Viral Marketing Riches 2nd Edition Mrr Ebook

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Table Of Contents

What is Viral Marketing? . . . . . 7
Defining Viral Marketing . . . . . 8
The Concept of Buzz . . . . . . 10
8 Ways to Create Buzz . . . . . . 12
Viral Marketing – Success Stories . . . . . 16
Success Story #1: . . . . . . . . . . 16
Hotmail – From 0 to 30,000,000 in 30 months . . . . . . . . 16
Success Story #2: . . . . . 17
ICQ – Free Chat Tool Turned Millions . . . . . 17
Success Story #3: . . . . . . . . . . 19
The Blair Witch Project . . . . . . . . 19
E-Books as Your Viral Salesmen . . . . . . 21
E-Book Formats . . . . . . . 22
What to do with your E-Book . . . . . . . . . 23
Use Your E-Book to Build Your List . . . . . . . . 25
Leverage on Email Marketing . . . . . . 27
Using E-Mail as a Viral Marketing Strategy . . . . . . . . 28
How to Make Viral E-Mail Legal . . . . . . . . . 30
Get Your Viral E-Mail Forwarded . . . . . . . 31
Track and Analyze Results of Viral E-Mail . . . . . . . 32
Niche Marketing as a Viral Tool . . . . . . . . 35
Cash in on Niche Markets . . . . . . . . . 36
Where to Find Niche Articles . . . . . . . . . . 37
Newsletters . . . . . . 38
Flash Games as Viral Marketing . . . . . . . 42
The Present and Future of Flash Games . . . . . . . 43
The Power of Blogging . . . . . . . 45
In the Early Days… . . . . . . . 46
Other Viral Marketing Methods . . . . . 48
Affiliate Programs . . . . . . . 48
” Folksonomies” (short for folks and taxonomy) . . . . . . . . . 49
Tell-A-Friend Script . . . . . . . . 51
Use File Sharing . . . . . . . . . . 52
Using Forums . . . . . . . . . . 53
Using Videos . . . . . . . . . . . 55
Word of Mouth Advertising . . . . . . . . . 56
Success Factor #1: User Satisfaction . . . . . . . . . 59
Success Factor #2: Trust . . . . . . . 61
Success Factor #3: Customer Care . . . . . . . 63
Success Factor #4: Content . . . . . . . . 65
Success Factor #5: Make It Look Good . . . . . . . . . . 67
Summary . . . . . . . . 69

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What is Viral Marketing?

Viral marketing is like a sneezing into a crowded room without covering your mouth.

The idea is to get people to pass it on. Viral marketing can be done in many ways…..email was the first way that viral marketing was used but since the beginning other ways have developed that encourage people to pass along to their friends and relatives information about products, services and internet sites… even jokes and video clips.

Viral marketing can be a very good thing for internet businesses, especially small ones that are just starting up. It can, also, sound the death knoll for those same businesses.

You cannot force a product to “go viral”. If it is good enough…or bad enough, that just happens.

You can, of course, use viral marketing but you can’t force the viral thing to happen.

People love to share good things with their friends and families…but they will be just as quick to share an unpleasant experience or the name of the company they think ripped them off…..maybe even quicker.

Should you try to capitalize on viral marketing? You certainly should! You would be the worst kind of fool not to use everything at hand to market your product or idea.

Other Details

- Ebook (PDF), 69 Pages
- Salespage (HTML)
- Ecover (PSD, JPG)
- Year Released/Circulated: 2007
- File Size: 1,688 KB

License Details:

[Yes] Includes Reseller Website
[Yes] Can sell Master Resale Rights
[Yes] Can be added to paid membership sites
[Yes] Can be offered as a bonus to one other product
[Yes] Can be packaged
[NO] Can be offered through auction sites
[NO] Can be given away
[NO] Can be added to free membership sites