The Productive Solopreneur MRR Ebook

Table of Contents

Chapter 1: Why Solopreneurs Struggle With Burnout … 6
Challenges of the Solopreneur 8
Chapter 2: Nootropics and Nutrition 13
Nutrition for Optimal Mental Performance ….. 16
Chapter 3: Better Sleep For Optimal Performance . 20
How Sleeping Boosts Focus . 21
Brain Plasticity ….. 22
How to Enhance Sleep …. 23
Sleep with the Window Open .. 23
Invest in a Good Quality Mattress . 24
Have 30 Minutes of Downtime at the End of the Day . 24
Chapter 4: Creating an Optimal Work Environment ….. 26
The Ground Rules ….. 26
Chapter 5: Work/Life Balance for The Solopreneur: Getting it Tight! . 31
Understanding Decision Fatigue . 32
Information Overload . 33
Be Strict … 34
Chapter 6: Why Meditation is The Solopreneur’s Secret Weapon 37
Chapter 7: Delegation, Outsourcing, and Automation: How to Earn
More and Work Less .. 42
Chapter 8: Build The Lifestyle That Will Make You Happiest .. 46
What is Success to You? 46
Traditional Notions of Success Vs What You Actually Want . 47
Knowing What You Want 48
Lifestyle Design … 50

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Chapter 2: Nootropics and Nutrition

Let’s jump straight into the deep end with a concept that has been gaining a huge amount of attention online, and that has the potential to transform your productivity and wellbeing: nootropics.

Nootropics are “smart drugs.” That is to say that they are medications, supplements, and drugs that in some way, boost cognitive performance.

Many of us start our day with just such a “smart drug.” That’s caffeine! But while caffeine certainly has its benefits, it’s not going to turn you into Albert Einstein or Steve Jobs.

Is there a pill out there that can? Is there such a thing as a real-world NZT? (The smart drug depicted in the film Limitless). According to some people, the answer is yes. And interestingly, nootropics are reportedly in wide use throughout Silicon Valley.

One of the most outspoken advocates for the use of nootropics (which is pronounced “noo-oh-tropics”) is the self-proclaimed biohacker “Dave Asprey.” Dave Asprey gave the world Bulletproof coffee and has achieved no small amount of success. He credits Modafinil with much of this success.

So, just what is modafinil? Modafinil is a wakefulness agent that is prescribed for narcolepsy. It is also given to shift workers and those who travel abroad for their work and experience a lot of jetlag.

The precise “mechanisms of action” (how it works) are not fully understood, but it is believed to work on orexin – a chemical that helps control the sleep-wake cycle – and to increase levels of dopamine in the brain.

Not only does modafinil allow someone to work harder and for longer without burning out (ideal if you’re a solopreneur who likes going out, or if you have a young family), but it also appears to heighten focus and motivation while you’re working! This is the closest thing many people have found to a Limitless pill.

But is it safe and smart to use? That’s a much more complex and nuanced question. Modafinil has no known side effects (other than potentially causing mild headaches and suppressing appetite). It is not addictive and has a low potential for abuse. However, it is also a controlled substance in many regions, meaning you have no choice but to buy from illicit sources.

Not only that, but the long-term studies have yet to be carried out.

Moreover, the brain is actually an extremely complex piece of machinery. Raising dopamine increases focus and memory, but did you know that it also leads to a spike in cortisol? This can cause anxiety and actually blunt your creativity. That means that although modafinil might be useful for filling out spreadsheets, it could hurt your ability to plan for the long-term future of your business.

Not only that, but modafinil also has an effect on your bowel movements. It stays in your system for 10-12 hours (which may interrupt sleep), and it can’t be taken with alcohol. And while modafinil may prevent you from feeling as though you need as much sleep, it won’t carry out the same important functions that sleep performs (see next chapter). In other words, you are creating a “biological debt” that needs to be paid.

For all these reasons, you must think very carefully when choosing to use a powerful agent like modafinil.

But before we write it off completely, consider this use-case scenario:

• You use small amounts of modafinil only when you are focused on a task that doesn’t require a large amount of creativity. For instance: if you need to answer lots of dull emails, do keyword research, etc.

• You use small amounts of modafinil for around 1-2 months and use this as a way to enforce positive habits.

o Here’s the thing: getting into productive flow states is extremely difficult at first. But what many people don’t realize, is that this is a learning process like anything else. You aren’t “bad at focusing,” you just need practice! Modafinil will help you to start your day in a focused way and learn to churn out huge amounts of work. THEN you can come off of it. You can set the neural pathways and learned the behavior. While the effects of the modafinil leave, those benefits remain.

• Microdose with modafinil (25mg being a good option) and only for a few days at a time when you really need it.

If you practice this approach, you can enjoy the benefits of modafinil – of which there are plenty – without the downsides.

You are essentially upgrading your brain, in order to get more done. You are approaching a business model like a transhuman.

If that’s a bit too much of a leap for you and you don’t like the idea of using any pharmaceuticals to achieve maximum productivity, there is an alternative option.

Nutrition for Optimal Mental Performance

Here’s the thing: nootropics are substances that positively affect the brain. That includes all substances that can enhance cognition. Well, guess what? There are plenty of foods that can be defined as “nootropics” by this definition! And plenty of ingredients found in foods.

Here are some examples:

• L-Theanine – L-theanine is an amino acid found in green teas like ‘yerba mate’ – which Darwin famously called the world’s ‘most perfect stimulant’. In fact, combining caffeine and theanine is one of the most popular practices among nootropic-users, seeing as ltheanine helps to take the ‘edge’ off of caffeine, thereby preventing nervous jitters and anxiety. This is the perfect combination to stack with caffeine anhydrous.

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- Year Released/Circulated: 2020
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