1 Tell your audience what kind of support they'll get after they buy. It could be free consulting, tech support, free servicing, etc. This may also answer some of their ...

Advertising Medium Comparisons- All business owners are eventually confronted with a serious dilemma --how to advertise, in which medium, and which is the best deal for each dollar spent. Do ...

Introduction- When you think of mail order, you probably think in terms of advertising in the magazines and newspapers, possibly even direct mail. These are the standard and accepted advertising ...