The Marketers Google Tool Box MRR Ebook

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The keyword tool has become an important tool for any search engine. It has been considered as the large compo-nent of the internet and online business around the world.

This reality can be judged from the fact that on the daily basis, millions of users on the internet search a great deal of topics on the various search engines by typing in keywords and key phrases of their interest.

The search engines are designed in such a way that it lists down the innumerable websites that are related to your keywords or key phrases. Since, technology changes at a rapid pace, hence it varies the list of websites that are now sponsored by the advertisers. The searches and the associated keywords are stored and ranked accordingly.

The search engine of Google is the largest search engine on the internet. The recent record compiled by online security firm Arbor Networks has stated that the search engine has increased its traffic share to 6.4 percent of all internet use. Google provides data in huge quantities for free to all its users that may include both generic users and advertisers. There are multiple keyword tools of the Google search engine from where the data can be accessed. It may include both simple and complex tools. All the tools are mentioned below.

“Google AdWords External Keyword Tool”

This is one of the important tools that is commonly used and is very powerful in nature. It gives you the list in result which comprises of the important searched keywords with single keyword on the top that may be related to a particular web site. If you have set your pref-erences in the bar, then the result will be tailored according to your preferences. More importantly, it gives you the benefit to search your results for a particular language or country.

Another important keyword tool of the search engine is the Google Trends Keyword Tool which has two versions in the form of “Google Hot Trends” and “Google Trends”. The function of the tool is that it searches for you the hot topics by default. By typing the keyword in the search box, you have the benefit to determine the frequency of the keyword that has been searched in the last years along with the geographical data. If you have a business website, you can easily find out the popularity of the keywords that are associated with your website. Similarly, if you are new to the internet world, it can aid you in discovering the popular topics on the internet which can help you to start your business accordingly.

Apart from this, Google Insight for Search is another important tool. The tool can only be used if you are an account holder of Gmail which is free to sign up. Any search that is complex in nature can be typed through this tool.

Last but not the least, Google Ad Planner, which has been renamed as Double Click Ad Planner, is a tool that searches data on the users of the websites detailing their age, gender, education level and their income level.

The Google Adwords is an effective tool of the search engine of Google. It is a vital component that has been very benefi-cial for the businesses whether big or small for the marketing tasks. The function of the Google Adwords keyword tool is to develop wither words or descriptions in order to attract the users to the material you have posted or to make your advertisement campaign stands out among the rest. Hence, to get the tool started, the first task for you is to make a Google account. If you are not inter-ested in creating Google account, then you can try out the other option of using programs’ external URL. Through this you will be in a position to use the Google Keyword tool.

In order to use the tool more effectively and efficiently, there are certain steps that you have to take while using this tool.

They are mentioned in the order below.

Step 1: The usage of the tool starts by signing in to the Google account or visiting the Adword’s external URL link. Select the advertisement that you desire then group the entire campaign before visiting the main page.

Step 2: the next step involves going to the Keywords tab which will allow you to select the keyword tool. Then locate the field that states “How would you like to generate keyword ideas? Once the field is selected, your next task is to pick one of the categories that may include “ Descriptive words or phrases”, “Existing Keyword” or “ Website Content” in order to develop a list of keywords.

Step 3: this is the step where you type in a word or a phrase in the search field that is closely related to your product or service and the messages that you want to convey. If the descriptive search option is used, you can enter words like “chocolate ice cream”.

The other way may involve entering the entire URL of your website in the keyword search box through which you can develop some knowledge based on the website’s material. Apart from this, you also have the option of utilizing the list of keyword that is shaded and is located on the search page to be able to pick the current keyword.

Step 4: after you have picked the desired keyword search options in the third step, refine the results that you have obtained. As a result, you will have the benefit to avail the top keywords that are associated to your searched items. Select “Get Keyword Ideas” that will give you the entire list containing interrelated keywords.

Step 5: Go through the statistics of the keyword search volume on its search page. Then pick the option of “choose columns to display” that will exhibit the competition of advertising related to the keywords. Moreover, you can also inspect the recognition of the past keywords through the option of “Last Month’s Search Volume” and Average Search Volume”.

Step 6: You have the option of developing the list of Adwords of your own. In addition, you can customize the list by inserting “Match Type” to your keywords.

Step 7: once the list is ready, choose the option of “open in excel sheet” through which you can save it in (Excel) format. In this way you can determine the number of users who visited your website by clicking “Estimate Search Traffic”.

The Google search-based keyword tool which is also known as SKTool has become an important component for the users that may include content writers, internet marketers, advertiser or market researcher. Whenever any business sets up an online business, it needs to conduct a thorough keyword research. It is very important for the businesses to know which keyword is exten-sively used by their target market. Many of the businesses conduct keyword research in an abrupt manner. As a result, they use such researched keywords that are useless and the end result is failure. They are not aware of the fact that it is well researched keyword that lays out the foundation for the business to develop their online marketing campaign or business.

This is where the tool of Google Search-based keyword comes into play. The tool has the benefit to give results that are not originated through the general projections but are based on the various searches that people have typed to locate your product.

Majority of the people have this question of “In what ways the search-based keyword tool is distinguishable from the Google Adwords Keyword Tool?” The answer is it is different in three major ways.

The search-based keyword tool is performed on a narrow scale on the contents of your website. On the contrary, the Adwords Keyword tool performs its task on a much broader level.

The results obtained through the tool of search-based are in categories. The keywords are in groups. In this way, you are in better position to monitor your advertising campaign.

Other Details

- 1 Ebook (PDF), 50 Pages
- 1 Salespage (TXT)
- 5 Ecovers (PNG)
- Year Released/Circulated: 2021
- File Size: 2,668 KB

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