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Introduction to Press Releases
The press release is one of the most powerful promotional tools there is. With smart distribution, a press release could get your business lots of publicity.
A press release is simply a newsworthy story about you or your business. Reporters might want to print your press release or they may be interested in interviewing to assist in a story they are working on. Why Do Press Releases Still Work?
Press releases have been around since the early 1900s. With newspaper readership on the decline, you might think that the press release’s heyday has come and gone. But in reality, the increased speed at which information travels online has made press releases more useful than ever.
Editors of offline publications are busy people. They spend a great deal of time searching for news stories and assigning journalists to write them. Press releases can save them time by alerting them to potential news stories. And if they are written properly, they can be published as-is. This is especially helpful if they have page space to fill on a tight deadline.
Those who edit online publications also have tight schedules. If they receive a good press release via email, they can simply cut and paste for an instant story. Even if they decide to add to it, most of the work is already done for them.
Many bloggers like press releases, too. Mainstream bloggers use press releases in the same way as media professionals. Personal and part-time bloggers often use them when they’re short on time but still want to give their readers content on a regular basis.Other Details
- 1 Ebook (PDF), 20 Pages
- Year Released/Circulated: 2015
- File Size: 1,156 KB
[Yes] Products may be sold.
[Yes] Product may be bundled with other products.
[Yes] Product can be a bonus for another paid product.
[Yes] Can be added to paid membership sites.
[Yes] Can add bonuses to the product for sale.
[Yes] Can be sold as a physical product.
[Yes] Can be sold as a digital product.
[Yes] You may put your own name on the sales letter you create.
[NO] You may use the name(s) of the author/creator/seller of the Product.
[NO] Can be added to free membership sites.
[NO] Can be given away for free (Can giveaway portions of the products as a teaser).
[NO] Can sell Resale Rights.
[NO] Can sell Master Resale Rights.
[NO] Can sell Private Label Rights.