Table Of Contents
INTRO LETTER- 2
WHAT IS TEXT MESSAGE MARKETING- 2
Wikipedia Definition:-2
What That Means:- 2
WHY IS IT IMPORTANT?- 2
Gaining Popularity- 2
Permission Based- 2
Keep Your Offer/Service Fresh in Customers Mind- 2
Cellphone Use/Availability- 2
Inexpensive- 2
Time to Market Insanely Quick- 2
Effectiveness -2
Direct and Straight Forward -2
Easy To Measure Results- 2
It’s Hip – Tech Savvy -2
WHO CAN USE IT? -2
THINGS TO CONSIDER BEFORE DECIDING ON A TEXT MESSAGE MARKETING PLAN- 2
Difference Between SMTP and SMPP Messaging -2
Find Provider With Coverage in Your Country -3
Training and Support -3
Fees: Subscriber Based vs Message Based -3
Testimonials/References- 3
Carriers Reached -3
Can You Demo? If So, Take the Demo!- 3
Analytical Tools- 3
Expertise -3
TEXT MESSAGE MARKETING CAMPAIGN EXAMPLES -3
Dunkin Donuts- 3
Best Buy -3
McDonalds- 3
Gas Stations- 3
Kraft Foods- 3
Red Cross -3
Restaurants- 3
BEST PRACTICES -3
CONCLUSION- 3
Sample Content Preview
INTRO LETTER
Hello,
Welcome to the Text Message Marketing Manual (TMMM).
This manual is designed to help the business owner realize what Text Message Marketing is, why it is important and some best practices on how to incorporate it into your business.
The mobile revolution is well underway. As a business owner you owe it to yourself and your business, to get educated on this new marketing phenomenon. This guide will provide you with that education.
Read along to learn why your business needs to be cashing in on this billion dollar industry.
Other Details- 3 Ebooks (PDF), 29 Pages
- Year Released/Circulated: 2011
- File Size: 625 KB
License Details:
[YES] Personal Use
[YES] Use For Your Sites
[NO] Any Resale Rights