event you can respond to comments from your viewers as they arrive. You are saying to your audience that you are there for them right now in real-time. You can create a very good experience for your viewers and they will feel truly engaged with you.

Drive Traffic to your Funnel

You can use your Facebook Live events to drive traffic to your sales funnels. If you don’t have a sales funnel then you need to set this up prior to your live event. A sales funnel starts with lead generation.

You get people into the funnel by offering them an incentive such as something valuable for free.

You need to tell your viewers about the valuable free gift that you have for them during your live event. Mention your funnel link and explain how much benefit they will get by obtaining the free incentive. Facebook Live is a great tool for driving targeted leads to your funnels.

Build your Email List

While we encourage you to try and obtain sales for your product or service during your Facebook Live event, not everyone is going to be ready to make a purchase at that time. So you need to ensure that you get as many people to join your email list as you can during and after your event.

Signing up for your email list must be the first step of your sales funnel. Once you have these people on your list you can send further emails to them encouraging them to go deeper into your sales funnel.

OK so now you know why you should use Facebook Live events to promote your business, let’s look at the 12 effective promotional tactics using Facebook Live that you can use to drive leads and sales and give your brand a boost.

People will always be interested in learning new things that matter to them and a “how to” video using Facebook Live is a great way to deliver this. What you need to do here is to explain something that is closely related to your products or services and then show the manual or long way around to solving the problem.

You can then pitch your product or service as the quickest and easiest way to solve the problem. So if you are teaching people how to get more visitors to their website for example you can show them a number of ways to do this which involve a lot of time and effort. Then pitch your product as a way of saving a lot of time and money as it automates the process.

When you really know your audience you will be able to easily come up with topics for how to videos that you can create as live events on Facebook. These events are very popular and you can use them to increase awareness of your brand and your products and services.

If you have a new product or service launching soon then holding a Facebook Live event to tell your audience about it is a good way to increase exposure. A live video is always going to be more effective than a pre-recorded video and much better than just making an ordinary post with a product image.

When you showcase a new product or service with a live event you can go into great detail about the benefits to the audience. You can answer questions that people have about your new launch which you cannot do with normal videos and posts.

You can really build anticipation for a new product or service with a Facebook Live event. Then you can hold a follow up event when your new product or service has launched. Be sure to invite the viewers from the first event and you will have an audience that is revved up and ready to buy.

A great way to increase your sales is through making special offers. There are a number of ways that you can put these offers together and no matter how you create the special offer, a Facebook Live event is the best way to spread the word about it.

Other Details

- 1 Ebook (PDF, DOCX), 17 Pages
- 1 Audio (MP3)
- 1 Graphic (PNG)
- 1 Squeeze Page (HTML)
- Year Released/Circulated: 2021
- File Size: 16,539 KB

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